MO · Altria Group, Inc.
Price & Indicators
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AI Brief
TL;DR.
AI-generated from the earnings call and 8-K · may contain errors · not investment advice
Equibles Rating
blended score · not investment adviceBlended from price, momentum, positioning, fundamentals & volatility · daily-close · not investment advice. Market backdrop is context, not part of the score.
Guidance & track record
Guidance from company 8-Ks · delivered figures from as-reported statements · no analyst estimates involved.
Technicals
trend & momentum for long-term holders BuyIllustrative technical + ownership context — a signal mix, not investment advice.
Key metrics
the company's own KPIs, from written earnings releases and filings| Metric | Latest | Period | YoY |
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| Adjusted OCI margins non-GAAP | 67% | Six Months Ended June 30 | — |
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| Average price of share repurchases | $62.78 | First Half 2026 | — |
| Black & Mild | 906M | First Half 2026 | — |
| Contract manufactured export cigarettes shipment volume | 736M | the three months ended June 30, 2026 filing | — |
| Discount | 2.79B | First Half 2026 | — |
| Discount retail share | 3.9% | the three months ended June 30, 2026 filing | — |
| Dividends paid | $3.6B | First Half 2026 | — |
| Domestic cigarette shipment volume, adjusted for trade inventory movements non-GAAP | 4% | First Half 2026 | — |
| Marlboro | 25.35B | First Half 2026 | — |
| Marlboro retail share | 39.5% | the three months ended June 30, 2026 filing | — |
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| on! PLUS stores | 120,000 | Q2 2026 | — |
| Other premium | 1.28B | First Half 2026 | — |
| Other premium retail share | 2.1% | the three months ended June 30, 2026 filing | — |
| Remaining share repurchase authorization | $665M | as of June 30, 2026 | — |
| Reported cigar shipment volume | 2.6% | First Half 2026 | — |
| Reported domestic cigarette shipment volume | 2.8% | First Half 2026 | — |
| Reported OCI | $2.94B | the three months ended June 30, 2026 filing | — |
| Reported OCI margins | 61% | Six Months Ended June 30 | — |
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| Share repurchases | 5.3M | First Half 2026 | — |
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| Total cigarettes retail share | 45.5% | the three months ended June 30, 2026 filing | — |
| Total cigars | 907M | First Half 2026 | — |
| Total cost of share repurchases | $335M | First Half 2026 | — |
| Total domestic cigarette industry volume, adjusted for trade inventory movements non-GAAP | 5% | First Half 2026 | — |
| Total domestic cigarettes | 29.42B | First Half 2026 | — |
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| Total domestic smokeable products shipment volume | 16.06B | the three months ended June 30, 2026 filing | — |
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| Adjusted OCI margin (oral tobacco products) non-GAAP | 69.2% | Q1 2026 | — |
| Adjusted OCI margin (smokeable products) non-GAAP | 64.4% | Q1 2026 | — |
| Copenhagen retail share | 13.7% | First Quarter 2026 | — |
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| Copenhagen shipment volume | 80.4M | First Quarter 2026 | — |
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| on! share of the nicotine pouch category | 13.4% | First Quarter 2026 | — |
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| on! shipment volume | 46.2M | First Quarter 2026 | — |
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| Other oral tobacco products shipment volume | 15.4M | First Quarter 2026 | — |
| Other retail share | 2.2% | First Quarter 2026 | — |
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| Skoal retail share | 5.3% | First Quarter 2026 | — |
| Skoal shipment volume | 27.9M | First Quarter 2026 | — |
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| Total cigars shipment volume | 404M | First Quarter 2026 | — |
| Total oral tobacco products retail share | 29% | First Quarter 2026 | — |
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| Total oral tobacco products shipment volume | 169.9M | First Quarter 2026 | — |
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| Total U.S. oral tobacco category share for on! nicotine pouches | 7.8% | First Quarter 2026 | — |
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| U.S. nicotine pouch category share of U.S. oral tobacco category | 58.1% | First Quarter 2026 | — |
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| adjusted diluted EPS CAGR from the 2022 base non-GAAP | 3.6% | Through 2025 | — |
| Cigarette industry discount retail share | 31.8% | Full Year | — |
| Marlboro retail share of the total cigarette category | 40.5% | Full Year | — |
| Marlboro share of the premium segment | 59.4% | Full Year | — |
| Other shipment volume | 63.9M | Full Year 2025 | — |
| total adjusted OCI margin non-GAAP | 62.4% | Full Year 2025 | — |
Figures exactly as the company stated them in writing · click a metric with a to chart its history · period links open the stating document · "filing" marks figures stated in the 10-K/10-Q · YoY needs an exactly comparable prior-year period
Versus peers
Tobacco — same industry group| Company | Mkt cap | YTD | Rev growth Y/Y | P/E | Short % shares |
|---|---|---|---|---|---|
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MO
this stock
Altria Group, Inc.
|
$114.63B | +19.1% | -3.1% | 14.5 | 2.4% |
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PM
Philip Morris International Inc.
|
$299.08B | +19.6% | +7.3% | 27.6 | 0.8% |
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BTI
British American Tobacco p.l.c.
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$120.92B | -0.9% | — | — | 0.2% |
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RLX
RLX Technology Inc.
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$2.24B | -21.5% | +50.3% | — | 0.4% |
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TPB
Turning Point Brands, Inc.
|
$1.68B | -22.6% | +28.4% | 27.0 | 13.3% |
Peers by industry group · P/E from as-reported trailing EPS · short % is of shares outstanding
At a glance
key data from every sectionPerformance
| 5D | 20D | 120D | MTD | YTD | |
|---|---|---|---|---|---|
| MO | +3.9% | +0.5% | +2.4% | +0.5% | +19.1% |
| SPY | +0.5% | +3.0% | +13.4% | +3.0% | +12.8% |
| vs SPY | +3.4% | -2.5% | -11.0% | -2.5% | +6.2% |
Capital returns
Dividends per share over the trailing 365 days by ex-date · buyback figures as last reported in SEC filings ("spent" derived as authorized − remaining; when several programs run concurrently, authorized is their combined total per the newest filing) · components shown separately — trailing-year buyback spend isn't tracked, so no combined shareholder yield is derived.