Annual
Report
2022/23
1 April 2022 – 31 March 2023
Matas A/S | Rørmosevej 1, DK-3450 Allerød | CVR no. 27 52 84 06
The purpose of Matas Group
The purpose of Matas Group is to promote Health
and Beauty for Life. Matas aims to be the preferred
supplier of health and beauty products and advice
to consumers throughout their lives.
Health
and
Beauty
for Life
Page 2 of 98
Matas | Annual Report 2022/23
Contents
Introduction
5 To our shareholders
7 Highlights
8 Matas at a glance
9 Financial highlights 2022/23
10 ESG highlights 2022/23
11 Five-year key financials
Strategy and financial ambitions
13 Growing Matas Group
14 Strategy execution 2022/23
16 Industry and market trends
18 Financial guidance 2023/24
Results
20 Results
20 Costs and operating performance
23 Profit for the year
23 Statement of financial position
24 Environment Social Governance
at Matas
26 ESG strategy
Governance
28 Risk management
31 Corporate governance
35 Board of Directors
37 Executive Management
38 Shareholder information
Statements
41 Statement by the Board of Directors
and the Executive Management
42 Independent auditor's report
Consolidated
financial statements
47 Statement of
comprehensive income
48 Statement of cash flows
49 Statement of financial position
50 Statement of changes in equity
52 Summary of notes to the
financial statements
53 Notes to the financial statements
82 Matas Group
Parent company
financial statements
84 Parent company financial statements
Other
95 Definitions of key financials
96 Interim financial highlights
Growing Matas Group
Matas Group offers the broadest assortment
within health, beauty and wellbeing in Denmark.
ESG Report 2022/23
Read more about Matas Group's ESG initia-
tives in our ESG Report.
Read more
ESG Report
2022/23
1 April 2022 – 31 March 2023
Matas A/S | Rørmosevej 1, DK-34 50 Allerød | CV R nr. 27 52 84 06
Page 3 of 98
Matas | Annual Report 2022/23
Introduction
To our shareholders
Highlights
Matas at a glance
Financial highlights 2022/23
ESG highlights 2022/23
Five-year key financials
Page 4 of 98
Matas | Annual Report 2022/23
Matas’ financial year 2022/23 has been remarkable for its
progress in a highly volatile environment. Revenue grew by
more than 3% to DKK 4,490 million and EBITDA before special
items improved to DKK 809 million despite cost inflation. Profit
before tax grew by 6% to DKK 373 million and free cashflow
grew by DKK 144 million to DKK 423 million.
TO OUR SHAREHOLDERS
A year of progress
and growth
The central achievement of the year is that
Matas has been able to deliver both growth
and earnings in line with our Growing Matas
Group strategy. Matas grew despite being
up against two exceptional years where “life
under COVID-19” drove a spike in demand
for health and personal care products. Matas
also grew despite unprecedented shifts in
the macroeconomic environment and in
consumption patterns.
For the first time since March 2020, the
COVID-19 pandemic was not a significant
factor in Matas’ performance or daily ope-
rations. But as one crisis receded, new ones
made way: War in Ukraine, disruptions in
global supply chains, rampant inflation and
energy prices, and a constantly looming Lars Vinge Frederiksen
Chairman
Gregers Wedell-Wedellsborg
CEO
fear of recession and slowdown in private
consumption.
In retail overall, we saw consumers gearing
down spending on big ticket items such
as electronics, cars, and home improve-
ment. We saw travel retail and spending on
services bouncing back. But we also saw that
consumers continued spending on beauty,
care and wellbeing. We saw a shift in shop-
ping patterns with customers returning to
the physical stores, shopping centers and
high streets while holding back online. In this
environment, Matas did particularly well and
gained market share online with double digit
growth in a flat market.
There are three drivers of growth in Matas:
Overall demand for the beauty category
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 5 of 98
which once again proved resilient despite
tightening of household budgets. Pricing
where we pursued a strategy of price mode-
ration, down-trading options and sharing the
inflationary pressure across the value chain
– and as result avoided losing sales volume.
And finally, assortment expansion which is
the key long-term driver in the Growing Matas
Group strategy.
At the same time, our customers have
shopped more frequently and rewarded
Matas with record-high customer satisfaction
scores. Skilled and motivated staff across all
our sales channels, broad health and beauty
assortment and fast online delivery have
been key to success. Furthermore, our loyalty
club with 1.9 million members has evolved
and strengthened the bond between our
customers and Matas. This differentiates Matas
lower logistics costs and fast online delivery of
an even wider assortment.
Based on the satisfactory financial results
and in light of the significant investment in
Matas Logistics Center, the Board of Directors
proposes that a dividend of DKK 77 million,
equivalent to DKK 2.00 per share, be declared
and approved on 29 June 2023 at the Annual
General Meeting.
Once again, we would like to take the oppor-
tunity to praise our dedicated colleagues in
our stores around the country, in the logistics
centers and at the head office. The good
results and historically high customer satis-
faction rates are the fruits of collaborative
company-wide culture and energetic and
dedicated daily effort. Thank you.
Lars Vinge Frederiksen
Chairman
Gregers Wedell-Wedellsborg
CEO
“ As a part of our growth strategy, we have
now entered new geographic markets.”
The financial year 2023/24 is expected to be
volatile. Rising interest rates affect a great
number of households and, combined with
inflation and uncertainty around energy
prices, there is still a risk of recession. This
risk is partly mitigated by nationwide wage
increases, but severe global crises as the
ongoing war in Ukraine will most likely impact
the Danish economy negatively.
However, Matas has historically performed
well during recessions and has entered the
new year with good sales momentum. Matas
also has a particularly sound financial foun-
dation with low debt and a low gearing which
leaves room for investments to maintain and
expand our position towards our 2025/26
financial ambition of reaching more than DKK
5 billion in revenues with an EBITDA margin
between 17-18%.
The construction market is no longer over-
heated, and we have signed an agreement
to start construction of our new automated
logistics center in 2023/24, so that we can
support Matas’ growth and profitability with
+18 0
new brands added
in a market characterised by intensifying
competition.
As part of our growth strategy, we have
now entered new geographic markets.
Not backed by full-scale marketing, but to
test and learn and find yet another path
for organic growth over the years to come.
In Germany, Matas is now present in more
than 200 beauty stores and perfumeries that
sell our iconic private label brand, Matas
Striberne. In Sweden and Norway, we have
launched the matas.se and matas.no web
shops, thus gaining access to 16 million new
online customers.
Our earnings for the year improved slightly
compared to previous years and profitability
reached the top end of our guidance for the
year. This reflects our ability to manage the
inflationary pressure. We took certain cost
measures throughout the year and still had
room to continue our investment in initiatives
that will drive long-term growth.
Corporate governance, sustainability and
social impact become increasingly important
to our many stakeholders, and we have taken
our efforts as well as our reporting to a new
level. We have made progress across all three
strategic priority pillars: Sustainability, public
health as well as diversity and inclusion.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 6 of 98
Highlights
Financials and KPIs
• Revenue growth of 3.3% despite
headwinds
• EBITDA before special items sustained
despite cost inflation and 1 percent-
agepoint “margin investment” in
future growth
• Profit before tax improved by 6.2%
• Cash flow improved by DKK 144
million
• Gearing of 2.0x
• Q4 growth of 8.3%
• Good sales momentum in 2023/24
• Dividend of DKK 2.00 in light of MLC,
growth investments and macro
prudence
Strategy
• Assortment expansion strategy is
working – delivering more than DKK
100 million growth in new categories
• Comeback of physical stores to
pre-COVID-19 levels
• Online growth and market share
gains in a flat market
• Cost ratios maintained despite infla-
tionary pressures
• Matas Logistics Center signed and
scheduled to open in spring 2025
• International is still small, but growing
briskly
Guidance
• Organic revenue growth of 3-6%
• EBITDA margin (before special items)
around 17%
• CAPEX of DKK 425-450 million
including DKK 250 million for MLC
• On track to deliver on long-term
financial ambitions
Matas | Annual Report 2022/23
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Matas at a glance
DKKb 4.5
Revenue
#1
Online market leader in
health and beauty
+2,000
Employees
260
Physical stores
across Denmark
1.9 million
Club Matas
members
With revenue at DKK 4.5 billion, Matas
Group is Denmark’s largest health and
beauty retailer. Matas was established
in 1949 as a chain of independent
materialists. Today, Matas Group is a listed,
integrated omnichannel retailer with own
brands, 1.9 million Club Matas members,
260 physical stores and matas.dk, the
second most visited web shop across all
categories in Denmark as well as multiple
other speciality web shops.
Revenue by sales channel
%
Retail revenue by category
%
71
27
2
Online
Mass Beauty
Other
Physical stores
High-End Beauty
Wholesale
Health and Wellbeing
37
34
26
3
2022/23
2022/23
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 8 of 98
2022/23
2021/22
2020/21
44.9%
45.3%
44.2%
2022/23
2021/22
2020/21
322
358
358
2022/23
2021/22
2020/21
4,490
4,344
4,164
2022/23
2021/22
2020/21
18.0%
18.5%
19.1%
2022/23
2021/22
2020/21
423
279
774
71
27
2
44.9%4,490
18.0% 423
322
Financial highlights 2022/23
Revenue split
(%)
Adjusted profit after tax
(DKKm)
Gross margin
(%)
Free cash flow
(DKKm)
Revenue
(DKKm)
EBITDA margin before special items
(%)
Wholesale
Online
Physical stores
Total revenue rose by 3.3% in 2022/23 driven by online
growth of 10.7%. 1% to 3% announced in Trading
Update Q3.
Gross profit for 2022/23 amounted to DKK 2,014 million, up
from 1,966 in 2021/22.
EBITDA margin before special items was 18.0% for
2022/23. 17% to 18% announced in Trading Update Q3.
Adjusted profit after tax for 2022/23 amounted to DKK 35
million lower than for 2021/22, due to increasing interests
and higher taxes as Matas brand was fully amortised in
2021/2 2.
Online channels grew to a share of 27% in 2022/23
comparred to 25% in 2021/22.
Free cash flow increased by DKK 144 million to DKK 423
million in 2022/23, mainly driven by cash generated
from operations, but also less corporate tax payments
compared to 2021/22.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 9 of 98
2022/23
2021/22
2020/21
5,763
6,227
0
2022/23
2021/22
2020/21
7.5
7.6
7.7
2022/23
2021/22
2020/21
50,318
47,187
0
2022/23
2021/22
2020/21
47.8
49.3
0*
2022/23
2021/22
2020/21
44,019,944
39,081,783
37,949,783
2022/23
2021/22
2020/21
91
92
92
2022/23
2021/22
2020/21
0 3 6 9 12 15
12.5
12.8
0
2022/23
2021/22
2020/21
41
36
41
SOCIALENVIRONMENT GOVERNANCE
UN Global Compact
Matas continues as an UNGC signatory
and reports separately on Commu-
nication on Progress through UNGC's
platform.
ESG Board implemented
5 times a year 11 board members meet
in the ESG Board to oversee ESG goal
implementation and progress.
Updated Supplier Code
of Conduct (CoC)
Matas has introduced a new Supplier
CoC setting out suppliers rules of
conduct in relation to environment
and people.
EU taxonomy reporting
Matas now reports on taxonomy
eligibility and alignment.
Double materiality assessed
Matas’ double materiality has been
assessed applying same impact and
materiality levels as described in the
CSRD standards.
* Matas has introduced total employee turnover to its ESG reporting. However, due to limited data availability employee turnover for FY2020/21 has not able to be calculated.
7. 5 %
from FY 2021/22
1%
from FY 2021/22
7%
from FY 2021/22
1.5pp
from FY 2021/22
5M
from FY 2021/22
1pp
from FY 2021/22
3%
from FY 2021/22
5pp
from FY 2021/22
Carbon emissions – Scope 1 and 2
Absolute CO
2
e, tons
Employee satisfaction
Satisfaction & motivation score
Carbon emissions – Scope 3
Absolute CO
2
e, tons
Employee turnover
%
Plastic reductions
Count
Gender diversity, overall
% of female representation
CO
2
intensity
Revenue, tons/DKKm
Gender diversity, other mmt. level
% of female representation
ESG highlights 2022/23
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 10 of 98
Five-year key financials
* Comparative figures for 2018/19 are not comparable with the figures for 2019/20, 2020/21, 2021/22 and 2022/23 due to the
implementation of IFRS 16 effective 1 April 2019 and IFRS 9 and 15 effective 1 April 2018. Firtal Group is included in key financials
from 13 November 2018, Kosmolet from 11 June 2019 and Web Sundhed from 12 April 2021. For definitions, see “Definitions of
key financials”.
1)
Total investments, i.e. CAPEX, acquisitions, etc.
(DKKm) 2022/23 2021/2 2 2020/21 2019/20 2018/19*
Statement of comprehensive
income
Revenue 4, 4 89. 6 4,344.2 4,163.6 3,688.5 3,541.3
Gross profit 2,014.4 1,966.0 1,8 41.2 1,64 0.4 1,588.8
EBITDA 804.2 8 09.6 788.0 678.4 52 9.7
EBIT 423.1 388.3 380.4 292.9 363.3
Net financials (50.3) (37. 3) ( 2 7. 0 ) (43.0) (21.4)
Profit before tax 372.8 351.1 353.4 249.9 341.9
Profit for the period after tax 280.7 276.5 269.0 191.2 263.1
Special items 4.8 (7.0) 9.1 21.5 18.9
EBITDA before special items 8 09.0 802.6 7 97.1 699.9 548.6
Adjusted profit after tax 322.1 3 57. 5 3 5 7. 5 282.6 343.2
Statement of financial position
Total assets 6,280.2 6,055.3 6,143.1 6,588.3 5,538.8
Total equity 3,363.1 3,152.3 3,038.9 2,764.0 2,669.9
Net working capital 23.0 (12.2) (126.1) 90.3 (139.7)
Net interest-bearing debt 1,642.4 1,648.8 1,72 7. 2 2,499.6 1,504.1
Statement of cash flows
Cash flow from operating activities 679.0 510.5 952.0 446.8 472.8
Cash flow from investing activities (92.2) (50.5) (50.5) (123.8) (63.5)
Free cash flow 423.2 278.9 774.1 111. 2 233.8
(DKKm) 2022/23 2021/22 2020/21 2019/20 2018/19*
Ratios
Revenue growth 3.3% 4.3% 12.9% 4.2% 2.2%
Underlying like-for-like
revenue growth 3.1% 2.1% 13.5% 0.7% 0.5%
Gross margin 44.9% 45.3% 44.2% 44.5% 44.9%
EBITDA margin 17. 9 % 18.6% 18.9% 18.4% 15.0%
EBITDA margin before special items 18.0% 18.5% 19.1% 19.0 % 15.5%
EBIT margin 9.4% 8.9% 9.1% 7. 9 % 10.3%
Cash conversion 59.9 % 54.5% 109.7 % 45.3% 82.0%
Earnings per share, DKK 7. 41 7. 27 7. 0 4 5.01 6.96
Diluted earnings per share, DKK 7.35 7. 2 0 6.96 4.96 6.93
Dividend per share (proposed), DKK 2.00 2.00 2.00 0.00 3.00
Share price, end of year, DKK 84.2 96.3 83.1 42.7 65.8
ROIC before tax including goodwill 9.4% 9.9 % 9.6% 8.5% 11. 3 %
ROIC before tax excluding goodwill 45.0% 50.1% 40.6% 35.4% 101.3%
Net working capital as a percentage
of LTM revenue 0.5% (0.3)% (3.0)% 2.4% (3.9)%
Investments
1)
as a percentage
of revenue 5.7% 5.3% 4.3% 9.1% 6.7%
Investments excluding acquisitions as a
percentage of revenue 5.7% 4.2% 3.6% 5.2% 3.6%
Net interest-bearing
debt/EBITDA before special items 2.0 2.1 2.2 3.6 2.7
Number of transactions (millions) 23.2 22.0 20.9 20.9 21.3
Average basket size (DKK) 188.8 192.2 19 7. 5 174.7 165.1
Number of stores 260 260 265 268 278
Club Matas members (millions) 1.87 1.74 1.69 1.66 1.64
Club Matas Plus members (thousands) 68.9 52.6 21.5 - -
Average number of employees (FTE) 2,124 2,164 2,152 2,197 2,149
Matas | Annual Report 2022/23
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Page 11 of 98
Strategy and
financial ambitions
Growing Matas Group
Strategy execution 2022/23
Industry and market trends
Financial guidance 2023/24
Page 12 of 98
Matas | Annual Report 2022/23
Growing
Matas Group
In August 2021, Matas launched its five-
year Growing Matas Group strategy.
Based on the purpose ‘Health and
Beauty for Life’, the Group will grow
by selling more to existing customers
– especially the 1.9 million Club Matas
members – driven by an expansion of
the assortment.
Strategic tracks
Commercial: Matas offers the broadest and most
attractive health and beauty assortment to the
Danish consumers. Going forward to 2025/26,
Matas will continually expand its online assortment
with new brands, products and categories.
E-commerce: matas.dk is the second most visited
web shop in Denmark and the number one online
destination for health and beauty in Denmark.
Furthermore, Matas Group runs a number of niche
web shops operated by Firtal and Web Sundhed,
an online pharmacy service platform. Going
forward to 2025/26, Matas aims to strengthen its
market leadership through continuous customer
satisfaction improvements.
Connected retail: With 260 stores nationwide and
more than 2,000 trained beauty and health advi-
sors, Matas has the most accessible network and a
value-adding service concept. Matas aims to offer
personalised advice and seamless shopping across
all channels by strengthening its in-store digital
services and adapting the network to market
demands.
Brands: As the owner of a category-leading brand
portfolio, Matas offers distinctive and unique
branded products with national recognition. Going
forward to 2025/26, Matas will expand its House of
Brand portfolio and grow the Matas Brands busi-
ness via own channels and through wholesale.
Logistics: With in-house logistics, Matas delivers a
fast and consistent experience to both customers
and suppliers. Going forward to 2025/26, Matas will
invest in a new Matas Logistics Centre (MLC) with
automated logistics to enhance effectiveness and
enable assortment expansion.
Internationalisation: A selection of Matas’ own
brands including Matas Striberne, Matas Natur and
My Moments, is available in more than 200 stores in
Germany and in January 2023 the web sites matas.
no and matas.se were launched.
ESG: As one of the most wellknown brands in
Denmark, Matas is recognised as a responsible
company by consumers. Going forward to 2025/26,
Matas aims to make continued progress on its ESG
focus areas: Reducing climate footprint, contrib-
uting to public health and championing inclusion.
The Group aims to grow revenue to more than
DKK 5 billion excluding M&A, with an EBITDA
margin before special items between 17% and
18% enabled by accumulated investments
of DKK 1-1.3 billion for the period 2021/22 to
2025/26.
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Page 13 of 98
Strategy execution
2022/23
Commercial: Expand assortment
• Introduced more than 180 new brands
during the financial year 2022/23 to our
customers and 1.9 million Club Matas
members. Club Matas Plus reached almost
70,000 paying members, who combined
with the Club Matas members contributed
to 90% of the revenues from Matas stores
and matas.dk in 2022/23.
• Assortment expansion was concentrated
within the following categories:
· Skincare
· Make-up
· Haircare
· Mother and child
· Sports nutrition and equipment
· Sexual wellness
· Vitamins and supplements
E-commerce: Extend market leadership
• Realised revenue growth of 11% in the finan-
cial year 2022/23. The growth was driven
by an increase in number of transactions
compared to previous year.
• Customer satisfaction reached an all-time
high during the year, with a Net Promotor
Score (NPS) of 75 on matas.dk.
• Matas.dk was once again the second most
frequently visited web shop in Denmark in
2022.
435
480
650
1,260
26%
0%2%
1%
Vitamins,
supplements
and health food
Sexual
wellness
Sports nutrition
and
equipment
Mother
and
child
Matas’ online share Estimated online market, DKKm
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Connected retail: Consolidate and connect stores
• Revenue from physical stores was in line with previous finan-
cial year, despite a decrease in basket size as a result of a
post COVID-19 normalization. The number of transactions
increased compared to previous year, and customer satis-
faction reached a NPS of 73 in 2022/23.
• The pick-in-store concept was expanded to the entire store
network and thereby executed around 7% of all online orders
during Q4. Beyond the customer benefit of very fast delivery,
pick-in-store is cheaper and greener, due to lower logistics
and packaing costs.
• Consolidated the cooperation between the physical Matas
stores and the online web shop matas.dk through increased
focus on connected retail, which gives the customers the
opportunity to shop the entire online assortment of 60,000
SKUs when visiting their local Matas store with typically 10,000
SKUs.
Brands: Grow the portfolio of House Brands
• In September 2022, Matas acquired the remaining 60% of the
shares in Miild A/S, a Danish beauty brand with certification
from AllergyCertified, Svanemærket and ECOCERT. Miild was
integrated in to our House of Brands business unit, which also
includes Nilens Jord, to capture synergies.
• Nilens Jord was once again the most best selling make-up
brand in the Matas stores and delivered 5% annual revenue
growth.
• Matas Striberne launched a number of new products and
especially the line Curly Girl was well-received among the
Matas customers.
Logistics: Automate logistics
• After postponing the construction of Matas Logistics Center
(MLC), due to rising prices on materials and labour shortages
in the construction sector, an agreement to build a 32,500 m
2
Matas Logistics Center was signed on 30 May 2023.
Internationalisation: Geographical expansion
• Selected products from Matas Striberne, Matas Natur and My
Moments are now available at 200 doors in Germany.
• Launched the web shops matas.no and matas.se on 31
January 2023 which now offer Norwegian and Swedish
customers the products and services known from matas.dk.
ESG: Impact society in a positive way
• Among other activities to reduce energy consumption in
the stores during the financial year, Matas has sourced
renewable energy certificates (REC) to cover 1,600 MWh of
energy use which equates to approximately 10% of the total
consumption for the financial year 2022/23.
• Read more about Matas Group's ESG initiatives in our ESG
Report 2022/23 here: ESG Report 2022/23
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 15 of 98
Industry and
market trends
During the financial year 2022/23,
the health and beauty market
was driven by evolving consumer
preferences and increased awareness
around sustainability and personal
wellbeing. Some of the key trends and
developments include:
#1
Digitalisation and
e-commerce
Online shopping continued
to gain traction, with
consumers increasingly
relying on e-commerce
platforms for their health and
beauty needs. Matas Group
once again proofed its worth
with its omnichannel strategy
and by using social media,
influencer marketing, and
virtual consultations to reach
consumers.
#2
Sustainability and
eco-friendliness
Consumers in Denmark
increasingly looked for
eco-friendly and sustain-
able products. Matas Group
continued its focus on using
natural, organic, and cruel-
ty-free ingredients and at
the same time encouraged
consumers to return empty
packaging for recycling.
#3
Health and
wellbeing focus
In general there was a
growing demand for prod-
ucts that promote overall
health and wellbeing. This
was also evident in the
increase of sales within the
category Health and Well-
being in Matas Group.
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#4
Clean
beauty
The clean beauty move-
ment, which emphasises
transparency in ingre-
dients and manufac-
turing processes, gained
momentum in Denmark. The
Danish beauty brand Miild
with a number of certifica-
tions was fully acquired and
merged with Matas Group
during the financial year
2022/23.
#5
At-home beauty
treatments
As people became more
conscious of their health
and safety, there was an
increased interest in at-home
beauty treatments. DIY
beauty kits and at-home
spa treatments were more
popular than ever and
especially within DIY nail kits,
Matas Group expanded its
range of products.
#6
Gender-neutral
and inclusive
products
The Danish market saw a rise
in gender-neutral and inclu-
sive products, with brands
catering to diverse consumer
needs and preferences,
regardless of gender iden-
tity. This included skincare,
cosmetics, and personal
care products formulated for
all skin types and tones.
#7
Plant-based
and vegan
products
As awareness of the environ-
mental impact and ethical
concerns associated with
animal-derived ingredients
grew, Danish consumers
increasingly sought plant-
based and vegan alter-
natives in the health and
beauty sector.
#8
Telemedicine
and virtual
consultations
The health and beauty
industry in Denmark saw
a growth in telemedicine
and virtual consultations, as
consumers sought profes-
sional advice and guid-
ance remotely. At matas.
dk consumers are offered
consultations with material-
ists, dermatologists and other
health professionals.
These trends and developments indicate a consumer-driven
shift towards sustainable and online driven demand in the
Danish health and beauty market during the financial year
2022/23.
Industry and market trends
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 17 of 98
Financial guidance 2023/24
Revenue is expected to grow between 3% and 6%. The EBITDA margin
before special items is expected around 17%. Investments, excluding
M&A, are expected in the DKK 425-450 million range, including
approximately DKK 250 million for the Matas Logistics Center.
Matas’ commercial performance and
strategic progress were strong in 2022/23.
However, the financial year 2023/24 is
expected to be characterised by macroeco-
nomic uncertainty and volatility.
Rising interest rates affect a great number of
households and combined with inflation and
uncertainty around energy prices, there is still
a risk of recession.
Revenue
For the financial year 2023/24, Matas expects
organic revenue to grow between 3% and 6%,
based on the following core assumptions:
• Moderate underlying market growth, driven
by modest price increases below the levels
of 2022/23
• Limited impact of a potential recession on
the health and beauty market
ments, can only be partly mitigated by
efficiency measures in 2023/24
• Energy prices will be lower than the levels
seen during 2022/23
CAPEX
Matas expects investments, excluding M&A,
in the DKK 425-450 million range for 2023/24,
based on the following assumptions:
• Underlying CAPEX around 4% of revenue,
driven in particular by the ongoing digital
transformation, store network investments
as well as the continued upgrade of the ERP
system
• Investments in Matas Logistics Center of
around DKK 250 million to support Matas’
long-term growth and profitability
Forward-looking statements
The annual report contains statements relating
to the future, including statements regarding
Matas Group’s future operating results, finan-
cial position, cash flows, business strategy and
future targets. Such statements are based on
Management’s reasonable expectations and
forecasts at the time of release of this report.
Forward-looking statements are subject to
risks and uncertainties and a number of other
factors, many of which are beyond Matas
Group’s control. This may have the effect that
actual results may differ significantly from the
expectations expressed in the report. Without
being exhaustive, such factors include general
economic and commercial factors, including
market and competitive conditions, supplier
issues and financial and regulatory issues, IT
failures as well as any effects of healthcare
measures that are not specifically mentioned
above.
• A continuing underlying channel shift from
physical to online retail sales
• Increased competition in the online health
and beauty market
• Continued progress on international sales
will drive incremental growth
EBITDA margin
Matas expects an EBITDA margin before
special items around 17%, based on the
following assumptions:
• The OPEX commitments for strategic initia-
tives, including assortment expansion and
international growth will affect the 2023/24
EBITDA margin adversely by around 1
percentage point
• The impact from up to 6% wage growth
related to the collective bargaining agree-
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 18 of 98
Results
Results
Costs and operating performance
Profit for the year
Statement of financial position
Environment Social Governance at Matas
ESG strategy
Page 19 of 98
Matas | Annual Report 2022/23
Results
Revenue
Matas Group generated total revenue of DKK
4,490 million for the financial year 2022/23
corresponding to a year-on-year increase
of 3.3% from DKK 4,344 million in 2021/22. The
growth was driven by an increase in online
sales.
Retail revenue from own stores and web shops
also grew 3.3% and underlying sales increased
by 3.1% for the financial year 2022/23
compared to 2021/22.
Revenue by category
as well as sales within the health category.
Matas’ own brands, especially Nilens Jord and
Striberne, delivered sales growth during the
quarter.
Overall, private label sales accounted for
16.9% of the revenue generated by Matas
stores and matas.dk in 2022/23, an increase of
0.3 percentage points compared to 2021/22.
Performance by sales channel; Matas’ online
channels grew revenue by 14.8% to DKK 309
million during Q4 2022/23 compared to Q4
2021/22 driven by a higher number of online
transactions. Online share of total revenue
came to 29.4% in the quarter, which is the
same level as for Q3 which was a new record
for Matas’ online channels. Matas’ physical
stores reported sales growth of 5.0% to DKK 707
million in Q4 2022/23. The number of Matas
stores at 31 March 2023 amounted to 260,
equal to the number of stores at 31 March
2022. Wholesale revenue increased by DKK 6.7
million in Q4 2022/23. Full-year wholesale grew
by DKK 7.4 million.
Gross profit and margin
Gross profit for 2022/23 amounted to DKK
2,014 million, a 2.5% increase from DKK 1,966
million in 2021/22. The 2022/23 gross margin
was 44.9% corresponding to an increase of
0.1 percentage point compared to last year,
adjusting for the DKK 20 million income in
connection to the Club Matas VAT case from
2021/22. The increase in gross margin was trig-
gered by increased sales within Mass Beauty,
which is the category with the highest private
label share.
Gross profit for Q4 2022/23 amounted to DKK
485 million, a year-on-year increase of 3.5%.
The gross margin was 46.1% compared with
48.2% in Q4 2021/22. The lower gross margin
was partly attributable to the increase in the
online share of Matas Group’s overall revenue,
as online sales generally generate a lower
gross margin than sales in the physical stores.
Furthermore, the decrease in the gross margin
was related to timing of supplier subsidies
compared to same period last year.
Costs and operating performance
Overall costs were up by 4.7% to DKK 1,210
million amounting to 27.0% of revenue
compared with 26.6% last year, with other
external costs accounting for DKK 385 million
and staff costs amounting to DKK 825 million.
Overall costs amounted to DKK 323 million
in Q4 2022/23, corresponding to 30.7% of
2022/232021/222020/21
Physical stores Online
Wholesale
3,060
1,083
21
102
109
1,089
1,205
3,153 3,175
Mass Beauty grew by 6.3%, Health and Well-
being grew by 4.3% while High-End Beauty
grew by 0.7%.
Footfall increased compared to previous year
and the number of transactions grew by 5.2%
to 23.2 million, while the average basket size
fell by 1.8% to DKK 189.
In Q4 2022/23, total revenue rose by 8.3%
driven by online growth of 14.8%, while whole-
sale grew by 23.2% and physical stores grew
by 5.0%.
Performance by category; High-End Beauty
sales grew by 3.8% in the quarter, driven by
an increase in sales of fragrances for men
and professional haircare. Skincare sales
were just barely at last year's level, seem-
ingly stabilising at this level after the growth
reported during COVID-19. Make-up grew
in the quarter with 2.0%. Growing sales by
11.3% in the quarter, Mass Beauty realised
the highest increase. Health and Wellbeing
grew sales by 9.0% in the quarter. The various
product lines recorded highly different growth
rates with sales of COVID-19- related products
declining by 90%, or DKK 10 million, whereas
sales of dermatological and special skincare
products recorded ongoing significant growth
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 20 of 98
Revenue by category and sales channel
(DKKm)
FY
2022/23
FY
2021/22 Growth
Q4
2022/23
Q4
2021/22 Growth
Categories
High-End Beauty 1,560.7 1,550.3 0.7% 309.6 298.2 3.8%
Mass Beauty 1,536.0 1,444.5 6.3% 362.3 325.4 11.3%
Health and Wellbeing 1,157.0 1,109.1 4.3% 313.6 287.7 9.0%
Other 126.5 138.4 (8.6)% 29.9 30.5 (2.0)%
Retail revenue 4,380.2 4,242.3 3.3% 1,015.4 941.8 7.8%
Retail revenue by category (%)
High-End Beauty 36% 37% 30% 32%
Mass Beauty 35% 34% 36% 35%
Health and Wellbeing 26% 26% 31% 30%
Other 3% 3% 3% 3%
Wholesale 109.4 101.9 35.4 28.7
Total revenue 4,489.6 4,344.2 3.3% 1,050.7 970.6 8.3%
Revenue by sales channel (%)
Physical stores 71% 73% 67% 69%
Online 27% 25% 30% 28%
Wholesale 2% 2% 3% 3%
revenue against 31.8% in the year-earlier
period.
Other external costs amounted to 8.6% of
revenue in 2022/23 against 7.6% in 2021/22
and were up by DKK 53 million (15.8%) from
DKK 332 million in 2021/22. The increase in
other external costs was mainly driven by DKK
18 million attributable to variable marketing,
IT and logistics costs as a result of continuing
digital growth. DKK 12 million were attribut-
able to higher energy cost, as a result of rising
lighting and heating prices and DKK 7 million
were attributable to higher IT costs related
to the ongoing digitalisation of the Group’s
activities.
Other external costs were up by DKK 19 million
year-on-year in Q4 2022/23 to DKK 116 million.
Staff costs were up by DKK 1 million (0,1%) to
DKK 825 million and amounted to 18.4% of
revenue in 2022/23 against 18.7% in 2021/22
adjusted for special items.
Staff costs were driven by ramp up of strategic
initiatives, while underlying staff costs in the
stores declined.
The staff costs for 2022/23 included DKK 8 million
related to the Company’s long-term share-
based compensation programme which was at
the same level as in 2021/22 when adjusted for
special items. At 31 March 2023, Matas Group
had 2,124 full-time employees, against 2,164 at
31 March 2022.
Staff costs totalled DKK 207 million in Q4
2022/23, a year-on-year decrease of DKK
5 million of which DKK 7 million was attri-
butable to special items in 2021/22.
EBITDA before special items was DKK 809
million against DKK 803 million in 2021/22. The
EBITDA margin before special items was 18.0%
against 18.5% in 2021/22. EBITDA declined 0.7%
year-on-year to DKK 804 million in 2022/23. The
EBITDA margin was 17.9% against 18.6% the
year before.
EBITDA for Q4 2022/23 amounted to DKK 162
million against DKK 160 million in 2021/22.
EBITDA before special items came to DKK
162 million. The EBITDA margin before special
items was 15.4% against 17.3% in Q4 2021/22,
refelcting the change in gross profit.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 21 of 98
High-End Beauty
Luxury beauty products, including cosmetics, skincare
and haircare products and fragrances.
Health and Wellbeing
MediCare (OTC medicine and nursing products). Vita-
mins, minerals, supplements, specialty foods and herbal
medicinal products. Sports, nutrition and exercise.
Mother and child. Personal care products (oral, foot and
intimate care and hair removal). Special skincare.
Mass Beauty
Everyday beauty products and personal care, including
cosmetics and skincare and haircare products.
Other
Clothing and accessories (footwear, hair ornaments,
jewellery, toilet bags, etc.). House and garden (cleaning
and maintenance, electrical products, interior decora-
tion and textiles) and other revenue.
Amortisation, depreciation and impairment
Total amortisation, depreciation and impairment
charges were down by DKK 40 million in 2022/23
to DKK 381 million.
During Q4 2021/22, the Matas Brand trademark
of approximately DKK 1.1 billion was fully amor-
tised, reducing the yearly amortisations and
depreciations by DKK 66 million.
Net financials and tax
Net financial expenses rose by DKK 13 million to
DKK 45 million in 2022/23 due to a DKK 5 million
compensation attributable to the Matas VAT
case last year and an interest rate increase.
The effective tax rate was 24.7% in 2022/23,
compared with 21.2% in 2021/22. The lower tax
rate in 2021/22 was partly attributable to tax
deductions resulting from the payment of cash
consideration in connection with the exercise
of long-term incentive programmes (LTIP) in
2021/2 2.
Categories
Matas is characterised by its wide assortment within beauty, personal care, health, wellbeing and
problem-solving household products. This broad product range creates a unique one-stop retail
value proposition for the Group's customers in the shape of four categories:
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 22 of 98
Profit for the year
Profit for the year after tax amounted to DKK
281 million corresponding to an increase of
1.5% from DKK 277 million in 2021/22. Adjusted
profit after tax amounted to DKK 322 million
compared to DKK 358 in 2021/22. Adjusted
profit after tax for Q4 2022/23 amounted to
DKK 28 million against DKK 61 million in Q4
2021/2 2.
Statement of financial position
Total assets amounted to DKK 6,280 million at
31 March 2023, up from DKK 6,055 million at 31
March 2022.
Current assets totalled DKK 1,079 million, a year-
on-year increase of DKK 50 million. Inventories
amounted to DKK 912 million at 31 March 2023,
an increase of DKK 22 million compared with the
level at 31 March 2022. Inventories accounted
for 20.3% of full-year revenue at 31 March 2023
compared with 20.5% at 31 March 2022. Despite
the ongoing assortment expansion, Matas has
succeeded in maintaining the inventories rela-
tive to LTM revenue compared to last year.
Trade receivables increased by DKK 17 million
to DKK 44 million, mainly driven by the ongoing
activities in Web Sundhed. Trade payables fell
by DKK 29 million relative to DKK 634 million at 31
March 2022.
Net working capital excluding deposits
amounted to DKK 23 million at 31 March 2023
against negative DKK 12 million at 31 March
2022, a difference of DKK 35 million. The nega-
tive working capital development was driven
by an increase in inventories combined with a
decline in trade payables relative to last year.
Cash and cash equivalents amounted to DKK
37 million, which is an increase of DKK 9 million
compared to 2021/22.
Equity amounted to DKK 3,363 million at 31
March 2023, compared with DKK 3,152 million at
31 March 2022.
Net interest-bearing debt was DKK 1,642 million
at 31 March 2023, a year-on-year decline of DKK
6 million – equalling 2.0 times LTM EBITDA before
special items, which is within the long-term
target of a gearing ratio between 2 and 3.
Gross interest-bearing debt amounted to DKK
1,679 million at 31 March 2023, including lease
liabilities of DKK 651 million. At 31 March 2022,
gross interest-bearing debt amounted to DKK
1,677 million, including lease liabilities of DKK 523
million.
At 31 March 2023, the Company’s share capital
consisted of 38,291,492 shares of DKK 2.50
each, corresponding to a share capital of DKK
95,728,730. Matas held 358,423 treasury shares
at 31 March 2023 (626,585 at 31 March 2022).
Statement of cash flows
Cash generated from operations was an
inflow of DKK 742 million in 2022/23 against
an inflow of DKK 615 million in 2021/22, an
increase of DKK 128 million attributable to a
more favourable working capital develop-
ment than 2021/22.
The free cash flow was an inflow of DKK 423
million in 2022/23 against an inflow of DKK 279
million in 2021/22.
Cash generated from operations in Q4
2022/23 was an outflow of DKK 15 million, a
year-on-year decline of DKK 92 million. Cash
flows from investing activities were an outflow
of DKK 256 million in 2022/23, compared with
an outflow of DKK 232 million in 2021/22. For
Q4 2022/23, cash flows from investing activities
were an outflow of DKK 73 million against an
outflow of DKK 39 million in Q4 2021/22. The
Q4 2022/23 free cash flow was an outflow of
DKK 118 million, compared with an inflow of
DKK 12 million in Q4 2021/22. Cash flows from
financing activities were a net outflow of DKK
415 million in 2022/23 against an outflow of
DKK 291 million in 2021/22.
Return on invested capital
ROIC before tax excluding goodwill was 45.0%
at 31 March 2023 against 50.1% at 31 March
2022. ROIC before tax including goodwill
was 9.4% at 31 March 2023 against 9.9% at 31
March 2022.
Parent Company performance
The Parent Company generated a loss of
DKK 18 million against a loss of DKK 14 million
in 2021/22. The decline can be explaned by
a combination of both lower staff costs due
to termination cost included in 2021/22 and
less tax income from cash settlement of LTIP
compared to 2021/22.
Equity was DKK 1,855 million at 31 March 2023
compared with DKK 1,943 million at 31 March
2022.
Events after the date of the
statement of financial position
No subsequent events have occurred that
materially affect the Group’s financial position.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 23 of 98
Environment Social
Governance at Matas
For the second year, Matas publishes an
independent annual report for social responsibility
(ESG Report 2022/23).
The separate ESG Report constitutes Matas’
statutory reporting under sections 99a, 99b
and 107d of the Danish Financial Statements
Act and the statutory reporting on the EU
taxonomy. In addition, the first steps have
been taken in the report to prepare the
reporting for the new EU CSRD regulation,
which for Matas will become statutory in the
financial year 2024/25.
This means, among other things, that Matas
has updated its double materiality assessment
according to the new CSRD standards. The
independent ESG Report covers all the formal
reporting requirements as well as a broad
selection of the other relevant areas within
climate, environment, labor relations, human
rights as well as policies and governance
structures.
Background for Matas' corporate
social responsibility
Since 1949, Matas has been widely recognised
for having safe products - both when it comes
to its own products such as Matas Striberne
or some of the more than 60,000 different
products Matas sells in its sales channels in
Denmark and partly in Germany, Norway and
Sweden.
The majority of turnover and customer
contact continues to take place in the 260
physical stores in Denmark, but in recent years,
the digital business has grown significantly,
and now accounts for more than a quarter of
the more than 23 million annual transactions.
Today, Matas.dk is Denmark's second most
used web shop and Matas has also opened
web shops in Sweden and Norway in 2022.
Trust and sustainability are key
to the business model
Customers generally have great confidence
in the advice they receive from Matas' +2,000
employees in the stores, whether it concerns
more expensive luxury goods or everyday
products – all within health, beauty and
well-being. This advisory competence has
largely been included in the web shop, where,
among other things, customers can get
personal online advice from trained materia-
lists or pharmacologists seven days a week.
In addition to the advisory competences,
the trust in Matas is also based on the fact
that Matas has been at the forefront of the
legislative requirements for example recycling
and reduction of plastic, chemistry in the pro-
ducts and, not least, society's and consumers'
general expectations of Matas' propriety.
In order to be able to develop its business
more sustainably within both health and
beauty, and with a starting point in the online
part of the business growing, Matas has identi-
fied a number of areas that will strengthen the
footprint that Matas puts on both the climate,
the environment, labour relations, human
rights and general governance.
During the financial year, there has been
a focus on anchoring and strengthening
governance around the entire work with
Matas' ESG, which has resulted in the estab-
lishment of an internal ESG Board and a new
Supplier Code of Conduct.
ESG Report
2022/23
1 April 2022 – 31 March 2023
Matas A/S | Rørmo sevej 1, DK-3450 All erød | CVR nr. 27 52 84 06
ESG Report 2022/23
Read more
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 24 of 98
Matas stakeholders
The update of the double materiality assess-
ment has been informed by dialogue and
engagement with affected stakeholders, as
they have provided Matas with input and
feedback regarding material impacts, risk and
opportunities. The stakeholders involved in
updating Matas double materiality assessment
are employees, consumers, users of the sustain-
ability reporting, industry experts, peers, and
nature, considered as a silent stakeholder.
IMPACT MATERIALITY
FINANCIAL MATERIALITY
Minimal Informative Important Significant Essential
Minimal Informative Important Significant Essential
1
5
3
4
2
6
7
8
9
10
11
12
13
15
14
Stakeholder
map
Indirect
Direct
NGO’s
Local
communities
Investors,
ESG raters
Partners/
suppliers
Peers
Employees
Leadership
Media,
Influencers
Consumers
Regulators/
authorities
Environment
Climate neutral.
Plastic reductions.
Social
Best place to be. Diversity.
Public health.
Governance
Transparency.
Accountability.
Climate change
Water and marine resources
Plastics
Packaging
Biodiversity and ecosystems
Product transparency and safety
Occupational health and safety
Education
Work and income
Labour and human rights
Diversity
Data GDPR
Anti-corruption
Stakeholder engagement and recourse
Taxes
1
6
12
2
7
13
3
8
14
4
9
15
5
10
11
DENNE
MODEL
KOMMER FRA
SR OG SKAL
TAGES DER
FRA Ingen
incopy Links
skal i begge
mapper
Corporate social reponsibility at Matas
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 25 of 98
PURPOSE
Health and Beauty for Life
Matas' ESG strategy
supports Matas Group's
growth priorities
In 2021, Matas presented a new strategy
“Growing Matas Group” with the purpose
‘Health and Beauty for Life’. The strategy
is anchored in an omnichannel busi-
ness model, where focus is centered on
online growth, assortment expansions,
connected retail potential and a solid
logistics operation to support the growth.
Matas’ ESG strategy is fundamental in
achieving the strategic growth priorities
whilst ensuring a long-term sustainable
business.
In this way, Matas' ESG strategy determines
that when working towards reaching
Matas’ strategic priorities and targets
for 2025/26, Matas should responsibly
manage resources and reduce waste
where possible. When expanding the
existing product assortment, it ensures
the health of customers and the environ-
ment, and it acts as safeguard for Matas’
employees in their work environment.
STRATEGIC PRIORITIES FOR 2025/26
ESG STRATEGY
ESG MILESTONES: OPERATIONAL GOALS AND COMMITMENTS
Growing Matas Group:
#1 for health and
beauty
Sustainability:
Minimize the climate footprint of shopping
Health:
Contribute to public health
Inclusion:
Empower our colleagues and customers
Commercial:
#1 of fer
E-commerce:
#1 online
Connected retail:
#1 in-store
Brands:
#1 prod ucts
Logistics:
#1 operato r
Matas will use less resources
and reduce its CO
2
emis-
sions and use of plastic in
the value chain.
• CO
2
neutral by 2030
• Eliminate 100 million
pieces of plastic
Matas will focus on mental
and physical health and
be an inclusive and diverse
Company.
• Promote public health
• Best place to be and grow
in the retail industry
Matas will lead the sustain-
ability agenda and ensure
reporting compliance and
data transparency.
• Leading sustainability
• Reporting excellence
E
n
v
i
r
o
n
m
e
n
t
S
o
c
i
a
l
G
o
v
e
r
n
a
n
c
e
DENNE
MODEL
KOMMER FRA
SR OG SKAL
TAGES DER
FRA Ingen
incopy
ESG strategy
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 26 of 98
Governance
Risk management
Corporate governance
Board of Directors
Executive Management
Shareholder information
Page 27 of 98
Matas | Annual Report 2022/23
Respond
to risk
Determine risk
strategy
Assess
risk
Assess risk
interaction
Identify
risk
Risk management
Matas Group works continually to identify, assess and respond
to the risks to which Matas Group is exposed. Changes to
macroeconomic factors within Matas Group’s geographical
area may affect Matas Group through changes in overall
retail demand, specifically in the health and beauty market,
and by supply chain disruptions.
Risk management is an integral part of Matas
Group’s management process, the objec-
tive being to limit uncertainties and risks with
respect to the defined financial targets and
strategic objectives for Matas Group.
The Executive Management is responsible
for preparing, implementing and main-
taining control and risk management systems
subject to the approval of the Board of Direc-
tors, which has the overall responsibility for
management. Based on reporting from the
Executive Management, the Audit Committee
continually monitors whether the Company’s
internal control and risk management systems
are effective and complied with, and it also
continually monitors the development and
handling of key risks.
The Board of Directors is provided with an
overview of Matas Group’s key risks and their
potential impact on earnings at least once a
year so that any measures necessary to miti-
gate such risks can be implemented.
Risk management cycle
at Matas Group:
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 28 of 98
Material operational risks
Risk Description Mitigation
Macroeconomic
development
Matas Group operates in a discretionary consumer spending category
and is exposed to changes in the macroeconomic environment within
Matas Group’s geographical area and general changes in consumer
behavior, which may affect Matas Group’s business in terms of demand
for health and beauty products.
By actively monitoring the macroeconomic trends and changes in
consumer behavior, as well as monitoring the daily sales trends in
Matas, the management can respond swiftly, for instance in case
of sudden declines in sales, by adjusting campaigns and other sales
promoting initiatives.
Brand and
product liability
Ranked as the sixth best brand among all Danish brands in 2022
(YouGov), the Matas brand and product liability is crucial for the Matas
Group to keep and attract customers, shareholders, and employees.
Continuously build and maintain brand awareness through commercial
initiatives. Furthermore, Matas Group has developed a risk manage-
ment policy and procedures in case of potential claims related to
product liabilities, including personal injury claims, and has also taken
out an insurance in this area.
Industry
developments
and international
competition
Matas Group is strongly exposed to the development in overall retail
sales in Denmark, where we see a general shift towards online chan-
nels.
Historically, Matas Group has competed with a large number of Danish
retail market players, including supermarkets, local perfumeries, health
food shops, pharmacies, department stores and travel retailers. As
consumer behavior continues its shift toward online channels, compe-
tition from international players has intensified, and Matas Group is
currently facing increasing competition from Danish and international
health, beauty and wellbeing web shops.
The growing online sales are supported by new ways of launching and
marketing brands and by new technology-driven options. Strategically,
Matas Group aims to bring its many assets into play in new ways to
pursue the potential provided by a stronger market position. It strives to
do this by increasing its focus on online sales, launching of marketing
campaigns, leveraging the Club Matas loyalty programme, developing
the store network and enhancing the customer experience.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 29 of 98
Risk Description Mitigation
Cyber and
IT security
Reliable IT systems and infrastructure are critical to Matas Group’s daily
operation.
Matas Group has a modern, upgraded IT infrastructure focusing on
data security and protection of the Company’s and its customers’
data. Matas Group continually considers security issues and risks when
choosing system solutions and has established comprehensive safe-
guards to prevent data security breaches. Matas Group is exposed to
digital attacks and constantly seeks to improve its cyber security. Matas
Group pursues a highly segmented network structure segregating data
flows from stores, suppliers, employees and other business partners.
Matas Group continually monitors network traffic and performs regular
data backups.
Supply chain
disruption
A global supply chain disruption may cause delays or absence in
delivery of specific goods.
In order to meet any changes in terms of delivery or reduced access to
important product categories, Matas Group deals with a large number
of different suppliers and markets a broad range of different brands
within each product category.
Financial risks
Matas Group is to some extent exposed to financial risks such as interest
rate, liquidity and credit risks.
Reference is made to note 29 to the consolidated financial statements
for additional information on the financial risks.
Material operational risks
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 30 of 98
ESG Report
2022/23
1 April 2022 – 31 March 2023
Matas A/S | Rør mosevej 1, DK-3450 Al lerød | CVR nr. 27 52 84 06
Corporate governance
Exercising corporate governance is of the utmost
importance to Matas Group, and the Board of Directors
evaluates the Company's management processes at least
once a year to ensure that the structure is appropriate in
relation to shareholders and other stakeholders.
Corporate governance recommendations
Nasdaq Copenhagen has incorporated the
recommendations of the Danish Committee
on Corporate Governance in its Rules for
Issuers of Shares. These recommenda-
tions are available at the website of the
Committee on Corporate Governance,
corporategovernance.dk
Matas Group complies with all these recom-
mendations. The Company’s corporate
governance statements are available at the
Company's website at investor.matas.dk/
governance.cfm
Communicating with investors
and other stakeholders
Matas Group is committed to maintaining
a constructive dialogue and a high level of
transparency when communicating with
shareholders and other stakeholders to
enable them to exercise the highest possible
level of active ownership. The Board of Direc-
tors has adopted a Communication and
Stakeholder policy, an Investor Relations policy
and an ESG policy. These policies are avail-
able on investor.matas.dk/governance.cfm
All company announcements are published
via Nasdaq Copenhagen and can subse-
quently be accessed from the Company’s
website at investor.matas.dk
The date of the Annual General Meeting
(AGM) and the deadline for submitting
requests for specific proposals to be included
on the agenda are announced not later than
eight weeks before the contemplated date
of the Company’s AGM. In accordance with
the Articles of Association, general meetings
are convened by the Board of Directors at not
more than five weeks’ and not less than three
weeks’ notice. Notices convening general
meetings are posted on the Company’s
website at investor.matas.dk
Diversity on the Board of Directors
and in management
The Board of Directors discusses diversity at
Matas Group’s management levels annually
and sets measurable targets.
Maintaining diversity on the Board of Directors
in terms of competencies, experience, knowl-
edge, gender and age is important.
It is the ambition of the Board of Directors to
retain the diversity in management so that
the mix reflects equal gender distribution as
defined in the Danish Companies Act. The
composition of management members of the
relevant Matas Group companies including
the two upper management layers below the
Board of Directors comply with the require-
ments for an equal share of men and women
in company management in accordance
with the Danish Companies Act, as per 31
March 2023.
Read more about Matas Group’s diversity
policy here: ESG Report 2022/23
Duties and responsibilities of
the Board of Directors
At Matas Group, management duties and
responsibilities are divided between the
Company's Board of Directors and Executive
Management. No person is a member of both
of these bodies, and no member of the Board
of Directors has previously been a member of
the Executive Management. Matas Group has
a business procedure for the Board of Direc-
tors, which is reviewed and approved annually
by the Board of Directors.
The Board of Directors holds eight ordinary
board meetings plus a strategy seminar each
year and will further convene as required. In
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 31 of 98
the 2022/23 financial year, ten board meet-
ings and one strategy seminar were held. The
Executive Management is in charge of the
day-to-day management, while the Board of
Directors supervises the work of the Executive
Management and is responsible for the overall
management and strategic direction.
In relation hereto, the Board of Directors every
year considers the Company’s overall strategy
and purpose to ensure continuous value
creation.
The requirements for the Executive Manage-
ment’s timely, accurate and adequate
reporting to the Board of Directors and for the
communication between these two corporate
bodies are laid down in the rules of proce-
dure of the Executive Management, which
are reviewed and approved by the Board of
Directors annually.
Election of members to the
Board of Directors
The Board of Directors consists of up to seven
members elected by the annual general
meeting for terms of one year. Board members
are eligible for re-election. The Board of
Directors elects a Chairman and a Deputy
Chairman from among its own members.
Composition of the Board of Directors
The members of the Board of Directors are a
group of experienced business professionals
who also represent diversity, international
experience and skills that are considered
to be relevant to Matas Group. All board
members are independent.
Once a year, in connection with the board
evaluation, the Board of Directors defines the
qualifications, continuity, renewal, diversity
and competencies the Board of Directors must
possess in order for the Board of Directors to
best perform its tasks, taking into account the
Company’s current needs.
The Board of Directors evaluates its work on
an annual basis. The Chairman of the Board is
responsible for the evaluation process, which
in the financial year 2022/23 included an
external advisor to give an independent view
on the performance and compositions of the
Board of Directors.
The Board of Directors has set up three
committees – an Audit Committee, a Nomi-
nation Committee and a Remuneration
Committee – charged with assisting the Board
of Directors in its work.
8
Ordinary board
meetings plus a strategy
seminar each year
Annual General Meeting
Board of Directors
Nomination Committee
Remuneration Committee
Audit Committee
Matas Management Team
Organisation
Executive Management
Governance structure
Matas | Annual Report 2022/23
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Page 32 of 98
The board and committee meetings Board meetings Strategy seminar Audit Committee Nomination Committee Remuneration Committee 2022/23 total
Lars Vinge Frederiksen
100% 100% 100% 100% 100%
Mette Maix
90% 100% 100% 100% 94%
Birgitte Nielsen
100% 100% 100% 100%
Henrik Taudorf Lorensen
90% 100% 100% 66% 88%
Kenneth Melchior
100% 100% 100% 100%
Lars Jensen*
100% 100% 100% 100%
Lars Frederiksen**
100% 100% 100%
* Joined the Board of Directors 28 June 2022 ** Resigned 28 June 2022
Audit Committee
The Board of Directors has set up an Audit
Committee, the Chairman of which is inde-
pendent and is skilled in accounting. The
Audit Committee is chaired by Birgitte Nielsen
and also consists of Kenneth Melchior and Lars
Jensen. The duties of the Audit Committee
include monitoring the financial reporting
process, Matas Group’s internal control and
risk management systems, the organisation
and efficiency of the accounting function and
the collaboration with the independent audi-
tors. The Audit Committee held five meetings
during the financial year 2022/23.
Nomination Committee
The Board of Directors has set up a Nomi-
nation Committee, which is chaired by Lars
Vinge Frederiksen and also consists of Mette
Maix and Henrik Taudorf Lorensen. The overall
purpose of the Nomination Committee is to
help the Board of Directors ensure that appro-
priate plans and processes are in place for
the nomination of candidates to the Board of
Directors and the Executive Management. The
Nomination Committee held two meetings
during the financial year 2022/23.
Remuneration Committee
The Board of Directors has set up a Remu-
neration Committee, which is chaired by
Lars Vinge Frederiksen and also consists of
Mette Maix and Henrik Taudorf Lorensen. The
purpose of the Remuneration Committee is to
ensure that Matas Group maintains a Remu-
neration Policy for the members of the Board
of Directors and the Executive Management
and to assist with the preparation of the
Company’s annual Remuneration Report.
The Remuneration Committee held three
meetings during the financial year 2022/23.
The Committee has found that no changes
are required to the Company’s Remuneration
Policy in the coming financial year. The Remu-
neration Policy was approved at the Annual
General Meeting held in June 2021. In addi-
tion, the Remuneration Committee defined
KPIs for the remuneration of the Executive
Management and followed up on these.
Lastly, the Remuneration Committee oversaw
the preparation of a separate Remuneration
Report for 2022/23.
Remuneration of members of the Board of
Directors and the Executive Management
The Board of Directors has adopted a Remu-
neration Policy, which has been approved by
the general meeting.
The Remuneration Policy and the remuner-
ation paid to the Board of Directors and the
Executive Management are detailed in the
Company’s annual Remuneration Report.
Additional information may be found in note
31 to the Consolidated financial statement
and on the Company’s website,
Investor.matas.dk
Present Absent
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Internal controls and risk management in
relation to the financial reporting process
In order to ensure that the external financial
reporting is in accordance with IFRS and other
applicable rules, gives a true and fair view
and is free of material misstatement, a number
of internal control and risk management
procedures have been established for the
financial reporting process.
Control environment
The Board of Directors sets the general frame-
work for internal controls and risk manage-
ment in Matas Group, while the Executive
Management has the operational responsi-
bility for establishing efficient control and risk
management in the financial reporting. The
Executive Management oversees that policies
and working procedures in connection with
the financial reporting are appropriate to
mitigate the risk of errors. The internal controls
are the responsibility of the individual depart-
ments, and the accounting and controlling
functions are segregated.
The Audit Committee assists in monitoring the
financial reporting process. This includes an
annual evaluation of the efficiency of the risk
management and internal controls, including
a review of policies and working procedures
and an evaluation of staffing and qualifica-
tions in the finance and IT organisations.
Each year, the Audit Committee assesses the
need for an internal audit department. Based
on the relatively low complexity of Matas
Group, the controlling function’s line of refer-
ence to the CFO and the ongoing dialogue
with the auditors, it has, as yet, not been
deemed necessary to establish an internal
audit department.
Risk assessment
The Board of Directors and the Executive
Management regularly assess the key risks
involved in the financial reporting based on
a materiality concept. This includes an eval-
uation of general accounting policies and
critical accounting estimates and the related
risk and sensitivity assessment. The risk of fraud
is also assessed. For additional information on
critical accounting estimates, see note 2 to
the consolidated financial statements.
Control activities
In order to monitor results, store performance,
financing and other risks, standardised
monthly reports following up on budgets and
a number of key performance indicators (KPIs)
are prepared.
Interim financial statements are closed
according to a planned process which includes,
among other things, reconciliation of all
material line items and additional financial
controls in order to identify and eliminate any
errors as early as possible. In order to ensure
segregation of duties, the controlling function
reports directly to the Executive Management
through the CFO.
In order to counter fraud in the stores, cash
funds are reconciled on a regular basis, and
cash is deposited with banks. Dual approval
procedures in connection with bank transfers
have been set up in the finance function.
Information and communication
Matas Group has established a standardised
process for external reporting to ensure that
a true and fair view is provided of its perfor-
mance.
With regards to Matas Group’s internal rules on
inside information, the Company maintains an
open communication process which ensures
efficient control of its performance and finan-
cial reporting that provides a true and fair
view. Providing clarity for each employee with
respect to his or her role and relevant working
procedures is an important element of this.
Monitoring
Management conducts its ongoing moni-
toring based on the monthly financial
reporting, liquidity analyses and KPI reports
combined with a continuous dialogue with
the accounting and controlling functions.
The Audit Committee monitors and reports to
the Board of Directors on the procedures for
the key line items and checks that the Exec-
utive Management observes Group policies
and addresses any weaknesses. The external
auditors meet with the Audit Committee
at least once a year without the Executive
Management and report any material weak-
nesses in their long-form audit report.
Matas Group has also established a whistle-
blower scheme, through which breaches of
laws and regulations can be reported ano-
nymously if the person reporting a concern
wishes to avoid using the normal channels of
communication. More details on the whistle-
blower scheme can be found in the section
on ESG.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 34 of 98
Board of Directors
Lars Vinge Frederiksen, Chairman Mette Maix, Deputy Chairman Birgitte Nielsen, Board member
• Born 1958, Danish nationality
• Professional board member since 2013
• Member of the Board of Directors since 2013
• Up for re-election in 2023
• Chairman of the Remuneration and
Nomination Committees
• Independent board member
• Born 1969, Danish nationality
• CEO at Rosendahl Design Group A/S
• Member of the Board of Directors since 2017
• Up for re-election in 2023
• Member of the Remuneration and
Nomination Committees
• Independent board member
• Born 1963, Danish nationality
• Professional board member since 2006
• Member of the Board of Directors since 2013
• Up for re-election in 2023
• Chairman of the Audit Committee
• Independent board member
Other
directorships
Member of the board of directors and of the
remuneration and nomination committees of Tate & Lyle
PLC, London. Chairman of the supervisory board of PAI
Partners SA, Paris.
Member of the boards of directors of Aarstiderne A/S,
Good Food Group A/S, Planetary Impact Ventures and
UNICEF Danmark.
Member of the board of directors of Kirk Kapital
A/S, Topsøe Holding A/S and De Forenede
Ejendomsselskaber A/S.
Expertise Special expertise in general management, strategic
development and financial communication for listed
international companies. Expertise in Corporate
Governance, mergers and acquisitions and business
development.
Special expertise in international sales, brand
development and retail, including omnichannel and
physical retail, and experience in general management
and strategic development.
Special expertise in general management and strategic
development, board experience, including extensive
financial and accounting expertise, and capital markets
experience.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 35 of 98
Board of Directors
Henrik Taudorf Lorensen, Board member Kenneth Melchior, Board member Lars Jensen, Board member
• Born 1971, Danish nationality
• Founder and CEO of TAKT A/S
• Member of the Board of Directors since 2020
• Up for re-election in 2023
• Member of the Remuneration and
Nomination Committees
• Independent board member
• Born 1983, Danish nationality
• Vice President, General Manager, Zalando Lounge
• Member of the Board of Directors since 2021
• Up for re-election in 2023
• Member of the Audit Committee
• Independent board member
• Born 1973, Danish nationality
• CEO at Royal Unibrew A/S
• Member of the Board of Directors since 2022
• Member of the Audit Committee
• Independent board member
Other
directorships
Member of the boards of directors of EarLabs AB,
Malmö, Louisiana Museum of Modern Art, Bubblebee
Industries ApS and Pongo Partners ApS and Director of
TAKT A/S’ subsidiary TAKT Export ApS.
Member of the board of directors of Les Deux. Member of the board of directors in several companies
related to the direct ownership of Royal Unibrew A/S.
Expertise Special expertise in consumer branding, digitalisation,
ESG, international sales, strategic development and
general management.
Special expertise in international retail, in-depth insights
into digital marketing, international knowledge of
customer clubs and loyalty programmes and experience
in launching e-commerce in several European markets.
Special expertise within consumer packaged
goods (CPG), general management and strategic
development, financial experience, and management
from listed companies.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 36 of 98
Gregers Wedell-Wedellsborg, CEO Per Johannesen Madsen, CFO
Born 1972, Danish nationality
CEO at Matas since November 2017
Born 1968, Danish nationality
CFO at Matas since August 2022
Expertise and
experience
Gregers holds a MSc in political science from University
of Copenhagen and a MPA from Harvard University.
Per holds a MSc in Business Administration Economics
and Auditing from Copenhagen Business School.
• Group Executive Vice President, Coop Denmark
• Digital Director, TV 2 Denmark
• Management positions, Berlingske Media
• Consultant, Accenture
• Officer, Royal Danish Guards
• Board experience since 2012
• Group CFO, Scandlines
• Executive Vice President & CFO, Copenhagen Airport
• Senior Finance positions Nordic & Germany, The Coca-
Cola Company
• Auditor & Consultant, Arthur Andersen
Executive Management
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 37 of 98
Shareholder information
Share capital (DKK) 95,728,730
Number of shares
(of DKK 2.5)
38,291,492
Nominal value per share 2.5 DKK
Shares classes 1
Restrictions on
transferability and voting
rights
None
Stock
exchange
Nasdaq
Copenhagen
Trading symbol MATAS
ISIN code DK0060497295
Closing price at 31 March,
2022
96.30 DKK
Closing price at 31 March,
2023
84.20 DKK
Change during the
financial year
(12.6%)
Matas A/S is listed on Nasdaq Copenhagen
and is a component of the OMX Copenhagen
Mid Cap index.
Share capital
Matas Group held 358,423 treasury shares at
31 March 2023 (626,585 at 31 March 2022).
Treasury shares are held for the purpose of
cancelling shares bought back and meeting
the obligations under the long-term executive
incentive program.
At 31 March 2023, Matas A/S’ market capital-
isation was DKK 3.2 billion. The average daily
turnover in Matas A/S’ shares was DKK 6.3
million, a decrease of 51% compared DKK 12.4
million in 2021/22.
Authorisations relating to the share capital
At the Annual General Meeting held on 27
June 2019, the Board of Directors was author-
ised as described below in relation to the
share capital. None of these authorisations
had been exercised at 1 April 2023.
• In the period until 1 April 2024, the Board
of Directors is authorised to increase the
Company's share capital in one or more
issues without pre-emption rights for the
Company’s existing shareholders by up
to a nominal amount of DKK 9,570,000.
The capital increase must take place at
market price and may be effected by cash
payment or as consideration for a full or
partial acquisition of business activities or
other assets.
• In the period until 1 April 2024, the Board
of Directors is authorised to increase the
Company’s share capital in one or more
issues without pre-emption rights for the
Company’s existing shareholders by up
to a nominal amount of DKK 1,000,000 in
connection with the issue of new shares for
the benefit of the Company’s employees
and/or employees in its subsidiaries. The
new shares will be issued at a subscription
price to be determined by the Board of
Directors that may be below the market
price.
• New shares issued in pursuance of the
above authorisations, which are not to
exceed a nominal amount of DKK 9,570,000,
must be issued to named holders and be
registered in the name of the holder in the
Company’s register of shareholders, must
be fully paid up, must be negotiable instru-
ments and must in every respect carry the
same rights as the existing shares. The Board
of Directors is authorised to lay down the
terms and conditions for capital increases
pursuant to the above authorisations and to
make any such amendments to the Articles
of Association as may be required as a result
of the Board of Directors’ exercise of the
said authorisations.
The Board of Directors is further authorised
to purchase treasury shares to the extent the
Company’s holding of treasury shares at no
time exceeds 10% of the share capital. The
purchase price must not deviate by more
than 10% from the listing price on Nasdaq
Copenhagen at the time of the purchase.
The current authorisation is valid until 29 June
2023. The Board of Directors proposes that
the authorisation be renewed at the Annual
General Meeting to be held on 29 June 2023.
Allocation of capital and dividend policy
Matas Group’s capital structure must always
ensure the financial flexibility required
to implement the strategic objectives
announced.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 38 of 98
Group’s adjusted profit for 2022/23, be distri-
buted as dividends, equivalent to DKK 2.00 per
share.
Investor relations website
Information about Matas A/S and its shares,
share price, company announcements, finan-
cial data, annual and interim reports, investor
presentations, financial calendar etc. can be
found on investor.matas.dk
Investor relations
It is the policy of Matas A/S to communicate
precisely, actively and in a timely manner to its
stakeholders in the financial markets in order
to ensure that all investors have equal and
adequate access to relevant information as a
basis for trading in and pricing of the Compa-
ny’s shares. This is done taking into account
the rules and legislation applicable to compa-
nies listed on Nasdaq Copenhagen. For
further details on our investor relations policy,
please visit investor.matas.dk
At 31 March 2023, Matas A/S is covered by
three equity analysts. For a full list of analysts,
please see investor.matas.dk
29 June 2023 Annual General Meeting for
2022/23
16 August 2023 Interim report – Q1 2023/24
10 November
2023
Interim report – Q2 2023/24
9 January 2024 Trading update for Q3
2023/24
2 February 2024 Interim report – Q3 2023/24
7 May 2024 Deadline for the Company’s
shareholders to submit in
writing requests for specific
proposals to be included on
the agenda for the Annual
General Meeting
28 May 2024 Annual Report 2023/24
19 June 2024 Annual General Meeting for
2023/24
Matas has a long-term financial gearing ratio
target of 2.0-3.0x, measured as net interest-
bearing debt to EBITDA before special items.
The financial gearing ratio may under excep-
tional circumstances temporarily exceed 3 on
a quarterly basis.
Distributions by way of dividends and share
buybacks are expected to amount to at least
20% of adjusted profit after tax
Ownership
During the financial year 2022/23, Matas’
shareholder base grew by 6% to 20,610 regis-
tered shareholders, who represented 93% of
the share capital. The proportion of shares
held by Danish shareholders was 66%, in line
with the preceding year.
Shareholders holding more than 5% of the
share capital in Matas A/S according to attest
shareholding notifications are:
• Brightfolk A/S, Denmark (10.0%)
• ATP, Denmark (5.12%)
Dividend
Based on the highly satisfactory financial
results, the Board of Directors proposes that
DKK 76.6 million, equivalent to 24% of Matas
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 39 of 98
Statements
Statement by the Board of Directors and
the Executive Management
Independent auditor's report
Page 40 of 98
Matas | Annual Report 2022/23
Statement by the Board of Directors and
the Executive Management
The Board of Directors and the Executive Management today
considered and adopted the Annual Report of Matas A/S for
the financial year 1 April 2022 to 31 March 2023.
The Annual Report has been prepared in accordance with
International Financial Reporting Standards as adopted by the
EU and additional disclosure requirements of the Danish Finan-
cial Statements Act.
In our opinion, the consolidated financial statements and the
Parent Company financial statements give a true and fair view
of the Group’s and the Parent Company's assets and liabilities
and financial position at 31 March 2023 and of the results of the
Group’s and the Parent Company's operations and cash flows
for the financial year 1 April 2022 to 31 March 2023.
Furthermore, in our opinion, the Management's review includes
a fair review of the development and performance of the busi-
ness, the results for the year and of the Group’s and the Parent
Company's cash flows and financial position and describes the
principal risks and uncertainties that the Group and the Parent
Company face.
We recommend the Annual Report for approval at the Annual
General Meeting.
Allerød, 31 May 2023
Executive Management
Gregers Wedell-Wedellsborg Per Johannesen Madsen
CEO CFO
Board of Directors
Lars Vinge Frederiksen Mette Maix
Chairman Deputy Chairman
Birgitte Nielsen Henrik Taudorf Lorensen
Kenneth Melchior Lars Jensen
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 41 of 98
Independent auditor's report
To the shareholders
of Matas A/S
Report on the audit of the consolidated
financial statements and parent
company financial statements.
Opinion
We have audited the consolidated financial
statements and the parent company finan-
cial statements of Matas A/S for the financial
year 1 April 2022 – 31 March 2023, which
comprise income statement, statement of
comprehensive income, statement of finan-
cial position, statement of changes in equity,
cash flow statement and notes, including
accounting policies, for the Group and the
Parent Company. The consolidated financial
statements and the parent company financial
statements are prepared in accordance with
International Financial Reporting Standards
as adopted by the EU and additional require-
ments of the Danish Financial Statements Act.
In our opinion, the consolidated financial
statements and the parent company financial
statements give a true and fair view of the
financial position of the Group and the Parent
Company at 31 March 2023 and of the results
of the Group's and the Parent Company's
operations and cash flows for the financial
year 1 April 2022 – 31 March 2023 in accord-
ance with International Financial Reporting
Standards as adopted by the EU and addi-
tional requirements of the Danish Financial
Statements Act.
Our opinion is consistent with our long-form
audit report to the Audit Committee and the
Board of Directors.
Basis for opinion
We conducted our audit in accordance with
International Standards on Auditing (ISAs)
and additional requirements applicable in
Denmark. Our responsibilities under those
standards and requirements are further
described in the "Auditor's responsibilities for
the audit of the consolidated financial state-
ments and the parent company financial
statements" (hereinafter collectively referred
to as "the financial statements") section of our
report. We believe that the audit evidence we
have obtained is sufficient and appropriate to
provide a basis for our opinion.
Independence
We are independent of the Group in accord-
ance with the International Ethics Standards
Board for Accountants' International Code
of Ethics for Professional Accountants (IESBA
Code) and the additional ethical require-
ments applicable in Denmark, and we have
fulfilled our other ethical responsibilities in
accordance with these requirements and the
IESBA Code.
To the best of our knowledge, we have not
provided any prohibited non-audit services as
described in article 5(1) of Regulation (EU) no.
537/2014.
Appointment of auditor
Subsequent to Matas A/S being listed
on Nasdaq OMX Copenhagen, EY was
appointed auditors of Matas A/S on 30 June
2014. We have been reappointed annually
at the general meeting for a total consecu-
tive period of 9 years up to and including the
financial year 2022/23.
Key audit matters
Key audit matters are those matters that, in
our professional judgement, were of most
significance in our audit of the financial state-
ments for the financial year 1 April 2022 – 31
March 2023. These matters were addressed
during our audit of the financial statements as
a whole and in forming our opinion thereon.
We do not provide a separate opinion on
these matters. For each matter below, our
description of how our audit addressed the
matter is provided in that context.
We have fulfilled our responsibilities described
in the "Auditor's responsibilities for the audit of
the financial statements" section, including
in relation to the key audit matters below.
Accordingly, our audit included the design
and performance of procedures to respond
to our assessment of the risks of material
misstatement of the financial statements. The
results of our audit procedures, including the
procedures performed to address the matters
below, provide the basis for our audit opinion
on the financial statements.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 42 of 98
Key audit matter Description of key audit matter How our audit addressed the key audit matter
Valuation of goodwill Accounting policies and information regarding goodwill and impairment testing of
goodwill are disclosed in notes 2 and 16 of the consolidated financial statements.
The carrying amount of goodwill amounted to DKK 3,999.4 million at 31 March 2023,
corresponding to 64% of the Group’s assets. The useful life of goodwill is indefinite, and
according to International Financial Reporting Standards as adopted by the EU (IAS 36),
goodwill must be tested for impairment at least annually. No impairment of goodwill was
identified in the financial year.
The annual impairment test is key to our audit, as it includes Management’s assumptions
and estimates relating to, for instance, future earnings.
Therefore, we consider valuation of goodwill as a key audit matter in respect of the finan-
cial statements.
Our audit procedures included:
• Assessment of the discounted cash flow model prepared by Management to
project the recoverability of the carrying amount of goodwill, including the rele-
vance of the valuation methodology applied.
• Evaluating the key assumptions and input data applied by Management based
on our knowledge of the business and industry together with available supporting
evidence such as and externally observable market data related to inflation and
interest rates etc.
• Reconciling the input data applied by Management in the discounted cash flow
model to available internal budgets to ensure internal consistency. Input data is
based on a budget for the financial year 2023/24 prepared by Management and
a projection in the remaining budget period to 2028/29 as a terminal value.
• Examination of whether the information on goodwill disclosed by Management in
notes 2 and 16 may be considered adequate.
Recognition of revenue Accounting policies and information regarding recognition of revenue are disclosed in
notes 2 and 23 of the consolidated financial statements.
Revenue is recognised when control of the goods has been transferred to the buyer and
it is measured at fair value, less rebates, discounts, sales taxes and reductions for the
performance obligations in relations to the non-performed share of revenue in form of
the Club Matas loyalty programme.
Revenue recognition was a matter of significance in our audit due to the inherent risk
in the estimates and judgements which Management makes in the normal course of
business as to timing of revenue and measurement of expected obligations related to gift
certificates and Club Matas loyalty points. Revenue related to obligations is recognised
as customers redeem their gift certificates and Club Matas points.
Therefore, we consider recognition of revenue as a key audit matter in respect of the
financial statements.
Our audit procedures included:
• Considering the accounting policies for revenue recognition, including those
related to measurement of revenue obligations, and assessing compliance of poli-
cies with applicable accounting standards. We identified and assessed internal
controls related to the timing of revenue recognition.
• Testing the effectiveness of the IT set-up relevant for the revenue recognition and
utilised data analytics to understand revenue transactions and analysing the
relationship between revenue, trade receivables and cash receipts. On a sample
basis, we tested sales transactions to test occurrence and measurement, and
performed audit procedures in the period after the date of the statement of the
financial position to assess whether transactions were recognised in the correct
period.
• Evaluating the key assumptions applied by Management regarding revenue obli-
gations based on our knowledge of the business and by reviewing the supporting
documentation prepared by Management.
• Examination of disclosures provided by Management in the consolidated finan-
cial statements and the parent company financial statements to applicable
accounting standards.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 43 of 98
Statement on the Management's review
Management is responsible for the Manage-
ment's review.
Our opinion on the financial statements does
not cover the Management's review, and we
do not express any form of assurance conclu-
sion thereon.
In connection with our audit of the finan-
cial statements, our responsibility is to read
the Management's review and, in doing so,
consider whether the Management's review is
materially inconsistent with the financial state-
ments, or our knowledge obtained during the
audit, or otherwise appears to be materially
misstated.
Moreover, it is our responsibility to consider
whether the Management's review provides
the information required under the Danish
Financial Statements Act.
Based on the work we have performed, we
conclude that the Management's review is in
accordance with the financial statements and
has been prepared in accordance with the
requirements of the Danish Financial State-
ments Act. We did not identify any material
misstatement of the Management's review.
Management's responsibilities
for the financial statements
Management is responsible for the prepara-
tion of consolidated financial statements and
parent company financial statements that
give a true and fair view in accordance with
International Financial Reporting Standards
as adopted by the EU and additional require-
ments of the Danish Financial Statements Act
and for such internal control as Management
determines is necessary to enable the prepa-
ration of financial statements that are free
from material misstatement, whether due to
fraud or error.
In preparing the financial statements,
Management is responsible for assessing the
Group's and the Parent Company's ability
to continue as a going concern, disclosing,
as applicable, matters related to going
concern and using the going concern basis of
accounting in preparing the financial state-
ments unless Management either intends to
liquidate the Group or the Parent Company or
to cease operations, or has no realistic alter-
native but to do so.
Auditor's responsibilities for the
audit of the financial statements
Our objectives are to obtain reasonable
assurance as to whether the financial state-
ments as a whole are free from material
misstatement, whether due to fraud or error,
and to issue an auditor's report that includes
our opinion. Reasonable assurance is a high
level of assurance, but is not a guarantee
that an audit conducted in accordance with
ISAs and additional requirements applicable
in Denmark will always detect a material
misstatement when it exists. Misstatements can
arise from fraud or error and are considered
material if, individually or in the aggregate,
they could reasonably be expected to influ-
ence the economic decisions of users taken
on the basis of the financial statements.
As part of an audit conducted in accordance
with ISAs and additional requirements appli-
cable in Denmark, we exercise professional
judgement and maintain professional scepti-
cism throughout the audit. We also:
• Identify and assess the risks of material
misstatement of the financial statements,
whether due to fraud or error, design and
perform audit procedures responsive to
those risks and obtain audit evidence that is
sufficient and appropriate to provide a basis
for our opinion. The risk of not detecting a
material misstatement resulting from fraud
is higher than for one resulting from error, as
fraud may involve collusion, forgery, inten-
tional omissions, misrepresentations or the
override of internal control.
• Obtain an understanding of internal control
relevant to the audit in order to design audit
procedures that are appropriate in the
circumstances, but not for the purpose of
expressing an opinion on the effectiveness
of the Group's and the Parent Company's
internal control.
• Evaluate the appropriateness of accounting
policies used and the reasonableness of
accounting estimates and related disclo-
sures made by Management.
• Conclude on the appropriateness of
Management's use of the going concern
basis of accounting in preparing the finan-
cial statements and, based on the audit
evidence obtained, whether a material
uncertainty exists related to events or
conditions that may cast significant doubt
on the Group's and the Parent Company's
ability to continue as a going concern. If
we conclude that a material uncertainty
exists, we are required to draw attention in
our auditor's report to the related disclo-
sures in the financial statements or, if such
disclosures are inadequate, to modify our
opinion. Our conclusions are based on the
audit evidence obtained up to the date of
our auditor's report. However, future events
or conditions may cause the Group and the
Parent Company to cease to continue as a
going concern.
• Evaluate the overall presentation, structure
and contents of the financial statements,
including the note disclosures, and whether
the financial statements represent the
underlying transactions and events in a
manner that gives a true and fair view.
• Obtain sufficient appropriate audit evidence
regarding the financial information of the
entities or business activities within the Group
to express an opinion on the consolidated
financial statements. We are responsible for
the direction, supervision and performance
of the Group audit. We remain solely respon-
sible for our audit opinion.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 44 of 98
We communicate with those charged with
governance regarding, among other matters,
the planned scope and timing of the audit
and significant audit findings, including any
significant deficiencies in internal control that
we identify during our audit.
We also provide those charged with govern-
ance with a statement that we have complied
with relevant ethical requirements regarding
independence, and to communicate with
them all relationships and other matters
that may reasonably be thought to bear on
our independence, and where applicable,
actions taken to eliminate threats or safe-
guards applied.
From the matters communicated with those
charged with governance, we determine
those matters that were of most significance
in the audit of the consolidated financial
statements and the parent company finan-
cial statements of the current period and are
therefore the key audit matters. We describe
these matters in our auditor's report unless
law or regulation precludes public disclosure
about the matter.
Report on compliance with
the ESEF Regulation
As part of our audit of the consolidated
financial statements and parent company
financial statements of Matas A/S, we
performed procedures to express an opinion
on whether the Annual Report of Matas A/S
for the financial year 1 April 2022 – 31 March
2023 with the file name 2138004PXX8LWGH-
GL872-2023-03-31-en is prepared, in all mate-
rial respects, in compliance with the Commis-
sion Delegated Regulation (EU) 2019/815 on
the European Single Electronic Format (ESEF
Regulation) which includes requirements
related to the preparation of the annual
report in XHTML format and iXBRL tagging
of the consolidated financial statements
including notes.
Management is responsible for preparing an
annual report that complies with the ESEF
Regulation. This responsibility includes:
• The preparing of the annual report in
XHTML format;
• The selection and application of appro-
priate iXBRL tags, including extensions to
the ESEF taxonomy and the anchoring
thereof to elements in the taxonomy, for
all financial information required to be
tagged using judgement where necessary;
• Ensuring consistency between iXBRL
tagged data and the consolidated finan-
cial statements presented in human read-
able format; and
• For such internal control as Management
determines necessary to enable the prepa-
ration of an annual report that is compliant
with the ESEF Regulation.
Our responsibility is to obtain reasonable
assurance on whether the annual report is
prepared, in all material respects, in compli-
ance with the ESEF Regulation based on the
evidence we have obtained, and to issue a
report that includes our opinion. The nature,
timing and extent of procedures selected
depend on the auditor’s judgement, including
the assessment of the risks of material depar-
tures from the requirements set out in the ESEF
Regulation, whether due to fraud or error. The
procedures include:
• Testing whether the annual report is
prepared in XHTML format;
• Obtaining an understanding of the compa-
ny’s iXBRL tagging process and of internal
control over the tagging process;
• Evaluating the completeness of the iXBRL
tagging of the consolidated financial state-
ments including notes;
• Evaluating the appropriateness of the
Company’s use of iXBRL elements selected
from the ESEF taxonomy and the creation
of extension elements where no suitable
element in the ESEF taxonomy has been
identified;
• Evaluating the use of anchoring of extension
elements to elements in the ESEF taxonomy;
and
• Reconciling the iXBRL tagged data with the
audited consolidated financial statements.
In our opinion, the Annual Report of Matas
A/S for the financial year 1 April 2022 – 31
March 2023 with the file name 2138004PXX8L-
WGHGL872-2023-03-31-en is prepared, in all
material respects, in compliance with the ESEF
Regulation.
Copenhagen, 31 May 2023
EY Godkendt Revisionspartnerselskab
CVR no. 30 70 02 28
Torben Bender Ole Becker
State Authorised
Public Accountant
State Authorised
Public Accountant
mne21332 mne33732
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 45 of 98
Statement of comprehensive income
Statement of cash flows
Statement of financial position
Statement of changes in equity
Summary of notes to the financial statements
Notes to the financial statements
Matas Group
Consolidated
financial statements
Page 46 of 98
Matas | Annual Report 2022/23
(DKKm) Note 2022/23 20 21/22
Revenue 3, 4 4,489.6 4,344.2
Cost of goods sold 5 (2,475.2) (2,378.2)
Gross profit 2,014.4 1,966.0
Other external costs 6 (384.9) (332.3)
Staff costs 7 (825.3) (824.1)
Amortisation, depreciation and impairment 8, 30 (381.1) (421.3)
EBIT 423.1 388.3
Share of profit or loss after tax of associates 9 (4.9) (4.6)
Financial income 10 0.5 5.3
Financial expenses 11 (45.9) (37.9)
Profit before tax 372.8 351.1
Tax on profit for the year 12 (92.1) (74.6)
Profit for the year 280.7 276.5
Other comprehensive income
Value adjustment of hedging instrument in the year - 1.7
Tax on value adjustment of hedging instrument - (0.4)
Other comprehensive income after tax - 1.3
Total comprehensive income for the year 280.7 277.8
Distributed as follows:
Shareholders of Matas A/S 280.7 277.8
Minority shareholders - -
280.7 277.8
Earnings per share:
Earnings per share, DKK 13 7.41 7.27
Diluted earnings per share, DKK 13 7.35 7.20
Statement of
comprehensive income
Retail revenue by category
%
Retail revenue by category
%
Mass Beauty Mass Beauty
Other Other
High-End Beauty High-End Beauty
Health and Wellbeing Health and Wellbeing
36
35
26
3
37
34
26
3
2022/23 2021/22
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 47 of 98
(DKKm) Note 2022/23 20 21/22
Profit before tax 372.8 351.1
Amortisation, depreciation and impairment 8 381.1 421.3
Share of profit or loss after tax of associates 4.9 4.6
Financial income 10 (0.5) (5.3)
Financial expenses 11 45.9 37.9
Other non-cash operating items, net 8.0 (13.5)
Cash generated from operations before changes in working capital 812.2 796.1
Changes in working capital 26 (69.9) (181.6)
Cash generated from operations 742.3 614.5
Interest received 10 0.5 5.2
Corporation tax paid (63.8) (109.2)
Cash flow from operating activities 679.0 510.5
Acquisition of intangible assets 15 (162.1) (132.9)
Acquisition of property, plant and equipment 17 (92.2) (50.5)
Disposal of investments in subsidiaries - 0.4
Acquisition of subsidiaries and operations 27 (1.5) (48.6)
Cash flow from investing activities (255.8) (231.6)
Free cash flow 423.2 278.9
(DKKm) Note 2022/23 20 21/22
Raising of loans with credit institutions 24 - 763.5
Repayment of loans with credit institutions (126.0) (708.4)
Repayment of lease liabilities 30 (172.3) (167.7)
Interest paid 11 (39.8) (27.1)
Dividend paid (76.6) (76.6)
Acquisition of treasury shares - (75.1)
Cash flow from financing activities (414.7) (291.4)
Net cash flow from operating, investing and financing activities 8.5 (12.5)
Cash and cash equivalents, beginning of period 28.2 40.7
Cash and cash equivalents, end of period 36.7 28.2
The above cannot be derived directly from the statement of comprehensive income and the statement
of financial position.
Statement of cash flows
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 48 of 98
Statement of financial position
(DKKm) Note
31 March
2023
31 March
2022
ASSETS
Non-current assets
Goodwill 3,999.4 3,993.6
Trademarks and trade names 58.1 67.8
Other intangible assets 235.8 186.8
Total intangible assets 15, 16 4,293.3 4,248.2
Lease assets 30 622.3 500.2
Land and buildings 17 87.5 86.6
Other fixtures and fittings, tools and equipment 17 65.2 86.7
Leasehold improvements 17 27.3 40.3
Plant in progress 17 59.7 9.6
Total property, plant and equipment 862.0 723.4
Investments in associates 9 1.4 7.3
Deposits 44.3 46.8
Other securities and investments 0.7 0.6
Total other non-current assets 46.4 54.7
Total non-current assets 5,201.7 5,026.3
Current assets
Inventories 19 911.8 890.1
Trade receivables 20 43.7 26.6
Corporation tax receivable 20.6 45.5
Other receivables 24.9 7.1
Prepayments 40.8 31.5
Cash and cash equivalents 36.7 28.2
Total current assets 1,078.5 1,029.0
Total assets 6,280.2 6,055.3
(DKKm) Note
31 March
2023
31 March
2022
EQUITY AND LIABILITIES
Equity
Share capital 21 95.7 95.7
Translation reserve 0.3 0.3
Treasury share reserve (43.5) (76.0)
Retained earnings 3,233.5 3,055.2
Dividend proposed for the financial year 14 76.6 76.6
Matas A/S’ share of equity 3,362.6 3,151.8
Non-controlling interests 0.5 0.5
Total equity 3,363.1 3,152.3
Liabilities
Deferred tax 22 198.8 192.8
Lease liabilities 30 462.6 343.5
Provisions 28.0 28.0
Credit institutions, non-current 24 917.7 996.1
Other payables 13.0 37.7
Total non-current liabilities 1,620.1 1,598.1
Credit institutions, current 110.4 157.9
Lease liabilities 30 188.4 179.5
Prepayments from customers 23 161.4 154.5
Trade payables 634.1 662.9
Other payables 25 202.7 150.1
Total current liabilities 1,297.0 1,304.9
Total liabilities 2,917.1 2,903.0
Total equity and liabilities 6,280.2 6,055.3
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 49 of 98
Statement of changes in equity
(DKKm)
Share
capital
Translation
reserve
Treasury
share
reserve
Proposed
dividend
Retained
earnings Total
Non-
controlling
interests
Total
equity
Equity at 1 April 2022 95.7 0.3 (76.0) 76.6 3,055.2 3,151.8 0.5 3,152.3
Other comprehensive income - - - - - - - -
Profit for the year - - - 76.6 204.1 280.7 - 280.7
Total comprehensive income - - - 76.6 204.1 280.7 - 280.7
Transactions with owners
Dividend paid - - - (75.9) - (75.9) - (75.9)
Dividend on treasury shares - - - (0.7) 0.7 - - -
Share buyback programme - - 32.5 - (32.5) - - -
Share-based payment - - - - 8.0 8.0 - 8.0
Tax, share-based payment - - - - (2.0) (2.0) - (2.0)
Total transactions with owners - - 32.5 (76.6) (25.8) (69.9) - (69.9)
Equity at 31 March 2023 95.7 0.3 (43.5) 76.6 3,233.5 3,362.6 0.5 3,363.1
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 50 of 98
(DKKm)
Share
capital
Hedging
reserve
Translation
reserve
Treasury
share
reserve
Proposed
dividend
Retained
earnings Total
Non-
controlling
interests
Total
equity
Equity at 1 April 2021 95.7 (1.3) 0.3 (2.6) 76.6 2,870.2 3,038.9 - 3,038.9
Value adjustment of hedging instrument - 1.7 - - - - 1.7 - 1.7
Tax on value adjustment - (0.4) - - - - (0.4) - (0.4)
Other comprehensive income - 1.3 - - - - 1.3 - 1.3
Profit for the year - - - - 76.6 199.9 276.5 - 276.5
Total comprehensive income - 1.3 - - 76.6 199.9 277.8 - 277.8
Transactions with owners
Dividend paid - - - - (76.6) - (76.6) - (76.6)
Dividend on treasury shares - - - - - - - - -
Share buyback programme - - - (75.0) - - (75.0) - (75.0)
Addition of non-controlling interests - - - - - - - 0.5 0.5
Exercise of incentive programme - - - 1.6 - (26.7) (25.1) - (25.1)
Share-based payment - - - - - 11.8 11.8 - 11.8
Total transactions with owners - - - (73.4) (76.6) (14.9) (164.9) 0.5 (164.4)
Equity at 31 March 2022 95.7 - 0.3 (76.0) 76.6 3,055.2 3,151.8 0.5 3,152.3
Statement of changes in equity
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 51 of 98
Summary of notes to the financial statements
Note 1 Accounting policies 53
Note 2 Significant accounting estimates,
assumptions and judgments 61
Note 3 Segment information 62
Note 4 Revenue 62
Note 5 Cost of goods sold etc. 63
Note 6 Fees to the auditors appointed
by the shareholders in
general meeting 63
Note 7 Staff costs 64
Note 8 Depreciation, amortisation
and impairment 64
Note 9 Share of profit or loss after tax
of associates 64
Note 10 Financial income 64
Note 11 Financial expenses 64
Note 12 Tax 65
Note 13 Earnings per share 65
Note 14 Dividend per share 65
Note 15 Intangible assets 66
Note 16 Impairment testing 66
Note 17 Property, plant and equipment 69
Note 18 Treasury shares 69
Note 19 Inventories 69
Note 20 Trade receivables 70
Note 21 Equity 70
Note 22 Deferred tax 71
Note 23 Prepayments from customers 72
Note 24 Amounts owed to
credit institutions 72
Note 25 Other payables 72
Note 26 Changes in working capital 72
Note 27 Acquisition of subsidiaries and
contingent consideration 73
Note 28 Contingent liabilities and security 74
Note 29 Financial risks and
financial instruments 75
Note 30 Leases 77
Note 31 Management’s remuneration,
share options and shareholdings 77
Note 32 Related parties 81
Note 33 Events after the date of the
statement of financial position 81
Note 34 New financial reporting regulation 81
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 52 of 98
Notes to the financial statements
Matas A/S is a public limited company domiciled in Denmark. The Annual Report and the financial
statements of the Parent Company, Matas A/S, for the year ended 31 March 2023 include both the
consolidated financial statements of Matas A/S and its subsidiaries (Matas Group) and the separate
financial statements of the Parent Company, Matas A/S.
The consolidated financial statements of Matas A/S and the financial statements of the parent
company, Matas A/S, for 2022/23 have been prepared in accordance with International Financial
Reporting Standards (IFRS) as adopted by the EU and additional disclosure requirements of the Danish
Financial Statements Act.
The Board of Directors and the Executive Management considered and adopted the Annual Report
of Matas A/S for 2022/23 on 31 May 2023. The Annual Report will be presented to the shareholders of
Matas A/S for approval at the Annual General Meeting to be held on 29 June 2023.
Basis of preparation
The consolidated financial statements are presented in DKK, and all amounts are rounded to millions
with one decimal place (DKKm) unless otherwise stated.
The accounting policies set out below have been used consistently in respect of the financial year and
to comparative figures. For standards implemented prospectively, comparatives are not restated.
Matas A/S has implemented all new or amended financial reporting standards and interpretations
adopted by the EU that apply to the financial year 1 April 2022 – 31 March 2023. These have not signifi-
cantly affected Matas’ Annual Report for 2022/23.
Change in accounting estimates
Matas has as part of the review of the strategy for 2023/24 – 2027/28 for the Group considered each
individual lease, including assessment of several performance targets to categorize the individual
leases into a specific category. This corresponds to Matas commercial approach considering the devel-
opment in performance and the development in the market for rental and main traffic flows.
The estimated lease period has been set to 2-5 years to reflect the commercial approach and the
strategy, compared with previous 2-8 years. A full reassessment will be performed annually going
forward to ensure that the individual leases are correctly categorised in line with the strategy.
The reassessment has resulted in the renewed recognition as of 31 March 2023 with right-of-use assets of
DKK 622 million and DKK 651 million of liabilities, cf. note 30 Leases.
Alternative performance measures
The Annual Report includes non-IFRS financial ratios. We believe that non-IFRS ratios provide investors
and Matas’ management with valuable information for purposes of evaluating the Group's financial
performance. As other companies may calculate these ratios in a different way than Matas does, they
may not be comparable with the ratios applied by other companies. Accordingly, these financial ratios
should not be considered a substitute for performance measures defined under IFRS. For a definition of
the performance measures applied by Matas, see ‘Definitions of key financials’.
Description of accounting policies
Consolidated financial statements
The consolidated financial statements comprise the financial statements of the Parent Company,
Matas A/S, and subsidiaries in which Matas A/S has control. Matas A/S has control of a company if the
Group is exposed to or has rights to variable returns from its involvement in the company and has the
ability to affect those returns through its power over the company.
In the assessment of whether Matas Group has control, de facto control and potential voting rights that
are real and have substance at the date of the statement of financial position are taken into account.
The consolidated financial statements have been prepared as a consolidation of the parent compa-
ny’s and the individual subsidiaries’ financial statements prepared according to Matas Group’s
accounting policies. On consolidation, intra-group income and expenses, shareholdings, intra-group
balances and dividends, and realised and unrealised gains on intra-group transactions are eliminated.
Unrealised losses are eliminated in the same way as unrealised gains to the extent that a write-down
has not been made.
Note 1 – Accounting policies
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 53 of 98
The subsidiaries’ line items are recognised 100% in the consolidated financial statements. Non-con-
trolling interests’ share of profit/loss for the year and of equity in subsidiaries that are not wholly owned is
included in the consolidated profit and equity, respectively, but is presented separately.
Business combinations
Entities acquired or formed during the year are recognised in the consolidated financial statements
from the date of acquisition or formation. Entities disposed of are recognised in the consolidated finan-
cial statements until the date of disposal. The comparative figures are not restated to reflect acquisi-
tions.
In connection with acquisitions of new entities over which Matas Group obtains control, the acquisition
method is used. The acquired entities’ identifiable assets, liabilities and contingent liabilities are meas-
ured at fair value at the acquisition date. Identifiable intangible assets are recognised if they are sepa-
rable or arise from a contractual right. Deferred tax on revaluations is recognised.
The acquisition date is the date when Matas Group effectively obtains control over the acquired entity.
Any excess of the consideration transferred over the fair value of the identifiable assets, liabilities and
contingent liabilities acquired (goodwill) is recognised as goodwill under intangible assets. Goodwill is
not amortised but is tested annually for impairment. The first impairment test is performed before the
end of the acquisition year. Upon acquisition, goodwill is allocated to the cash-generating unit subse-
quently forming the basis for the impairment test.
The consideration for a business consists of the fair value of the agreed consideration in the form of
assets transferred, liabilities assumed and equity instruments issued. If part of the consideration is contin-
gent on future events occurring or on agreed conditions being met, that part of the consideration is
recognised at fair value at the acquisition date. Contingent consideration that is not an equity instru-
ment is subsequently measured at fair value through profit or loss. Costs attributable to business combi-
nations are recognised directly in other external costs in the year in which they are incurred.
If uncertainties exist regarding identification or measurement of acquired assets, liabilities or contingent
liabilities, initial recognition will take place on the basis of provisional values. If it subsequently becomes
apparent that the identification or measurement of the purchase consideration, acquired assets, liabili-
ties or contingent liabilities was incorrect on initial recognition, the statement is adjusted retrospectively,
including goodwill, until 12 months after the acquisition, and the comparative figures are restated.
Hereafter, goodwill is not adjusted.
Gains and losses on disposal of subsidiaries are stated as the difference between the sales amount and
the carrying amount of net assets including goodwill at the date of disposal less cost of disposal.
Foreign currency translation
On initial recognition, transactions denominated in foreign currencies are translated to the functional
currency at the exchange rates at the transaction date. Foreign exchange differences arising between
the exchange rates at the transaction date and at the date of payment are recognised as financial
income or financial expenses.
Receivables and payables and other monetary items denominated in foreign currencies are translated
to the functional currency at the exchange rates at the date of the statement of financial position. The
difference between the exchange rates at the date of the statement of financial position and at the
date at which the receivable or payable arose or was recognised in the latest consolidated financial
statements is recognised as financial income or financial expenses.
Derivative financial instruments
Derivative financial instruments are recognised at the date a derivative contract is entered into and
measured in the statement of financial position at fair value. Positive and negative fair values of deriv-
ative financial instruments are included in other receivables and payables, respectively, and set-off of
positive and negative values is only made when the Company has the right and the intention to settle
several financial instruments net. Fair values of derivative financial instruments are computed on the
basis of current market data and generally accepted valuation methods.
Changes in the fair value of derivative financial instruments designated as and qualifying for recogni-
tion as a fair value hedge of recognised assets or liabilities are recognised in profit or loss together with
changes in the fair value of the hedged asset or liability as regards the hedged portion. The portion of
the value adjustment of a derivative hedging instrument that is not included in a hedge is presented in
profit or loss under financial items.
Note 1 – Accounting policies continued
Notes to the financial statements
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Page 54 of 98
For derivative financial instruments that are not designated as and/or do not qualify as hedging instru-
ments, changes in fair value are recognised as financial income or financial expenses.
Statement of comprehensive income
Revenue
Matas Group generates revenue from sales of Mass Beauty and High-End Beauty products, vitamins,
minerals and supplements, household and personal care products and over-the-counter medicine
through the Matas chain’s store network and web shops.
Matas Group’s sales agreements are divided into separately identifiable performance obligations
(relating primarily to the Club Matas loyalty programme), which are recognised and measured sepa-
rately at fair value. If a sales agreement comprises more than one performance obligation, the total
sales value of the sales agreement is allocated proportionately to the individual performance obli-
gations of the agreement. Performance obligations in relation to the non-performed proportion of
revenue related to the allocation of points under the Club Matas loyalty programme are deducted.
Income from the sale of gift vouchers is recognised as revenue upon redemption, alternatively upon
expiry of the validity period.
Revenue is recognised when control of the individual identifiable performance obligation passes to the
customer. For Matas, this is generally when the goods are handed over.
Revenue is measured at the fair value of the agreed consideration net of VAT and taxes charged on
behalf of third parties. All discounts granted are recognised in revenue. Having regard to Matas’ oper-
ations, with sales generally being made directly to consumers, the fair value corresponds to the agreed
selling price net of discounts and the value of points earned by the customer.
The proportion of the total consideration that is variable, for example in the form of discounts, bonus
payments, etc., is recognised in revenue when it is reasonably certain that it will not be subsequently
reversed due to, for example, non-redemption of points earned.
Cost of goods sold
Cost of goods sold comprises costs for purchase of goods for the year plus deviations in inventories in
generating the revenue for the year.
Cost of goods sold is recognised after deduction of supplier discounts and bonuses.
Other external costs
Other external costs primarily comprise net marketing costs, administrative expenses and other oper-
ating and maintenance costs.
Staff costs
Staff costs comprise wages, salaries, pensions and other staff costs.
Share of profit or loss after tax of associates
Matas Group’s share of the profits or losses after tax of associates is recognised in the statement of
comprehensive income after elimination of the proportionate share of intra-group gains/losses.
Financial income and expenses
Financial income and expenses comprise interest income and expenses and gains and losses on trans-
actions denominated in foreign currencies. Furthermore, amortisation of financial assets and liabilities,
as well as surcharges and allowances under the tax prepayment scheme and changes in the fair value
of derivative financial instruments which are not designated as hedging instruments are included.
Tax on profit for the year
The Parent Company and its Danish subsidiaries are subject to the Danish rules on mandatory joint taxa-
tion of Matas Group. The jointly taxed entities are taxed under the tax prepayment scheme.
Matas A/S is the administration company in respect of the joint taxation and accordingly pays all
corporation taxes to the tax authorities.
On payment of joint taxation contributions, the current Danish corporation tax is allocated between the
jointly taxed entities in proportion to their taxable income.
Tax for the year comprises current tax and changes in deferred tax for the year. The tax expense is
recognised in profit or loss, other comprehensive income or directly in equity.
Note 1 – Accounting policies continued
Notes to the financial statements
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Statement of financial position
Intangible assets
Goodwill
Goodwill is initially recognised in the statement of financial position at cost as described under “Busi-
ness combinations”. Subsequently, goodwill is measured at cost less accumulated impairment losses.
Goodwill is not amortised.
Trademarks and trade names
Trademarks and trade names acquired in business combinations are measured at cost less accumu-
lated amortisation and impairment losses. Trademarks and trade names are amortised on a straight-
line basis over 15 years.
Other intangible assets
Other intangible assets, which primarily comprise software, customer lists and shares in co-operative
property, including intangible assets acquired in business combinations, are measured at cost less
accumulated amortisation and impairment losses. Other intangible assets are amortised on a straight-
line basis over 3-10 years.
Property, plant and equipment
Land and buildings, fixtures, fittings, tools and equipment and leasehold improvements are measured
at cost less accumulated depreciation and impairment losses.
Cost comprises the purchase price and any costs directly attributable to the acquisition until the date
when the asset is available for use.
Subsequent costs, e.g. in connection with replacement of components of property, plant and equip-
ment, are recognised in the carrying amount of the asset if it is probable that the costs will result in
future economic benefits for Matas Group. The replaced components are derecognised in the state-
ment of financial position and their carrying amount transferred to profit or loss. All other costs for ordi-
nary repairs and maintenance are recognised in profit or loss as incurred.
Where individual components of an item of property, plant and equipment have different useful lives,
they are accounted for as separate items, which are depreciated separately. Depreciation is provided
on a straight-line basis over the expected useful lives of the assets/components. The expected useful
lives are as follows:
Buildings 75 years
Building parts 10-25 years
Fixtures, fittings, tools and equipment 1-7 years
Leasehold improvements 2-8 years
Land is not depreciated.
Depreciation is calculated on the basis of the residual value less impairment losses. The useful life and
residual value are determined at the acquisition date and reassessed annually. If the residual value
exceeds the carrying amount, depreciation is discontinued.
When changing the depreciation period or the residual value, the effect on depreciation is recognised
prospectively as a change in accounting estimates.
Lease assets and lease liabilities
As described above, Matas has reassessed all IFRS 16 Leases assets and liabilities as part of the assess-
ment in connection with the Annual Report 2022/23.
Lease assets and lease liabilities are recognised in the statement of financial position when, under a
lease concerning a specific identified asset, lease assets are made available to Matas Group for the
lease term and when the Group obtains the right to substantially all of the economic benefits from use
of the identified asset and the right to direct the use of the identified asset.
On initial recognition, lease liabilities are measured at the present value of future lease payments,
discounted using an alternative borrowing rate. The following lease payments are recognised as part of
the lease liability:
• Fixed payments
Note 1 – Accounting policies continued
Notes to the financial statements
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Page 56 of 98
• Variable payments changing in accordance with changes in an index or a rate based on the appli-
cable index or rate
• Payments under extension options that Matas Group is highly likely to exercise
The lease liability is measured at amortised cost using the effective interest rate method. The lease
liability is remeasured when there is a change in the underlying contractual cash flows due to changes
in an index or a rate or if Matas Group changes its assessment as to whether it reasonably expects to
exercise an extension or termination option.
On initial recognition, the lease asset is measured at cost, corresponding to the value of the lease
liability adjusted for prepaid lease payments plus any initial direct costs and estimated costs of rein-
statement or similar and less any discounts granted or other types of incentives received from the lessor.
On subsequent recognition, the asset is measured at cost less any accumulated depreciation and
impairment. The lease asset is depreciated over the shorter of the lease term and the useful life of the
lease asset. The lease asset is recognised in the statement of comprehensive income on a straight-line
basis.
The lease asset is adjusted for changes in the lease liability resulting from changes in the lease terms or
changes in the contractual cash flows according to changes in an index or a rate.
Lease assets are depreciated on a straight-line basis over the estimated lease term, which is:
Leased stores etc. 2-5 years
Administration and warehouse buildings etc. 2-5 years
Cars and other leases 3 years
Matas Group has opted not to recognise leases of low-value assets and short-term leases in the state-
ment of financial position. Lease payments concerning such leases are instead recognised in the state-
ment of comprehensive income on a straight-line basis.
Investments in associates
Investments in associates are measured under the equity method at the proportionate share of the
enterprises’ equity value calculated in accordance with Matas Group’s accounting policies minus
or plus the proportionate share of unrealised intra-group gains and losses and plus values added on
acquisition, including goodwill.
Investments are tested for impairment whenever there is an indication of impairment.
Associates with negative equity value are measured at zero value. If Matas Group has a legal or
constructive obligation to cover the associate’s negative balance, such obligation is recognised under
liabilities.
Acquisitions of investments in associates are accounted for under the purchase method, see the
description of business combinations.
Impairment testing of non-current assets
Goodwill and intangible assets with indefinite useful lives are tested for impairment anually or whenever
there is an indication of impairment, initially before the end of the acquisition year.
The carrying amount of goodwill is tested for impairment together with the other non-current assets
in the cash-generating unit and written down to the recoverable amount through profit or loss if the
carrying amount is higher. The recoverable amount is generally computed as the present value of the
expected future net cash flows.
Deferred tax assets are reviewed for impairment annually and are recognised only to the extent that it is
probable that the assets will be utilised.
The carrying amount of other non-current assets is reviewed for impairment on an ongoing basis. When
there is an indication that assets may be impaired, the recoverable amount of the asset is determined.
The recoverable amount is the higher of an asset’s fair value less expected costs to sell and its value in
use. Value in use is the present value of the future cash flows expected to be derived from an asset or
the cash-generating unit to which the asset belongs.
Note 1 – Accounting policies continued
Notes to the financial statements
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Page 57 of 98
An impairment loss is recognised if the carrying amount of an asset or a cash-generating unit, respec-
tively, exceeds the recoverable amount of the asset or the cash-generating unit. The impairment loss is
recognised under amortisation, depreciation and impairment losses.
Impairment of goodwill is not reversed. Impairment of other assets is reversed to the extent that there
have been changes in the assumptions and estimates that led to the impairment loss. Impairment losses
are only reversed to the extent that the asset’s new carrying amount does not exceed the carrying
amount of the asset after amortisation/depreciation, had the asset not been impaired.
Inventories
Inventories are measured at the lower of cost in accordance with the FIFO method and the net realis-
able value.
Goods for resale are measured at cost, comprising the purchase price plus delivery costs.
The net realisable value of inventories is calculated as the sales amount less costs necessary to make
the sale and is determined taking into account marketability, obsolescence and developments in the
expected sales price.
Receivables
Receivables are measured at amortised cost. Impairment charges are recognised according to the
simplified expected credit loss model, under which the total loss is recognised in the statement of
comprehensive income at the same time as the receivable is recognised in the statement of financial
position based on the lifetime expected credit loss.
Prepayments
Prepayments comprise costs incurred concerning subsequent financial years and are measured at
cost.
Equity
Dividend
Dividends are recognised as a liability at the date when they are adopted at the annual general
meeting (declaration date). The proposed dividend payment for the year is disclosed as a separate
item under equity.
Translation reserve
The translation reserve in the consolidated financial statements comprises the Parent Company’s share
of foreign exchange differences arising on translation of financial statements of foreign entities from
their functional currencies into the presentation currency used by Matas (Danish kroner).
Treasury share reserve
The treasury share reserve comprises cost of acquisition for the Group’s portfolio of treasury shares. Divi-
dends received from treasury shares are recognised directly in retained earnings in equity. Gains and
losses from the sale of treasury shares are recognised in share premium.
Incentive programmes
The value of services received as consideration for options granted is measured at the fair value of the
options.
For equity-settled share options, the fair value is measured at the grant date and recognised under staff
costs over the vesting period. The balancing item is recognised directly in equity as a shareholder trans-
action.
On initial recognition of Performance Share Units (PSUs), the number of PSUs expected to vest is esti-
mated. Subsequent to initial recognition, the estimate is adjusted to reflect the actual number of exer-
cised PSUs.
The fair value of the PSUs granted is estimated using basic assumptions. The calculation takes into
account the terms and conditions of the PSUs granted.
Note 1 – Accounting policies continued
Notes to the financial statements
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Page 58 of 98
Provisions
Provisions are recognised when, as a result of an event occurring before or at the date of the statement
of financial position, Matas Group has a legal or a constructive obligation, and it is probable that there
may be an outflow of economic benefits to meet the obligation.
Provisions are measured as Management’s best estimate of the amount which is expected to be
required to settle the liability.
On measurement of provisions, the costs required to settle the liability are discounted if the effect is
material to the measurement of the liability.
Provisions for the reinstatement of tenancies etc. upon eviction are measured at the present value of
the expected future liability at the date of the statement of financial position. The provision is deter-
mined based on current legislation and estimated future costs, discounted to their present value. Any
specific risks that are believed to apply to the provision are recognised in estimated costs. The discount
factor used reflects the general level of interest rates. Liabilities are recognised as they arise and are
adjusted on a regular basis to reflect changes in requirements, price levels, etc. The present value
of the costs is recognised in the cost of the items of property, plant and equipment in question and
depreciated with these assets. The increase of the present value over time is recognised under financial
expenses in the statement of comprehensive income.
Employee benefits
Pension obligations and similar non-current liabilities
Matas Group has entered into pension schemes and similar arrangements with the majority of its
employees.
Contributions to defined contribution plans where Matas Group currently pays fixed pension payments
to independent pension funds are recognised in profit or loss in the period to which they relate, and any
contributions outstanding are recognised in the statement of financial position as other payables.
Matas Group has not established any defined benefit pension plans.
Current and deferred tax
In accordance with the joint taxation rules, Matas A/S in its capacity as administration company
assumes the liability for payment to the tax authorities of its Danish subsidiaries’ corporation taxes as the
joint taxation contributions are received from the subsidiaries.
Current tax payable and receivable is recognised in the statement of financial position as tax
computed on the taxable income for the year, adjusted for tax on the taxable income of prior years
and for tax paid on account.
Deferred tax is measured in accordance with the balance sheet liability method on all temporary
differences between the carrying amount and the tax base of assets and liabilities. However, deferred
tax on temporary differences relating to goodwill which is not deductible for tax purposes, office build-
ings and other items where temporary differences – other than business acquisitions – arise at the date
of acquisition without affecting either the profit or loss for the year or the taxable income is not recog-
nised. Where alternative tax rules can be applied to determine the tax base, deferred tax is measured
based on the planned use of the asset or settlement of the liability, respectively.
Deferred tax assets, including the tax base of tax loss carryforwards, are recognised under other
non-current assets at the expected value of their utilisation; either as a set-off against tax on future
income or as a set-off against deferred tax liabilities in the same legal tax entity and jurisdiction.
Adjustment is made to deferred tax resulting from elimination of unrealised intra-group profits and
losses.
Deferred tax is measured on the basis of the tax regulations and rates that, according to the rules in
force at the date of the statement of financial position, will apply at the time when the deferred tax is
expected to crystallise as current tax. Changes in deferred tax as a result of changes in tax rates are
recognised in comprehensive income.
Prepayments from customers
Prepayments from customers comprise performance obligations regarding issued gift vouchers and the
Club Matas customer loyalty programme. Performance obligations regarding gift vouchers are recog-
Note 1 – Accounting policies continued
Notes to the financial statements
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Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 59 of 98
nised at the date of issue. Liabilities relating to gift vouchers and the customer loyalty programme are
recognised in revenue when used and/or expired.
Points issued under the Club Matas customer loyalty programme are recognised as a performance
obligation at the date of recognition of the related sales. The performance obligation is measured at
the estimated fair value of the Club Matas points allocated.
Financial liabilities
Financial liabilities etc. are recognised at the date of borrowing at fair value less transaction costs
paid. In subsequent periods, financial liabilities are measured at amortised cost, applying the effective
interest rate method, to the effect that the difference between the proceeds and the nominal value is
recognised under financial expenses over the term of the loan.
Other non-financial liabilities are measured at net realisable value.
Statement of cash flows
The cash flow statement shows the cash flows from operating, investing and financing activities for the
year, the year’s changes in cash and cash equivalents as well as cash and cash equivalents at the
beginning and end of the year.
The cash flow effect of acquisitions and disposals of businesses is shown separately in cash flows from
investing activities. Cash flows from acquired businesses are recognised in the cash flow statement from
the date of acquisition, and cash flows from disposed businesses are recognised up until the date of
disposal.
Cash flows from operating activities are calculated according to the indirect method as profit before
tax adjusted for non-cash operating items, changes in working capital, interest and dividends received
and corporation tax paid.
Cash flows from investing activities comprise payments in connection with acquisitions and disposals of
entities and operations and of intangible assets, property, plant and equipment and other non-current
assets as well as acquisition and disposal of securities not recognised as cash and cash equivalents.
Note 1 – Accounting policies continued
Notes to the financial statements
Cash flows from financing activities comprise changes in the size or composition of the share capital
and related costs as well as the raising of loans, repayment of interest-bearing debt, acquisition and
disposal of treasury shares and payment of interest and dividends to shareholders.
Cash and cash equivalents comprise cash and short-term marketable securities with a term of three
months or less at the acquisition date which are subject to an insignificant risk of changes in value, and
which can be converted into cash without hindrance.
Segment information
Matas Group has one reportable segment. Therefore, the segment information only comprises informa-
tion on products and services and geographical information at revenue level.
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Notes to the financial statements
Note 2 – Significant accounting estimates, assumptions and judgments
Estimation uncertainty
In preparing the consolidated financial statements, Management makes a number of accounting
estimates and assumptions that form the basis for the presentation, recognition and measurement of
Matas’ assets and liabilities.
The computation of the carrying amount of certain assets and liabilities requires that estimates and
assumptions be made about future events. The estimates and assumptions used are based on histor-
ical experience and other factors which Management assesses to be reliable, but which are inherently
subject to uncertainty. Such assumptions may be incomplete or inaccurate, and unexpected events
or circumstances may arise. Furthermore, the Company is subject to risks and uncertainties which may
result in actual results differing from these estimates. It may be necessary to change previously made
estimates as a result of changes in the circumstances on which the previous estimates were based or
because of new knowledge or subsequent events.
The special risks to which Matas is exposed are described in the Management’s review and in the notes.
Impairment testing of goodwill
In performing the annual impairment test of goodwill, an assessment is made of how the cash-gen-
erating unit to which goodwill relates will be able to generate sufficient positive net cash flows in the
future to support the value of goodwill and other net assets of the relevant part of the Group.
Due to the nature of the Group’s activities, the forecast cash flows cover many years into the future and
are as such subject to some estimation uncertainty. This uncertainty is reflected in the discount rate
applied.
The impairment test and key sources of estimation uncertainty are described in detail in note 16.
Inventory measurement
Inventories are measured at the lower of cost in accordance with the FIFO method and the net realis-
able value. Goods for resale are measured at cost, comprising the purchase price plus delivery costs.
The net realisable value of inventories is calculated as the sales amount less costs necessary to make
the sale and is determined taking into account marketability, obsolescence and developments in the
expected sales price.
Full stock counts are performed at all stores once a year, predominantly in the last quarter of the finan-
cial year. A provision for shrinkage corresponding to 1.8% of sales in the period was made at the date of
the stock count. The shrinkage percentage reflects the shrinkage reported by the majority of the stores
performing their stock count in the last quarter of the financial year. The shrinkage percentage was
unchanged compared to 2021/22.
Measurement of prepayments
Prepayments from customers comprise performance obligations regarding issued gift vouchers and the
Club Matas customer loyalty programme.
Prepayments relating to gift vouchers are recognised at the date of issue.
For the Club Matas customer loyalty programme, performance obligations are recognised at the date
of recognition of the sale triggering the allocation of Club Matas points. The obligation is measured
at the estimated fair value of the Club Matas points allocated. The estimated fair value is by nature
subject to some uncertainty with respect to the actual future redemption of points.
Lawsuits and disputes
Matas Group is a party to a number of minor disputes that are not expected to affect its financial posi-
tion or future earnings to any significant extent.
Determining the term of a lease
The lease term covers the non-cancellable period of the lease plus periods comprised by an exten-
sion option which Matas reasonably expects to exercise and plus periods comprised by a termination
option which Matas reasonably expects not to exercise. Matas’ store leases often contain options enti-
tling Matas to extend the lease in pursuance of Danish tenancy law. On initial recognition of the lease
liability, Matas considers whether it reasonably expects to exercise the extension option and estimates
the expected lease term, which estimates are reassessed upon the occurrence of a significant event or
a significant change in circumstances that is within the Group’s control. Upon expiry of the non-cancel-
lable period, the individual leases are assessed in consideration of Matas’ strategy.
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Notes to the financial statements
Note 2 – Significant accounting estimates, assumptions and judgments
continued
Determining the discount factor in a lease
Matas applies an alternative borrowing rate for purposes of measuring the present value of future lease
payments. In determining this alternative borrowing rate, Matas divides its portfolio of lease assets into
categories with similar characteristics and risk profiles. The alternative borrowing rate is determined on
initial recognition and in connection with subsequent changes resulting from Matas revising its assess-
ment as to whether it reasonably expects to exercise a purchase, extension or termination option or
from the lease being modified.
Note 3 – Segment information
Matas has one reportable segment that is selling Mass Beauty and High-End Beauty products, vitamins,
minerals and supplements, household and personal care products and over-the-counter medicine.
All Matas Group’s non-current assets are physically located in Denmark as at 31 March 2023 (31 March
2022: 100.0%).
Note 4 – Revenue
(DKKm) 2022/23 2021/22
Retail sales 4,380.1 4,242.3
Wholesale sales etc. 109.5 101.9
Total revenue 4,489.6 4,344.2
During the financial year 2022/23, 26.8% of Matas’ revenue was generated by its web shops, compared
with 25.1% in 2021/22.
Revenue breaks down by product groups as follows:
(DKKm) 2022/23 2021/22
High-End Beauty 1,560.7 1,550.3
Mass Beauty 1,536.0 1,444.5
Health and Wellbeing 1,157. 0 1,109.1
Other 126.5 138.4
Wholesale sales etc. 109.4 101.9
Total revenue 4,489.6 4,344.2
The product groups may be specified as follows:
• High-End Beauty: Luxury beauty products, including cosmetics, skincare and haircare products and
fragrances.
• Mass Beauty: Everyday beauty products and personal care, including cosmetics and skincare and
haircare products.
• Health and Wellbeing: MediCare (OTC medicine and nursing products). Vitamins, minerals, supple-
ments, specialty foods and herbal medicinal products. Sports, nutrition and exercise. Mother and
child. Personal care products (oral, foot and intimate care and hair removal). Special and dermato-
logical skincare.
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Notes to the financial statements
Note 4 – Revenue continued
• Other: Clothing and accessories (footwear, hair ornaments, jewellery, toilet bags, etc.). House and
garden (cleaning and maintenance, electrical products, interior decoration, textiles, etc.).
• Wholesale sales etc. comprise sales concerning the associated Matas store, value adjustments of
Club Matas points, B2B and sales by Kosmolet and Web Sundhed outside of Matas.
(DKKm) 2022/23 2021/22
Sale of goods 4, 4 89. 6 4,344.2
Sale of services - -
Total revenue 4,489.6 4,344.2
Revenue from sales of products through Matas stores is recognised when a store sells the product to
the customer. Payment is usually received when the customer receives the product, or, if the customer
pays by credit card, a few days later. Revenue from sales through Matas web shops is recognised and
payment is received when the product is sent to the customer.
A small proportion of Matas’ revenue is invoiced, e.g. wholesale sales, in which connection a receiv-
able is recognised.
For the Club Matas customer loyalty programme, a performance obligation is recognised at the date
of recognition of the sale triggering the allocation of Club Matas points. The performance obligation
is measured at the estimated fair value of the Club Matas points allocated and amounted to DKK 56.7
million at 31 March 2023 (31 March 2022: DKK 58.4 million). The estimated fair value is inherently subject
to some uncertainty with respect to actual future redemption and considering the flexibility of the
customer loyalty programme. Revenue is recognised when the customer uses points, usually over an
average period of three months.
Customers have the option of returning products, but the volume of returns at 31 March 2023 was insig-
nificant, as was the amount of guarantee commitments.
Geographical information
Matas Group operates almost exclusively in Denmark. Revenue from sales through Danish retail stores,
web shops and wholesale sales accounted for more than 98% like last year.
Note 5 – Cost of goods sold etc.
(DKKm) 2022/23 2021/22
Cost of goods sold for the year 2,460.2 2,361.8
Write-down of inventories for the year 15.0 16.4
Total cost of goods sold etc. 2,475.2 2,378.2
Note 6 – Fees to the auditors appointed by the shareholders in
general meeting
(DKKm) 2022/23 2021/22
Fees to EY 2.8 2.4
Total fees to auditors appointed by the shareholders in general meeting 2.8 2.4
(DKKm) 2022/23 2021/22
Audit 1.9 1.6
Other assurance engagements 0.2 0.1
Tax and VAT assistance - -
Other services 0.7 0.7
Total fees to auditors appointed by the shareholders in general meeting 2.8 2.4
Matas has adopted a policy for non-audit services provided by the auditors appointed by the share-
holders in general meeting. The policy regulates when services must be approved by the Audit
Committee and which services are permitted and not permitted.
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Notes to the financial statements
Note 7 – Staff costs
(DKKm) 2022/23 2021/22
Wages and salaries 793.5 780.3
Defined contribution plans 52.5 52.2
Share-based payment 8.0 11. 8
Other staff costs 16.6 19.1
Total staff costs 870.5 863.4
(DKKm) 2022/23 2021/22
Staff costs in statement of comprehensive income 825.3 824.1
Intangible assets 45.2 39. 3
Total staff costs 870.5 863.4
Average number of employees 2,124 2,164
Over the past financial years, Matas Group has made investments in the implementation of the Company’s
strategy for purposes of developing concepts and digitalising Matas Group’s activities using its own staff.
Management’s remuneration is disclosed in note 31.
Note 8 – Depreciation, amortisation and impairment
(DKKm) 2022/23 2021/22
Amortisation, intangible assets 123.5 170.1
Depreciation, property, plant and equipment 70.2 73.7
Depreciation of lease assets 181.6 172.4
Loss on disposal of intangible assets - 3.5
Loss on disposal of property, plant and equipment 5.8 1.6
Total depreciation, amortisation and impairment 381.1 421.3
Note 9 – Share of profit or loss after tax of associates
The share of profit or loss after tax of associates was a loss of DKK 4.9 million for 2022/23 against a loss of
DKK 4.6 million in 2021/22. The 2022/23 and 2021/22 losses primarily concerned the investment in Miild
A/S.
Note 10 – Financial income
(DKKm) 2022/23 2021/22
Interest allowance from Danish tax authorities - 5.1
Other 0.5 0.2
Total financial income 0.5 5.3
Interest from financial assets measured at amortised cost amounts to - -
Note 11 – Financial expenses
(DKKm) 2022/23 2021/22
Interest, credit institutions 30.0 17. 4
Interest, lease liabilities 9. 4 10.3
Interest, contingent consideration 4.4 4.8
Interest, holiday pay obligation - 0.5
Amortisation of financing costs 1.6 2.6
Amortisation, CAP - 1.7
Other 0.5 0.6
Total financial expenses 45.9 37.9
Interest on financial liabilities measured at amortised cost amounts to 43.8 32.5
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Notes to the financial statements
Note 12 – Tax
(DKKm) 2022/23 2021/22
Tax on the profit for the year breaks down as follows:
Tax on the profit for the year 92.1 74.6
Total tax 92.1 74.6
Tax on the profit for the year has been calculated as follows:
Current tax 82.3 80.0
Deferred tax 6.0 (5.1)
Current tax regarding previous years 3.8 (0.3)
Total 92.1 74.6
Tax on profit for the year can be explained as follows:
Computed 22.0% tax on profit before tax 82.0 7 7. 2
Incentive programmes 0.7 (6.5)
Current payments, discounting 1.0 0.9
Limitation of right to deduct interest 2.0 0.1
Other 2.4 2.7
Transaction costs 0.2 0.2
Tax regarding previous years 3.8 0.0
Total tax 92.1 74.6
Effective tax rate 24.7% 21.2%
Note 13 – Earnings per share
(DKKm) 2022/23 2021/22
Profit for the year (the Group’s share) 280.7 276.5
Average number of shares 38,291,492 38,291,492
Average number of treasury shares (409,851) (275,091)
Average number of outstanding shares 37,8 81,6 41 38,016,401
Average dilutive effect of outstanding PSUs 315.518 400,077
Diluted average number of outstanding shares 38,197,159 38,416,478
Earnings per share of DKK 2.50 7. 41 7. 2 7
Diluted earnings per share of DKK 2.50 7.35 7. 2 0
Note 14 – Dividend per share
Based on the satisfactory financial results, the Board of Directors proposes that DKK 76.6 million, equiva-
lent to 24% of Matas’ adjusted profit after tax for 2022/23, be distributed as dividends, equivalent to DKK
2.00 per share.
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Notes to the financial statements
Note 15 – Intangible assets
(DKKm) Goodwill
Trademarks
and trade
names
Other
intangible
assets Total
Cost at 1 April 2022 3,993.6 1,203.9 602.1 5,799.6
Additions on acquisitions 5.8 - 0.7 6.5
Additions - - 162.1 162.1
Disposals - - - -
Cost at 31 March 2023 3,999.4 1,203.9 764.9 5,968.2
Amortisation and impairment at 1 April 2022 - 1,136.1 415.3 1,551.4
Amortisation - 9. 7 113 . 8 123.5
Disposals - - - -
Amortisation and impairment at 31 March 2023 - 1,145.8 529.1 1,674.9
Carrying amount at 31 March 2023 3,999.4 58.1 235.8 4,293.3
Cost at 1 April 2021 3,930.6 1,203.9 451.5 5,586.0
Additions on acquisitions 65.7 - 18.7 84.4
Additions - - 132.9 132.9
Disposals (2.7) - (1.0) (3.7)
Cost at 31 March 2022 3,993.6 1,203.9 602.1 5,799.6
Amortisation and impairment at 1 April 2021 - 1,060.3 321.2 1,381.5
Amortisation - 75.8 94.3 170.1
Disposals - - (0.2) (0.2)
Amortisation and impairment at 31 March 2022 - 1,136.1 415.3 1,551.4
Carrying amount at 31 March 2022 3,993.6 67.8 186.8 4,248.2
Amortised over - 15 years 3-10 years
Other intangible assets comprise software, customer lists and shares in co-operative property as well as
other intangible assets acquired in business combinations. Except for goodwill, all intangible assets are
considered to have a limited useful life.
Note 16 – Impairment testing
Goodwill
Goodwill increased by DKK 5.8 million in 2022/23 as a result of the acquisition of the remaining 60% of
the shares in Miild A/S on 30 September 2022. As at 31 March 2023, Management tested the carrying
amount of goodwill for impairment at individual cash-generating unit (CGU) level, defined as the Matas
chain, Firtal Group, Kosmolet, Web Sundhed and Miild.
Goodwill has been allocated as follows between individual CGUs:
(DKKm) 2022/23 2021/22
Matas chain 3,729.0 3,72 9.0
Firtal Group 119. 5 119. 5
Kosmolet 79. 4 79.4
Web Sundhed 65.7 65.7
Miild 5.8 0.0
Goodwill at 31 March 3,999.4 3,993.6
Management monitors goodwill on the basis of the overall group of CGUs, and the annual impairment
testing of goodwill is thus performed for the Matas chain, Firtal Group, Kosmolet, Web Sundhed and
Miild.
Recoverable amounts are in each individual case calculated as the higher of the value in use and the
fair value less costs to sell. The descriptions below set out the value on which the recoverable amount is
based.
Matas chain
As regards the Matas chain, the recoverable amount is based on the value in use, which is determined
using expected net cash flows on the basis of the 2023/24 budget approved by the Board of Directors
and a projection for the remaining forecast period (the years 2023/24-2027/28).
For the terminal period, an expected EBITDA growth rate of 1.5% p.a. (31 March 2022: 1.5% p.a.) has
been used.
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Notes to the financial statements
Note 16 – Impairment testing continued
In the long-term perspective, demand is expected to be affected by changes in the demographics,
mix of consumers and consumer behaviour that support health and beauty trends in Denmark, and by
developments in product prices. In addition, the level of innovation among manufacturers as well as
product launches will affect demand. Matas’ underlying growth is expected to be positive. In the short-
term perspective, growth will depend partly on general economic trends. Matas anticipates long-term
market growth within its product areas of an average 1.5% p.a., assuming stable economic growth.
Growth will also depend on inflationary trends and on whether economic growth translates into
increased consumer spending.
Earnings during the forecast period are based on the EBITDA level indicated in the 2023/24 budget and
expected investments based on Management’s strategic forecasts.
In performing the impairment test, Management used a discount factor (WACC) after tax of 7.9%
(2021/22: 7.1%), a discount factor before tax of 9.7% (2021/22: 8.6%).
The weighted average growth rate used to extrapolate future net cash flows for the years after 2027/28
is estimated at 1.5% (31 March 2022: 1.5%). The growth rate is not assessed to exceed the long-term
average growth rate within the Matas chain’s markets.
Based on the impairment test performed for the Matas chain at 31 March 2023, there is no current
evidence of impairment. In Management’s assessment, likely changes in the basic assumptions
described above will not lead to the carrying amount exceeding the recoverable amount.
The WACC before tax may increase by 1.3 percentage point or terminal period EBITDA may decrease
by 12.5% before there is need for impairment.
Firtal Group
As regards Firtal Group, the recoverable amount is based on the value in use, which is determined using
expected net cash flows on the basis of the 2022/23 budget approved by the Board of Directors and a
projection for the remaining forecast period (the years 2024/25-2027/28).
For the terminal period, an expected EBITDA growth rate of 1.5% p.a. (31 March 2022: 1.5% p.a.) has
been used.
Firtal Group was acquired in autumn 2018. Firtal Group, which operates a number of web shops focused
on well-defined niche segments, has grown faster than was anticipated at the time of the acquisition
and is expected to continue to report strong growth in the years ahead.
Earnings during the forecast period are based on the EBITDA level indicated in the 2023/24 budget and
expected investments based on Management’s strategic forecasts.
In performing the impairment test, Management used a discount factor (WACC) after tax of 7.9%
(2021/22: 8.8%), a discount factor before tax of 9.5% (2021/22: 10.9%).
The weighted average growth rate used to extrapolate future net cash flows for the years after 2027/28
is estimated at 1.5% (31 March 2022: 1.5%).
Based on the impairment test performed for Firtal Group at 31 March 2023, there is no current evidence
of impairment. In Management’s assessment, likely changes in the basic assumptions described above
will not lead to the carrying amount exceeding the recoverable amount.
The WACC before tax may increase by 2.5 percentage points or terminal period EBITDA may decrease
by 22.3 % before there is need for impairment.
Kosmolet
As regards Kosmolet, the recoverable amount is based on the value in use, which is determined using
expected net cash flows on the basis of the 2023/24 budget approved by the Board of Directors and a
projection for the remaining forecast period (the years 2024/25-2027/28).
For the terminal period, an expected EBITDA growth rate of 1.5% p.a. has been used.
Kosmolet, the owner of the Danish make-up brand Nilens Jord, was acquired in June 2019. Manage-
ment believes Nilens Jord was the most popular Danish make-up brand in financial year 2022/23 and
expects it to retain this position in the years ahead.
Earnings during the forecast period are based on the EBITDA level indicated in the 2023/24 budget and
expected investments based on Management’s strategic forecasts.
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Notes to the financial statements
Note 16 – Impairment testing continued
In performing the impairment test, Management used a discount factor (WACC) after tax of 7.9%
(2021/22: 8.8%), a discount factor before tax of 9.7% (2021/22: 11.0%).
The weighted average growth rate used to extrapolate future net cash flows for the years after 2026/27
is estimated at 1.5% (31 March 2022: 1.5%).
Based on the impairment test performed for Kosmolet at 31 March 2023, there is no current evidence
of impairment. In Management’s assessment, likely changes in the basic assumptions described above
will not lead to the carrying amount exceeding the recoverable amount.
The WACC before tax may increase by 8.0 percentage points or terminal period EBITDA may decrease
by 67.6% before there is need for impairment.
Web Sundhed
As regards Web Sundhed, the recoverable amount is based on the value in use, which is determined
using expected net cash flows on the basis of the 2023/24 budget approved by the Board of Directors
and a projection for the remaining forecast period (the years 2024/25-2027/28).
For the terminal period, an expected EBITDA growth rate of 1.5% p.a. has been used.
Web Sundhed was acquired in April 2021 and consists of the companies Apo IT ApS and Web-Apo ApS.
The activities of the acquired businesses comprise sourcing, IT, logistics and marketing services.
In performing the impairment test, Management used a discount factor (WACC) after tax of 9.5%
(2021/22: 8.8%), a discount factor before tax of 11.2% (2021/22: 10.6%).
The weighted average growth rate used to extrapolate future net cash flows for the years after 2028/29
is estimated at 1.5% (31 March 2022: 1.5%).
Based on the impairment test performed for Web Sundhed at 31 March 2023, there is no current
evidence of impairment. In Management’s assessment, likely changes in the basic assumptions
described above will not lead to the carrying amount exceeding the recoverable amount.
The WACC before tax may increase by 4.0 percentage points or terminal period EBITDA may decrease
by 32.1% before there is need for impairment.
Miild
As regards Miild, the recoverable amount is based on the value in use, which is determined using
expected net cash flows on the basis of the 2023/24 budget approved by the Board of Directors and a
projection for the remaining forecast period (the years 2024/25-2027/28).
For the terminal period, an expected EBITDA growth rate of 1.5% p.a. has been used.
Having acquired the remaining 60% of the shares in Miild A/S at 30 September 2022, Matas now owns all
the shares in the company. Miild A/S is a Danish beauty brand focusing on allergy-friendly cosmetics.
In performing the impairment test, Management used a discount factor (WACC) after tax of 9.5%, a
discount factor before tax of 11.0%.
The weighted average growth rate used to extrapolate future net cash flows for the years after 2028/29
is estimated at 1.5% (31 March 2022: 1.5%).
Based on the impairment test performed for Miild at 31 March 2023, there is no current evidence of
impairment. In Management’s assessment, likely changes in the basic assumptions described above
will not lead to the carrying amount exceeding the recoverable amount.
The terminal period EBITDA may decrease by 82.3% before there is need for impairment.
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Note 17 – Property, plant and equipment
(DKKm)
Land and
buildings
Other fixtures
and fittings,
tools and
equipment
Leasehold
improve-
ments
Plant in
progress Total
Cost at 1 April 2022 136.3 351.4 232.2 9.6 729.5
Additions on acquisitions - 0.4 - - 0.4
Additions 6.8 23.6 6.5 55.3 92.2
Disposals - (7.1) (6.1) (5.2) (18.4)
Cost at 31 March 2023 143.1 368.3 232.6 59.7 803.7
Depreciation and impairment
at 1 April 2022 49.7 264.7 191.9 - 506.3
Depreciation 5.9 44.8 19. 5 - 70.2
Disposals - (6.4) (6.1) - (12.5)
Depreciation and impairment
at 31 March 2023 55.6 303.1 205.3 - 564.0
Carrying amount at 31 March 2023 87.5 65.2 27.3 59.7 239.7
Cost at 1 April 2021 134.9 322.9 225.4 - 683.2
Additions on acquisitions - 1.7 - - 1.7
Additions 1.4 30.4 9.1 9.6 50.5
Disposals - (3.6) (2.3) - (5.9)
Cost at 31 March 2022 136.3 351.4 232.2 9.6 729.5
Depreciation and impairment
at 1 April 2021 44.1 219.7 173.9 - 4 37.7
Depreciation 5.6 48.6 19.5 - 73.7
Disposals - (3.6) (1.5) - (5.1)
Depreciation and impairment
at 31 March 2022 49.7 264.7 191.9 - 506.3
Carrying amount at 31 March 2022 86.6 86.7 40.3 9.6 223.2
Depreciated over: 10-75 years 1-7 years 2-8 years -
Notes to the financial statements
Note 18 – Treasury shares
Number of shares at DKK 2.5 % of share capital
2022/23 2021/22 2022/23 2021/22
1 April 626,585 22,943 1.64% 0.06%
Disposed of in connection with
exercise of LTIP (268,162) (14,359) (0.07)% (0.04)%
Share buyback programme 2021/22 - 618,001 - 1.61%
Treasury shares at 31 March 358,423 626,585 0.94% 1.64%
A total of 268,162 treasury shares were vested in connection with the exercise of LTIP 2019/20.
Reference is made to note 31 for a description of the Group’s incentive programmes.
For an overview of outstanding incentive programmes, see note 31.
Note 19 – Inventories
(DKKm) 2022/23 2021/22
Goods for resale 911. 8 890.1
Carrying amount of inventories recognised
at net selling price - -
Inventories at 31 March 911.8 890.1
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Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
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Notes to the financial statements
Note 20 – Trade receivables
Trade receivables primarily relate to wholesale sales. Provisions for expected losses on trade receiva-
bles, included in the carrying amount of trade receivables, have developed as follows:
Expected loss on trade receivables based on an estimated loss rate:
(DKKm) 2022/23 2021/22
1 April 0.5 0.5
Impairment in the year - -
Realised in the year - -
Impairment at 31 March 0.5 0.5
Moreover, the following trade receivables which were overdue but not impaired at 31 March are
included:
(DKKm) 2022/23 2021/22
Maturity:
Up until 30 days - 0.3
Between 30 and 90 days 0.4 0.1
More than 90 days - 1.8
Impairment at 31 March 0.4 2.2
Note 21 – Equity
Share capital
The nominal value of the share capital is DKK 95,728,730 divided into shares of DKK 2.50, equivalent to
38,291,492 shares and 38,291,492 votes. The shares are not divided into share classes.
Capital structure
The Group’s capital structure must at all times ensure the financial flexibility required to implement the
strategic objectives announced.
The financial gearing ratio, measured as net interest-bearing debt to EBITDA before special items, may
under exceptional circumstances, such as major strategic initiatives, temporarily exceed 3.
Going forward, specifically towards the end of the strategy period, the Group expects to generate
a substantial free cash flow once more. The free cash flow will, in order of priority, be used to bring
down debt if the financial gearing target has not been met; for investing for profitable growth within
the existing business; and for distribution to the shareholders by way of dividends and, possibly, share
buybacks.
The ratio of equity to total equity and liabilities was 53.6% at 31 March 2023 (31 March 2022: 52.0%).
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Notes to the financial statements
Note 22 – Deferred tax
(DKKm) 2022/23 2021/22
Deferred tax at 1 April 192.8 19 9.2
Additions on acquisitions - (1.3)
Deferred tax for the year, recognised in profit for the year 6.0 (5.1)
Deferred tax at 31 March 198.8 192.8
Deferred tax is recognised as follows in the statement
of financial position:
Deferred tax (asset) - -
Deferred tax (liability) 198.8 192.8
Deferred tax at 31 March, net 198.8 192.8
Deferred tax relates to:
Intangible assets 203.7 195.6
Property, plant and equipment 1.6 1.1
Inventories (1.1) (0.3)
Other assets and liabilities (5.4) (3.7)
Deferred tax at 31 March, net 198.8 192.8
Unrecognised deferred tax assets which are not expected to be utilised against future earnings amount
to DKK 9.9 million (2021/22: DKK 10.7 million).
Changes in temporary differences during the year:
(DKKm)
Balance at
1 April
Additions on
acquisitions
Recognised
in profit
for the
year, net
Balance at
31 March
2022/23
Intangible assets 195.6 - 8.1 203.7
Property, plant and equipment 1.1 - 0.5 1.6
Inventories (0.3) - (0.8) (1.1)
Other assets (3.6) - (1.8) (5.4)
Total 192.8 - 6.0 198.8
(DKKm)
Balance at
1 April
Additions on
acquisitions
Recognised
in profit
for the
year, net
Balance at
31 March
2021/22
Intangible assets 209.1 (0.9) (12.6) 195.6
Property, plant and equipment (3.1) (0.4) 4.6 1.1
Inventories (1.0) - 0.7 (0.3)
Other assets (5.8) - 2.2 (3.6)
Total 199.2 (1.3) (5.1) 192.8
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Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
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Notes to the financial statements
Note 23 – Prepayments from customers
Prepayments from customers comprise performance obligations regarding issued gift vouchers and the
Club Matas customer loyalty programme. Prepayments relating to gift vouchers are recognised at the
date of issue.
For the Club Matas customer loyalty programme, performance obligations are recognised at the date
of recognition of the sale triggering the allocation of Club Matas points. The performance obligation
is measured at the estimated fair value of the Club Matas points allocated. The estimated fair value is
inherently subject to some uncertainty with respect to actual future redemption and considering the
flexibility of the customer loyalty programme.
Note 24 – Amounts owed to credit institutions
(DKKm) 2022/23 2021/22
Amounts owed to credit institutions are recognised in the
statement of financial position as follows:
Non-current liabilities 917. 7 996.1
Current liabilities 110 . 4 157.9
Total 1,028.1 1,154.0
Nominal value 1,030.4 1,157.9
Falls due more than 5 years after the reporting date, nominal value - -
Fair value 1,030.4 1,157.9
The fair value of financial liabilities is determined as the present value of expected future instalments and
interest payments. The current interest rate for similar loan periods in Matas Group is used as discount rate.
Amounts owed to credit institutions carry variable interest at an initial margin in the range of 55-110
basis points above CIBOR (however, at least 0% for the main part of the debt) and include a margin
ratchet dependent on the level of leverage. At 31 March 2023, the effective interest rate on the net
debt was 0.4-1.1% p.a. (31 March 2022: 0.4-1.1% p.a.).
Matas Group’s credit facility is subject to special covenants. Matas Group has complied with these
covenants since raising the facility.
Note 25 – Other payables
(DKKm) 2022/23 2021/22
Included in current liabilities:
VAT payable 41.0 32.4
Holiday pay obligation 65.1 66.9
Pay-related liabilities 52.8 50.7
Contingent consideration 33.4 -
Other creditors 10.4 0.1
Total other payables, current liabilities 202.7 150.1
Note 26 – Changes in working capital
(DKKm) 2022/23 2021/22
Change in inventories (19.4) (23.4)
Change in deposits and receivables (42.8) (7.7)
Change in trade payables and other payables (7.7) (150.5)
Total changes in working capital (69.9) (181.6)
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Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
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Notes to the financial statements
(DKKm) 1 April 2022 Cash flows
Non-cash
changes 31 March 2023
2022/23
Credit institutions 1,15 7.9 (127. 5) - 1,030.4
Lease liabilities 523.0 (172.3) 300.3 651.0
Liabilities from
financing activities 1,680.9 (299.8) 300.3 1,681.5
(DKKm) 1 April 2021 Cash flows
Non-cash
changes 31 March 2022
2021/22
Credit institutions 1,100.0 57.9 - 1,157. 9
Lease liabilities 669.6 (167.7) 21.1 523.0
Liabilities from
financing activities 1,769.6 (109.8) 21.1 1,680.9
Note 26 – Changes in working capital continued Note 27 – Acquisition of subsidiaries and contingent consideration
Having acquired the remaining 60% of the shares in Miild A/S at 30 September 2022, Matas now owns all
the shares in the company. Miild A/S is a Danish beauty brand focusing on allergy-friendly cosmetics.
The consideration amounted to DKK 1.5 million in cash, to which should be added a potential earn-out
payment of an estimated DKK 4.3 million.
The provisional purchase price allocation shows values added on acquisition in the form of goodwill of
DKK 5.8 million.
Transaction costs in the amount of DKK 0.8 million were incurred in connection with the acquisition.
The transaction cost has been recognised under other external costs for 2022/23. Other than this, the
acquisition did not affect activities in 2022/23.
Revenue and loss for the 2022/23, calculated as if Miild A/S had been acquired at 1 April 2022,
amounted to DKK 6,1 million and DKK 1,6 million, respectively.
Contingent consideration of DKK 20.0 million concerning the acquisition of Firtal Group was paid at the
beginning of financial year 2021/22.
2021/22
On 12 April 2021, Matas Group acquired all shares and voting rights in the companies Apo IT ApS and
Web-Apo ApS. The companies were acquired through the newly established subsidiary Web Sundhed
ApS. The activities of the acquired businesses comprise sourcing, IT, logistics and marketing services.
The total purchase price amounted to DKK 73.4 million of which DKK 42.1 million was paid upfront. Up
to DKK 20 million of the purchase price is contingent on certain milestones being reached, while DKK
25.0 million, recognised at a fair value of DKK 31.3 million at the acquisition date, has been deferred.
Cash and cash equivalents amounted to DKK 13.5 million, and the net cash consideration was DKK 28.6
million.
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Notes to the financial statements
Transaction costs in the amount of DKK 5.1 million were paid in 2021/22 in connection with the acquisi-
tion. The transaction costs were recognised in the financial year 2020/21 under other external costs.
For the period since the acquisition, revenue of DKK 79.4 million and EBITDA of DKK (1.5) million have
been recognised in relation to the companies. If the companies had been recognised at 1 April 2021,
revenue would have amounted to DKK 81.5 million and EBITDA to DKK (1.5) million.
The pre-acquisition statement of financial position contains assets of a fair value of DKK 33.7 million,
including customer contracts (other intangible assets) of DKK 9.9 million, IT development projects of DKK
7.3 million and cash and cash equivalents of DKK 13.5 million.
Liabilities amounted to DKK 26.3 million, including trade payables of DKK 21.2 million and deferred tax
liabilities.
The fair value of acquired net assets was DKK 7.7 million.
Management expects the conditions for the payment of contingent consideration, relating primarily
to revenue and earnings, to be met. If the conditions are met, the contingent consideration becomes
payable in March 2024 (up to DKK 10.0 million) and March 2025 (up to DKK 10.0 million), respectively. The
deferred purchase price of DKK 25.0 million becomes payable in March 2024.
The total consideration amounted to DKK 73.4 million, and goodwill arising on the acquisition was DKK
65.7 million.
Goodwill represents the value of the existing employees and know-how as well as expected synergies
from the combination with Matas Group. The goodwill recognised is not tax-deductible.
Note 27 – Acquisition of subsidiaries and contingent consideration
continued
Note 27 – Acquisition of subsidiaries and contingent consideration
continued
Management has based its fair value measurement on assumptions not observable in the market,
which corresponds to level 3 measurement in the fair value hierarchy.
The carrying amount of goodwill developed as follows in the financial year 2022/23:
(DKKm) 2022/23 2021/22
Goodwill at 1 April 3,993.6 3,930.6
Addition on acquisition of Miild A/S 5.8 -
Addition on Web Sundhed ApS’ acquisition of Apo-Web ApS
and Apo IT ApS - 65.7
Disposal relating to retail network changes - (2.7)
Goodwill at 31 March 3,999.4 3,993.6
Note 28 – Contingent liabilities and security
Matas Group is a party to a number of minor disputes that are not expected to affect its financial posi-
tion or future earnings to any significant extent.
In addition, Matas has, in the normal course of business, provided security in the form of bank guaran-
tees to store lessors for a total amount of DKK 15 million (2021/22: DKK 16 million).
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Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 74 of 98
Notes to the financial statements
Note 29 – Financial risks and financial instruments
The Group’s risk management policy
As a consequence of its financing, Matas Group is exposed to changes in the level of interest rates.
Matas Group has limited exposure to changes in foreign currencies. Matas Group does not engage
in active speculation in financial risks. The Group’s financial management is thus aimed solely at
controlling the financial risks which are a direct result of the Group’s operations and financing.
For a description of the accounting policies and methods applied, including recognition criteria and
measurement basis, see the accounting policies.
There are no changes in the Group’s risk exposure or risk management compared with previous years.
Interest rate risks
It is Matas Group policy to hedge interest rate risks on its loans when it is assessed attractive. Hedging
is usually made by means of interest rate swaps or the like, through which floating-rate loans are
converted into loans with a fixed interest rate.
Due to Matas Group’s floating-rate cash and cash equivalents and debt to credit institutions, a drop in
interest rates of 1% p.a. relative to the actual level of interest rates would, other things being equal, have
a positive effect on the profit for the year of DKK 9 million (2021/22: DKK 11 million) and on year-end
equity of DKK 9 million (31 March 2022: DKK 11 million).
Sensitivity analysis assumptions
Sensitivities are calculated on the basis of financial assets and liabilities recognised at 31 March. No
adjustments have been made for instalments, raising of loans, etc. during the course of the year.
Estimated fluctuations are based on the current market situation and expectations for developments in
the interest rate level.
Currency risk
The Group’s currency risk is primarily related to its purchases in EUR. The Group has not entered into any
foreign exchange contracts.
Liquidity risk
The Group's liquidity reserve consists of cash and cash equivalents and unutilised credit facilities and
amounted to DKK 940 million at 31 March 2023 (31 March 2022: DKK 812 million). The Group aims to
maintain sufficient cash resources for, among other things, strategic investments. The Group’s financial
liabilities fall due as follows:
(DKKm)
Carrying
amount
Contractual
cash flows
Within
1 year
1 to 3
years
3 to 5
years
After 5
years
2022/23
Non-derivative financial instruments
Credit institutions 1,028.1 1,030.4 110. 4 920.0 - -
Lease liabilities 651.0 711.1 188.4 330.1 192.5 -
Trade payables 634.1 634.1 634.1 - - -
Contingent consideration and
deferred purchase price 46.4 50.8 35.0 15.8 - -
Financial liabilities at 31 March 2023 2,359.6 2,426.4 967.9 1,265.9 192.5 -
(DKKm)
Carrying
amount
Contractual
cash flows
Within
1 year
1 to 3
years
3 to 5
years
After 5
years
2021/22
Non-derivative financial instruments
Credit institutions 1,154.0 1,157. 9 157.9 1,000.0 - -
Lease liabilities 523.0 5 3 7. 6 181.4 205.5 139.8 10.9
Trade payables 662.9 662.9 662.9 - - -
Contingent consideration and
deferred purchase price 37. 7 45.0 - 45.0 - -
Financial liabilities at 31 March 2022 2,377.6 2,403.4 1,002.2 1,250.5 139.8 10.9
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 75 of 98
Notes to the financial statements
Note 29 – Financial risks and financial instruments continued
Maturity analysis assumptions
The maturity analysis is based on all undiscounted cash flows including estimated interest payments.
The estimates of interest payments are based on current market conditions.
On the basis of the Group’s expectations regarding future operations and its current cash resources, no
significant liquidity risks have been identified.
Credit risk
The Group’s credit risks are related to receivables and cash and cash equivalents. The maximum credit
risk related to financial assets corresponds to the values recognised in the statement of financial position.
The Group is not exposed to any significant risks regarding any one individual customer or partner.
Accordingly, trade receivables are not insured. The Group has no significant overdue receivables and
has therefore only recognised minor loss allowances, see note 20.
(DKKm)
Carrying
amount
31 March 2023
Fair value
31 March 2023
Carrying
amount
31 March 2022
Fair value
31 March 2022
Deposits 44.3 44.3 46.8 46.8
Trade receivables 43.7 43.7 26.6 26.6
Other receivables 24.9 24.9 7.1 7.1
Cash and cash equivalents 36.7 36.7 28.2 28.2
Loans and receivables 149.6 149.6 108.7 108.7
Non-current financial liabilities
Credit institutions 917.7 920.0 996.1 1,000.0
Lease liabilities 462.6 462.6 348.4 348.4
Current financial liabilities
Credit institutions 110.4 110 . 4 15 7. 9 15 7.9
Lease liabilities 188.4 188.4 179.5 179. 5
Suppliers 634.1 634.1 662.9 662.9
Financial liabilities at amortised cost 2,313.2 2,315.5 2,344.8 2,348.7
The methods applied are unchanged from 2021/22.
Derivative financial instruments
Matas Group uses derivative financial instruments to hedge the interest rate risk on the Company’s
loans. Matas Group does not actively speculate in the interest rate development.
As of 31 March 2023 Matas Group has no active instruments.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 76 of 98
Notes to the financial statements
Note 30 – Leases
Matas' lease assets are as follows:
(DKKm) 2022/23 2021/22
Store leases etc. 571.0 4 3 7. 4
Administration and warehouse buildings etc. 45.4 60.1
Cars and other leases 5.9 2.7
Total lease assets 622.3 500.2
Matas Group’s lease liabilities may be specified as follows:
(DKKm) 2022/23 2021/22
Non-current liabilities 462.6 343.5
Current liabilities 188.4 179. 5
Total lease liabilities 651.0 523.0
Matas Group’s retail leases are subject to a notice of termination of between 3 and 12 months as they
are mostly evergreen contracts as defined in the Danish Business Rent Act.
The following amounts have been recognised in the statement of comprehensive income:
(DKKm) 2022/23 2021/22
Store leases 165.6 155.9
Administration and warehouse buildings etc. 12.4 12.5
Cars and other leases 3.6 4.0
Total depreciation of lease assets 181.6 172.4
In 2022/23, Matas made lease payments concerning recognised assets of DKK 182.8 million (2021/22:
DKK 178.6 million).
Note 30 – Leases continued
Matas is the lessee of a limited number of premises. For some of these leases, the full rent is based on
revenue, while for others, rent is partially based on revenue.
Revenue-based rent is not comprised by IFRS 16 and is therefore not included in the above tables. Reve-
nue-based rent is, as before, recognised under other external costs and amounted to DKK 9.8 million.
A total amount of DKK 3.4 million (2021/22: DKK 4.5 million) was recognised in the statement of compre-
hensive income regarding short-term leases and leases of low-value assets. Lease liabilities relating to
non-recognised short-term leases and leases of low-value assets amounted to DKK zero million at 31
March 2023 (2021/22: DKK 1.9 million).
Note 31 – Management’s remuneration, share options and
shareholdings
At the Annual General Meeting held on 28 June 2022, it was approved that the Chairman and the
members of the Audit Committee would receive DKK 150,000 and DKK 75,000, respectively, the
Chairman and the members of the Nomination Committee would receive DKK 75,000 and DKK 37,500,
respectively, and the Chairman and the members of the Remuneration Committee would receive DKK
75,000 and DKK 37,500, respectively, in addition to the fixed annual fee for their committee work. No
separate remuneration is paid for board meetings held in another country than the board member’s
country of residence, but travel expenses are reimbursed.
The fixed salary of the members of the Executive Management consists of a salary, pension contribu-
tions and other employee benefits. In addition, the members of the Executive Management are eligible
to receive a short-term bonus subject to achievement of certain financial targets. The CEO and CFO
are eligible to receive a bonus of up to 70% of their annual base salary.
Moreover, the members of the Executive Management are eligible to receive share options or other
rights such as PSUs (Performance Share Units) at a value of up to 100% of their annual base salary
excluding pension contributions as at the date of grant. A breakdown of management compensation
included in staff costs (see note 7) appears as follows:
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 77 of 98
Note 31 – Management’s remuneration, share options and
shareholdings continued
Notes to the financial statements
(DKKm)
Fixed
salary incl.
benefits
Pension
con-
tributions
Short-term
bonus
1)
Total PSUs
2)
Total,
including
PSUs
2022/23
Gregers Wedell-Wedellsborg 5.3 0.5 2.9 8.8 3.3 12.1
Per Johannesen Madsen 2.1 0.3 0.0 2.4 1.3 3.7
Executive Management, total 7.4 0.8 2.9 11. 2 4.6 15.8
Other executives, total 20.4 1.5 3.8 25.7 4.9 30.6
Lars Vinge Frederiksen 0.9 - - 0.9 - 0.9
Lars Frederiksen
3)
0.1 - - 0.1 - 0.1
Henrik Taudorf Lorensen 0.4 - - 0.4 - 0.4
Mette Maix 0.5 - - 0.5 - 0.5
Birgitte Nielsen 0.5 - - 0.5 - 0.5
Kenneth Melchior 0.4 - - 0.4 - 0.4
Lars Jensen
4)
0.3 - - 0.3 - 0.3
Board of Directors, total
5)
3.0 - - 3.0 - 3.0
Total 30.8 2.3 6.7 39.9 9.5 49.4
1) Paid in 2022/23 concerning 2021/22. 2) Granted in the year. 3) Resigned on 28 June 2022. 4) Joined on 28 June 2022. 5) Total is
including roundings.
Matas A/S may terminate an employment relationship with a member of the Executive Management
by giving up to 24 months' notice. A member of the Executive Management may terminate the employ-
ment relationship by giving at least four months' notice.’ Termination benefits cannot exceed the aggre-
gate compensation paid to the member of the Executive Management during the last 24 months.
One executive resigned during the financial year 2022/23.
(DKKm)
Fixed
salary incl.
benefits
Pension
con-
tributions
Short-term
bonus
1)
Total PSUs
2)
Total,
including
PSUs
2021/22
Gregers Wedell-Wedellsborg 5.2 0.5 3.2 9.0 3.8 12.8
Anders Skole-Sørensen 2.8 0.3 1.4 4.4 1.4 5.9
Executive Management, total 8.0 0.8 4.7 13.4 5.3 18.7
Executive Management,
termination benefit,
Anders Skole-Sørensen 7.4 - - 7.4 - 7. 4
Other executives, total 16.8 1.1 2.2 20.1 5.4 25.5
Lars Vinge Frederiksen 0.9 - - 0.9 - 0.9
Lars Frederiksen 0.5 - - 0.5 - 0.5
Henrik Taudorf Lorensen 0.4 - - 0.4 - 0.4
Mette Maix 0.4 - - 0.4 - 0.4
Signe Trock Hilstrøm
3)
0.1 - - 0.1 - 0.1
Birgitte Nielsen 0.4 - - 0.4 - 0.4
Kenneth Melchior
4)
0.3 - - 0.3 - 0.3
Board of Directors, total 2.9 - - 2.9 - 2.9
Total 35.1 1.9 6.8 43.8 10.6 54.4
1) Paid in 2021/22 concerning 2020/21. 2) Granted in the year. 3) Resigned on 29 June 2021. 4) Joined on 29 June 2021.
Two executives resigned during the financial year 2021/22.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 78 of 98
Notes to the financial statements
Note 31 – Management’s remuneration, share options and
shareholdings continued
In addition, Matas has signed a severance agreement with CFO Anders Skole-Sørensen, who resigned
on 1 June 2022. Under the severance agreement, ordinary remuneration, including participation in the
ordinary LTIP and STIP programmes, has been paid until the end of financial year 2022/23. In addition,
in accordance with the Danish Salaried Employees Act, Anders Skole-Sørensen will receive one month’s
termination benefits in connection with his last monthly salary. Lastly, as he is considered a good leaver,
Anders Skole-Sørensen is entitled to retain already granted PSUs and to exercise them under the terms
and conditions of the incentive programme. A total of DKK 7.4 million relating to this severance agree-
ment was recognised in financial year 2021/22.
In accordance with Matas A/S' overall guidelines on incentive pay, Matas in 2022/23 granted a total
of 180,248 PSUs to purchase shares in Matas A/S, consisting of 77,579 PSUs to members of the Executive
Management and 102,669 PSUs to key employees. Depending on the achievement of two KPIs, which
are each weighted 50%, the number of PSUs granted may at vesting vary between 75% and 150% of the
number originally granted. One KPI is based on the EBITDA before special items performance and the
other on the revenue performance in the period up to and including financial year 2024/25. The PSUs
are granted free of charge, and provided that the PSUs vest and do not lapse, each PSU entitles the
holder to receive one Matas share at the time of vesting. Provided that the KPIs described above are
achieved, the PSUs granted will vest after publication of the Annual Report for 2024/25.
Assuming minimum and maximum achievement, respectively, of the KPIs by the end of financial year
2024/25, the PSUs represent a value of DKK 10.8 million and DKK 21.5 million, respectively.
Programme
Number of
employees
Number of
PSUs granted
Market value at
grant (DKKm)
2020/21 10 129,356 6.7 - 13.3
Adjustment relating to retired employees (3) (40,794) (2.1) – (4.2)
2020/21, adjusted 7 88,562 4.6 -9.1
2021/22 11 123,082 10.6 - 21.2
Adjustment relating to retired employees (3) (31,778) (2.7) - (5.5)
2021/22, adjusted 8 91,304 7.9 -15.7
2022/23 12 180,248 10.8 - 21.5
Adjustment relating to retired employees (1) (20,476) (1.2) - (2.5)
2022/23, adjusted 11 159,772 9.5 - 19,1
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 79 of 98
Notes to the financial statements
Note 31 – Management’s remuneration, share options and
shareholdings continued
Movements in outstanding PSUs:
(No.)
Gregers
Wedell-
Wedellsborg
Per
Johannesen
Madsen
Anders
Skole-
Sørensen
Executive
Manage-
ment,
total Executives Total
Market
value
at grant
(DKKm)
Outstanding at
1 April 2022 153,176 - 73,915 2 2 7, 0 91 130,752 357,843 20,5 - 40,9
PSUs vested in
2022/23 (61,365) - (32,294) (93,659) (42,697) (136,356) (5.3) - (10.6)
PSUs granted in
2022/23 55,700 21,879 20,476 98,055 82,193 180,248 10.8 - 21.5
Retired employees - - (62,097) (62,097) - (62,097) (4.0) - (7.9)
Outstanding at
31 March 2023 147, 511 21,879 - 169,390 170,248 339,638 22.0 – 44.0
The number of outstanding PSUs under all ongoing programmes totals 432,686 including resigned
employees.
In 2022/23, the cost recognised relating to PSUs was DKK 8.0 million.
Shareholdings
Shareholdings of the Board of Directors and the Executive Management in Matas A/S and changes in
shareholdings in 2022/23:
Shareholding at
1 April 2022
Purchase/
sale in
the period
Shareholding at
31 March 2023
Market value at
31 March 2023
No. No. No. (DKKm)
Board of Directors
1)
Lars Vinge Frederiksen, Chairman 19,095 - 19,0 95 1.6
Birgitte Nielsen 3,439 - 3,439 0.3
Henrik Taudorf Lorensen 2,000 - 2,000 0.2
Mette Maix 1,70 0 - 1,700 0.1
Kenneth Melchior - 356 356 -
Lars Jensen
2)
- - - -
Executive Management
3)
Gregers Wedell-Wedellsborg 52,195 93,752 145,947 12.3
Per Johannesen Madsen - 30,200 30,200 2,5
1) Lars Frederiksen resigned on 28 June 2022, 2) Joined on 28 June 2022 and 3) Anders Skole-Sørensen resigned on 1 June 2022.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 80 of 98
Notes to the financial statements
Note 32 – Related parties
Matas Group’s related parties with significant influence comprise the companies’ board of directors
and executive boards and their related family members. Further, related parties comprise companies in
which the above-mentioned persons have significant interests as well as associates.
Following the acquisition of the Group in 2007, leases were entered into with former store owners as
landlords for approximately 57 of the Group's current leased stores, including former board member
Lars Frederiksen, who resigned 28 June 2022 and who indirectly owns one leased store. Rent for the
retail lease was DKK 0.8 million (2021/22: DKK 0.8 million).
Management’s remuneration is disclosed in note 31.
Note 33 – Events after the date of the statement of financial position
No subsequent events have occurred that materially affect Matas Group’s financial position.
Note 34 – New financial reporting regulation
Matas has adopted all the new amended standards (IFRS) and interpretations (IFRIC) as adopted by
the EU and which are effective for the financial year 1 april 2022 to 31 March 2023. The implementation
of these new or amended standards and interpretations had no material impact on the financial state-
ments for the year. The new standards that are not yet effective are not expected to have any material
impact on Matas.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 81 of 98
Matas Group
Domicile Ownership
Parent Company
Matas A/S Denmark
Denmark
Subsidiaries
Matas Operations A/S Denmark 100%
Matas Property A/S Denmark 100%
Firtal Group ApS Denmark 100%
Firtal Web A/S Denmark 100%
Firtal Tech ApS Denmark 66%
Firtal Distribution ApS Denmark 100%
Kosmolet A/S Denmark 100%
Web Sundhed ApS Denmark 100%
Web-Apo ApS Denmark 100%
Apo-IT ApS Denmark 100%
Miild A/S Denmark 100%
Associates
Geniads ApS Denmark 50%
Other countries
Matas Torshavn P/F Faroe Islands 100%
Matas Sverige AB (dormant) Sweden 100%
GRAENN GmbH Germany 100%
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Consolidated Other
Page 82 of 98
Statement of comprehensive income
Statement of cash flows
Statement of financial position
Statement of changes in equity
Summary of notes to the financial statements
Notes to the financial statements
Parent company
financial statements
Page 83 of 98
Matas | Annual Report 2022/23
(DKKm) Note 2022/23 20 21/22
Other operating income 3 9. 5 11. 3
Other external costs 14 (2.9) (4.0)
Staff costs 4 (21.9) (33.4)
EBIT (15.3) (26.1)
Financial expenses 5 (5.0) (1.0)
Profit/loss before tax (20.3) (27.1)
Tax on profit/loss for the year 6 2.6 13.0
Profit/loss for the year (17.7 ) (14.1)
Other comprehensive income
Other comprehensive income after tax - -
Total comprehensive income for the year (17.7 ) (14.1)
Proposed appropriation of profit
Proposed dividend: DKK 2.00 per share (2021/22: DKK 2.00 per share) 76.6 76.6
Retained earnings (94.3) (90.7)
Total (17.7) (14.1)
Statement of comprehensive income
(DKKm) Note 2022/23 20 21/22
Profit/loss before tax (20.3) (27.1)
Financial expenses 5 5.0 1.0
Non-cash operating items etc. 8.0 (13.4)
Cash generated from operations before changes in working capital (7.3) (39.5)
Changes in working capital 9 0.6 0.2
Cash generated from operations (6.7) (39.3)
Corporation tax paid (63.8) (109.2)
Cash flow from operating activities (70.5) (148.5)
Change in receivables from Group entities - -
Cash flow from investing activities - -
Free cash flow (70.5) (148.5)
Dividend paid (70.5) (76.6)
Share buyback programme - (75.1)
Interest paid (5.0) 1.0
Debt raised/settled with Group entities 152.1 299.2
Cash flow from financing activities 70.5 148.5
Net cash flow from operating, investing and financing activities - -
Cash and cash equivalents at 1 April - -
Cash and cash equivalents at 31 March - -
Statement of cash flows
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 84 of 98
Statement of financial position
(DKKm) Note
31 March
2023
31 March
2022
ASSETS
Non-current assets
Investments in subsidiaries 7 2,036.3 2,036.3
Deferred tax assets 6 5.0 7.1
Total non-current assets 2,041.3 2,043.4
Current assets
Receivables from Group entities 11 - -
Corporation tax receivable 6 28.2 56.8
Other receivables 0.2 0.6
Total current assets 28.4 57. 4
Total assets 2,069.7 2,100.8
(DKKm) Note
31 March
2023
31 March
2022
EQUITY AND LIABILITIES
Equity
Share capital 8 95.7 95.7
Treasury share reserve (43.5) (76.0)
Retained earnings 1,726.4 1,846.5
Dividend proposed for the financial year 76.6 76.6
Total equity 1,855.2 1,942.8
Liabilities
Payables to Group entities 11 212.8 156.5
Trade payables 11 1.7 1.5
Total current liabilities 214.5 158.0
Total liabilities 214.5 158.0
Total equity and liabilities 2,069.7 2,100.8
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 85 of 98
Statement of changes in equity
(DKKm)
Share
capital
Treasury
share
reserve
Proposed
dividend
Retained
earnings Total
Equity at 1 April 2022 95.7 (76.0) 76.6 1,846.5 1,942.8
Other comprehensive income - - - - -
Profit/loss for the year - - 76.6 (94.3) (17. 7 )
Total comprehensive income - - 76.6 (94.3) (17.7)
Transactions with owners
Dividend paid - - (75.9) - (75.9)
Dividend on treasury shares - - (0.7) 0.7 -
Exercise of incentive programme - 32.5 - (32.5) -
Share-based payment - - - 8.0 8.0
Tax, share-based payment - - - (2.0) (2.0)
Total transactions with owners - 32.5 (76.6) (25.8) (69.9)
Equity at 31 March 2023 95.7 (43.5) 76.6 1,726.4 1,855.2
Equity at 1 April 2021 95.7 (2.6) 76.6 1,952.1 2,121.8
Other comprehensive income - - - - -
Profit/loss for the year - - 76.6 (90.7) (14.1)
Total comprehensive income - - 76.6 (90.7) (14.1)
Transactions with owners
Share buyback programme - (75.0) - - (75.0)
Dividend paid - - (76.6) - (76.6)
Exercise of incentive programme - 1.6 - (26.7) (25.1)
Share-based payment - - - 11. 8 11. 8
Total transactions with owners - (73.4) (76.6) (14.9) (164.9)
Equity at 31 March 2022 95.7 (76.0) 76.6 1,846.5 1,942.8
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 86 of 98
Summary of notes to the financial statements
Note 1 Accounting policies 88
Note 2 Accounting estimates and
judgments 89
Note 3 Other operating income 89
Note 4 Staff costs 89
Note 5 Financial expenses 89
Note 6 Tax 90
Note 7 Investments in subsidiaries 90
Note 8 Equity and treasury shares 90
Note 9 Changes in working capital 91
Note 10 Contingent liabilities and security 91
Note 11 Financial risks and
financial instruments 92
Note 12 Related parties 93
Note 13 New standards and interpretations 93
Note 14 Fees to the auditors appointed
by the shareholders in
general meeting 93
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 87 of 98
Notes to the financial statements
The separate financial statements of the Parent Company are incorporated in the Annual Reports the
Danish Financial Statements Act requires separate parent company financial statements for companies
reporting under IFRS.
The financial statements of the Parent Company are prepared in accordance with International Finan-
cial Reporting Standards as adopted by the EU and additional disclosure requirements of the Danish
Financial Statements Act.
The accounting policies are consistent with those of last year.
Description of accounting policies
The Parent Company's accounting policies differ from the accounting policies applied in the consol-
idated financial statements (see note 1 to the consolidated financial statements) in the following
respects:
Financial income
Dividend in subsidiaries is recognised in the parent company's statement of comprehensive income in
the financial year in which the dividend is declared. An impairment test is performed if more than the
comprehensive income of a subsidiary is distributed.
Investments in subsidiaries
Investments in subsidiaries are measured at cost in the parent company's financial statements. Cost
includes the purchase consideration calculated at fair value plus direct acquisition costs.
If there is an indication of impairment, an impairment test is performed as described in the accounting
policies applied in the consolidated financial statements. Where the carrying amount exceeds the
recoverable amount, the investment is written down to this lower value.
When distributing other reserves than retained earnings in subsidiaries, the distribution reduces the cost
of the investments if the distribution is in the nature of a repayment of the Parent Company's investment.
Tax
Matas A/S is subject to the Danish rules on compulsory joint taxation of the Group's Danish subsidiaries.
Matas A/S is the administration company in respect of the joint taxation and accordingly settles all
corporation taxes with the tax authorities. Joint taxation contributions to/from subsidiaries are recog-
nised under tax on the profit for the year. Tax payable and tax receivable are recognised under current
assets/liabilities. Joint taxation contributions payable and receivable are recognised in the statement of
financial position under receivables from and payables to Group entities.
Companies using the tax losses of other entities pay a joint taxation contribution to the Parent Company
at an amount corresponding to the tax base of the tax losses used. Companies whose tax losses are
used by other entities receive joint taxation contributions from the Parent Company corresponding to
the tax base of the losses used (full distribution).
Note 1 – Accounting policies
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 88 of 98
Notes to the financial statements
Note 2 – Accounting estimates and judgments
Estimation uncertainty
The determination of the carrying amount of certain assets and liabilities requires estimates as to how
future events will affect the value of such assets and liabilities at the date of the statement of finan-
cial position. Estimates material to the Parent Company's financial reporting are made, inter alia, by
reviewing investments in subsidiaries for impairment.
The estimates used are based on assumptions which Management believes to be reliable, but which
are inherently subject to uncertainty. Such assumptions may be incomplete or inaccurate, and unex-
pected events or circumstances may arise. Furthermore, the Company is subject to risks and uncer-
tainties that may cause the actual results to differ from these estimates. The financial risks affecting the
Matas Group are described in note 2 to the consolidated financial statements.
The notes to the financial statements comprise disclosures on assumptions of future events and other
estimation uncertainties at the date of the statement of financial position involving a considerable risk
of changes that could lead to a material adjustment of the carrying amount of assets or liabilities in the
coming financial year.
Note 3 – Other operating income
(DKKm) 2022/23 2021/22
Management fee from Group entities 9.5 11. 3
Total 9.5 11.3
Note 4 – Staff costs
Remuneration of the Parent Company's Board of Directors and Executive Management is recognised in
profit or loss.
Fees to the Board of Directors are recognised in the amount of DKK 3.0 million (2021/22: DKK 2.9 million).
The remuneration of the Executive Management is recognised in profit or loss in the amount of DKK 11.2
million (2021/22: DKK 13.4 million).
Share-based payment is recognised in the amount of DKK 8.0 million (2021/22: DKK 11.5 million) for the
Executive Management and other executives.
The item in 2021/22 also includes termination benefits for the Company’s former CFO, who resigned 1
June 2022.
For additional information on remuneration of the Board of Directors and the Executive Management,
see note 31 to the consolidated financial statements.
Note 5 – Financial expenses
(DKKm) 2022/23 2021/22
Interest, Group entities 5.0 1.0
Total financial expenses 5.0 1.0
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 89 of 98
Notes to the financial statements
Note 6 – Tax
(DKKm) 2022/23 2021/22
Tax on the profit/loss for the year breaks down as follows:
Tax on the profit/loss for the year (2.6) (13.0)
Total (2.6) (13.0)
Tax on the profit/loss for the year has been calculated as follows:
Joint taxation contributions (5.3) (7.9)
Deferred tax 2.1 (4.6)
Prior-year tax adjustment 0.6 (0.5)
Total (2.6) (13.0)
Tax on the profit/loss for the year is explained as follows:
Computed 22.0% tax on profit/loss before tax (4.5) (6.0)
Interest expense limitation 0.6 0.0
Cash settlement of LTIP 2019/20 through equity (1.4) (8.6)
Provisions 0.9 0.9
Other 1.8 0.7
Total (2.6) (13.0)
Effective tax rate (12.7)% (48.0)%
Deferred tax assets as of 31 March 2023 is recognised with DKK 5.0 million (2021/22: DKK 7.1 million)
regarding Matas Group share-based payments (PSUs). The change in the deferred tax assets in 2022/23
of DKK 2.1 million is recognised in the income statement.
Note 7 – Investments in subsidiaries
(DKKm) 2022/23 2021/22
Cost at 1 April 2,036.3 2,036.3
Carrying amount at 31 March 2,036.3 2,036.3
The Company's equity investment in Matas Operations A/S was 100% at 31 March 2023 (31 March 2022:
ownership interest 100%).
Note 8 – Equity and treasury shares
Share capital
The nominal value of the share capital is DKK 95,728,730 divided into shares of DKK 2.50, equivalent to
38,291,492 shares and 38,291,492 votes. The shares are not divided into share classes.
Capital structure
The Company regularly assesses the need for adjustment of the capital structure. The capital is
managed for the Group as a whole.
The ratio of equity to total equity and liabilities was 89.3% at 31 March 2023 (31 March 2022: 92.5%).
Treasury shares
See note 18 to the consolidated financial statements.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 90 of 98
Notes to the financial statements
Note 9 – Changes in working capital
(DKKm) 2022/23 2021/22
Change in receivables, prepayments and deferred income 0.4 0.1
Change in trade payables and other payables 0.2 0.1
Total 0.6 0.2
(DKKm) 1 April 2022 Cash flows 31 March 2023
2022/23
Group entities (156.5) (56.3) (212.8)
Receivables/payables, financing activities (156.5) (56.3) (212.8)
(DKKm) 1 April 2021 Cash flows 31 March 2022
2021/22
Group entities 52.4 (208.9) (156.5)
Receivables/payables, financing activities 52.4 (208.9) (156.5)
Note 10 – Contingent liabilities and security
The Parent Company is jointly taxed with the other Danish companies of the Matas Group. As the
administration company, the Company has unlimited and joint and several liability with the other
entities participating in the joint taxation for Danish corporation tax payable by the jointly taxed enti-
ties. Corporation tax payable amounted to DKK zero at 31 March 2023 (31 March 2022: DKK zero). Any
adjustments to the taxable joint taxation income may cause the Parent Company's liability to increase.
The Parent Company and a number of Matas Group's Danish subsidiaries are jointly and severally liable
for the joint registration of VAT.
Security
The Company has guaranteed all debt raised under the agreement with credit institutions.
Debts to credit institutions raised by the Company’s subsidiaries stood at DKK 1,030 million at 31 March
2023 (31 March 2022: DKK 1,158 million).
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 91 of 98
Notes to the financial statements
Note 11 – Financial risks and financial instruments
The Company has no activity and no direct foreign currency risks.
Liquidity risk
The Company's financial liabilities fall due as follows:
(DKKm)
Carrying
amount
Contractual
cash flows
Within
1 year
2 to 3
years
4 to 5
years
After 5
years
2022/23
Non-derivative
financial instruments
Payables to Group entities 212.8 212.8 212.8 - - -
Trade payables 1.7 1.7 1.7 - - -
31 March 2023 214.5 214.5 214.5 - - -
2021/22
Non-derivative
financial instruments
Payables to Group entities 156.5 156.5 156.5 - - -
Trade payables 1.5 1.5 1.5 - - -
31 March 2022 158.0 158.0 158.0 - - -
Maturity analysis assumptions
The maturity analysis is based on all undiscounted cash flows including estimated interest payments.
The estimates of interest payments are based on current market conditions.
On the basis of the Company’s expectations regarding future operations and the Company’s current
cash resources, no significant liquidity risks have been identified.
Credit risk
The maximum credit risk related to financial assets corresponds to the values recognised in the state-
ment of financial position.
The Company has no material credit risk.
(DKKm)
Carrying
amount
2022/23
Fair value
2022/23
Carrying
amount
2021/22
Fair value
2021/22
Receivables from Group entities - - - -
Loans and receivables - - - -
Payables to Group entities 212.8 212.8 156.5 156.5
Suppliers 1.7 1.7 1.5 1.5
Financial liabilities
at amortised cost 214.5 214.5 158.0 158.0
Financial liabilities measured at amortised cost have a short credit period and are deemed to have a
fair value that is equivalent to the carrying amount.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 92 of 98
Notes to the financial statements
Note 12 – Related parties
In addition to the disclosures in note 32 to the consolidated financial statements, the Parent Company's
related parties comprise subsidiaries, see note 7 to the parent company's financial statements.
Matas A/S is jointly taxed with its subsidiaries. Joint taxation contributions from subsidiaries amounted to
DKK (5.3) million in 2022/23 (2021/22: DKK (7.9) million).
Matas A/S has set up a management fee scheme with its subsidiaries, see note 3, and a cash pool
scheme.
No other transactions were made during the year with members of the Board of Directors, members
of the Executive Management, significant shareholders or other related parties with the exception of
management remuneration. For additional information, see note 4 to the parent company's financial
statements and note 31 to the consolidated financial statements.
Note 13 – New standards and interpretations
The description in note 34 to the consolidated financial statements of new standards not yet in force
also fully covers the Parent Company.
Note 14 – Fees to the auditors appointed by the shareholders in
general meeting
(DKKm) 2022/23 2021/22
Fees to EY 0.4 0.3
Total fees to auditors appointed by the shareholders in general meeting 0.4 0.3
(DKKm) 2022/23 2021/22
Audit 0.3 0.2
Other assurance engagements - -
Tax and VAT assistance - -
Other services 0.1 0.1
Total fees to auditors appointed by the shareholders in general meeting 0.4 0.3
Matas has adopted a policy for non-audit services provided by the auditors appointed by the share-
holders in general meeting. The policy regulates when services must be approved by the Audit
Committee and which services are permitted and not permitted.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements – Parent Other
Page 93 of 98
Other
Definitions of key financials
Interim financial highlights
Page 94 of 98
Matas | Annual Report 2022/23
Definitions of key financials
The financial ratios shown in the list of key financials in the consolidated financial statements have been
calculated in accordance with the guidelines of the Danish Finance Society.
Revenue growth Revenue for the year less last year's revenue/last year's revenue
Gross margin Gross profit as a percentage of revenue
Earnings per share Profit for the year attributable to shareholders of Matas A/S divided by
average number of shares
Diluted earnings per share Profit for the year attributable to shareholders of Matas A/S divided by
diluted average number of shares
Dividend per share Proposed dividend per share
In the Annual Report, Matas applies the following non-GAAP measures:
Underlying (like-for-like)
revenue growth
Growth reported by retail stores included in two comparable periods
EBITDA Earnings before interest, tax, depreciation, amortisation and impair-
ment
EBITDA margin EBITDA as a percentage of revenue
EBITDA before special items EBIT plus amortisation, depreciation and impairment losses plus specific
costs/income which Management does not consider part of normal
operations
EBITDA margin before
special items
EBITDA margin before special items as a percentage of revenue
EBITA EBIT plus amortisation of trademarks and other intangible assets except
software plus any impairment losses in respect of goodwill and other
intangible assets plus specific costs/income which Management does
not consider part of normal operations
EBITA margin EBITA as a percentage of revenue
EBIT Earnings before interest and tax
EBIT margin EBIT as a percentage of revenue
Adjusted profit after tax Profit after tax for the year plus the tax-adjusted effect of amortisation
of intangible assets except software and impairment losses and specific
costs/income which are not considered part of normal operations
Cash conversion EBITDA before special items plus change in net working capital less
capital expenditure divided by EBITDA before special items
Net working capital The sum of inventories, trade receivables, other receivables and
prepayments less the sum of prepayments from customers, trade paya-
bles and other current liabilities
Free cash flow Cash flow from operating activities less net capital expenditure
including acquisitions of subsidiaries and operations
Net interest-bearing debt Debt to credit institutions and other interest-bearing debt less cash and
cash equivalents
Net interest-bearing debt to EBITDA
before special items (gearing)
Ratio of net interest-bearing debt at year-end to LTM EBITDA before
special items
Invested capital The sum of property, plant and equipment, intangible assets and net
working capital less parts of deferred tax
Return on invested capital (ROIC)
before tax, including goodwill
EBITA as a percentage of average invested capital
Return on invested capital (ROIC)
before tax, excluding goodwill
EBITA as a percentage of average invested capital excluding goodwill
Investments as a
percentage of revenue
The year’s addition of intangible assets and property, plant and
equipment, including acquisitions of subsidiaries and operations as a
percentage of revenue
Average basket size Average DKK amount a customer spends per visit in the physical stores
or web shops, calculated by dividing total retail sales revenue by
number of transactions.
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 95 of 98
Interim financial highlights
2022/23 2021/22
(DKKm) Q4 Q3 Q2 Q1 Q4 Q3 Q2 Q1
Statement of comprehensive income
Revenue 1,050.7 1,396.2 98 9.2 1,053.5 970.6 1,378.4 973.9 1,021.3
Gross profit 484.5 620.9 442.9 466.1 468.3 613.7 430.9 453.1
EBITDA 161.6 295.9 160.0 186.7 160.0 300.9 163.0 185.7
EBIT 50.8 201.4 73.3 97.6 59.9 193.7 56.7 78.0
Net financials (15.5) (12.6) (13.3) (9.0) (12.2) (4.2) (10.3) (10.5)
Profit before tax 35.4 188.8 60.0 88.6 47.7 189. 5 46.4 67. 5
Profit for the period 17.6 14 7. 3 46.7 69.1 39.3 146.7 36.4 54.1
Statement of financial position
Assets 6,280.2 6 ,149.0 6 ,111. 2 6,054.7 6,055.3 6,216.5 6,204.9 6,243.5
Equity 3,363.1 3,345.2 3,195.8 3 ,147. 0 3,152.3 3 ,107. 6 3,012.2 2,993.5
Net working capital 23.0 (119. 4) 47. 6 31.5 (12.2) (89.5) (76.2) (113 .1)
Net interest-bearing debt 1,642.4 1,235.0 1,583.7 1,561.7 1,648.8 1,660.5 1,766.0 1,739. 5
Statement of cash flows
Cash flow from operating activities (45.2) 433.9 145.7 144.5 51.5 241.2 129.6 88.2
Cash flow from investing activities (72.9) (51.5) (85.5) (45.9) (39.4) (55.1) (43.5) (93.6)
Free cash flow (118 .1) 382.4 60.2 98.6 12.1 186.1 86.1 (5.4)
Net cash flow from operating, investing and financing activities (94.9) 88.5 (2.9) 17.9 (15.1) 16.8 (9. 2) (5.0)
(Unaudited)
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 96 of 98
Interim financial highlights – continued
2022/23 2021/22
(DKKm) Q4 Q3 Q2 Q1 Q4 Q3 Q2 Q1
Key performance indicators
Number of transactions (millions) 5.5 6.8 5.4 5.5 5.1 6.6 5.2 5.1
Average basket size (DKK) 182.3 202.8 179.4 187.1 182.7 204.5 181.9 196.4
Total retail floor space (thousands of square metres) 53.3 53.7 53.5 53.5 53.3 53.3 53.4 53.8
Avg. revenue per square metre (DKK thousands) - LTM 81.9 80.6 80.3 79.9 79.3 79.5 78.7 78.5
Like-for-like growth 7. 5 % 1.2% 1.6% 2.9% (2.3)% 2.8% 1.8% 5.9%
Adjusted figures
EBITDA 161.6 295.9 160.0 186.7 160.0 300.9 163.0 185.7
Special items - - - 4.8 7. 8 (17. 4) 2.6 0.0
EBITDA before special items 161.6 295.9 160.0 191.5 167. 8 283.5 165.6 185.7
Depreciation of property, plant and equipment ( 97. 8) (81.9) (75.3) ( 7 7. 8) (79.5) ( 7 7. 5 ) (75.5) (78.2)
EBITA 63.8 214.0 84.7 113.6 88.3 206.0 90.1 107. 5
Adjusted profit after tax 2 7. 8 157.1 55.6 81.6 61.4 156.5 62.5 7 7. 2
Gross margin 46.1% 44.5% 44.8% 44.2% 48.2% 44.5% 44.2% 44.4%
EBITDA margin 15.4% 21.2% 16.2% 17. 7 % 16.5% 21.8% 16.7% 18.2%
EBITDA margin before special items 15.4% 21.2% 16.2% 18.2% 17. 3 % 20.6% 17.0 % 18.2%
EBITA margin 6.1% 15.3% 8.6% 10.8% 9.1% 14.9% 9. 3% 10.5%
EBIT margin 4.8% 14.4% 7. 4 % 9.3% 6.2% 14.1% 5.8% 7. 6%
(Unaudited)
Matas | Annual Report 2022/23
Introduction Strategy and financial ambitions Results Governance Statements Financial statements Other
Page 97 of 98
Design & production: Noted
Matas A/S
Rørmosevej 1
3450 Allerød
Phone: +45 48 16 55 55
www.matas.dk
investor.matas.dk
CVR no.: 27 52 84 06
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