6-K

NOAH HOLDINGS LTD (NOAH)

6-K 2025-08-27 For: 2025-08-27
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Added on April 04, 2026


UNITED STATESSECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

Form 6-K

REPORT OF FOREIGN PRIVATE ISSUER PURSUANT TORULE13a-16 OR 15d-16 UNDERTHE SECURITIES EXCHANGE ACT OF 1934

For the monthof August 2025

Commission FileNumber**: 001-34936**

Noah Holdings Limited

(Registrant’s name)

No. 1226, South Shenbin Road, MinhangDistrict,

Shanghai, People’s Republic of China

+86 (21) 8035-8292

(Address of principal executive office)

Indicate by check mark whether the registrant files or will file annual reports under cover Form 20-F or Form 40-F.

Form 20-F x      Form 40-F ¨

EXHIBIT INDEX

Exhibit 99.1 Press Release — Noah Holdings Limited Announces Unaudited Financial Results for the Second Quarter of 2025
Exhibit 99.2 Press Release — Noah Holdings Limited Announces Strategic Investment in Digital Yield Fund

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

Noah Holdings Limited
By: /s/ Qing Pan
Name: Qing Pan
Title: Chief Financial Officer
Date: August 27, 2025

Exhibit 99.1

N****OAHHOLDINGS LIMITED ANNOUNCES UNAUDITED

FINANCIAL RESULTS FOR THE SECOND QUARTER OF2025

SHANGHAI, August 28, 2025 — Noah Holdings Limited ("Noah" or the "Company") (NYSE: NOAH and HKEX: 6686), a leading and pioneer wealth management service provider offering comprehensive one-stop advisory services on global investment and asset allocation primarily for global Chinese high-net-worth investors, today announced its unaudited financial results for the second quarter of 2025.

Starting from the fourth quarter of 2024, the Company has adopted a refined segment reporting structure to disclose net revenue by each domestic and overseas business segment. The Company believes that this reporting structure better reflects its recent operational adjustments and organizational restructuring, providing investors with a clearer understanding of the financial performance and strategic progress of each business segment. Historical financial information of the corresponding periods in 2024 has been recast to conform to the new structure, and additional business information is provided for comparison purposes.

SECOND QUARTER 2025 FINANCIAL HIGHLIGHTS

· Net revenues for the second quarter of 2025 were RMB629.5 million<br>(US$87.9 million), a 2.2% increase from the corresponding period in 2024, mainly due to an increased distribution of overseas private<br>secondary products and domestic private secondary products. Net revenues increased by 2.4% from the first quarter of 2025, primarily due<br>to an increase in revenue contributed by distribution of investment products.
· Net revenues from overseas for the second<br>quarter of 2025 were RMB296.7 million (US$41.4 million), compared with RMB278.6 million for the corresponding period in 2024, primarily<br>due to an increase in net revenues from overseas investment products. Net revenues decreased by 2.5% from the first quarter of 2025, primarily<br>due to a decrease in one-time commissions generated from distribution of overseas insurance products.
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· Income from operations for the second<br>quarter of 2025 was RMB161.0 million (US$22.5 million), a 20.2% increase from the corresponding period in 2024, primarily due to a 2.2%<br>increase in net revenues and a decrease in one-off expense Gopher paid to one of its funds as general partner.
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· Net income attributable to Noah shareholders for the second quarter<br>of 2025 was RMB178.6 million (US$24.9 million), a 79.0% increase from the corresponding period in 2024, primarily due to a 2.2% increase<br>in net revenues and an increase in the fair value of the funds that Gopher manages and co-invested in.
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· Non-GAAP^1^ net income attributable to Noah shareholders<br>for the second quarter of 2025 was RMB189.0 million (US$26.4 million), a 78.2% increase from the corresponding period in 2024.
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SECOND QUARTER 2025 OPERATIONAL UPDATES

Wealth Management Business

Noah offers global investment products and provides value-added services to global Chinese high-net-worth investors in its wealth management business. Noah primarily distributes private equity, private secondary, mutual funds and other products denominated in RMB, USD and other currencies.

· Total number of registered clients as of June 30, 2025 was 464,631,<br>a 1.2% increase from June 30, 2024, and a 0.3% increase from March 31, 2025. Among such clients, the number of overseas registered<br>clients as of June 30, 2025 was 18,967, a 13.0% increase from June 30, 2024 and a 4.2% increase from March 31, 2025.
· Total number of active clients^2^ who transacted with us<br>during the second quarter of 2025 was 9,160, a 6.1% increase from the second quarter of 2024, and a 3.8% increase from the first quarter<br>of 2025. Among such clients, the number of overseas active clients who transacted with us during the second quarter of 2025 was 3,650,<br>a 12.5% increase from the second quarter of 2024, and a 7.9% increase from the first quarter of 2025.
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^1^ Noah’s Non-GAAP financial measures are its corresponding GAAP financial measures excluding the effects of all forms of share-based compensation, impact related to settlements and net of relevant tax impact, if any. See “Reconciliation of GAAP to Non-GAAP Results” at the end of this press release.

^2^ “Active clients” for a given period refers to registered investors who purchased investment products distributed or received services provided by us during that given period.

1
· Aggregate value of investment products distributed during the second<br>quarter of 2025 was RMB17.0 billion (US$2.4 billion), a 17.7% increase from the second quarter of 2024, mainly due to a 44.4% increase<br>in distribution of private secondary products. Among such products distributed, Noah distributed RMB8.3 billion (US$1.2 billion) of overseas<br>investment products, a 5.1% increase from the second quarter of 2024, mainly due to a 10.3% increase in distribution of private secondary<br>products.

The aggregate value of investment products distributed, categorizedby product type, is as follows:

Three months ended June 30,
2024 2025
(RMB in billions, except percentages)
Mutual fund products 8.5 59.0 % 9.2 54.1 %
Private secondary products 4.1 28.7 % 6.0 35.3 %
Private equity products 1.1 7.7 % 1.0 5.9 %
Other products**^3^** 0.7 4.6 % 0.8 4.7 %
All products 14.4 100.0 % 17.0 100.0 %

The aggregate value of investment products distributed, categorizedby geography, is as follows:

Type of products in Mainland China

Three months ended June 30,
2024 2025
(RMB in billions, except percentages)
Mutual fund products 5.0 77.1 % 5.7 65.5 %
Private secondary products 1.2 18.9 % 2.8 32.2 %
Other products 0.3 4.0 % 0.2 2.3 %
All products in Mainland China 6.5 100.0 % 8.7 100.0 %

Type of overseas products

Three months ended June 30,
2024 2025
(RMB in billions, except percentages)
Mutual fund products 3.5 44.2 % 3.5 42.2 %
Private secondary products 2.9 36.7 % 3.2 38.6 %
Private equity products 1.1 13.9 % 1.0 12.0 %
Other products 0.4 5.2 % 0.6 7.2 %
All Overseas products 7.9 100.0 % 8.3 100.0 %
· Coverage network in mainland China included 12 cities as of June 30,<br>2025, compared with 15 cities as of June 30, 2024 and 11 cities as of March 31, 2025, primarily due to the continued streamlining<br>of the Company’s domestic coverage network.
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· Aggregate number of overseas relationship managers was 152 as of June 30,<br>2025, a 34.5% increase from June 30, 2024, and a 16.0% increase from March 31, 2025.
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^3^ “Other products” refers to other investment products, which includes insurance products, multi-strategies products and others.

2

Asset Management Business

Our asset management business is conducted through Gopher Asset Management Co., Ltd. ("Gopher Asset Management" or “Gopher”), a leading multi-asset manager in mainland China, and Olive Asset Management Co., Ltd. (“Olive Asset Management” or “Olive”), as the overseas asset management brand focused on providing global investment solutions with offices in Hong Kong, Japan and the United States. Gopher Asset Management and Olive Asset Management develop and manage assets ranging from private equity, real estate, public securities to multi-strategies investments denominated in RMB, USD and other currencies.

· Total assets under management as of June 30,<br>2025 remained relatively stable at RMB145.1 billion (US$20.3 billion), compared with RMB154.0 billion as of June 30, 2024 and RMB149.3<br>billion as of March 31, 2025. Mainland China assets under management as of June 30, 2025 were RMB103.7 billion (US$14.5 billion),<br>compared with RMB114.9 billion as of June 30, 2024 and RMB106.6 billion as of March 31, 2025. Overseas assets under management<br>as of June 30, 2025 were RMB41.4 billion (US$5.8 billion), compared with RMB39.1 billion as of June 30, 2024 and RMB42.7 billion<br>as of March 31, 2025.

Total assets under management, categorized by investment type, areas follows:

Investment type As of <br> March 31, <br> 2025 Growth Allocation/Redemption^4^ As of<br> June 30, <br> 2025
(RMB billions, except percentages)
Private equity 130.4 87.4 % 0.2 1.3 129.3 89.1 %
Public securities**^5^** 9.4 6.3 % 1.6 1.7 9.3 6.4 %
Real estate 5.1 3.4 % - 0.5 4.6 3.2 %
Multi-strategies 3.9 2.6 % - 2.0 1.9 1.3 %
Others 0.5 0.3 % - 0.5 - -
All Investments 149.3 100.0 % 1.8 6.0 145.1 100.0 %

Total assets under management, categorized by geography, are asfollows:

Mainland China <br><br>Investment type As of <br> March 31, <br> 2025 Growth Allocation/Redemption As of<br> June 30, <br> 2025
(RMB billions, except percentages)
Private equity 97.3 91.2 % - 0.8 96.5 93.1 %
Public securities 5.3 5.0 % 0.2 0.4 5.1 4.9 %
Real estate 1.2 1.1 % - 0.5 0.7 0.7 %
Multi-strategies 2.3 2.2 % - 0.9 1.4 1.3 %
Others 0.5 0.5 % - 0.5 - -
All Investments 106.6 100.0 % 0.2 3.1 103.7 100.0 %
OverseasInvestmenttype As of <br> March 31, <br> 2025 Growth Allocation/Redemption As of<br> June 30, <br> 2025
--- --- --- --- --- --- --- --- --- --- --- --- ---
(RMB billions, except percentages)
Private equity 33.1 77.5 % 0.2 0.5 32.8 79.3 %
Public securities 4.1 9.6 % 1.4 1.3 4.2 10.1 %
Real estate 3.9 9.1 % - - 3.9 9.4 %
Multi-strategies 1.6 3.8 % - 1.1 0.5 1.2 %
All Investments 42.7 100.0 % 1.6 2.9 41.4 100.0 %

^4^ The asset allocation/redemption of overseas investment products includes the impact from changes in foreign currency exchange rates.

^5^ The asset allocation/redemption of public securities also includes the impact from market value appreciation or depreciation.

3

Other Businesses

Noah's other businesses mainly include providing clients with additional comprehensive services and investment products.

Ms. Jingbo Wang, Co-founder and Chairwoman of Noah Holdings, commented, "We are pleased to report that Noah has made steady progress in navigating through a challenging period in the wealth management industry. This quarter, we have seen a recovery in both profitability and revenue, reflecting the positive impact of our strategic initiatives. Our operational income saw a solid 20.2% year-on-year growth, while non-GAAP net profit surged by an impressive 78.2% year-on-year, contributed by strong growth in the distribution of investment products and an uptick in management fees. Additionally, our international revenue continues to grow, now representing nearly 50% of total net revenues, reinforcing the effectiveness of our global expansion strategy. As we continue to work toward strengthening our position in the market, we recognize that the broader economic environment presents uncertainties, and we remain vigilant in managing these challenges. Our focus remains on executing our strategy to drive long-term, sustainable growth while maintaining prudent oversight of market conditions to deliver steady returns for our shareholders."

SECOND QUARTER 2025 FINANCIAL RESULTS

Net Revenues

Net revenues for the second quarter of 2025 were RMB629.5 million (US$87.9 million), a 2.2% increase from the corresponding period in 2024, mainly due to an increase in distribution of overseas private secondary products and domestic private secondary products.

Net Revenues under the segmentation adopted in Q4 2024 is as follows:

(RMB millions,<br> <br>except percentages) Q2 2024 Q2 2025 YoY Change
Domestic public securities**^6^** 116.8 131.8 12.8 %
Domestic asset management***^7^*** 198.1 177.1 (10.6 )%
Domestic insurance***^8^*** 11.7 7.2 (38.7 )%
Overseas wealth management***^9^*** 150.6 129.4 (14.1 )%
Overseas asset management***^10^*** 97.1 108.3 11.5 %
Overseas insurance and comprehensive services***^11^*** 30.9 59.0 90.9 %
Headquarters 10.6 16.7 57.3 %
Total net revenues 615.8 629.5 2.2 %
· Domestic public securities is the<br>business that distributes mutual funds and private secondary products. Net revenues for the second quarter of 2025 were RMB131.8 million<br>(US$18.4 million), a 12.8% increase from the corresponding period in 2024, primarily due to an increase in one-time commissions generated<br>from distribution of private secondary products.
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· Domestic asset management is the<br>business that manages RMB-denominated private equity funds and private secondary products. Net revenues for the second quarter of 2025<br>were RMB177.1 million (US$24.7 million), a 10.6% decrease from the corresponding period in 2024, primarily due to decreases in recurring<br>service fees and performance-based income generated from private equity products.
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· Domestic insurance is the business<br>that distributes insurance products, consisting mainly of life and health insurance products. Net revenues for the second quarter of 2025<br>were RMB7.2 million (US$1.0 million), a 38.7% decrease from the corresponding period in 2024, mainly due to a decrease in distribution<br>of domestic insurance products.
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· Overseas wealth management is the<br>business that provides offline and online wealth management services. Net revenues for the second quarter of 2025 were RMB129.4 million<br>(US$18.1 million), a 14.1% decrease from the corresponding period in 2024, mainly due to a decrease in allocated commission gained from<br>distribution of overseas insurance products.
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^6^ Operates under the Noah Upright brand

^7^ Operates under the Gopher Asset Management brand

^8^ Operates under the Glory brand

^9^ Operates under the ARK Wealth Management brand

^10^ Operates under the Olive Asset Management brand

^11^ Operates under the Glory Family Heritage brand

4
· Overseas asset management is the<br>business that manages USD-denominated private equity funds and private secondary products. Net revenues for the second quarter of 2025<br>were RMB108.3 million (US$15.1 million), a 11.5% increase from the corresponding period in 2024, due to an increase in net revenues contributed<br>by private equity investment products managed by Olive.
· Overseas insurance and comprehensive services<br>is the business that provides comprehensive overseas services such as insurance, trust services and other services. Net revenues for the<br>second quarter of 2025 were RMB59.0 million (US$8.2 million), a 90.9% increase from the corresponding period in 2024, mainly due to an<br>increase in allocated commission gained from distribution of overseas insurance products by commission-only brokers.
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· Headquarters reflects revenue generated<br>from corporate operations at the Company’s headquarters in Shanghai as well as administrative costs and expenses that were not directly<br>allocated to the aforementioned six business segments. Net revenues during the second quarter of 2025 were RMB16.7 million (US$2.3 million),<br>compared with RMB10.6 million for the corresponding period in 2024, primarily due to an increase in the value-added services Noah offers<br>to its high-net-worth clients.
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Operating Costs and Expenses

Operating costs and expenses for the second quarter of 2025 were RMB468.5 million (US$65.4 million), a 2.8% decrease from the corresponding period in 2024. Operating costs and expenses for the second quarter of 2025 primarily consisted of (i) compensation and benefits of RMB299.3 million (US$41.8 million); (ii) selling expenses of RMB62.3 million (US$8.7 million); (iii) general and administrative expenses of RMB71.2 million (US$9.9 million); (iv) provision for credit losses of RMB41.2 million (US$5.8 million); (v) other operating expenses of RMB8.6 million (US$1.2 million); and (vi) income gained from government subsidies of RMB14.1 million (US$2.0 million).

· Operating costs and expenses for Domesticpublic securities for the second quarter of 2025 were RMB23.9 million (US$3.3 million), a 57.4% decrease from the corresponding period<br>in 2024, primarily due to a decrease in relationship manager compensation and an increase in government subsidies.
· Operating costs and expenses for Domesticasset management for the second quarter of 2025 were RMB22.0 million (US$3.1 million), a 72.4% decrease from the corresponding period<br>in 2024, primarily due to a decrease in one-off expense Gopher paid to one of its funds as general partner.
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· Operating costs and expenses for Domesticinsurance for the second quarter of 2025 were RMB14.8 million (US$2.1 million), a 60.3% decrease from the corresponding period in<br>2024, primarily due to a decrease in our domestic insurance business activities.
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· Operating costs and expenses for Overseaswealth management for the second quarter of 2025 were RMB101.6 million (US$14.2 million), a 10.5% decrease from the corresponding<br>period in 2024, primarily due to a decrease in other compensations**.**
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· Operating costs and expenses for Overseasasset management for the second quarter of 2025 were RMB35.7 million (US$5.0 million), a 55.6% increase from the corresponding period<br>in 2024, primarily due to the increase in relationship manager compensation.
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· Operating costs and expenses for Overseasinsurance and comprehensive services for the second quarter of 2025 were RMB29.3 million (US$4.1 million), a 42.4% increase from the<br>corresponding period in 2024, primarily driven by higher costs relating to overseas insurance business.
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· Operating costs and expenses for Headquarters<br>for the second quarter of 2025 were RMB241.2 million (US$33.7 million), a 58.9% increase from the corresponding period in 2024, primarily<br>due an increase in provision for credit losses related to the suspended lending business.
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5

Income(loss) from operations

Income(loss) from operations under the segmentation adopted in Q42024 is as follows:

(RMB millions,<br> <br>except percentages) Q2 2024 Q2 2025 YoY Change
Domestic public securities 60.7 107.8 77.8 %
Domestic asset management 118.4 155.1 31.0 %
Domestic insurance (25.6 ) (7.6 ) (70.2 )%
Overseas wealth management 37.1 27.8 (25.1 )%
Overseas asset management 74.2 72.6 (2.1 )%
Overseas insurance and comprehensive services 10.4 29.8 186.8 %
Headquarters (141.2 ) (224.5 ) 59.1 %
Total income from operations 134.0 161.0 20.2 %
· Income from operations for Domestic publicsecurities for the second quarter of 2025 was RMB107.8 million (US$15.1 million), a 77.8% increase from the corresponding period in<br>2024.
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· Income from operations for Domestic assetmanagement for the second quarter of 2025 was RMB155.1 million (US$21.7 million), a 31.0% increase from the corresponding period in<br>2024.
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· Loss from operations for Domestic insurancefor the second quarter of 2025 was RMB7.6 million (US$1.1 million), a 70.2% decrease from the corresponding period in 2024.
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· Income from operations for Overseas wealthmanagement for the second quarter of 2025 was RMB27.8 million (US$3.9 million), a 25.1% decrease from the corresponding period in<br>2024.
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· Income from operations for Overseas assetmanagement for the second quarter of 2025 was RMB72.6 million (US$10.1 million), a 2.1% decrease from the corresponding period in<br>2024.
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· Income from operations for Overseas insuranceand comprehensive services for the second quarter of 2025 RMB29.8 million (US$4.2 million), a 186.8% increase from the corresponding<br>period in 2024.
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· Loss from operations for Headquarters for<br>the second quarter of 2025 was RMB224.5 million (US$31.3 million), a 59.1% increase from the corresponding period in 2024.
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Operating Margin

Operating margin for the second quarter of 2025 was 25.6%, compared with 21.8% for the corresponding period in 2024.

Interest Income

Interest income for the second quarter of 2025 was RMB33.5 million (US$4.7 million), a 21.3% decrease from the corresponding period in 2024.

Investment Loss/Income

Investment loss for the second quarter of 2025 was RMB13.9 million (US$1.9 million), compared with investment income of RMB10.4 million in the corresponding period in 2024, primarily due to unrealized loss from fair value changes on equity investments.

Income Tax Expense

Income tax expense for the second quarter of 2025 were RMB63.7 million (US$8.9 million), a 58.2% increase from the corresponding period in 2024, primarily due to increases in effective tax rate relating to dividend withholding tax in mainland China.

6

Net Income

· Net Income
· Net income for the second quarter of 2025<br>was RMB178.5 million (US$24.9 million), a 72.2% increase from the corresponding period in 2024.
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· Net margin for the second quarter of 2025<br>was 28.4%, compared with 16.8% for the corresponding period in 2024.
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· Net income attributable to Noah shareholdersfor the second quarter of 2025 was RMB178.6 million (US$24.9 million), a 79.0% increase from the corresponding period in 2024.
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· Net margin attributable to Noah shareholdersfor the second quarter of 2025 was 28.4%, compared with 16.2% for the corresponding period in 2024.
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· Net income attributable to Noah shareholdersper basic and diluted ADS for the second quarter of 2025 was RMB2.56 (US$0.36) and RMB2.54 (US$0.35), compared with RMB1.42 and RMB1.42<br>for the corresponding period in 2024, respectively.
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· Non-GAAP Net Income Attributable to Noah Shareholders
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· Non-GAAP net income attributable to Noah shareholdersfor the second quarter of 2025 was RMB189.0 million (US$26.4 million), a 78.2% increase from the corresponding period in 2024.
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· Non-GAAP net margin attributable to Noah shareholdersfor the second quarter of 2025 was 30.0%, compared with 17.2% for the corresponding period in 2024.
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· Non-GAAP net income attributable to Noah shareholdersper diluted ADS for the second quarter of 2025 was RMB2.69 (US$0.38), compared with RMB1.51 for the corresponding period in 2024.
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Balance Sheet and Cash Flow

As of June 30, 2025, the Company had RMB3,821.8 million (US$533.5 million) in cash and cash equivalents, compared with RMB4,075.4 million as of March 31, 2025 and RMB4,604.9 million as of June 30, 2024, respectively.

Net cash inflow from the Company’s operating activities during the second quarter of 2025 was RMB27.6 million (US$3.8 million), compared with net cash inflow of RMB49.7 million in the corresponding period in 2024, mainly due to a decrease in redemption of trading debt securities in the second quarter of 2025.

Net cash outflow from the Company’s investing activities during the second quarter of 2025 was RMB171.7 million (US$24.0 million), compared with net cash outflow of RMB548.2 million in the corresponding period in 2024, primarily due to a decrease in purchase of held-to-maturity investments in the second quarter of 2025.

Net cash outflow to the Company’s financing activities was RMB71.5 million (US$10.0 million) in the second quarter of 2025, compared with net cash outflow of RMB44.6 million in the corresponding period in 2024, primarily due to share repurchases in the second quarter of 2025.

7

CONFERENCE CALL

Senior management will host a combined English and Chinese language conference call to discuss the Company’s second quarter of 2025 unaudited financial results and recent business activities.

The conference call will be accessed via Zoom webinar with the following details:

Dial-in details:

Conference title: Noah Second Quarter and Half Year 2025 Earnings Conference Call
Date/Time: Wednesday, August 27, 2025, at 8:00 p.m., U.S. Eastern Time<br> Thursday, August 28, 2025, at 8:00 a.m., Hong Kong Time
Dial in:
– Hong Kong Toll Free: 800-963976
– United States Toll Free: 1-888-317-6003
– Mainland China Toll Free: 4001-206115
– International Toll: 1-412-317-6061
Participant Password: 6509383

A telephone replay will be available starting approximately one hour after the end of the conference until September 3, 2025 at 1-877-344-7529 (US Toll Free) and 1-412-317-0088 (International Toll) with the access code 8450356.

A live and archived webcast of the conference call will be available at the Company’s investor relations website under the “Financial Reports” section at http://ir.noahgroup.com.

DISCUSSION ON NON-GAAP MEASURES

In addition to disclosing financial results prepared in accordance with U.S. GAAP, the Company’s earnings release contains non-GAAP financial measures excluding the effects of all forms of share-based compensation, non-cash settlement expenses or reversal and net of tax impact, if any. See “Reconciliation of GAAP to Non-GAAP Results” at the end of this press release.

The non-GAAP financial measures disclosed by the Company should not be considered a substitute for financial measures prepared in accordance with U.S. GAAP. The financial results reported in accordance with U.S. GAAP and reconciliation of GAAP to non-GAAP results should be carefully evaluated. The non-GAAP financial measures used by the Company may be prepared differently from and, therefore, may not be comparable to similarly titled measures used by other companies.

When evaluating the Company’s operating performance in the periods presented, management reviewed the foregoing non-GAAP net income attributable to Noah shareholders and per diluted ADS and non-GAAP net margin attributable to Noah shareholders to supplement U.S. GAAP financial data. As such, the Company’s management believes that the presentation of the non-GAAP financial measures provides important supplemental information to investors regarding financial and business trends relating to its results of operations in a manner consistent with that used by management.

ABOUT NOAH HOLDINGS LIMITED

Noah Holdings Limited (NYSE: NOAH and HKEX: 6686) is a leading and pioneer wealth management service provider offering comprehensive one-stop advisory services on global investment and asset allocation primarily for global Chinese high-net-worth investors. Noah's American depositary shares, or ADSs, are listed on the New York Stock Exchange under the symbol "NOAH," and its shares are listed on the main board of the Hong Kong Stock Exchange under the stock code "6686." One ADS represents five ordinary shares, par value $0.00005 per share.

In the first half of 2025, Noah distributed RMB33.1 billion (US$4.6 billion) of investment products. Through Gopher Asset Management and Olive Asset Management, Noah had assets under management of RMB145.1 billion (US$20.3 billion) as of June 30, 2025.

Noah's domestic and overseas wealth management business primarily distributes private equity, public securities and insurance products denominated in RMB and other currencies. Noah's network covers major cities in mainland China, as well as Hong Kong (China), New York, Silicon Valley, Singapore, and Los Angeles. The Company’s wealth management business had 464,631 registered clients as of June 30, 2025. Through its domestic and overseas asset management business operated by Gopher Asset Management and Olive Asset Management, Noah manages private equity, public securities, real estate, multi-strategies and other investments denominated in RMB and other currencies. The Company also operates other businesses.

For more information, please visit Noah at ir.noahgroup.com.

8

FOREIGN CURRENCY TRANSLATION

In this announcement, the unaudited financial results for the second quarter of 2025 ended June 30, 2025 are stated in RMB. This announcement contains currency conversions of certain RMB amounts into US$ at specified rates solely for the convenience of the reader. Unless otherwise noted, all translations from RMB to US$ are made at a rate of RMB7.1636 to US$1.00, the effective noon buying rate for June 30, 2025 as set forth in the H.10 statistical release of the Federal Reserve Board.

SAFE HARBOR STATEMENT

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Noah may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in announcements, circulars or other publications made on the website of The Stock Exchange of Hong Kong Limited (the "Hong Kong Stock Exchange"), in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about Noah's beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. These statements include, but are not limited to, estimates regarding the sufficiency of Noah’s cash and cash equivalents and liquidity risk. A number of factors could cause Noah’s actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: its goals and strategies; its future business development, financial condition and results of operations; the expected growth of the wealth management and asset management market in China and internationally; its expectations regarding demand for and market acceptance of the products it distributes; investment risks associated with investment products distributed to Noah’s investors, including the risk of default by counterparties or loss of value due to market or business conditions or misconduct by counterparties; its expectations regarding keeping and strengthening its relationships with key clients; relevant government policies and regulations relating to its industries; its ability to attract and retain qualified employees; its ability to stay abreast of market trends and technological advances; its plans to invest in research and development to enhance its product choices and service offerings; competition in its industries in China and internationally; general economic and business conditions in China; and its ability to effectively protect its intellectual property rights and not to infringe on the intellectual property rights of others. Further information regarding these and other risks is included in Noah's filings with the U.S. Securities and Exchange Commission and the Hong Kong Stock Exchange. All information provided in this press release and in the attachments is as of the date of this press release, and Noah does not undertake any obligation to update any such information, including forward-looking statements, as a result of new information, future events or otherwise, except as required under the applicable law.

Contacts:

Noah Holdings Limited

Rick Chan

Tel: +86-21-8035-8292

ir@noahgroup.com

_________________

-- FINANCIAL AND OPERATIONAL TABLES FOLLOW --

9

Noah Holdings Limited Condensed Consolidated Balance Sheets(unaudited)

As of
March 31, June 30, June 30,
2025 2025 2025
RMB'000 RMB'000 '000
Assets
Current assets:
Cash and cash equivalents 4,075,358 3,821,846
Restricted cash 8,435 10,617
Short-term investments 1,316,190 1,602,362
Accounts receivable, net 406,167 403,226
Amounts due from related parties 536,316 591,977
Loans receivable, net 158,990 122,658
Other current assets 217,566 223,676
Total current assets 6,719,022 6,776,362
Long-term investments, net 888,987 712,155
Investment in affiliates 1,328,980 1,363,061
Property and equipment, net 2,368,830 2,346,487
Operating lease right-of-use assets, net 113,827 109,688
Deferred tax assets 317,107 317,124
Other non-current assets 136,959 120,005
Total Assets 11,873,712 11,744,882
Liabilities and Equity
Current liabilities:
Accrued payroll and welfare expenses 422,444 324,621
Income tax payable 75,108 55,491
Deferred revenues 72,415 62,097
Dividend payable - 550,000
Contingent liabilities 473,328 467,255
Other current liabilities 353,214 302,049
Total current liabilities 1,396,509 1,761,513
Deferred tax liabilities 244,205 242,254
Operating lease liabilities, non-current 64,066 69,597
Other non-current liabilities 14,003 9,755
Total Liabilities 1,718,783 2,083,119
Equity 10,154,929 9,661,763
Total Liabilities and Equity 11,873,712 11,744,882

All values are in US Dollars.

10
Noah Holdings Limited
Condensed Consolidated Income Statements
(In RMB'000, except for ADS data, per ADS data and percentages)
(unaudited)
Three months ended
June 30, June 30, June 30,
2024 2025 2025 Change
RMB'000 RMB'000 '000
Revenues:
Revenues from others:
One-time commissions 127,894 154,467 20.8 %
Recurring service fees 151,469 162,047 7.0 %
Performance-based income 4,515 13,892 207.7 %
Other service fees 49,950 48,736 (2.4 )%
Total revenues from others 333,828 379,142 13.6 %
Revenues from funds Gopher/Olive  manages:
One-time commissions 9,129 1,431 (84.3 )%
Recurring service fees 254,205 244,753 (3.7 )%
Performance-based income 23,413 9,301 (60.3 )%
Total revenues from funds Gopher/Olive manages 286,747 255,485 (10.9 )%
Total revenues 620,575 634,627 2.3 %
Less: VAT related surcharges (4,721 ) (5,126 ) ) 8.6 %
Net revenues 615,854 629,501 2.2 %
Operating costs and expenses:
Compensation and benefits
Relationship manager compensation (131,505 ) (123,716 ) ) (5.9 )%
Other compensations (165,505 ) (175,551 ) ) 6.1 %
Total compensation and benefits (297,010 ) (299,267 ) ) 0.8 %
Selling expenses (61,890 ) (62,311 ) ) 0.7 %
General and administrative expenses (79,902 ) (71,196 ) ) (10.9 )%
Reversal of (provision for) credit losses 331 (41,228 ) ) .N.A
Other operating expenses (46,007 ) (8,576 ) ) (81.4 )%
Government subsidies 2,639 14,103 434.4 %
Total operating costs and expenses (481,839 ) (468,475 ) ) (2.8 )%
Income from operations 134,015 161,026 20.2 %
Other income:
Interest income 42,587 33,505 (21.3 )%
Investment income (loss) 10,400 (13,938 ) ) .N.A
Reversal of settlement expenses 11,476 - -
Other (expenses) income (2,828 ) 14,391 .N.A
Total other income 61,635 33,958 (44.9 )%
Income before taxes and income from equity in affiliates 195,650 194,984 (0.3 )%
Income tax expense (40,257 ) (63,690 ) ) 58.2 %
(Loss) income from equity in affiliates (51,700 ) 47,243 .N.A
Net income 103,693 178,537 72.2 %
Less: net income (loss) attributable to non-controlling interests 3,906 (39 ) ) .N.A
Net income attributable to Noah shareholders 99,787 178,576 79.0 %
Income per ADS, basic 1.42 2.56 80.3 %
Income per ADS, diluted 1.42 2.54 78.9 %
Margin analysis:
Operating margin 21.8 % 25.6 % %
Net margin 16.8 % 28.4 % %
Weighted average ADS equivalent [1]:
Basic 70,229,503 69,778,574
Diluted 70,429,388 70,174,751
ADS equivalent outstanding at end of period 65,806,082 65,830,895

All values are in US Dollars.

[1] Assumes all outstanding ordinary shares are represented by ADSs. Five ordinary share represents one ADS.

11

Noah Holdings Limited Condensed Consolidated Income Statements (In RMB'000, except for USD data, per ADS data and percentages) (unaudited)

Six months ended
June 30, June 30, June 30,
2024 2025 2025 Change
RMB'000 RMB'000 '000
Revenues:
Revenues from others:
One-time commissions 313,149 309,458 (1.2 )%
Recurring service fees 306,634 313,643 2.3 %
Performance-based income 10,043 27,878 177.6 %
Other service fees 84,910 85,599 0.8 %
Total revenues from others 714,736 736,578 3.1 %
Revenues from funds Gopher/ Olive manages:
One-time commissions 10,956 5,181 (52.7 )%
Recurring service fees 516,894 489,133 (5.4 )%
Performance-based income 32,257 23,830 (26.1 )%
Total revenues from funds Gopher/Olive manages 560,107 518,144 (7.5 )%
Total revenues 1,274,843 1,254,722 (1.6 )%
Less: VAT related surcharges (9,454 ) (10,627 ) ) 12.4 %
Net revenues 1,265,389 1,244,095 (1.7 )%
Operating costs and expenses:
Compensation and benefits
Relationship managers  compensation (275,800 ) (246,284 ) ) (10.7 )%
Other compensations (409,995 ) (356,878 ) ) (13.0 )%
Total compensation and benefits (685,795 ) (603,162 ) ) (12.0 )%
Selling expenses (124,222 ) (113,383 ) ) (8.7 )%
General and administrative expenses (151,018 ) (135,637 ) ) (10.2 )%
Reversal of (provision for) credit losses 428 (44,038 ) ) .N.A
Other operating expenses (63,153 ) (24,275 ) ) (61.6 )%
Government subsidies 13,872 23,434 68.9 %
Total operating costs and expenses (1,009,888 ) (897,061 ) ) (11.2 )%
Income from operations 255,501 347,034 35.8 %
Other income:
Interest income 88,772 66,306 (25.3 )%
Investment income (loss) 15,585 (7,668 ) ) .N.A
Reversal of settlement expenses 11,476 - .N.A
Other income 1,107 11,310 921.7 %
Total other income 116,940 69,948 (40.2 )%
Income before taxes and income from equity in affiliates 372,441 416,982 12.0 %
Income tax expense (82,943 ) (124,295 ) ) 49.9 %
(Loss) income from equity in affiliates (53,942 ) 35,669 N.A.
Net income 235,556 328,356 39.4 %
Less: net income attributable to non-controlling interests 4,278 816 (80.9 )%
Net income attributable to Noah shareholders 231,278 327,540 41.6 %
Income per ADS, basic 3.30 4.69 42.1 %
Income per ADS, diluted 3.30 4.65 40.9 %
Margin analysis:
Operating margin 20.2 % 27.9 % %
Net margin 18.6 % 26.4 % %
Weighted average ADS equivalent^[1]^:
Basic 70,036,724 69,856,207
Diluted 70,163,305 70,387,492
ADS equivalent outstanding at end of period 65,806,082 65,830,895

All values are in US Dollars.

[1] Assumes all outstanding ordinary shares are represented by ADSs. Five ordinary share represents one ADSs.

12

NoahHoldings Limited

CondensedComprehensive Income Statements

(unaudited)

Three<br> months ended
June 30,<br> <br>2024 June 30,<br><br> 2025 June 30,<br> 2025 Change
RMB'000 RMB'000 '000
Net<br> income 103,693 178,537 72.2 %
Other<br> comprehensive income, net of tax:
Foreign<br> currency translation adjustments 29,283 (64,764 ) ) N.A.
Fair<br> value fluctuation of available-for-sale investment - 236 N.A.
Comprehensive<br> income 132,976 114,009 (14.3 )%
Less:<br> Comprehensive gain (loss) attributable to non-controlling interests 3,510 (401 ) ) N.A.
Comprehensive<br> income attributable to Noah shareholders 129,466 114,410 (11.6 )%

All values are in US Dollars.

NoahHoldings Limited

CondensedComprehensive Income Statements

(unaudited)

Six<br> months ended
June 30,<br> <br>2024 June 30,<br><br> 2025 June 30,<br> 2025 Change
RMB'000 RMB'000 '000
Net<br> income 235,556 328,356 39.4 %
Other<br> comprehensive income, net of tax:
Foreign<br> currency translation adjustments 82,683 (87,598 ) ) N.A.
Fair<br> value fluctuation of available-for-sale investment - 469 N.A.
Comprehensive<br> income 318,239 241,227 (24.2 )%
Less:<br> Comprehensive gain attributable to non-controlling interests 3,018 509 (83.1 )%
Comprehensive<br> income attributable to Noah shareholders 315,221 240,718 (23.6 )%

All values are in US Dollars.

13

NoahHoldings Limited

SegmentCondensed Income Statements

(unaudited)

Three months ended June 30, 2025
Domestic<br><br> public<br><br> securities Domestic<br><br> asset<br><br> management Domestic<br><br> insurance Overseas<br><br> wealth<br><br> management Overseas<br><br> asset<br><br> management Overseas<br><br> insurance<br><br> and<br><br> comprehensive<br><br> services Headquarters Total
RMB’000 RMB’000 RMB’000 RMB’000 RMB’000 RMB’000 RMB’000 RMB’000
Revenues:
Revenues<br> from others
One-time<br> commissions 16,884 125 7,199 70,715 8,662 50,882 - 154,467
Recurring<br> service fees 85,443 43,427 - 9,954 23,223 - - 162,047
Performance-based<br> income 13,889 - - - 3 - - 13,892
Other<br> service fees - - - 19,088 - 8,180 21,468 48,736
Total<br> revenues from others 116,216 43,552 7,199 99,757 31,888 59,062 21,468 379,142
Revenues<br> from funds Gopher/Olive manages
One-time<br> commissions 1,243 188 - - - - - 1,431
Recurring<br> service fees 13,886 132,139 - 29,618 69,110 - - 244,753
Performance-based<br> income 722 1,308 - - 7,271 - - 9,301
Total<br> revenues from funds Gopher/Olive manages 15,851 133,635 - 29,618 76,381 - - 255,485
Total<br> revenues 132,067 177,187 7,199 129,375 108,269 59,062 21,468 634,627
Less:<br> VAT related surcharges (281 ) (30 ) (35 ) - - - (4,780 ) (5,126 )
Net<br> revenues 131,786 177,157 7,164 129,375 108,269 59,062 16,688 629,501
Operating<br> costs and expenses:
Compensation<br> and benefits
Relationship<br> managers compensation (26,417 ) (10,746 ) (3,914 ) (62,873 ) (13,763 ) (6,003 ) - (123,716 )
Other<br> compensations (6,671 ) (16,209 ) (7,722 ) (20,830 ) (12,476 ) (12,540 ) (99,103 ) (175,551 )
Total<br> compensation and benefits (33,088 ) (26,955 ) (11,636 ) (83,703 ) (26,239 ) (18,543 ) (99,103 ) (299,267 )
Selling<br> expenses (2,200 ) (1,807 ) (782 ) (15,888 ) (8,698 ) (2,713 ) (30,223 ) (62,311 )
General<br> and administrative expenses (53 ) (1,735 ) (2,358 ) (2,010 ) (731 ) (1,576 ) (62,733 ) (71,196 )
Reversal<br> of (provision for) credit losses 119 77 - - - 1,710 (43,134 ) (41,228 )
Other<br> operating expenses (income) (632 ) 8,067 - - - (8,174 ) (7,837 ) (8,576 )
Government<br> subsidies 11,931 327 - - 11 22 1,812 14,103
Total<br> operating costs and expenses (23,923 ) (22,026 ) (14,776 ) (101,601 ) (35,657 ) (29,274 ) (241,218 ) (468,475 )
Income<br> (loss) from operations 107,863 155,131 (7,612 ) 27,774 72,612 29,788 (224,530 ) 161,026
14

NoahHoldings Limited

SegmentCondensed Income Statements

(unaudited)

Three months ended June 30, 2024
Domestic<br><br> public<br><br> securities Domestic<br><br> asset<br><br> management Domestic<br><br> insurance Overseas<br><br> wealth<br><br> management Overseas<br><br> asset<br><br> management Overseas<br><br> insurance<br><br> and<br><br> comprehensive<br><br> services Headquarters Total
RMB’000 RMB’000 RMB’000 RMB’000 RMB’000 RMB’000 RMB’000 RMB’000
Revenues:
Revenues<br> from others
One-time<br> commissions 3,059 563 11,753 88,822 3,581 20,116 - 127,894
Recurring<br> service fees 94,169 42,015 - 4,477 10,446 - 362 151,469
Performance-based<br> income 980 - - - 3,535 - - 4,515
Other<br> service fees 0 - - 25,240 - 10,824 13,886 49,950
Total<br> revenues from others 98,208 42,578 11,753 118,539 17,562 30,940 14,248 333,828
Revenues<br> from funds Gopher/Olive manages
One-time<br> commissions 5,115 - - 2,810 1,204 - - 9,129
Recurring<br> service fees 14,372 142,442 - 29,217 68,174 - - 254,205
Performance-based<br> income 45 13,188 - - 10,180 - - 23,413
Total<br> revenues from funds Gopher/Olive manages 19,532 155,630 - 32,027 79,558 - - 286,747
Total<br> revenues 117,740 198,208 11,753 150,566 97,120 30,940 14,248 620,575
Less:<br> VAT related surcharges (866 ) (155 ) (63 ) - - - (3,637 ) (4,721 )
Net<br> revenues 116,874 198,053 11,690 150,566 97,120 30,940 10,611 615,854
Operating<br> costs and expenses:
Compensation<br> and benefits
Relationship<br> managers compensation (40,846 ) (22,071 ) (19,862 ) (44,751 ) (1,504 ) (2,471 ) - (131,505 )
Other<br> compensations (13,650 ) (23,500 ) (11,706 ) (44,350 ) (14,826 ) (11,486 ) (45,987 ) (165,505 )
Total<br> compensation and benefits (54,496 ) (45,571 ) (31,568 ) (89,101 ) (16,330 ) (13,957 ) (45,987 ) (297,010 )
Selling<br> expenses (2,504 ) (1,704 ) (1,662 ) (19,647 ) (6,383 ) (2,742 ) (27,248 ) (61,890 )
General<br> and administrative expenses (460 ) (1,063 ) (4,033 ) (4,722 ) (203 ) (1,080 ) (68,341 ) (79,902 )
Provision<br> for (reversal of) credit losses (88 ) (9,359 ) - - - 285 9,493 331
Other<br> operating expenses (228 ) (22,323 ) - - - (3,061 ) (20,395 ) (46,007 )
Government<br> subsidies 1,584 343 2 - - - 710 2,639
Total<br> operating costs and expenses (56,192 ) (79,677 ) (37,261 ) (113,470 ) (22,916 ) (20,555 ) (151,768 ) (481,839 )
Income<br> (loss) from operations 60,682 118,376 (25,571 ) 37,096 74,204 10,385 (141,157 ) 134,015
15

Noah Holdings Limited

Additional Business Information

(unaudited)

Three months ended June 30, 2025
Wealth <br> Management<br> Business Asset <br> Management<br> Business Other <br> Businesses Total
RMB'000 RMB'000 RMB'000 RMB'000
Revenues:
Revenues from others:
One-time commissions 154,467 - - 154,467
Recurring service fees 162,047 - - 162,047
Performance-based income 13,892 - - 13,892
Other service fees 30,891 - 17,845 48,736
Total revenues from others 361,297 - 17,845 379,142
Revenues from funds Gopher/Olive manages:
One-time commissions 662 769 - 1,431
Recurring service fees 70,607 174,146 - 244,753
Performance-based income - 9,301 - 9,301
Total revenues from funds Gopher/Olive manages 71,269 184,216 - 255,485
Total revenues 432,566 184,216 17,845 634,627
Less: VAT related surcharges (1,308 ) (30 ) (3,788 ) (5,126 )
Net revenues 431,258 184,186 14,057 629,501
Operating costs and expenses:
Compensation and benefits
Relationship manager compensation (121,392 ) (2,324 ) - (123,716 )
Other compensations (119,549 ) (50,521 ) (5,481 ) (175,551 )
Total compensation and benefits (240,941 ) (52,845 ) (5,481 ) (299,267 )
Selling expenses (42,746 ) (14,150 ) (5,415 ) (62,311 )
General and administrative expenses (46,109 ) (16,685 ) (8,402 ) (71,196 )
Provision for (reversal of) credit losses (5,089 ) 546 (36,685 ) (41,228 )
Other operating expenses(income) (10,297 ) 8,067 (6,346 ) (8,576 )
Government subsidies 13,746 345 12 14,103
Total operating costs and expenses (331,436 ) (74,722 ) (62,317 ) (468,475 )
Income (loss) from operations 99,822 109,464 (48,260 ) 161,026
16

Noah Holdings Limited

Additional Business Information

(unaudited)

Three months ended June 30, 2024
Wealth <br> Management<br> Business Asset <br> Management<br> Business Other <br> Businesses Total
RMB'000 RMB'000 RMB'000 RMB'000
Revenues:
Revenues from others:
One-time commissions 127,894 - - 127,894
Recurring service fees 151,469 - - 151,469
Performance-based income 4,515 - - 4,515
Other service fees 39,382 - 10,568 49,950
Total revenues from others 323,260 - 10,568 333,828
Revenues from funds Gopher/Olive manages:
One-time commissions 9,119 10 - 9,129
Recurring service fees 85,165 169,040 - 254,205
Performance-based income - 23,413 - 23,413
Total revenues from funds Gopher/Olive manages 94,284 192,463 - 286,747
Total revenues 417,544 192,463 10,568 620,575
Less: VAT related surcharges (1,918 ) (162 ) (2,641 ) (4,721 )
Net revenues 415,626 192,301 7,927 615,854
Operating costs and expenses:
Compensation and benefits
Relationship manager compensation (124,857 ) (6,648 ) - (131,505 )
Other compensations (114,162 ) (48,285 ) (3,058 ) (165,505 )
Total compensation and benefits (239,019 ) (54,933 ) (3,058 ) (297,010 )
Selling expenses (43,303 ) (12,411 ) (6,176 ) (61,890 )
General and administrative expenses (53,575 ) (16,356 ) (9,971 ) (79,902 )
Reversal of credit losses 60 78 193 331
Other operating expenses (16,517 ) (22,487 ) (7,003 ) (46,007 )
Government subsidies 2,221 343 75 2,639
Total operating costs and expenses (350,133 ) (105,766 ) (25,940 ) (481,839 )
Income (loss) from operations 65,493 86,535 (18,013 ) 134,015
17

Noah Holdings Limited

Supplement Revenue Information by Geography

(unaudited) ****

Three months ended
June 30,<br> 2024 June 30, <br> 2025 Change
(in thousands of RMB, except percentages)
Revenues:
Mainland China 341,949 337,921 (1.2 )%
Hong Kong 208,707 231,608 11.0 %
Others 69,919 65,098 (6.9 )%
Total revenues 620,575 634,627 2.3 %

NoahHoldings Limited

Supplement Revenue Information by Product Types

(unaudited) ****

Three months ended
June 30, <br> 2024 June 30, <br> 2025 Change
(in thousands of RMB, except percentages)
Mainland China:
Public securities products [1] 117,740 132,068 12.2 %
Private equity products 198,208 176,876 (10.8 )%
Insurance products 11,753 7,199 (38.7 )%
Others 14,248 21,778 52.8 %
Subtotal 341,949 337,921 (1.2 )%
Overseas:
Investment products [2] 136,519 160,393 17.5 %
Insurance products 100,582 101,387 0.8 %
Online business [3] 7,246 10,459 44.3 %
Others 34,279 24,467 (28.6 )%
Subtotal 278,626 296,706 6.5 %
Total revenues 620,575 634,627 2.3 %
[1] Includes mutual funds and private secondary products.
--- ---
[2] Includes non-money market mutual fund products, discretionary products, private secondary products, private equity products, real estate<br>products and private credit products.
[3] Includes money market mutual fund products, securities brokerage business.
18

Noah Holdings Limited

Supplemental Information

(unaudited) ****

As of
June 30, <br> 2024 June 30, <br> 2025 Change
Number of registered clients 459,072 464,631 1.2 %
Three months ended
--- --- --- --- --- --- --- ---
June 30,<br>  2024 June 30, <br> 2025 Change
(in millions of RMB, except number of active clients and<br><br> percentages)
Number of active clients 8,634 9,160 6.1 %
Transaction value:
Private equity products 1,103 1,000 (9.3 )%
Private secondary products 4,137 5,975 44.4 %
Mutual fund products 8,501 9,264 9.0 %
Other products 676 736 8.9 %
Total transaction value 14,417 16,975 17.7 %

Noah Holdings Limited

Supplement Information of Overseas Business

(unaudited)

Three months ended
June 30, <br> 2024 June 30, <br> 2025 Change
Net Revenues from Overseas (RMB, million) 278.6 296.7 6.5 %
Number of Overseas Registered Clients 16,786 18,967 13.0 %
Number of Overseas Active Clients 3,244 3,650 12.5 %
Transaction Value of Overseas Investment Products (RMB, billion) 7.9 8.3 5.1 %
Number of Overseas Relationship Managers 113 152 34.5 %
Overseas Assets Under Management (RMB, billion) 39.1 41.4 5.9 %
19

Noah Holdings Limited

Reconciliation of GAAP to Non-GAAP Results

(In RMB, except for per ADS data and percentages)

(unaudited) ^12^

Three months ended
June 30, June 30,
2024 2025 Change
RMB'000 RMB'000
Net income attributable to Noah shareholders 99,787 178,576 79.0 %
Adjustment for share-based compensation 21,880 13,008 (40.5 )%
Add: settlement reversal (11,476 ) - N.A
Less: Tax effect of adjustments 4,139 2,602 (37.1 )%
Adjusted net income attributable to Noah shareholders (non-GAAP) 106,052 188,982 78.2 %
Net margin attributable to Noah shareholders 16.2 % 28.4 %
Non-GAAP net margin attributable to Noah shareholders 17.2 % 30.0 %
Net income attributable to Noah shareholders per ADS, diluted 1.42 2.54 78.9 %
Non-GAAP net income attributable to Noah shareholders per ADS, diluted 1.51 2.69 78.1 %

Noah Holdings Limited

Reconciliation of GAAP to Non-GAAP Results

(In RMB, except for per ADS data and percentages)

(unaudited) ^12^

Six months ended
June 30, June 30,
2024 2025 Change
RMB'000 RMB'000
Net income attributable to Noah shareholders 231,278 327,540 41.6 %
Adjustment for share-based compensation 58,479 37,788 (35.4 )%
Add: settlement reversal (11,476 ) - N.A
Less: Tax effect of adjustments 11,061 7,558 (31.7 )%
Adjusted net income attributable to Noah shareholders (non-GAAP) 267,220 357,770 33.9 %
Net margin attributable to Noah shareholders 18.3 % 26.3 %
Non-GAAP net margin attributable to Noah shareholders 21.1 % 28.8 %
Net income attributable to Noah shareholders per ADS, diluted 3.30 4.65 40.9 %
Non-GAAP net income attributable to Noah shareholders per ADS, diluted 3.81 5.08 33.3 %

^12^ Noah’s Non-GAAP financial measures reflect the respective most directly comparable GAAP financial measures excluding the effects of all forms of share-based compensation, impact related to settlements and net of relevant tax impact, if any.

20

Exhibit 99.2


Noah Holdings LimitedAnnounces Strategic Investment in Digital Yield Fund

SHANGHAI, August 28, 2025 /PRNewswire/ -- Noah Holdings Limited (“Noah” or the “Company”) (NYSE: NOAH and HKEX: 6686), a leading and pioneer wealth management service provider offering comprehensive one-stop advisory services on global investment and asset allocation primarily for global Chinese high-net-worth investors, today announced that on August 27, 2025, a subsidiary of the Company committed to subscribing for certain interests in a private credit digital yield fund with a total capital commitment of US$50 million, subject to the terms and conditions provided in the subscription documents. This digital yield fund is managed by Olive, the overseas asset management arm of Noah, and is the first stablecoin yield fund established by Olive in cooperation with Coinbase.

Guided by its primary treasury objective of enhancing returns on the basis of capital preservation, the Company’s subscription in this digital yield fund represents a strategic allocation to a “cash management plus” product. The investment employs a dual-allocation strategy, focusing primarily on generating stable income from a risk-defined credit portfolio, while obtaining controlled and ancillary exposure to the digital asset ecosystem for the purposes of long-term diversification and capability-building.

Ms. Jingbo Wang, Co-founder and Chairwoman of Noah, commented, “This investment reflects our commitment to prudent capital allocation, portfolio diversification, and capturing growth opportunities in emerging sectors. It aligns with our long-term objectives of delivering consistent, risk-adjusted returns for our shareholders.”

ABOUT NOAH HOLDINGS LIMITED

Noah Holdings Limited (NYSE: NOAH and HKEX: 6686) is a leading and pioneer wealth management service provider offering comprehensive one-stop advisory services on global investment and asset allocation primarily for global Chinese high-net-worth investors. Noah’s American depositary shares, or ADSs, are listed on the New York Stock Exchange under the symbol “NOAH,” and its shares are listed on the main board of the Hong Kong Stock Exchange under the stock code “6686.” One ADS represents five ordinary shares, par value $0.00005 per share.

In the first half of 2025, Noah distributed RMB33.1 billion (US$4.6 billion) of investment products. Through Gopher Asset Management and Olive Asset Management, Noah had assets under management of RMB145.1 billion (US$20.3 billion) as of June 30, 2025.

Noah’s domestic and overseas wealth management business primarily distributes private equity, public securities and insurance products denominated in RMB and other currencies. Noah’s network covers major cities in mainland China, as well as Hong Kong (China), New York, Silicon Valley, Singapore, and Los Angeles. The Company’s wealth management business had 464,631 registered clients as of June 30, 2025. Through its domestic and overseas asset management business operated by Gopher Asset Management and Olive Asset Management, Noah manages private equity, public securities, real estate, multi-strategies and other investments denominated in RMB and other currencies. The Company also operates other businesses.

For more information, please visit Noah at ir.noahgroup.com.

SAFE HARBOR STATEMENT

This announcement contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “future,” “intends,” “plans,” “believes,” “estimates,” “confident” and similar statements. Noah may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in announcements, circulars or other publications made on the website of The Stock Exchange of Hong Kong Limited (the “Hong Kong Stock Exchange”), in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about Noah’s beliefs and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. These statements include, but are not limited to, estimates regarding the sufficiency of Noah’s cash and cash equivalents and liquidity risk. A number of factors could cause Noah’s actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: its goals and strategies; its future business development, financial condition and results of operations; the expected growth of the wealth management and asset management market in China and internationally; its expectations regarding demand for and market acceptance of the products it distributes; investment risks associated with investment products distributed to Noah’s investors, including the risk of default by counterparties or loss of value due to market or business conditions or misconduct by counterparties; its expectations regarding keeping and strengthening its relationships with key clients; relevant government policies and regulations relating to its industries; its ability to attract and retain qualified employees; its ability to stay abreast of market trends and technological advances; its plans to invest in research and development to enhance its product choices and service offerings; competition in its industries in China and internationally; general economic and business conditions in China; and its ability to effectively protect its intellectual property rights and not to infringe on the intellectual property rights of others. Further information regarding these and other risks is included in Noah’s filings with the U.S. Securities and Exchange Commission and the Hong Kong Stock Exchange. All information provided in this press release and in the attachments is as of the date of this press release, and Noah does not undertake any obligation to update any such information, including forward-looking statements, as a result of new information, future events or otherwise, except as required under the applicable law.

Contacts:

Noah Holdings Limited

Rick Chan

Tel: +86-21-8035-8292

ir@noahgroup.com