Earnings Call Transcript
CARVANA CO. (CVNA)
Earnings Call Transcript - CVNA Q4 2025
Operator, Operator
Good day, and welcome to the Carvana Fourth Quarter 2025 Earnings Conference Call. Please note, this event is being recorded. I would now like to turn the conference over to Meg Kehan with Investor Relations. Please go ahead.
Margaret Kehan, Investor Relations
Thank you, Nick. Good afternoon, ladies and gentlemen, and thank you for joining us on Carvana's Fourth Quarter and Full Year 2025 Earnings Conference Call. Please note that this call will be simultaneously webcast on the Investor Relations section of the company's corporate website at investors.carvana.com. The fourth quarter shareholder letter is also posted on the IR website. Additionally, we posted a set of supplemental financial tables for Q4, which can be found on the Events and Presentations page of our IR website. Joining me on the call today are Ernie Garcia, Chief Executive Officer; and Mark Jenkins, Chief Financial Officer. Before we start, I would like to remind you that the following discussion contains forward-looking statements within the meanings of federal securities laws, including, but not limited to, Carvana's market opportunities and future financial results that involve risks and uncertainties that may cause actual results to differ materially from those discussed here. A detailed discussion of the material factors that cause actual results to differ materially from forward-looking statements can be found in the Risk Factors section of Carvana's most recent Form 10-K. The forward-looking statements and risks in this conference call are based on current expectations as of today, and Carvana assumes no obligation to update or revise them, whether as a result of new developments or otherwise. Our commentary today will include non-GAAP financial metrics. Unless otherwise specified, all references to GPU and SG&A will be to the non-GAAP metrics, and all references to EBITDA will be to adjusted EBITDA. Reconciliations between GAAP and non-GAAP metrics for our reported results can be found in our shareholder letter issued today. And with that said, I'd like to turn the call over to Ernie Garcia. Ernie?
Ernest Garcia, CEO
Thanks, Meg, and thanks, everyone, for joining the call. 2025 is another incredible year for Carvana. There are many useful ways to describe the progress that we've made, but one approach I return to each year starting with the graph at the beginning of our shareholder letter. I find that useful because they provide a simple visual view of the big picture. And the big picture story is clear and meaningful. The first observation from the graph is that both volume and financial performance are moving up and to the right rapidly. This is only possible if you offer customers something that is sufficiently different and desirable that it causes them to break habit and if the business model itself is sufficiently different and efficient that enables qualitatively different results. When we went public, we wrote that our mission was to change the way people buy and sell cars. And the graphs show that we have built a customer value proposition and a business model with the power to do it. Having a great customer offering is the single most important thing. We have it, and we're making it better every year. Looking at the year in our current position, there are three key takeaways in our minds. One, we are getting better and more differentiated as we get bigger. In the last 12 months, we increased customer selection by 20,000 cars. We are delivering cars to our customers a full day faster. We have put more cars closer to our customers, leading to $60 average savings on shipping fees for our customers. We have reduced the interest rates our customers pay on their loans by about 1% relative to benchmarks on average. We have made the transaction simple and straightforward enough that many of our customers can confidently make it all the way to the vehicle handoffs without ever speaking to a person at Carvana. And customers are telling us they love it with NPS at multi-year highs. That's a lot of progress we made in a year where we also improved our EBITDA margin by 100 basis points. Lots of good things have to be true to make all that possible and those things are hard to replicate. Two, we are making rapid progress toward our goals. With every step, our path to our current goal of 3 million retail units a year and 13.5% adjusted EBITDA margin becomes clear, and this year was a big step. We estimate that fixed cost leverage alone will be worth about 2 points of adjusted EBITDA margin over time. We're making rapid progress in fundamental gains that is lowering variable costs and increasing the efficiency of variable monetization, which gives us more fuel to hit our financial goals and to keep providing additional value to our customers over time. On units, we grew by 43% in 2025, meaning that the compounding annual growth rates necessary to hit our 2030 to 2035 retail unit goal are now 38% and 18%, respectively. With the quality of our customer offering and the positive feedback in our business, we believe there is plenty of fuel to get us to our 3 million unit goal and beyond. But we have a lot of work to do and to keep scaling our operational machine to handle all that volume. And that brings us to point number three. We have the infrastructure to scale and we just need to execute. The most operationally intensive part of our business is vehicle reconditioning. Continuing to scale reconditioning quickly, cost efficiently and at high quality has been, currently is, and for the foreseeable future, will be a central focus. We have a better foundation to scale reconditioning effectively than we have ever had in the past. We already own the real estate for 3 million units per year. We have already made the investments in the facilities to produce 1.5 million cars per year. Our systems that manage the entire process flow through our reconditioning centers are more capable and robust than they have ever been. And we have more locations that are capable of reconditioning cars, 34 as of today than we have ever had meaning we can scale hiring and production faster because of access to more people and more geographies. But it's still hard work, and we still have significant room to continue to push more of the complexity of managing cars through these locations into systems with the goals of continually improving consistency across locations and of making scaling easier. The team is up to the challenge. The Carvana future is bright. The experience we deliver to our customers is exceptional and getting better all the time. The scale of our opportunity is enormous and the financial opportunity is clear to see. And we have a team that has proven that we can tackle the difficult technology and operational challenges that are in front of us and turn them into most that are behind us. The march continues. Mark?
Mark Jenkins, CFO
Thank you, Ernie, and thank you all for joining us today. Unless otherwise noted, all comparisons will be on a year-over-year basis. 2025 was an exceptional year for Carvana. We entered the year focused on 3 key objectives: one, delivering significant growth in retail units sold and adjusted EBITDA; two, driving fundamental gains in unit economics and customer experience; and three, developing foundational capabilities. By these measures, 2025 was a resounding success. In full year 2025, we grew retail units sold by 43% to a record 596,641. We integrated 10 additional ADESA locations, we expanded our digital auction capabilities nationwide, we reached multi-year highs on customer Net Promoter Score, and we increased adjusted EBITDA margin to a record 11%, again, making us the fastest-growing and most profitable company in our industry. Moving to the fourth quarter. Retail units sold totaled 163,522 in Q4, an increase of 43% and a new company record. Revenue was $5.603 billion, an increase of 58%. Revenue growth exceeded retail units sold growth primarily due to traditional gross revenue treatment for certain vehicles acquired from a large retail marketplace partner. Consistent with past quarters, our growth in the fourth quarter was driven by our three long-term drivers of growth: a continuously improving customer offering, increasing awareness, understanding, and trust, and increasing inventory selection and other benefits of scale. The fourth quarter marked our eighth consecutive quarter of industry-leading retail unit growth and unit economics. Non-GAAP retail GPU decreased by $255 primarily driven by higher non-vehicle costs, lower shipping distances flowing through to customers in the form of lower shipping fees and higher retail depreciation rates. Non-GAAP wholesale GPU decreased by $148 primarily driven by faster growth in retail units sold than wholesale marketplace units. Non-GAAP other GPU increased by $49 primarily driven by improvements in the cost of funds and higher finance and VSC attach rates, partially offset by our decision to give back to customers in the form of lower interest rates. Since our last reporting, we again expanded our loan sale platform by entering into a fourth loan purchase agreement with a long-standing loan partner for up to $4 billion of loan purchases through December 2027. This brings the total of our new partner loan purchase agreements to $12 billion over the next 2 years in addition to $6 billion with Ally through October 2026. Q4 was another strong quarter for leveraging SG&A expenses. Our 43% growth in retail units sold led to a $340 reduction in non-GAAP SG&A expense for retail units sold, including a $57 reduction in operations expenses and a $344 reduction in overhead expenses. Advertising expense increased by $83 per retail unit sold as we continue to invest in building awareness, understanding, and trust of our customer offering. With approximately 1.6% market share of the used vehicle retail market compared to approximately 20% e-commerce adoption in non-automotive retail verticals, we believe we are in the early days of customer awareness and adoption of our model. We continue to see opportunities for significant SG&A expense leverage over time and as we scale driven by both continued improvements in operational expenses as well as leverage in the fixed components of our cost structure. Net income was $951 million, an increase of $792 million. Net income was positively impacted by a noncash benefit of $618 million, including a net noncash tax benefit of $685 million partially offset by a $67 million reduction in the fair value of warrants. Net income margin was 17.0%, an increase from 4.5%. Adjusted EBITDA was $511 million, an increase of $152 million and a new Q4 record. Adjusted EBITDA margin was 9.1%, a decrease from 10.1% primarily driven by increased retail revenue per unit resulting from the traditional gross revenue treatment mentioned previously. GAAP operating income was $424 million or 83% of adjusted EBITDA, an increase of $164 million and a new Q4 record. 2025 was a strong year for our balance sheet. We ended 2025 with $2.3 billion of cash and equivalents, retired $709 million of corporate notes, and reduced our net debt to trailing 12-month adjusted EBITDA ratio to 1.3x, our strongest financial position ever. As discussed in prior quarters, we remain committed to driving toward investment-grade quality credit ratios over time. In 2026, we plan to maintain our three key objectives from 2025, while placing additional weight on driving significant profitable growth at scale. Looking forward, assuming the environment remains stable, we expect significant growth in both retail units sold and adjusted EBITDA in full year 2026, including a sequential increase in both retail units sold and adjusted EBITDA in Q1 2026. In conclusion, Q4 represented another strong quarter, closing out our best year in company history. We remain excited about progressing toward our goals of becoming the largest and most profitable auto retailer and buying and selling millions of cars. Thanks for your attention. We'll now take questions.
Operator, Operator
And the first question will come from Sharon Zackfia with William Blair.
Sharon Zackfia, Analyst
I guess I wanted to kind of double-click on the reconditioning dynamics. So if you could maybe talk about kind of the challenges you're facing as you're growing at this rapid pace, which is certainly hard to keep up with. And I think in the shareholder letter, you mentioned something like if you got all of the locations to the top quartile, you'd get a $220 benefit per car. What is a reasonable timeline to kind of move that bell curve to the right? And do you see the opportunity for GPU to be flatter up for the full year?
Ernest Garcia, CEO
So first, I would say, I think that team has done an incredible job for a long time, and we've been obviously working hard to scale that part of the business. I think as we've said before, as a general matter, I think for any operational business, oftentimes the most difficult parts are the parts where you're moving the most people and things, and for us, that's reconditioning centers. And so that tends to be the most difficult area to scale. I think in addition to growing at 43%, supporting unit growth of 43% and also growing our inventory last year, that team also has been hard at work opening these additional integration sites which is great because it lays the foundation for additional growth in the future. And then I think in Q4, there's no question that our expenses were a little higher than we would have liked there. And I think that is partially the result of these additional sites having a single line instead of multiple lines and there being some extra costs that flow through there as a result. I think it's also partially a result of as we kind of spread out, we had some newer managers. And I think a trend that we've seen is locations that have managers that have been around for longer tend to perform a bit better. And so I think those are addressable issues. I think you've - many of you have been to many tours inside of our inspection centers and seen all the work we've done in Carli to make that process as automated as possible. I think we've got some opportunities to also make the management of those processes more automated. And I think that those capabilities are kind of focused more on lifting the floor of performance instead of raising the ceiling. I think a lot of what we've done so far has been about raising the ceiling. So I think we've got opportunities. I think we've got a very clear plan. I think this is one of those things where I think sometimes if you take a little step backward, it kind of fires you up, and my strong guess is we'll be in a better spot in 3 to 6 months than we would have been otherwise. I think that team is fired up and ready to go and even no one's excited about taking a little backward step there. So we're focused on it. I do not think it will have long-term implications. I think we'll react to it very positively as we have to many other similar things in the past, and I think we'll get right back at it.
Sharon Zackfia, Analyst
I guess as a follow-up, I know you have your AI brand, I think, as well in the shareholder letter, and it seems to me you would be maybe the most uniquely poised to benefit from what's happening in AI. Can you talk about what the early kind of nascent uses are that you're implementing AI to do? And then if you're seeing anything in the competitive set or if it's just business as usual there?
Ernest Garcia, CEO
Sure. Well, I think if we start with things that are visible to investors, I think we put some stats in there. We have 30% of our retail customers now go through the entire process without talking to a person until they get the car. We have 60% of our customers that are selling cars to us who go through the process without talking to anyone until they drop off their car. That's only possible because of the systems that we've built and those systems being intuitive and automated and straightforward. And I think a major set of tools that contributes to that is Sebastian and other tools that emerge from that AI brain. So I think that that's a very clear place where we're getting more scalable, where we're reducing costs. And I think very importantly, where we're improving customer experience. Those customers who go through the experience in that way have a higher NPS than customers that call us. And I think that also speaks to the power of those systems. So I think that's an area where it's very apparent, I think, even from the outside looking in. And we've been focused on that for several years, and I think you'll continue to get better all the time. I think if you look at other parts of the business, including just the speed at which we're developing new products, that continues to get better every day. I think there's been a couple of material step changes up in the quality of these different tools, and we're seeing internally those step changes start to flow through the business, and we're getting things done faster. I think that is still relatively early. I think the last - I mean the last year has been a massive step-up in the quality of these tools. And I think the last 3 to 6 months has been another very large step-up in the quality of these tools. But we do believe that we're fundamentally extremely well positioned to benefit from these things because we have a big deterministic system that's vertically integrated that has access to all the information and that brain has every system feeding it so we can give customers very simple answers to any questions they've got in really any software interface that we choose to put on top of it. So we think that's very powerful. And then I think importantly, to try to discuss a relative negative as something that I think is a long-term positive. I think even that - a discussion today is what does AI mean for different companies in the long term? And I think we're sitting here talking about the realities of our business, including financing and logistics and reconditioning and these difficult operational things. I think that those are other areas of the business that are very important to deliver a great customer experience and those are areas that are not subject to AI disruption in the immediate term. So we think that we're positioned to benefit in a major way. We think that competitively, we're incredibly well positioned compared to the rest of our industry. And we think that our business itself is also positioned to be an AI winner and not something that is disrupted by AI. So our view is that sum of all that is very positive, and we remain excited.
Operator, Operator
The next question will come from Jeff Lick with Stephens.
Jeffrey Lick, Analyst
Congratulations on a strong quarter and a successful year. Ernie and Mark, could you discuss the environment? It seems that the depreciation environment has somewhat reversed in Q1 so far. If you could elaborate on the sequential improvement mentioned in your letter, it would be great to hear your thoughts on the factors influencing GPU and its trajectory not just in Q1, but also looking ahead to 2026.
Mark Jenkins, CFO
Sure. Yes, I could take that one. So Ernie hit pretty well on some of the cost dynamics of Q4. We do expect those cost dynamics to play out in Q1 as well and do expect our non-vehicle costs to be up on a year-over-year basis in Q1. Despite that, we expect a sequential increase in retail GPU in Q1. So we expect to overcome those cost headwinds and demonstrate a sequential increase. Beyond that, I don't have too much commentary to give. I think we'll see how the year progresses. Obviously, we've had a lot of success driving strong retail GPUs for a long period of time. And that's just one of the many places where we've demonstrated a lot of success over time, including obviously, the significant growth. But in addition to that, very significant growth throughout the income statement, including adjusted EBITDA, operating income, and net income. So our goal in 2026 is to have another great year, to have another year we drive very significant top and bottom line growth, and that's what we're going to be focused on.
Operator, Operator
The next question will come from Daniela Haigian with Morgan Stanley.
Daniela Haigian, Analyst
First one, you might have addressed a bit with the retail GPU commentary. But overall, on EBITDA, the variable adjusted EBITDA margin decelerated down to 7% this quarter. Is this a one-off decline? How should investors be thinking about this metric longer term? And is the pace of growth needed to reach that longer-term target, the 18% to 38% CAGR like you mentioned, Ernie, is that supportive of incremental margin expansion?
Ernest Garcia, CEO
Sure. So I think maybe the first thing I would say on the beginning point is I think revenue changes play a very big role in that calculation. I think if you look year-over-year, we moved away from marketplace units, and that meant we moved to more traditional kind of gross revenue accounting on a number of units. If you look at EBITDA dollars per unit instead in Q4, I believe they were down by about $14 year-over-year, which is first order flat. So I think calcs kind of on EBITDA dollars, I think, would look significantly different. I think looking forward, we feel like we gave you a little bit of a walk, I think you can see where our margins are today. We clearly have significant fixed cost to leverage. We clearly have significant fundamental gains throughout the business. You can see those showing up in our expense line items; I think we remain very excited by the progress that we're seeing in operational expense despite the fact that we're passing value back to customers in faster delivery times and other ways that they do have some costs. So I think we still got a lot of room for that. So we feel like the path to 13.5% is very straightforward. And not only is it straightforward, we think that there's clearly significant additional gains that can be made and handed back to customers along the way. I think our goal has been, remains and always will be to try to make progress across all areas of the business rapidly and simultaneously. So we're going to try to always push all those numbers up: our EBITDA margin, our EBITDA dollars, our growth, our customer experience. And I think that that's where our priorities come in. We got to then try to figure out what are our priorities, and we got to pick projects that push us in the right direction. And so we try to communicate that clearly to investors as well in the same way that we communicate it internally. But the opportunity is clearly there. I think in terms of the opportunity, the way we're thinking about the business, nothing has changed. I mean, really, since we started the business. It's just a function of how well we execute at any point in time, the opportunities there. And if we execute well, we'll go get it, and we'll get it all simultaneously.
Daniela Haigian, Analyst
That's helpful color. My follow-up is I guess the question on everyone's minds here. I just want to give you an opportunity to clarify some concerns around the related party transactions, does Carvana loan to related parties? Do the related parties originate loans for cars sold on Carvana? I think if you look at the 10-K you might have some answers there, but just any messages for investors on that topic here.
Mark Jenkins, CFO
Sure. The answer there is very simple. All of our related party transactions are disclosed in our financial statements. As a specific matter, we do not sell loans to related parties and have not done so for all of the years from 2017 through 2025. Recent short reports that suggest otherwise are inaccurate. We have checked every single detail of those short reports to ensure that all of our reporting is entirely accurate and definitively say that those reports are 100% inaccurate. So I think that we feel very strongly about that. We don't sell loans to related parties. We disclose our related party transactions, and there's no ambiguity about that.
Ernest Garcia, CEO
And then maybe a friendly request to investors out there. If we have another short report during a quiet period at the end of the year, just maybe think back the last couple of years to recognize the pattern.
Operator, Operator
The next question will come from Brian Nagel with Oppenheimer.
Brian Nagel, Analyst
So my first question, and I think this goes back to Sharon's question at the beginning of the Q&A session. But if you're looking at the reconditioning cost dynamic here in the fourth quarter, so I guess what I want to ask, that was more of a challenge for Carvana in the fourth quarter. What changed? Why did that become a more challenging year in Q4 than it had been in Q3 or prior quarters?
Ernest Garcia, CEO
Certainly. What I would like to emphasize is that there hasn’t been any sudden change in dynamics. The team’s performance has been outstanding for quite some time. We haven't focused on this much, but if we reflect on the past decade, the areas where we've faced more challenges tend to revolve around reconditioning, which is inherently a complex operational issue. We aim to prepare people for that possibility since any operational complexity can lead to variations. This will always hold true. I genuinely believe that in six months, we'll be better off than we would have been had we not experienced a miss in the fourth quarter. The situation is clear; we've opened numerous facilities and increased growth rapidly. Our inventory also grew quickly in the fourth quarter, and we’re hiring new managers while adjusting management layers to support continued growth. There are various moving parts, which can sometimes result in minor setbacks, but the team is motivated. A small example is a corporate team member who leads that area; I spoke with him this morning at 6:00 while he was heading to work on it. They are very conscious of our recent miss and are not pleased about it, and I strongly believe we will quickly find ourselves in a favorable position.
Brian Nagel, Analyst
That's helpful. My second part, second is also on the retail GPU. You called out as you're positioning inventories better you're seeing as you indicated that your shipping fees now are declining. So I mean clearly, that's a positive for the business. It's very much a positive for the consumer dynamic. But as we're looking at the financials, how should we think about that? Because I guess that, to some extent, undermines the one driver of GPU, but there should be benefits either in sales or your SG&A, correct?
Ernest Garcia, CEO
Sure. Yes. So I think the simplest way to think about that is, year-over-year, by positioning cars closer to customers, our logistics expenses were reduced by about $60 and our shipping fees were reduced by about $60, basically making it kind of a breakeven from our perspective, but making it $60 better for our customers. I think we talk about fundamental gains, and I think that that's a fundamental gain that emerges from basically scaling, where there's just kind of cost savings in the system. And then I think the question is, if we want to keep the menu of options of equivalent economic quality as the previous year to our customers, then we would basically have the ability to raise shipping costs for any given distance. We would keep shipping costs flat year-over-year on average, and we would see lower cost and the same revenue. If we choose to leave the shipping cost menu the same then we effectively pass through those cost savings straight to our customers, and that's the election that we made. We think over time, there's a lot of value to sharing that value with our customers and just continuing to separate the offering that we have. I think today, you can see in our financial performance and our growth in our NPS, we are dramatically separated from the outside industry offering, but we want to continue to separate. And we think that the more that we separate, the louder customer support becomes and the more quickly we can take over more of the market, which is absolutely our aim. So I think we try to be thoughtful about where that money goes. But that's an area where we got better as a business and customers benefited.
Operator, Operator
The next question will come from Rajat Gupta with JPMorgan.
Rajat Gupta, Analyst
Just one clarification. When you're saying profitable growth for 2026, is it fair to assume that the EBITDA per unit should expand in '26 versus '25? I just want to clarify if that is the message. And then I have a follow-up.
Ernest Garcia, CEO
Sure. What we're attempting to convey is somewhat subtle and aligns with our internal discussions. In the letter, we mentioned fully developing ADESA locations, for instance. In market operations, we are choosing to operate at a slightly lower utilization rate, which occurred in Q3 and Q4 of 2025. This choice results in quicker delivery times, as we believe this approach is advantageous. These adjustments are minor, either in capital expenditures or in moving away from fundamental gains to support growth at a larger scale. Our three priorities from last year still stand, and this year, we're focusing a bit more on growth while maintaining the other two priorities. We aim to make as much progress as possible across all aspects of the transaction simultaneously. We don't view these as trade-offs; rather, it's more about where we concentrate our focus. We believe there is always room for improvement, and we'll work diligently towards that, even though it will be challenging, as is often the case with significant efforts.
Rajat Gupta, Analyst
Understood. Maybe a little more of a high-level question. You've tried to be as vertically integrated as possible on everything that occurs before the sale. When is the right time to start getting more vertically integrated on the post-sale side, perhaps around loan servicing? I mean, at some point, servicing cars with some of the franchise acquisitions you're making will become relevant. I'm just curious about your thoughts on that and the timing.
Ernest Garcia, CEO
Sure. I think you can see from the sum of our choices over a long period of time that we're big believers in vertical integration, both because of the economic benefits and because of the customer experience simplification. So I think as a general matter, we are believers in that, and I think that, that belief is deep. And so it will probably show up in lots of choice over a long period of time. I think in the immediate moment, we're now at a place where our contribution margins are very, very high. And I think we've also put some data in the shareholder letter that talks about 70% of our customers referenced a recommendation from a friend or family member mattering when they buy a car from us. And the majority of our customers, three-quarters are recommending us to multiple people after buying from us. I think those are the sorts of things that tell us that there's a lot of value not just kind of in the math from scaling. The math is very clear because the contribution margins are very high, so that just shows up immediately, but also in just kind of laying the foundations for long-term secular growth in our market share because we're delivering great experiences to people that they're going to tell their friends and family about for a long time. I think those survey results are very consistent with individual conversations. If you talk to a customer, you obviously you get lots of stories, but the standard story that I feel like I hear is, yes, I kind of knew what Carvana was. I knew about your vending machines. I know you guys were innovative. I didn't really know what that meant. I went to your website, checked it out. Before I knew it, I bought a car and then I was almost nervous that I messed up and it got delivered and the advocate delivered it; it was great. And then I felt so much better, and I was super excited, and I told my friends about it. And to me, that's like a very simple story, but that's just the way that actual growth happens. And so we're going to focus on trying to take the machine that we've got right now, growing it, delivering more experiences like that that cause people to talk, and we think that, that's going to pay us back, and we will always be looking at foundational capabilities would kind of be like the broad bucket that we use that we discuss additional vertical integration. I think the opportunities there are straightforward. I think you can see many of them as you listed. I'm sure you can think of more if you sat here and thought about it for a second. We see them too, but we're trying to be focused on what's most important at any given point in time because we think prioritization matters a lot. And right now, it's the priorities we outlined for you.
Operator, Operator
The next question will come from Joe Spak with UBS.
Joseph Spak, Analyst
I'm interested in your thoughts on what your customers are saying about affordability. I know you've made some investments in rates and financing to assist this quarter. What has been the response to that? Do you think more efforts are necessary, or could adjustments like longer terms help? Additionally, I've noticed a number of EVs are returning at some appealing auction rates. Do you see this as a chance to address the gap in the lower end of the market?
Ernest Garcia, CEO
Sure. That's a significant question. There's no doubt that affordability is a constant concern, and we always wish for cars to be more affordable. It's beneficial when we can identify areas where we can provide customers with improved offerings. The market overall shows relatively low elasticities, which means that when we look at the long-term trends in used car sales, they tend to remain stable across various economic conditions and affordability scenarios. Therefore, we believe our biggest impact can come from enhancing the quality of our offerings compared to the market. This aligns with the concept of fundamental gain, which focuses on reducing costs to offer customers a better experience or increasing revenue efficiency. You mentioned the possibility of lowering rates by one point; that's a significant adjustment. When we compare year-over-year GPU, we see it remains about flat, which is quite impressive. So, how do we achieve a one-point reduction in customer rates while maintaining flat GPU? We have improved our systems and processes, leading to higher attachment rates and lowered our overall cost of funds by collaborating with new partners and streamlining our transaction structures, resulting in increased value for our customers. When we achieve significant improvements and are performing well economically compared to the industry, we can share those benefits with our customers, enhancing their affordability and setting us apart from competitors. This approach drives long-term growth. Our focus will remain on continually improving our operations, especially in the EV segment or other areas that can help address affordability gaps. We keep a close eye on these developments. Generally, easy solutions tend to be quickly countered in the market. If EV prices become attractive enough to solve affordability concerns for many customers, it's likely that dealers will respond by purchasing those vehicles simultaneously. We may be better positioned due to a customer base that's more inclined toward EVs. Our main objective is to enhance business efficiency, which allows us to share resources with our customers that competitors may not be able to match, making us distinct. This is our primary focus moving forward.
Joseph Spak, Analyst
Super helpful. Second question is really a housekeeping one. And I apologize if I missed this in any of the prepared remarks, but can you just briefly touch on what happened with tax? It looks like there was some release and now there's a large deferred tax asset and a related tax receivable liability on the balance sheet.
Mark Jenkins, CFO
Certainly, I can provide that information, and more details will be available on the Investor Relations website, which should be helpful. The key points are that we have an UP-C corporate structure that generates significant tax assets when LLC units are exchanged for common shares, and this has been occurring for several years, resulting in substantial tax assets. Until the fourth quarter, we maintained a full valuation allowance against those tax assets. However, due to our sustained profitability, we have now released that valuation allowance, which has led to a significant deferred tax benefit in Q4. It's also important to note that the tax benefits from the UP-C structure are shared between pre-IPO LLC unitholders and Carvana common shareholders. Therefore, the release of the tax liability reflects the portion of the tax benefit that is shared with LLC unitholders, with the remaining benefit flowing to Carvana common shareholders, amounting to more than $600 million. This represents a positive outcome for shareholders in Q4, as these tax assets are now reflected in net income.
Operator, Operator
The next question will come from Chris Pierce with Needham.
Christopher Pierce, Analyst
Sorry. I hesitate to revisit this topic because I understand that adjusted EBITDA per unit is crucial. However, could you explain a non-vehicle cost in an IRC? I'm considering that a less efficient car may take longer to list on the website and depreciate more, but that seems like a vehicle cost. Can you provide an example to illustrate what might occur in this scenario and how you plan to address it?
Mark Jenkins, CFO
Sure. Yes. Let me hit that. So by non-vehicle costs, we mean not the acquisition cost of the vehicle, which is the largest portion of cost of sales. But then there's a number of other non-vehicle costs like reconditioning and inbound transport being primary examples. And so then just to go back, I think Ernie hit this earlier in the call, but recon costs in Q4 were elevated. We expect it to be elevated in Q1. I think a lot of that is driven by the success that we've had, adding new locations, Ernie touched on these points, but I think our reconditioning team had an exceptional year in 2025, growing locations more than 40%, growing total production more than 40%. I think our total production growth in 2025 is one of the biggest years in the history of our industry in terms of increasing overall production. So I think that, that team had an exceptional year this year. In Q4 with all the sites that we rolled out over the course of the year, costs were elevated, but we have a number of initiatives in place and are placing an increased focus on ensuring that as we continue to scale production capacity at very high rates that we're doing so efficiently and using software and technology as effectively as possible to make that process of scaling as efficient as we possibly can.
Christopher Pierce, Analyst
Can you discuss title issues and the different title registrations across 48 states? I know this is a significant topic and affects many deals, not just yours, but it seems to come up more with your company. I would like to hear about what you can do regarding this and what limitations you face, considering the variations across the 48 states.
Ernest Garcia, CEO
Sure. I'll try to hit on that briefly. And if you were listening out there yesterday, I passed the gentleman on the elevator that asked me to say Ratatouille. So this is, I think, my shot. But I think we've made tremendous progress in title registration. I think the reality is, as a bigger automotive retailer with more attention, I think that in the post-COVID period, we probably got more negative attention for that than was warranted by the performance. I think our performance at that time was very similar to the performance of many other automotive retailers. But regardless, I think that was one of those moments where you kind of get slapped around with a concept a little bit, and I think it made us much better. And I think today, we're in a place where approximately 99% of our packets are completed by deadline, which means that we're in a spot to get customers their title and registration work done quickly and on time. And from all accounts, unfortunately, there's not like super simple to find benchmarking data out there, but from all accounts that makes us very likely best-in-class despite the fact that we have a fundamentally harder problem because we're moving cars across state lines from many locations to give customers the selection that they benefit from our website. So I think this has turned from an area that I think was complex and was maybe a relative area of weakness because we are taking on a more complex problem to an area that I think is now another area where we shine and outperform in the market. So I think that's something that we're proud of. I think the teams that have worked on that, they just heard your project called out, I think you have a lot to be proud of, and we have a lot to be grateful for. So I think that's another kind of great bright spot in the Carvana story over the last couple of years.
Operator, Operator
The next question will come from Ronald Josey with Citi.
Ronald Josey, Analyst
Let's start with a broader look at conversion rates. We're noticing an increase in inventory, and you've heard about passing on fundamental gains to customers with lower average transaction rates and reduced shipping or delivery times, down by a day. Please share how conversion rates are currently trending and the progress you've made as you navigate affordability, units sold, and margins. First, I'd like to discuss conversion rates. Then, Mark, could you provide insights on overall guidance? Specifically, as we consider the fourth quarter, we had previously mentioned a target of at least 150,000 units; we ended up seeing high single-digit growth, possibly around 9%. What factors contributed to this upside in the fourth quarter as we look forward to the first quarter, considering demand factors like tax refunds and seasonality?
Ernest Garcia, CEO
Sure. I’ll briefly discuss conversion. Conversion rates clearly define the extremes of our sales funnel. Over several years, we have observed consistent improvement in this area. We currently have significant website traffic, which serves as the top of the funnel. If we consider aided awareness, we have achieved a notable level of recognition. Our opportunity lies in enhancing understanding and trust, which is why we shared those anecdotes earlier. By providing value to our customers, we gain clear insights through precise tests that help us understand various factors affecting conversion. We know how speed and price impact conversion, and we feel confident in our grasp of those metrics. However, the larger opportunity lies in creating a unique offering that encourages customers to recommend it more enthusiastically to others. While this effect is more challenging to quantify, the rationale behind delivering value to customers suggests that superior offerings will yield long-term benefits. We meticulously analyze data to make informed decisions regarding elasticities and conversion, but we also strive to ensure that our brand provides an offering that stands out clearly in the market.
Mark Jenkins, CFO
Our main focus for guidance is to achieve significant growth in retail units sold and adjusted EBITDA in 2026. In our previous letter, we mentioned three key objectives for 2025: substantial growth in units and adjusted EBITDA, driving fundamental gains, and developing foundational capabilities. In 2026, we will maintain these objectives but will place greater emphasis on actions that will ensure strong growth in both units and EBITDA. We are pleased with our current business position and believe our performance in 2025 was exceptional. Our growth is among the top of companies in the S&P 500, a statistic we are proud of. We are beginning to see strong returns on our investments; for instance, our operating ROA for year-end 2025 surpassed 20%, aligning us with successful long-term companies. It's worth noting that we currently hold only a 1.6% market share in our core market, indicating a significant opportunity for growth. Thus, our aim is to continue increasing retail units sold and achieve significant growth on the top and bottom lines in 2026.
Operator, Operator
The next question will come from Marvin Fong with BTIG.
Marvin Fong, Analyst
Two, if I may. I think you referenced it slightly in the last answer, Ernie, but the passing along the lower APR about a percentage point you referenced. In retrospect, did that have the desired impact that you anticipated in terms of driving unit growth? And longer term, what sort of the end state there? Do you have a goal of actually being sort of best in class and offering the lowest APRs to supplying customers? And then my second question, just on advertising, I noted on a per unit basis, it was down. And I was just wondering, you're obviously investing also in the business to drive great word of mouth, which is arguably your best form of advertising. So just are we at sort of a peak on a per unit basis with your formal advertising expense on a per unit basis? Or how would you kind of describe how we should think about that?
Ernest Garcia, CEO
Sure. I mean, I think as it relates to kind of like the immediate term elasticity as we are passing some of that rate back to customers over the last couple of quarters. I think, yes, generally, we believe that we saw the impacts that we would have expected. And I think that's generally been true, like I said, across time, and we've shared value with customers, and we feel like we understand those elasticities pretty well. I think longer term, maybe I'll answer that slightly differently. I would say in the period between now and hitting our 3 million, 13.5% adjusted EBITDA margin goal, the goal is to make as much fundamental gain as we possibly can, of which we think there is lots of room. We think there's big opportunity in every GPU line item and every expense line item and all the teams are focused on those things and trying to prioritize and figure out where they can get the biggest yield the fastest, and we want to go get that. And then we want to give value back to customers. The more fundamental gains we get, the more value we can give back to customers. And we think the path to 13.5% is very straightforward, and it comes from scaling and kind of new markets acting more like old markets and just the benefits of leveraging fixed costs. So it's a straightforward path. So I think that's kind of the 2030 to 2035 plan. And I think from there, we'll kind of reevaluate and I'm sure along the way, we'll be giving you updates as well. But I think that's what we're focused on. And so it's just about getting a little better all the time. On AdX, I think we brought up over the last couple of quarters that given the large contribution margins and given the desire to lean into growth and all of the obvious benefits that you get from growth because of the contribution margin and then because of the feedback in the system and because it creates more customers that can tell your story that AdX is a good place for us to invest. We continue to believe that, that is the case. And we've also made some other investments in other parts of the transaction as we discussed. I think we will try to be efficient with those investments and thoughtful about where those investments go; there are obviously many different places where we can spend money with a similar goal there. So we try to be thoughtful and optimize as best we can, but I would say no major changes in any of our kind of general thoughts there.
Operator, Operator
The next question will come from Lee Horowitz with Deutsche Bank.
Lee Horowitz, Analyst
I guess as we look out to '26, the production growth algorithm looks quite strong as capacity comes online and throughput continues to improve. I guess how are you thinking about how that supply growth may be met via demand? And do you see any reason why the relationship you have seen in terms of selection growth and unit growth changing in any way relative to what you've seen historically?
Ernest Garcia, CEO
I think we started the prepared remarks with something that we think is really useful is looking at the multi-year graphs and just trying to take away those big themes. I think we did have a similar kind of conversation here. I think if we look over the last 13 years of Carvana's life, as a general matter, the story has been that as long as we build the operational chain to support volume, there's demand for that volume. And I think generally speaking, that's been a pretty predictive, simple reduction of what's going on. So I think we've got to keep building out that operational chain. It's a lot of work. Our foundation is good. We've got the real estate. We've got the people. We've got the team. We've got the systems. We're making the investments now as we speak, and we're building a system that scales better, but that's constant hard work. And I think that we would expect the future to look like the past on that because we still think we're a tiny portion of this market. Yes, as discussed earlier, we're 1.6% of the used car market and 1% of the car market overall. So effectively, we still have first order of the entire market to grow into. So we think it remains very early in the game, and we think that making sure that we execute well and build out the supply chain is central to predicting where our growth is going to go.
Lee Horowitz, Analyst
Makes sense. And then I guess your competition has clearly talked about pushing on some price in the 4Q. Did reaction to that in any way impact retail GPU? I know you give us the walk, but any color there? And maybe how are some of the actions taken by your competitors changing, if at all, the way you think about price competitiveness in 2026?
Ernest Garcia, CEO
I think we gave you the walk. I think the story in retail GPU, I think, really is about a transfer to customers of shipping costs and then a little variation in depreciation that I think is going to happen quarter-to-quarter and is natural. And then I think most importantly and most controllably, it's about reconditioning costs. So I think that's the story there. I think we'll always pay attention to what's going on in the market, but as we've said before, I think one of the properties of this market that we think is very beneficial is that it's a market that is massively fragmented that has literally tens of thousands of players in it that share a cost structure and share a way of doing business. And as a result, the way that that market reacts in aggregate is pretty predictable because they're highly constrained by what their costs are, and it makes kind of the market very consistent and very predictable; and that's been true for our entire life, and we'd expect to be true in the future. So with that being the case, we think that our focal point has to just be on us and delivering great customer experiences and making our system more efficient. And if we do that, we think we'll keep getting better.
Operator, Operator
The final question today will come from John Babcock with Barclays.
John Babcock, Analyst
I guess my question is really revolving around volumes. I mean you're guiding to sequential growth in 1Q, which seems to imply at least 22% growth, maybe a little above that. And generally, I think that's at least below where the Street was. Just kind of curious, I mean are you seeing anything in the market that's giving you caution at this point in time? And this also couples a little bit with your prior comment about shifting more to growth. So I just want a little more clarity there in terms of how you're thinking about that.
Ernest Garcia, CEO
No, I guess would be the simplest answer. I think things look the same to us, and we're going to continue to run as fast as we can and just try to get a little better every day. I don't think there's any changes to what we're seeing or feeling.
John Babcock, Analyst
Okay. That's clear. Regarding the expansion of free at-home delivery and free pickup, should we consider that over time as potentially affecting gross profits? We've already observed the influence of shipping costs this quarter, as more customers are purchasing vehicles closer to their locations. I'm curious if you could elaborate on that a bit.
Ernest Garcia, CEO
I think ideally, we're making fundamental gains at the same pace that we're passing them back, or even faster. That's the general goal. Regarding shipping fees, as we get cars closer to customers, we're currently passing that benefit on to them. As we scale, this will naturally happen; we have many inventory pools that are relatively new and have small numbers of cars. As these pools grow, it will bring our average car closer to our average customer, leading to a similar positive impact. We've made some choices, like running at slightly lower utilization rates in market operations, which results in faster delivery times for customers. We believe that this is beneficial. This approach, all else being equal, would relieve some pressure on Carvana's operating expenses. However, we are making gains in other areas that are offsetting or exceeding that impact. Thus, our goal remains to pass value back to customers and achieve similar or better gains, ensuring we're not moving backwards.
Operator, Operator
This concludes our question-and-answer session. I would like to turn the conference back over to Ernie Garcia for any closing remarks.
Ernest Garcia, CEO
Great. Well, thanks everyone for joining the call. Really appreciate it. Team Carvana, great job again. I think the year 2025 is a tremendous, tremendous year, and I think it's something that was very hard to foresee ahead of time and something that we should all be very proud of. I think Q4 is also an exceptional quarter. I think there were a couple of little line items where we all know that we could have done a little bit better. And I think in many ways, that's great. That's a good reminder for us. Let's use that and let's go do better tomorrow. But great job. We have a ton to be proud of, and we're going to keep rolling down this hill. So let's keep it up. Thanks, everyone.
Operator, Operator
The conference has now concluded. Thank you for attending today's presentation. You may now disconnect.