8-K
Creatd, Inc. (CRTD)
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
Pursuant to Section 13 OR 15(d) of The SecuritiesExchange Act of 1934
Date of Report (Date of earliest event reported):October 14, 2021
Creatd, Inc.
(Exact name of registrant as specified in its charter)
| Nevada | 001-39500 | 87-0645394 |
|---|---|---|
| (State or other jurisdiction of<br><br>incorporation or organization) | (Commission File Number) | (IRS Employer<br><br>Identification No.) |
2050 Center Avenue, Suite 640
Fort Lee, NJ 07024
(Address of principal executive offices, including zip code)
(201) 258-3770
(Registrant’s telephone number, including area code)
N/A
(Former name or former address, if changed since last report)
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
| ☐ | Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) |
|---|---|
| ☐ | Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) |
| --- | --- |
| ☐ | Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) |
| --- | --- |
| ☐ | Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)) |
| --- | --- |
Securities registered pursuant to Section 12(b) of the Act:
| Title of each class | Trading Symbol(s) | Name of each exchange onwhich registered |
|---|---|---|
| Common Stock, par value $0.001 | CRTD | The Nasdaq Stock Market LLC |
| Common Stock Purchase Warrants | CRTDW | The Nasdaq Stock Market LLC |
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).
Emerging growth company ☐
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐
Item 7.01 Regulation FD Disclosure.
On October 14, 2021, Creatd, Inc, a Nevada corporation (the “Company”), issued a press release that included certain revenue forecast information for Vocal, the Company’s wholly-owned subsidiary, for the quarter ended on September 30, 2021, as well as for the fourth quarter of 2021. The Press Release is furnished hereto as Exhibit 99.1 and incorporated herein by reference.
The Press Release can also be found on our website at https://creatd.com.
The information in Item 7.01 and Item 8.01 to this Current Report on Form 8-K, including Exhibits 99.1, is being furnished and shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, except as expressly set forth by specific reference in such filing.
Item 8.01 Other Events
The information set forth in Item 7.01 of this Current Report on Form 8-K is incorporated by reference into this Item 8.01.
Forward-Looking Statements
This Current Report on Form 8-K includes information that may constitute forward-looking statements. These forward-looking statements are based on the Company’s current beliefs, assumptions and expectations regarding future events, which in turn are based on information currently available to the Company. By their nature, forward-looking statements address matters that are subject to risks and uncertainties. Forward looking statements include, without limitation, statements relating to projected industry growth rates, the Company’s current growth rates and the Company’s present and future cash flow position. A variety of factors could cause actual events and results, as well as the Company’s expectations, to differ materially from those expressed in or contemplated by the forward-looking statements. Risk factors affecting the Company are discussed in detail in the Company’s filings with the Securities and Exchange Commission. The Company undertakes no obligation to publicly update or revise any forward-looking statement, whether as a result of new information, future events or otherwise, except to the extent required by applicable securities laws.
Item 9.01. Financial Statements and Exhibits.
(d) Exhibits*.*
| Exhibit Number | Description |
|---|---|
| 99.1 | Press Release of Creatd, Inc., dated October 14, 2021 |
1
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
| CREATD, INC. | ||
|---|---|---|
| Date: October 18, 2021 | By: | /s/ Jeremy Frommer |
| Name: | Jeremy Frommer | |
| Title: | Co-Chief Executive Officer |
2
Exhibit 99.1
Creatd Launches itsLargest-Ever Challenge, Expected to Drive Vocal+ Membership Growth
| ● | The Vocal+ Fiction Awards is a members-only Challenge featuring a $125K cash prize pool, with $5K awarded<br>to each of the 25 grand prize winners. |
|---|---|
| ● | Winners will also be featured in Vocal’s first-ever book–a fiction anthology expected to be<br>published in the spring of 2022. |
| --- | --- |
NEW YORK, Oct. 14, 2021 /PRNewswire/ -- Creatd, Inc. (Nasdaq CM: CRTD) ("Creatd" or the "Company"), the parent company of Vocal, has announced the launch of The Vocal+ Fiction Awards, the Company’s most ambitious Challenge to date. The Challenge is a joint effort between Creatd Labs and Creatd Studios, two of the Company’s four key Pillars; Creatd Labs houses the Vocal platform and its other technology, while Creatd Studios focuses on production and publishing ventures that leverage Creatd’s stories and communities.
Deviating from Vocal’s traditional Challenge format, there is no prompt, genre or theme that creators must adhere to in order to enter the Vocal+ Fiction Awards. Instead, entrants are welcome to write in the style and genre of their choosing, highlighting the writing that feels most authentic to them.
The Challenge will award $5,000 to 25 Vocal+ entrants, plus their stories will be published in Creatd Studio’s first ever book—a short story collection featuring the winning entries–which will be available for purchase and is estimated for release in the spring of 2022.
The Vocal+ Fiction Awards were designed to unleash the full creative power of Vocal’s storyteller community. With no prompt, this Challenge is designed to even the playing field and encourage maximum participation from all of the diverse stories that Vocal supports.
Commented Justin Maury, Creatd’s COO and co-founder, “This Challenge represents the largest value proposition offered to our creative community. With the exciting new features in our product roadmap and upcoming offers for freemium creators, we expect to see a significant ramp-up in Vocal+ adoption during the remainder of the year.“
Commented Creatd co-CEO and founder, Jeremy Frommer, “In first quarter of this year, we generated $319,000 of gross revenues from Vocal+ creator subscriptions. This was followed by $479,000 in gross subscription revenues generated for second quarter, and $620,000 for the recently ended third quarter.”
Vocal, Creatd’s flagship platform, operates on a freemium to premium model to drive Vocal+ conversions and subscription revenues. Vocal’s freemium creators are able to create an account for free, and utilize Vocal’s core functionalities– including storytelling tools, moderation support, and community features–at no cost, or choose to upgrade to Vocal+ for access to premium features and opportunities. The Company expects its freemium-to-premium conversion rate to grow through a variety of planned efforts, including free trials of Vocal+ offered to key segments of Vocal’s freemium creator base.
Continued Frommer, “For the fourth quarter, we are on track to generate between $800,000 - $1,000,000 in gross revenues from Vocal+ creator subscriptions. None of this would have been possible without reaching nearly 1.2 million freemium users, which has given us the critical mass to begin implementing innovative strategies for Vocal+ expansion.”
AboutCreatd
Creatd, Inc. (Nasdaq CM: CRTD) is a creator-first technology company and the parent company of the Vocal platform. Our mission is to empower creators, entrepreneurs, and brands through technology and partnership.
For news and updates, subscribe to Creatd's newsletter: https://creatd.com/newsletter
Investor Relations Contact: ir@creatd.com
Reference 1st challenge with unbound https://investors.creatd.com/news-and-events/press-releases/press-releases-details/2021/Creatd-Launches-New-Fiction-Community-on-Vocal-Appoints-Author-Erica-Wagner-as-Lead-Editorial-Innovator/default.aspx