UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934
Date of Report (Date of earliest event reported): May 14, 2020
EASTSIDE DISTILLING, INC.
(Exact name of registrant as specified in its charter)
| Nevada | 001-38182 | 20-3937596 | ||
(State or other jurisdiction of incorporation) |
(Commission File Number) |
(IRS Employer Identification No.) |
1001 SE Water Avenue, Suite 390
Portland, OR 97214
(Address of principal executive offices)
(Zip Code)
Registrant’s telephone number, including area code: (971) 888-4264
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
| [ ] | Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) |
| [ ] | Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) |
| [ ] | Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) |
| [ ] | Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)) |
Securities registered pursuant to Section 12(b) of the Act:
| Common Stock, $0.0001 par value | EAST | The Nasdaq Stock Market LLC | ||
| (Title of Each Class) | (Trading Symbol) | (Name of Each Exchange on Which Registered) |
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (CFR §230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (CFR §240.12b-2 of this chapter). Emerging growth company [ ]
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. [ ]
Item 2.02. Results of Operations and Financial Condition.
On May 14, 2020, Eastside Distilling, Inc. (the “Company”) issued a press release announcing financial results for the fiscal quarter ended March 31, 2020 and held a public conference call to discuss those results. The press release and transcript of the conference call are furnished herewith as Exhibits 99.1 and 99.2, respectively.
The information in this Item 2.02 and Exhibits 99.1 and 99.2 hereto shall not be deemed “filed” for the purposes of or otherwise subject to the liabilities under Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”). Unless expressly incorporated into a filing of the Company under the Securities Act of 1933, as amended, or the Exchange Act, the information contained in this Item 2.02 and Exhibits 99.1 and 99.2 hereto shall not be incorporated by reference into any Company filing, whether made before or after the date hereof, regardless of any general incorporation language in such filing.
Item 9.01. Financial Statements and Exhibits.
(d) Exhibits
* This exhibit is furnished and shall not be deemed “filed” for purposes of the Exchange Act, as amended.
SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
Date: May 20, 2020
| EASTSIDE DISTILLING, INC. | ||
| By: | /s/ Lawrence Firestone | |
| Lawrence Firestone | ||
| Chief Executive Officer | ||
Exhibit 99.1
Eastside Reports First Quarter 2020 Financial Results
PORTLAND, Ore., May 14, 2020 /PRNewswire/ — Eastside Distilling, Inc. (NASDAQ: EAST) reported first quarter 2020 financial results for the period ended March 31, 2020.
Financial Results
Gross sales for the first quarter of 2020 were $3.7 million compared to $3.5 million for the first quarter of 2019, an increase of 8%. The increase in gross sales is primarily attributable to contributions from the Azuñia Tequila brand which were acquired in September 2019, offset by a decrease in sales of Redneck Riviera Whiskey products and Co-Packing Services. Gross sales exclude Retail / Special Events sales that have been classified as Discontinued Operations.
| Amounts shown in thousands | ||||||||||||
| Q1 2020 | Q1 2019 | Change | ||||||||||
| Total Gross sales | $ | 3,746 | $ | 3,460 | 8 | % | ||||||
| Redneck Riviera Sales | 616 | 877 | -30 | % | ||||||||
| Azuñia Tequila Sales | 994 | - | - | |||||||||
| Burnside Whiskey Sales | 199 | 196 | 2 | % | ||||||||
| Portland Potato Vodka Sales | 352 | 279 | 26 | % | ||||||||
| All other brands | 90 | 114 | -21 | % | ||||||||
| Co-Packing Services and Barrel Sales | 1,495 | 1,994 | -25 | % | ||||||||
Note: Retail / Special Events sales moved to Discontinued Operations
Gross margins on net sales were 26% for the first quarter of 2020, compared to 33% during the first quarter of 2019. The reduction in gross margins year over year is primarily attributable to an increase in sales in the Azuñia and Portland Potato Vodka product lines, both of which carry lower margins than the company average as well as $0.1 million of unabsorbed manufacturing overhead related to lower wholesale production levels and $0.2 million adjustment to inventory in the quarter. The Company is focused on improving overall gross margins by evaluating outsourced production as a means to lower cost of goods sold and increasing efficiency while reducing overhead of its production facilities.
Operating expenses were $3.9 million for the first quarter of 2020, which included $1.1 million of non-cash expenses, compared to $3.8 million, which included $0.6 million of non-cash expenses for the first quarter of 2019. The change in operating expenses consisted of a $0.8 million decrease in cash general and administrative expenses, specifically a reduction in compensation and benefits, legal and professional fees and rent, insurance and other costs offset by a $0.4 million increase in non-cash general and administrative expenses and a $0.5 million increase in sales and marketing expenses.
Marketing expenses related to Redneck Riviera Whiskey for the first quarter were $0.3 million. As part of the Company’s agreement with respect to Redneck Riviera Whiskey, Eastside expects to be reimbursed 50% of various marketing expenses upon the eventual sale of the brand by the licensor if the licensing agreement remains in force. During the first quarter of 2020, the eligible amount for 50% reimbursement was $0.1 million. The cumulative reimbursement amount is $2.5 million.
During the first quarter of 2020, the Company focused its sales and marketing efforts on the distribution of its brands through the national platform, resulting in the decision to close all four of its retail stores in Portland, Oregon by March 31, 2020. The retail stores lost $0.2 million during the first quarter. This decision meets the criteria for reporting the retail operations as discontinued operations in the accompanying unaudited condensed consolidated financial statements. In the current year, the income, expense and cash flows from retail operations during the period they were consolidated have been classified as discontinued operations. For comparative purposes amounts in the prior periods have been reclassified to conform to current year presentation. Additionally, the assets and liabilities from retail operations are shown on the balance sheet as assets and liabilities for discontinued operations.
Net loss was $(3.5) million for the first quarter of 2020, compared to $(2.9) million in the first quarter of 2019.
Adjusted EBITDA was $(1.8) million for the first quarter of 2020, compared to $(2.1) million in the first quarter of 2019. Adjusted EBITDA is a non-GAAP figure and is explained and reconciled below.
In April 2020, the Company entered into loan agreements with Live Oak Banking Company under the Paycheck Protection Program of the Coronavirus Aid, Relief, and Economic Security Act totaling approximately $1.4 million in aggregate. The final loan agreements were filed in a Form 8-K with the Securities and Exchange Commission.
Case Volume (9-Liter Equivalent)
| Amounts shown in thousands | ||||||||||||
| Q1 2020 | Q1 2019 | Change | ||||||||||
| Redneck Riviera Case Volume | 4.4 | 5.7 | -23 | % | ||||||||
| Azuñia Tequila Case Volume | 4.1 | - | - | |||||||||
| Burnside Whiskey Case Volume | 1.0 | 1.1 | -5 | % | ||||||||
| Portland Potato Vodka Case Volume | 4.5 | 3.7 | 24 | % | ||||||||
| All other brands | 0.7 | 1.0 | -27 | % | ||||||||
COVID-19 Impact to Q1 2020
As previously reported on March 30, 2020, the first quarter of 2020 started strong. However, starting in mid-February through the end of March, there was a slowdown in sell-through as a result of COVID-19. Additionally, the off-premise retailers delayed the commencement of the planned Burnside Whiskeys and Hue-Hue Coffee Rum national launch as a result of COVID-19.
The Company enacted a series of initiatives to improve sell-through, including offering promotional discounts on Redneck Riviera Whiskey and Azuñia Tequila, as well as a focus towards online sales. Further, with the shutdown of on-premise accounts throughout much of the country, Eastside began ramping up support efforts for local off-premise independent stores and wholesalers by creating several programs aimed to energize the local marketplace. Likewise, as the shutdowns diminish, Eastside plans to expand upon these programs to support its off-premise accounts.
The Company’s Craft Canning operations is experiencing strong demand from the craft beer and wine industry as brewers and wineries have batches that they have made and need to get them into cans. Additionally, brewers have shifted to canned beer instead of kegs as the on-premise market is not likely to return to normal operations soon. All of these factors have pushed demand towards the Company’s mobile canning business.
Management Commentary
“I am pleased with our depletions, as we saw a 54% improvement for Redneck Riviera Whiskey through April, compared to the same period a year ago,” said Lawrence Firestone, CEO. “I believe our rapid pivot during this unique period of time towards activations and rate of sale will be rewarded in the months and quarters to come as distributors and retailers recalibrate their inventory levels which will better align shipments and depletions.”
“We continue to focus on ways to become more efficient across our entire organization,” Mr. Firestone continued. “We have decreased our inventory levels by $1.3 million since the end of the year, shut down our retail operations, and progressed with our outsourcing initiatives. These changes, coupled with a return to a more normal operating environment in the off-premise business allows us to continue to drive our growth initiatives.”
Use of Non-GAAP Measures
Eastside Distilling’s management evaluates and makes operating decisions using various financial metrics. In addition to the Company’s GAAP results, management also considers the non-GAAP measure of adjusted EBITDA as a supplement to GAAP results. Management believes this non-GAAP measure provides useful information about the Company’s operating results and assists investors in comparing the Company’s performance across reporting periods on a consistent basis by excluding items that it does not believe are indicative of its core operating performance.
The Company defines adjusted EBITDA as earnings before interest, taxes, depreciation and amortization, stock-based compensation and the newly implemented lease accounting. The table below provides a reconciliation of this non-GAAP financial measure with the most directly comparable GAAP financial measure.
Conference Call
The Company will hold a conference call today to discuss these results.
Date and Time: 5:00pm ET (2:00pm PT) on Thursday, May 14, 2020
Call-in Information: Interested parties can access the conference call by dialing (844) 889-4332 or (412) 717-9595.
Live Webcast Information: Interested parties can access the conference call via a live Internet webcast, which is available in the Investor Relations section of the Company’s website at https://www.eastsidedistilling.com/investors/.
Replay: A teleconference replay of the call will be available for three days at (877) 344-7529 or (412) 317-0088, confirmation #10143717. A webcast replay will be available in the Investor Relations section of the Company’s website at https://www.eastsidedistilling.com/investors/ for 90 days.
About Eastside Distilling
Eastside Distilling, Inc. (NASDAQ: EAST) has been producing high-quality, award-winning craft spirits in Portland, Oregon, since 2008. The Company is distinguished by its highly decorated product lineup that includes Redneck Riviera Whiskeys, newly acquired Azuñia Tequilas, Burnside Whiskeys, Hue-Hue Coffee Rum, and Portland Potato Vodkas. All Eastside spirits are crafted from natural ingredients for quality and taste. Eastside’s Craft Bottling + Canning subsidiary is one of the Northwest’s leading independent spirit bottlers and ready-to-drink canners. For more information visit: www.eastsidedistilling.com or follow the Company on Twitter and Facebook.
Important Cautions Regarding Forward-Looking Statements
Certain matters discussed in this press release may be forward-looking statements. Such matters involve risks and uncertainties that may cause actual results to differ materially, including the following: changes in economic conditions; general competitive factors; the impact of COVID-19 and related business disruption, the Company’s ongoing financing requirements and ability to achieve any financing, acceptance of the Company’s products in the market; the Company’s success in obtaining new customers; the Company’s success in product development; the Company’s ability to execute its business model and strategic plans; the Company’s success in integrating acquired entities and assets, and all the risks and related information described from time to time in the Company’s filings with the Securities and Exchange Commission (“SEC”), including the financial statements and related information contained in the Company’s Annual Report on Form 10-K and interim Quarterly Reports on Form 10-Q. Examples of forward-looking statements in this release may include statements related to our strategic focus, product verticals, anticipated revenue and profitability, anticipated ability to recoup certain marketing expenses under our Redneck Riviera licensing agreement, the effects of COVID-19, including the impact on sales, and the success of initiatives implemented to address the business disruption resulting from COVID-19 and earnings guidance for the first quarter of 2020. The Company assumes no obligation to update the cautionary information in this release.
Financial Summary Tables
The following financial information should be read in conjunction with the unaudited financial statements and accompanying notes filed by the Company with the Securities and Exchange Commission on Form 10-Q for the period ended March 31, 2020, and which can be viewed at www.sec.gov and in the investor relations section of the Company’s website at www.eastsidedistilling.com.
Eastside Distilling, Inc. and Subsidiaries
Consolidated Balance Sheets
March 31, 2020 and December 31,2019
March 31, 2020 | December 31, 2019 | |||||||
| Assets | ||||||||
| Current assets: | ||||||||
| Cash | $ | 1,255,329 | $ | 342,678 | ||||
| Trade receivables | 1,170,444 | 1,324,333 | ||||||
| Inventories | 11,056,022 | 12,331,133 | ||||||
| Prepaid expenses and current assets | 243,608 | 397,083 | ||||||
| Current assets from discontinued ops | - | 74,892 | ||||||
| Total current assets | 13,725,403 | 14,470,119 | ||||||
| Property and equipment, net | 4,226,576 | 4,687,469 | ||||||
| Right of use assets | 455,093 | 577,856 | ||||||
| Intangible assets, net | 14,546,253 | 14,674,790 | ||||||
| Goodwill | 28,182 | 28,182 | ||||||
| Other assets, net | 1,203,831 | 1,165,581 | ||||||
| Non-current assets from discontinued operations | 120,803 | 261,866 | ||||||
| Total Assets | $ | 34,306,141 | $ | 35,865,863 | ||||
| Liabilities and Stockholders’ Equity | ||||||||
| Current liabilities: | ||||||||
| Accounts payable | $ | 2,211,591 | $ | 2,881,185 | ||||
| Accrued liabilities | 987,233 | 888,296 | ||||||
| Deferred revenue | 51,375 | - | ||||||
| Secured trade credit facility - less debt issuance costs | 6,301,775 | - | ||||||
| Current portion of lease liability | 352,584 | 423,671 | ||||||
| Current portion of notes payable | 961,664 | 1,819,172 | ||||||
| Current liabilities of discontinued operation | 28,794 | 125,278 | ||||||
| Total current liabilities | 10,895,016 | 6,137,602 | ||||||
| Lease Liability - less current portion | 200,305 | 274,863 | ||||||
| Secured trade credit facility, net of debt issuance costs | - | 2,961,566 | ||||||
| Deferred Consideration for Azuñia acquisition (Long Term) | 15,451,500 | 15,451,500 | ||||||
| Notes payable - less current portion and debt discount | 3,381,534 | 3,594,254 | ||||||
| Long term liabilities of discontinued operations | 96,535 | 112,760 | ||||||
| Total liabilities | $ | 30,024,890 | $ | 28,532,545 | ||||
| Commitments and contingencies (Note 12) | ||||||||
| Stockholders’ equity: | ||||||||
| Common stock, $0.0001 par value; 15,000,000 shares authorized; 9,765,826 and 9,675,028 shares issued and outstanding at March 31, 2020 and December 31, 2019, respectively | 976 | 967 | ||||||
| Additional paid-in capital | 52,022,911 | 51,566,438 | ||||||
| Accumulated deficit | (47,742,636 | ) | (44,234,087 | ) | ||||
| Total Eastside Distilling, Inc. Stockholders’ Equity | 4,281,251 | 7,333,318 | ||||||
| Total Liabilities and Stockholders’ Equity | $ | 34,306,141 | $ | 35,865,863 | ||||
Eastside Distilling, Inc. and Subsidiaries
Consolidated Statements of Operations
For the Three Ended March 31, 2020 and 2019
| Three Months Ended | ||||||||
March 31, 2020 | March 31, 2019 | |||||||
| Sales | $ | 3,745,951 | $ | 3,460,779 | ||||
| Less customer programs and excise taxes | 362,387 | 105,069 | ||||||
| Net sales | 3,383,564 | 3,355,710 | ||||||
| Cost of sales | 2,508,798 | 2,254,726 | ||||||
| Gross profit | 874,766 | 1,100,984 | ||||||
| Operating expenses: | ||||||||
| Sales and marketing expenses | 1,698,761 | 1,219,176 | ||||||
| General and administrative expenses | 2,184,763 | 2,596,236 | ||||||
| Loss on disposal of property and equipment | 1,221 | - | ||||||
| Total operating expenses | 3,884,745 | 3,815,412 | ||||||
| Loss from operations | (3,009,979 | ) | (2,714,428 | ) | ||||
| Other income (expense), net | ||||||||
| Interest expense | (303,595 | ) | (107,410 | ) | ||||
| Total other expense, net | (303,595 | ) | (107,410 | ) | ||||
| Loss before income taxes | (3,313,574 | ) | (2,821,838 | ) | ||||
| Provision for income taxes | - | - | ||||||
| Net loss from continuing operations | (3,313,574 | ) | (2,821,838 | ) | ||||
| Net income (loss) from discontinued operations | (194,975 | ) | (121,601 | ) | ||||
| Net loss attributable to Eastside Distilling, Inc. common shareholders | (3,508,549 | ) | (2,943,439 | ) | ||||
| Basic and diluted net loss per common share | $ | (0.36 | ) | $ | (0.32 | ) | ||
| Basic and diluted weighted average common shares outstanding | 9,754,850 | 9,099,382 | ||||||
| Three Months Ended | ||||||||
| March 31 | ||||||||
| 2020 | 2019 | |||||||
| Net Loss | $ | (3,508,549 | ) | $ | (2,943,439 | ) | ||
| Add: | ||||||||
| Interest Expense | 303,595 | 107,410 | ||||||
| Loss on disposal of property and equipment | 1,221 | - | ||||||
| Loss from discontinued operations | 194,975 | 121,601 | ||||||
| Stock-based compensation | 497,599 | 245,776 | ||||||
| Depreciation and amortization | 645,276 | 336,700 | ||||||
| Adjusted EBITDA | $ | (1,865,883 | ) | $ | (2,131,952 | ) | ||
CONTACT: Company, Eastside Distilling, (971) 888-4264, [email protected]; or Investor Relations, Lytham Partners, LLC, Robert Blum, (602) 889-9700, [email protected]
Exhibit 99.2
Eastside Distilling
Q120 Earnings Release
May 14, 2020
Robert Blum
Good afternoon, everyone, and thank you for joining us today to discuss Eastside Distilling’s financial results for the first quarter 2020 ended March 31, 2020. I am Robert Blum of Lytham Partners and I will be your moderator for today’s call. Earlier, Eastside issued their first quarter 2019 results in a press release.
Joining us on today’s call to discuss these results are:
| ● | Lawrence Firestone, the Company’s Chief Executive Officer, | |
| ● | Robert Manfredonia, Eastside’s President, and | |
| ● | Stu Schreiner, the Company’s Interim Chief Financial Officer. |
Following their remarks, we will open the call to your questions.
Before we begin with prepared remarks, we submit for the record the following statement:
Certain matters discussed on this conference call by the management of Eastside Distilling may be forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 as amended, Section 21E of the Securities Exchanges Act of 1934 as amended and such forward-looking statements are made pursuant to the ‘Safe Harbor’ provisions of the Private Securities Litigation Reform Act of 1995.
Forward-looking statements describe future expectations, plans, results or strategies and are generally proceeded by words such as “may”,” future”, “plan”, or “planned”, “will” or “should”, “expected”, “anticipates”, “draft”, “eventually” or “projected”. Listeners are cautioned that such statements are subject to a multitude of risk and uncertainties that could cause future circumstances, events or results to differ materially from those projected in the forward-looking statements.
Such matters involves risks and uncertainties that may cause actual results to differ materially, includes but are not limited to the company’s acceptance and the company’s products in the market, success in obtaining new customers, success in product development, ability to execute its business model and strategic plans, success in integrating acquired, entities and assets, ability to obtain capital, ability to continue as a growing concern, and all of the risks and related information described from time-to-time in the company’s filings with the Securities and Exchange Commission, including the financial statements and related information pertaining the company’s annual report on Form 10K for the year ended December 31, 2019 filed with Securities and Exchange Commission.
Now, I would like to turn the call over to Lawrence Firestone. Larry, please proceed.
Lawrence Firestone
Thank you, Robert, and thank you, everyone, for joining us this afternoon.
While it has only been 6 weeks since we last spoke, there is a lot going on as we continue to drive hard on reshaping Eastside Distilling into a high growth company with adequate liquidity. These markets are certainly challenging, while having said that, it is a rare opportunity when we are reshaping our business where we get to re-evaluate every part of the business in such a short period of time.
Our teams at Eastside Distilling have been resilient through these times and have adapted well to working from home. While the Craft canning team continues mobilizing to support our customers growing packaging needs at their plants in Portland, Seattle and Denver.
I’ll give an overview of the business and then turn it over to Robert and Stu and then open it up for questions.
As you’ve seen from the press release, the results for the first quarter came in line with the expectations we provided to you in March, with revenue of $3.7 million. As we discussed on that call, this was a significant change from the expectations we had at the beginning of January when we were anticipating record shipments of Redneck Riviera Whiskey and launching Azuñia, Hue Hue and the Burnside Lineup into selected regions of our national platform.
I won’t go into the same level of detail that I did during the call at the end of March, but the primary drivers from the market that impacted the quarter were as follows:
| 1. | The on-premise business, such as bars and restaurants have been closed, and those that are open include carry-out only and are selling very little, if any of our spirits. | |
| 2. | There was a significant shift in the off-premise business as consumers focused on the major bellwether brands and pulled the larger 1.75 liter bottles off the shelf instead of the smaller 750s where we play on the national platform. The exception here is our Portland Potato Vodka, which we do sell in a 1.75 liter, in the Oregon market. | |
| 3. | Our in-store tastings at the major chains coupled with the new insertions that we had planned were shut down as retailers cancelled these opportunities to taste our brands and launch new products which include the targeted commencement of the Burnside Whiskey and Hue-Hue Coffee Rum national launch. | |
| 4. | And, Consumers shifted to online purchases for spirits where we did not have a strong presence. | |
| 5. | These negative impacts were offset as Craft Canning experienced strong demand from the craft beer and wine industry as the brewers have batches that they have produced, with a need to get them into cans. |
Overall, we believe COVID-19 materially impacted the first quarter of 2020. If we were to estimate across our brand portfolio, we believe the impact of the shutdown of on-premise, the restrictions in the off-premise trade and consumer shift to established brands in 1.75 liter is most likely in the range of $1 million dollars of lost top line revenue for the first quarter.
None of this stopped us from pushing ahead with strategies and mid-course corrections to mitigate the immediate impact to our business.
Let me cover the various initiatives we discussed last quarter:
First, we enacted a series of initiatives to improve rate of sale which includes offering promotional discounts on Redneck Riviera Whiskey and Azuñia Tequila which Robert will cover.
Second, Youngs Market, a key distributor of ours across California, took in our Burnside, Hue-Hue and Portland Potato Vodka lineup to enable us to offer those brands online, and can now be sourced for online shopping through our webpage, through Hi-Times Liquor and also through Instacart and Drizzly. We continue working on ramping up our online presence, with all five of our major brands.
Third, we reallocated the sales resources that were predominantly focused on-premise to support the efforts of our off-premise independent stores and wholesalers by creating several programs aimed to energize the local marketplace.
Fourth, we continued to lower our cost structure as we implemented our previously planned initiative to shut down our unprofitable retail operations by the end of March, which is now complete and will positively impact our second quarter. You will notice that the retail operations have been moved to discontinued operations on the Balance Sheet and Income statement. We also resized our production operation by furloughing and then reducing the size of our production staff in March. Once we complete the outsourcing of Redneck Riviera Whiskey production, we will significantly shrink the square footage of our production facility and lower our fixed cost.
Fifth, we talked last month about targeting other areas where we can deliver efficiencies and lower cost of goods. Specifically, we want to capture what I call “money in the bottle,” which is to say, we need to drive our cost of goods sold down to the lowest level possible to deliver industry standard margins which are closer to 50% or even greater. This opportunity to improve our gross margins will lower our breakeven point and produce the dollars we can repurpose to spend the marketing dollars that we need to support the growth of our brands long term.
To further this point, we’ve talked about our outsourcing strategy for Redneck Riviera Whiskey. We are making progress on this initiative as we now have quotes in hand and will look to make a decision in Q2 to setup the next run for Redneck as the pilot run at our outsourced provider. As we understand today, this will launch in 2 phases. The first phase will be where Eastside will provide the bottles and packaging materials and our provider will run our materials through their line and ship finished cases to our fulfillment locations. The second phase will be a turnkey solution sans whiskey, whereby we will leverage the buying power of our supplier in the cost of the bottles, corks, labels, neck tags, etc. In all cases, we will save on the expensive shipping costs of transporting the base whiskey from MGPI in Indiana to Eastside in Portland, then back across America.
I am proud of how the Eastside team has come together to look at all aspects of our business to drive operational efficiencies and growth in this unprecedented environment. The Covid-19 virus has given us a rare opportunity to see the areas needing immediate improvement and in some cases, to hit the reset button. It is a true testament to the flexibility and work ethic of everyone at Eastside as our team has stepped up to the challenge. I couldn’t be more pleased with the team and the progress being made.
With all of that said, and while we are at half-time of the second quarter, Robert will provide some insights into what we see on the ground, in the trade. But before we shift to Robert, I’d like to cover what is happening in our Craft Canning Business.
While Q1 was solid on a relative basis given the demand from the craft beer and wine industry, we have seen a nice surge of business in Q2 as the breweries are not putting their beer in kegs. Instead, they are canning their beer and have turned to Craft canning to augment their canning capacity or in some cases we can be their sole canning production line. We have 12 mobile canning lines in our operations - some in Portland, some in Seattle and some in Denver. Craft canning is a healthy business and Todd Garrett who runs Craft for us is putting together expansion plans as we believe we will see a continuation of this trend in the future beyond the second quarter. This is a great business within Eastside and it is surely on a profitable and cash positive growth path.
So when we look at our business in total, even though the market is still in flux and deciding how to wake up or turn back on, we believe we will see growth in revenue over Q1, which when coupled with the operational improvements in manufacturing, and the spending controls that we have put in place, will lead to an improved EBITDA performance over Q1.
We continue to focus on all aspects of the business, with nothing off the table as I have said in the past. We’ll look at our brands as a source of capital and we continue to have knobs to turn on the P&L to improve our financial performance.
So before I turn it over to Robert Manfredonia for his insights, let me just reiterate a point I made on our last call:
We remain committed to our stated objective to become the leading mid-tier craft spirits company that acquires, develops, markets and sells these premium branded spirits with a regional focus through the national platform. Then, once they become proven and sustaining brands, we will look to sell them to the larger tier 1 spirit houses in the industry. Though we have not sold a brand yet, we believe that there is tremendous value and quality in the brands that we have in-house and are developing.
And as we stated in the past and you can hear from the comments, we have begun the process of validating that and looking at all options, including those that would unlock value from our portfolio of brands and allow us to step up investment in key areas to accelerate growth.
We believe we are making tremendous progress transforming Eastside into a financially healthy, faster growing company that has the ability to drive significant value for our shareholders.
With that said, let me turn the call to Robert to add some additional color.
Robert Manfredonia
I usually go through prior month shipment data points almost exclusively however with market conditions uniquely different, I will provide additional data points including quarter 1 results and quarter 2 projections and direction.
The COVID-19 environment has affected each spirits, wine or beer brand Differently based on the brand’s maturity and on and off premise penetration.
Starting with Azuñia, the brand’s distribution and volume are predominately sourced from the On-Premise classes of trade. With that, Quarter 1 On-Premise business was heavily affected by the COVID-19 account closures resulting in poor results with depletions and shipments. We have immediately adjusted our near-term planning to off premise focus for both independent and corporate retail. This is inclusive of the sales team and financial resources against Off Premise brand development. We will support distribution with tactical initiatives inclusive of the Azuñia ‘text to win program’ for a trip to the distillery and a $4 instant rebate with messaging targeted to our data base and social media platforms inclusive of Instagram, Facebook and Twitter. Azuñia Black has a separate marketing program aligned to social media platforms with a higher value instant rebate coupon. The month of May has already seen aggressive distribution growth in key markets inclusive of CA and FL. It is worth noting we will continue to review the ‘state of the On-premise environment’ and we will decide on adjustments based on market opportunities thereafter. Lastly regarding Azuñia business the team has spent a considerable amount of focus on the transition of the wholesaler network in the east and the central regions. The adjustment is focused on 15 wholesalers. The large state transitions include Florida, Michigan, Georgia, Wisconsin and Illinois. Note, the Georgia opening purchase order is three times higher than the entire 2019 shipments. Also, we have started to receive aggressive Purchase Orders for off premise package inventory aligned to new business and new directional planning and targeting.
Regarding Legacy Brands specifically Hue Hue Coffee Rum and Burnside Whiskey we are still focused on distribution expansion in California, Washington, Texas, Florida, Arizona, Tennessee, and Illinois by the end of the second quarter. Even know we are disappointed in the delay caused by the environment; we are extremely excited for brand launches in the new seven states. The ‘other favorable news’ all wholesalers are excited about representing the brands. Worth noting, wholesalers are ‘very selective’ with inbound new brand representation and most brands are declined with the initial presentation. All Legacy Brands have been accepted and wholesalers have agreed to invest in tactical brand support.
Regarding Redneck Riviera Whiskey, we are very pleased by quarter 1 depletions results of 54% growth over quarter 1 2019. April depletion Performance is slightly above quarter 1 2020 results as well.
However, shipments did not parallel depletions in the COVID-19 environment wholesalers worked on thin inventory levels with early stage brands and heavy inventory with well-developed brands specifically focusing on large sku sizes. Shipments for inventory requirements will realign to depletions in the near term.
In closing for Redneck Riviera Whiskey, will be adding new distribution within the drug channel in CA, MI & FL in the next 90-days with 780 mandated distribution points in Walgreens and Rite Aid. This is a great achievement for a brand in the market for less than 3 years. Usually entrance into the Drug channel takes a minimal of five plus years with substantial financial support.
Overall with the environment adjustments of the past 90-days Eastside has quickly adapted to the new market conditions and opportunities it is also important to note that we are continuing to focus on executing initiatives that will drive high growth across our national platform.
The short-term shift includes on-premise personnel redeployed to the off premise to support new distribution specifically for Azuñia, Burnside and Hue Hue Coffee Rum. For the long term, we will selectively present new distribution placements within the grocery class of trade specifically for Azuñia Reposado and Black and select retail presentations for Hue Hue Coffee Rum.
In closing while the current environment is certainly challenging to our business however, we are excited about business scalability in the off-premise classes of trade. We are also extremely encouraged by Redneck Riviera Whiskey depletions and Portland Potato Vodka 1.75ml performance in quarter 1. Note, Portland Potato Vodka 1.75ML in Oregon grew at 59% over Quarter 1 2019 and March was the highest volume month in the brand’s history.
Overall, we are prepared for the normalization of business and ready to excel. We are very optimistic on the opportunity ahead.
So now Let me turn it over to Stu for a financial update:
Stu
Thank you Robert.
I’m going to cover a high level summary for the first quarter of 2020.
On the statement of operations:
Gross sales grew 8% to $3.7 million in the first quarter from the same period last year.
Gross margins for the quarter were 26% compared to 34% for Q1 2019.
This drop in gross margins was caused by a shift in sales mix to a higher concentration of the lower margin Azuñia tequila product line as well as Portland Potato Vodka.
The gross margin in Q1 was also impacted by a $200,000 negative book to physical adjustment for our inventory and $100,000 in unabsorbed production overhead. Without those two adjustments our gross margin would have been 35% for Q1.
Cash Sales and Marketing expenses rose $309,000 to $1.5 million compared to the prior year related to the absorption of the Azuñia sales team and expenses.
Cash G&A expenses dropped $801,000 from the same period in the prior year as we reduced spending in Salaries, professional fees and insurance and facilities costs.
EBITDA loss in Q1 improved by $267,000 to a loss of $1,865,000 from an
EBITDA loss in Q1 2019 of $2,132,000.
The $195,000 loss from our retail operations from Q1 2020 has been reported as discontinued operations and that compares with a loss in Q1 2019 of $122,000.
On to the Balance Sheet of March 31, 2020:
We closed the quarter with $1.3 million in cash compared to $342,000 at December 31, 2019.
This was due to the closing of the Live Oak inventory line of credit that yielded $2.6 million in cash after paying off the KFK and the TQLA lines that were collateralized by our inventory.
Accounts Receivable was $1.2 million compared to $1.3 million at December 31, 2019. This reduction was dues to our collection efforts as well as factoring activity in Q1.
Inventories dropped by $1.3 million during the quarter as we controlled our inventory purchases during the quarter reducing our cash spend.
Accounts payable dropped $670,000 as we purchased less during the quarter and paid down our suppliers. This was mainly due to lower inventory purchases and lower cash G&A expenses.
Now an outlook for Q2:
We expect the On-premise business to remain shut down for the quarter and therefore very little revenues from those customers.
We expect the insertions for Redneck Riviera at Rite Aid to drive revenues from new channels, and the coupon programs that we are running in the off premise for Redneck Riviera and Azuñia to continue to drive revenue.
We see the momentum continuing for Portland Potato Vodka through the quarter.
And we expect the Craft Canning Business to remain strong throughout the quarter as we are now slotting and booking purchase orders from our customers 6 weeks out which is right now through the end of the quarter.
This will deliver growth for the quarter.
We are continuing to work on improving our cost of goods and manufacturing overhead to increase our gross margins.
We are continuing to manage our expenses in S,G&A and expect that our controls will deliver similar below the line expenses in Q2.
This combines with the revenue growth should deliver a lower EBITDA loss for Q2.
We will continue to focus on burning inventory as a means to generate cash, as well as managing our expenses to our cash flow.
Now let me turn it back to Larry.
Lawrence Firestone
Thanks Stu.
As you can tell, there is a lot going on at Eastside Distilling. Before I open it up for your questions, let me take a minute and thank Paul Shoen for his service on our board and as chairman. Paul did an excellent job of leading the board in the first phase of Eastside’s transformation and we thank him for his hard work and leadership.
I
also want to welcome Paul Block as our newest board member. Paul has taken on the chairman role. Paul has deep consumer products
background, with substantial marketing and branding experience in the spirits industry as an executive for several companies and
has also turned several businesses around. Paul has jumped in, rolled up his sleeves and has already allowed us to leverage
his experience. I’m looking forward to our future will Paul at the helm of our board as we build Eastside Distilling
for the future.
I’ll now open the call for questions, operator?
Question-and-Answer Session
Operator
We will now begin the question-and-answer session. [Operator Instructions] Our first question comes from David Bain with ROTH Capital.
David Bain
Great. Thank you everyone. I just, first if I could follow up with your outsourcing comments. Could you give us a sense as to how meaningful that could be to margins or any kind of tangible data points in terms of per bottle or per case cost as you look at phase 1 and phase 2 and then as a follow-up is there a potential for a phase 3 where you could actually look to recap the company with sales of say whiskey to a partner that would be my first question.
Lawrence Firestone
Yes, you bet. Thanks David. Yes, I’m not ready to let the cat out of the bag on margin improvement. Phase 1 is a packaging, I’d say a manufacturing overhead improvement. It’s pretty material to the case and then also we eliminate the freight from Indiana to Portland back like I said across the U.S.
So I’ll have more granularity on that once we final negotiate terms and in a contract but we’re pretty excited about the first phase movement. Phase 2 as you mentioned is really levering our suppliers but while the leverage that they have in the industry is their purchasing power that we don’t have.
We purchase for each of our individual products, each of our brands is designed a little bit differently. So in a brand family you’ll have the same model, similar packaging characteristics whether it be [self screen] labeler or hang tags or what kind of necker’s things like that but someone like the companies we are talking to are going to have a lot more leverage in that world because they do, their purchasing power is a lot greater.
So I think the bigger piece is going to come in phase 2. Phase 3 we haven’t gotten there yet with on the selling the liquid. Certainly we have that in our line of sight with the products that we’re looking at but we’re going to kind of walk before we run here and go into phase one.
David Bain
Got it. Okay. Thank you and then, as we potentially come out the other side of COVID will Azuñia and I think Robert you may have touched on this, will be de-emphasizing on premise for the immediate or intermediate term just due to margins or any of the reasons or are we going to look to ramp those accounts back up aggressively by deploying sales back to on-premise?
Robert Manfredonia
Hey David. Good afternoon. I think it’s going to be predicated upon the marketing opening up and then we’re going to react accordingly. So knowing what’s in front of us, we have pivoted all of our folks from on-premise that had exclusive on-premise responsibilities to the off trade. As the on-premise starts to open up we will selectively start to re-engage the on-premise but I think it’s going to be based upon market conditions and then we will adjust accordingly.
So I think, one, it was always our plan with Azuñia to have more of a balanced upscale business direction which is what we’re doing anyway. We’re just kind of let’s call it accelerating that process to the off-trade but we’re not going to forget about the on-trade where we have sound foundational business that is profitable. So I think it’s, I look at this as really an opportunity to kind of fast-forward what we were already planning on doing and then making sure that we protect the on-premise business once it opens up.
David Bain
Got it. Okay and then final, I’m sorry to go one over but Larry in the past — given a kind of a Redneck case volume target and I believe East has prior to you coming in as well is there some sort of range you can apply on for 2020 and then Robert we’ve been hearing that some resets could be pushed out a little bit. Is that what you’re hearing or are resets being mentioned as timely? I’m talking about May and June.
Robert Manfredonia
I’ll take the first part of it, Larry.
Lawrence Firestone
Yes, go ahead Robert.
Robert Manfredonia
Everything that we have scheduled and I mentioned in the call that we are, our next insertions are going to be in Florida with Walgreens and then we have Rite Aid in Michigan and we have Rite Aid in our state of California. All that stuff is on schedule. In fact, the Rite Aid in California will be set on the shelves starts the week of the 18th next week and everything will be on the shelf by Memorial Day. The other ones are directly in queue from a timing standpoint and we won’t miss any of the time and we’ll pick up those incremental cases right away.
And regarding the next large period of review it is still scheduled with all the major entities to start in September for Spring ‘21. So everything is on schedule from a corporate retail standpoint. So that’s a good thing because that is where we have substantial business and we have access for new brands and we think we’ll be able to capitalize them with the next big decision period which is September.
David Bain
Okay great and —
Lawrence Firestone
Hey David, could you repeat the front end of the question?
David Bain
It was just, if there’s some sort of case volume target with Redneck some sort of range for 2020, I don’t know if you have ever really done it, consistently historically but you have from time to time offered certain kind of fillers on what we can expect, if we can get that that would be great.
Lawrence Firestone
Yes. We haven’t given total case range and especially in the COVID environment. I think we’ll probably back away from that for now and find our way through Q2. Qs1 in the books we’ll find our way through Q2 and see just how the world opens back up and I think that’s going to give us a good feel for how the second half of the year will close and given where we are we may be comfortable at that point in time given an outlook on that.
David Bain
Understandable. All right thank you both.
Lawrence Firestone
Thanks David.
Robert Manfredonia
Thanks David.
Operator
This concludes our question-and-answer session. I would like to hand the call back over to Larry Firestone for any closing remarks.
Lawrence Firestone
Thank you operator and thanks again to everyone for joining us on this call today, I look forward to speaking with you all on our earnings call in August if not before and in the meantime please stay safe and healthy and have a good night. Thank you.
Operator
The conference has now concluded. Thank you for attending today’s presentation. You may now disconnect.