Earnings Call Transcript - SRAD Q4 2023

Operator, Operator

Good day, and welcome to Sportradar's Fourth Quarter 2023 Earnings Conference Call. As a reminder, this call is being recorded. I would now like to hand the conference over to Jim Bombassei, Head of Investor Relations and Corporate Finance. You may begin.

Jim Bombassei, Head of Investor Relations and Corporate Finance

Thank you, operator. Hello everyone, and thank you for joining us for Sportradar's earnings call for the fourth quarter of 2023. Please note that the slides we will reference during this presentation can be accessed via the webcast on our website at investors.sportradar.com and will be posted on our website at the conclusion of this call. A replay of today's call will also be available on our website. After our prepared remarks, we will open up the call to questions from investors. In the interest of time, please limit yourself to one question, plus one follow-up. Please note that some of the information you will hear during this discussion today will consist of forward-looking statements, including without limitation, those regarding revenue and future business outlook. These statements involve risks and uncertainties that may cause actual results or trends to differ materially from our forecast. For more information, please refer to the Risk Factors discussed on our Annual Report on Form 20-F and Form 6-K filed today with the SEC, along with the associated earnings release. We assume no obligation to update any forward-looking statements or information, which speak as of their respective dates. Also, during today's call, we will present both IFRS and non-IFRS financial measures. Additional disclosures regarding these non-IFRS measures, including a reconciliation of IFRS to non-IFRS measures, are included in the earnings release, supplemental slides, and our filings with the SEC, each of which is posted to our Investor Relations website. Joining me on today's call are Carsten Koerl, our Chief Executive Officer, and Gerard Griffin, Chief Financial Officer. And now, let me turn the discussion over to Carsten.

Carsten Koerl, CEO

Thanks, Jim. Good morning. We are excited to speak with you today to provide an overview of our performance in 2023 and our strategic outlook in 2024. As a global leader in sports technology, we continue to consistently deliver above market growth at scale. This reflects the depth of our content and the high value proposition of our product offering, supported by the breadth of our client and partnership relationships. In 2023, we continued to scale and refine our business strategically, delivering strong growth in revenues, profitability, and cash flow. We also drove stronger operating leverage while continuing to invest in our content and technology capabilities. We plan to maintain this growth momentum in 2024 with a more agile and focused organization. In 2023, we delivered revenues and adjusted EBITDA at the high end of our guidance range, with revenues up 20% and adjusted EBITDA increasing 33%. This marks the third consecutive year we delivered at least 20% revenue growth. We also improved our adjusted EBITDA margins by 1.8 percentage points and grew net cash flow from operating activities by 54%, highlighting the operational leverage in our model. Now I will touch upon several operating highlights in 2023, illustrating our exceptional performance. First, we are thrilled to be selected as the successful bidder for the global ATP data, betting, and streaming rights for the next six years. We are truly excited about what this will bring to tennis fans around the world. Both Sportradar and ATP have great ambitions to revolutionize sports betting in tennis, bringing to market innovative products and services, some of which I will discuss shortly. In addition to ATP, we strengthened our content portfolio with other long-term partnerships, including with NASCAR, CONMEBOL, the South American Football Confederation, and Bundesliga, the premier German Soccer Federation. Collectively, these partnerships fuel our ambitious product roadmaps to transform the sports betting experience, foster more in-play betting, and drive more value to our clients and Sportradar. With our NBA partnership, we expanded several of our commercial deals, including Caesars Sportsbook and BetMGM for official NBA data. With these, we now have agreements with all the major operators in North America, which represents nearly 100% of the U.S. market, signing on for official NBA data. We were also selected to power Taiwan Sports Lottery, the sixth-largest sports lottery globally. We have fully integrated Sportradar's Sportsbook solution across more than 2,600 retail outlets as well as web and mobile channels. This is another great win and we now work with nearly 50 lotteries around the globe and intend to sign additional partnerships in the near future. These achievements and the results this past year speak to the tremendous progress we are making to cement our position as the partner of choice in the industry. Given the strength of our business fundamentals and the confidence in the positive outlook for the future, our Board of Directors approved a $200 million share buyback, underscoring our confidence in the long-term value proposition. I also want to take a moment to update you on our CFO search. We have been conducting our search progress and have some strong candidates under consideration. We are confident we will select a strong individual to take on this role. I'm excited about the strong foundation we established and the momentum we have against opportunities that await us in 2024. Core to this is the depth and breadth of our real-time sports content, data, and technology, which are the key competitive advantages and serve as a foundation for our growth engine. We cover approximately 1 million events annually across approximately 70 sports and partner with approximately 400 sports leagues and federations. We are the leading solution provider of unparalleled insights into sports. The continued enhancing and scaling of the real-time content and data fuels our innovative product development, helping to drive future growth and leverage in our business. In 2023, we further strengthened these assets, most notably through our partnership with NBA and ATP. These global partnerships bring incredible reach and value to our overall content portfolio and product offering. As I have mentioned on previous calls, tennis has a global fan base of 1.6 billion, making it one of the most popular sports, underscoring its enormous reach and appeal. Similarly, basketball is a hugely followed global sport with 2.2 billion fans worldwide. Our approach to our portfolio of rights is both strategic and deliberate, focusing on the rights that deliver the highest ROI and allow us to continue to invest, innovate, and deliver the best value for our clients, partners, and shareholders. We believe we have the right mix and scale of content. While we have the ability to acquire more rights if the ROI makes sense. We do not need additional rights in order to deliver on our growth targets. Now turning to our product roadmap. It is packed with exciting innovations, leveraging our proprietary tech and delivering further value to our clients. From expanding Live Ops markets to enhanced streaming betting products to creating next-level betting engagement tools, we continue to define the sports betting experience. As I mentioned, at the core of our strategy lies the product authorization and deep data and how it enables us to launch new end-value add products to the market that create a more immersive betting experience. Our partnerships with the NBA and ATP are great examples of this. We are creating deeper insights from games and matches, driving innovation, enriching the fan experience, and stimulating in-play betting. Let's talk about some of these innovations and new products. First, I'm excited to discuss our new Sportradar Foresight Streaming Technology, which we launched initially with the ATP and went live earlier this month in Indian Wells. ForeSight enhances our core audiovisual offering by seamlessly integrating animated overlays such as live broadcast graphics, statistics, and visualizations directly into the video stream of games for sportsbooks. This leads to an enhanced viewing experience and excites bettors about new in-play betting markets, as we gear up to introduce micro betting later this month. We will provide sports fans with the opportunity to bet on key moments in the match. We are also very pleased to roll out our emBET product to the NBA's league Pass OTT platform. emBET, another industry-first product, integrates live betting content in real-time into an OTT platform, offering a wide range of real-time data, including point spread, over/under, and player props. emBET creates the ultimate integrated betting and watch experience during live stream broadcasts of a game and reduces friction when OTT viewers want to place bets. It is great to see that emBET has already seen significant uptake with unique users growing tenfold since it launched at the beginning of this year. As we add additional betting functionality over the coming months, we anticipate usage to continue to climb. We are also very excited about our game-changing odds offering, which builds on our market-leading core odds solution by generating odds tailored for individual sportsbooks based on their real-time liquidity. We are very excited about how this has already proven itself in the marketplace, generating an approximately 10% higher margin for sportsbooks on their betting tickets. These are a few examples of products that have either launched or will launch in 2024. I feel great about our robust product roadmap and the opportunities it'll unlock. Moving to our 2024 financial growth, we see a clear path to delivering robust growth. We expect another year of at least 20% revenue and adjusted EBITDA growth. Execution of our game plan in 2024 should position us for continued growth and meaningful operational leverage over the coming years, as well as strong free cash flow generation. Our growth in 2024 will be underpinned by our recurring business, which will benefit from underlying market growth and contractual increases in addition to unlocking further value leveraging our best-in-class product and content portfolio. Furthermore, we will see a meaningful step-up driven by our newly acquired NBA and ATP rights. In conclusion, we are indispensable, trusted partners of the sports industry, delivering solutions at scale. Our exceptional leadership is laser-focused on driving efficiency, excellence, and quality across the board. Underpinning this is our unwavering focus on client and shareholder value as we execute against our strategic priorities and 2024 growth plan.

Gerard Griffin, CFO

Thank you, Carsten. We delivered strong revenue and EBITDA growth in 2023, closing out the year with our financial results at the high end of our guidance range. Our business fundamentals are strong and we are well-positioned for continued growth and success in 2024 and beyond. Our fiscal 2023 financial results reinforce the durability and scalability of our growth profile, as well as our focus on profitability. Revenues were EUR878 million, up EUR147 million or 20% year-over-year. Profit for the year from continuing operations was EUR35 million, up EUR24 million or 230% year-over-year. Adjusted EBITDA was EUR167 million, up EUR41 million or 33% year-over-year. Adjusted EBITDA margins were 19%, an improvement of 1.8 percentage points year-over-year. Net cash flow from operating activities was EUR259 million, up EUR91 million or 54% year-over-year. Our revenue growth was well ahead of our market growth rates, enabled by focused execution and the scale of our business. This was driven by strong growth from our recurring client base, including strong expansion in fast-developing markets like the U.S. and new global client wins such as the Taiwan Lottery. We have made significant progress in driving profitability, improving operating leverage by 1.8 percentage points, due primarily to leverage in our sports rights and personnel expenses, as well as a stronger revenue mix. We continue to maintain a strong balance sheet, closing the year with liquidity of EUR497 million, comprised of EUR277 million of cash and cash equivalents and a EUR220 million revolving credit facility with no amounts outstanding. Today, we are pleased to announce that our Board of Directors has approved a $200 million share buyback program, justified by our strong business fundamentals and our confidence in the long-term profitability and cash flow outlook for the company. Now turning to the fourth quarter. We delivered revenues of EUR253 million, up EUR46 million or 22% year-over-year. We are very happy with the market performance of all major product lines, with each generating at least 20% growth. Recurring betting was up EUR26 million or 25% year-over-year with strong performances across all the main product lines. In particular, Live Odds and Data were up 15% year-over-year, MBS was up 48% year-over-year, driven by the initial set of revenues for the Taiwan Lottery and a rebound in our MTS business in the latter part of the quarter. Rest of World AV was up EUR8 million or 20% year-over-year, supported by the addition of our new CONMEBOL and NBA rights and an uplift in services to existing and new clients. The United States was up EUR12 million or 28% year-over-year, driven by strong market performance, including the initial contributions from our NBA deal and an uplift from selling additional services to existing and new clients. In U.S. dollar terms, our U.S. business grew 37% year-over-year. All other revenues were broadly flat year-over-year. Profit for the quarter from continuing operations was EUR23 million compared to a loss of EUR33 million in the previous year. This improvement was driven primarily by a EUR40 million positive year-over-year impact from foreign currency and a stronger revenue contribution in the current year. Looking at our adjusted EBITDA, adjusted EBITDA was EUR40 million, up EUR4 million or 13% year-over-year. Adjusted EBITDA margins were 15.7%, down 1.3 percentage points and deleveraged from higher sports rights, partially offset by operating leverage primarily in personnel expenses. Personnel expenses were EUR89 million, up EUR8 million or 10% year-over-year. Sports rights were EUR75 million, up EUR25 million or 51% year-over-year, driven by the new rights, in particular, the kickoff of our NBA partnership in the current quarter. In summary, we delivered a strong Q4 financial performance to cap off a strong growth year in 2023, where we have delivered at the high end of our guidance ranges. With these strong business fundamentals, we are well-positioned for continued growth and success in 2024. With that, let's turn to our 2024 outlook. For fiscal 2024, we expect to continue to scale our business globally, delivering at least 20% growth in revenue and EBITDA, which will equate to a base case of revenues of EUR1.050 billion, adjusted EBITDA of EUR200 million, and adjusted EBITDA margins of 19%. In fact, just to consider when assessing our outlook for 2024 include our outlook assumes a Euro to U.S. dollar exchange rate of 1.07. Revenue growth will be driven primarily from our strong recurring client revenue streams, leveraging our best-in-class content and product portfolio amplified this year by the addition of our ATP and NBA partnerships. As we've noted in the past, we will continue to challenge all aspects of our business to ensure we are focusing our talent and resources on the most profitable growth opportunities and unlocking operating leverage. We expect the strategic actions we have taken today, as well as our continued focus on sustainable profitability in 2024, will unlock approximately 5 percentage points of operating leverage collectively in personnel cost of sales and other operating expenses. This should offset the impact on operating leverage resulting from the one-time step-up in sports rights costs, primarily from the first full year of our NBA and ATP partnership deals. Accordingly, for the full year, we expect our adjusted EBITDA margins to be similar to 2023, progressing from the mid-teens in the first half of the year into the low 20s in the second half of the year. This seasonality is primarily a function of the facing of sports rights costs and the realization of the full year run rate benefits from our cost structure. We are very much focused on enhancing margins and free cash flow generation, and as we look out beyond 2024, we expect to unlock operating leverage from all major expense line items as we continue to scale our business, actively manage our operating cost run rates, and benefit from a more stable sports rights portfolio cost space. As we reflect on our performance in 2023 and our outlook for 2024, we are well on track to deliver on the long-term financial targets we outlined at the time of our IPO. Namely, revenue growth of at least 20% and adjusted EBITDA margins in the 25% to 30% range. Before we open the call for questions, I want to note that we expect to enhance and simplify our financial reporting in 2024, better aligned with the changes we've made to our business organization. We will have more to communicate on this in advance of our Q1 earnings call. With that, we would like to open the call for questions. Operator, will you open the line for questions?

Operator, Operator

Thank you. Our first question comes from Michael Graham with Canaccord.

Michael Graham, Analyst

Hey, good morning. Thank you and thanks for all the detail. I wanted to ask about two things. One, in the press release, you talked about some nice initial contributions from the new NBA deal. I just wanted to dig into that a bit and maybe see if there was anything incremental you could share about some of the customer conversations and what were they really excited about? And then I just wanted to ask more broadly, can you just make a comment on your product roadmap for the year? Should we expect this to be a relatively innovative year relative to 2023? Thank you.

Gerard Griffin, CFO

Hi. This is Gerard. Thanks for the question. In terms of the NBA, as we said in our prior earnings call, this is a premium partnership we have that's worth over $1 billion in revenue to us over the lifetime. It's off to a very strong start. We have locked in all of the major operators here in the States and we've got really strong engagement internationally as well, given it is a global deal. It's performing, as we said, ahead of our original expectations, and it's obviously implied in our guidance.

Carsten Koerl, CEO

And on the product roadmap, as you saw, we launched Foresight, we launched Alpha and emBET, all this year. How can we convert quicker into life and how can we collect more data? Yes, you're right. We can expect more of those products. We have a full ramp-up engine here and we are focusing sharply on those two topics: live conversion and collecting more data to put into innovative products.

Operator, Operator

Our next question comes from Ryan Sigdahl with Craig-Hallum Capital Group.

Ryan Sigdahl, Analyst

Good morning, Carsten and Gerard. I want to start with sports rights. Looking at Slide 22, very helpful. Appreciate that. But based on the existing contracts you have, any more specifics you can give on sports rights leverage in 2025 and the next several years, as you season and get into year two, three of the NBA and ATP, but also considering you have a renewal with Major League Baseball and others coming?

Carsten Koerl, CEO

Hi, Ryan. Carsten here. For the sports rights, like we said, we are focusing on the return on investment looking into that. We are sitting on a strong cash position. We are perfectly placed by our scale and the distribution power that we have. But we carefully evaluate for every right what is the return on investment. If that fits into our long-term proposition, of course, we are ready to acquire new rights. For the moment, the numbers which we present are numbers that we can fulfill and deliver with the rights we have. We feel pretty strong and confident about where we are sitting, but we are monitoring the market actively.

Gerard Griffin, CFO

Ryan, just to build on Carsten's comment, when you think about ‘25 and ‘26, as we stated in our prepared remarks, we have the ability to deliver operating leverage across all line items, including sports rights. And this year it's a meaningful step up because we're adding two very important premium rights in ATP and NBA. But as the amortization of those rights is fixed over the lifetime. So as we go into outer years, that's a definitive, we know over the life of these deals what that sports rights number is. We also know that as these deals evolve, we see an evolution of the revenue, which means the contribution from these deals will be more beneficial to the company in the latter half of these deals than in the early years. So, that in itself will enable us to have more confidence and operating leverage as we look out beyond ‘24.

Ryan Sigdahl, Analyst

Then just for my follow-up question, Carsten, is there anything you have to say on Brazil? I think you guys do some business currently with your large customers like Bet365 there. But I guess how does regulating that market change those deals, and any potential opportunities there? Thanks. Good luck guys.

Carsten Koerl, CEO

Thank you, Ryan. I'm flying to Brazil in four weeks’ time. There is a big conference there. It is a very exciting market. It is a priority for us and for me; the market, how we see that at the moment is still in the gray zone. So we still see adaptations. There is a piece of law that was introduced in December last year. Still, there are no licenses given. We expect that this will happen in the second quarter or beginning of the third quarter. So the market is ramping up here. From a size perspective, the online gray market with the big players you mentioned is maybe a EUR2 billion GGR. We expect with regulation that the market is growing to about EUR5 billion GGR per year. To put that into comparison, the U.S. is around EUR10 billion. So that shows you it's a very scalable and sizable opportunity driven by soccer. Our comparable deal here is very supportive, and we are looking to strengthen this portfolio to attack Brazil for years, but it's a focus area for us.

Gerard Griffin, CFO

Operator, we will take our next question.

Operator, Operator

Our next question comes from Bernie McTernan with Needham & Company.

Bernie McTernan, Analyst

To start, I would like to understand how much of the expected growth of over 20% in revenue this year is due to rate versus volume. Additionally, I'm interested in how the new rights deals are impacting revenue. As a follow-up, could you discuss the future revenue visibility for the business and the sustainability of that 20% plus growth in the coming years, especially in light of the $200 million buyback authorization?

Carsten Koerl, CEO

Yes, in terms of looking at the 20% growth, the largest element comes from what we call business as usual. In other words, it's contractual increases year-on-year and market growth. Our focus on client centricity and adding new clients into our core business. You could estimate that broadly at roughly 60%. The balance, to your point, is the step-up from ATP and NBA from a revenue perspective. Obviously, from a sports rights perspective, we talked about that. That's the deleverage factor that you see in '24. That's the basic shape of '24. As we look out into '25 and '26, we expect to continue to grow. We are not giving long-range guidance on this call, but if you look at our historical performance and the investments we are making into new technology and new products, we have confidence that we've got the leverage to continue to grow our top-line, and more importantly, unlock operating leverage as we think about '25, '26, and beyond. The buyback, obviously, when we look at our stock price and we look at the value, we believe that there is obviously significant more value in the fundamentals in the future of this company than we're currently getting credit for. We thought it was appropriate to put a buyback in place so that we can address the purchasing back stock at lower levels. It's just a nice lever to have within our capital allocation strategy as we move forward. If you think more broadly about capital allocation, obviously, we believe in the future of our business, so we will continue to invest in areas where we feel we can scale our capabilities and the opportunity further. The buyback is just one aspect of our capital allocation strategy.

Operator, Operator

Our next question comes from Robin Farley with UBS.

Robin Farley, Analyst

Great. Thank you. I wonder if you could give us some color on how U.S. EBITDA fits into your guidance for 2024 in terms of the overall EBITDA target?

Gerard Griffin, CFO

Yes. The U.S. is profitable in 2024 and it's continuing to evolve. It's growing; obviously, top-line and we are seeing operating leverage in the U.S. From that perspective, it's expected to be profitable. Obviously, it came in Q4 with compression because of the NBA deal, but with the benefits of the revenues from the NBA plus growth in the rest of the portfolio, plus our focus on managing profitability and run rates, the U.S. will be a profitable contributor to our business in 2024.

Carsten Koerl, CEO

Robin, maybe I can add. We expect to outperform the market growth in the U.S. according to the statistics, which we all have. We think we have a leverage here. We will grow stronger than the market in the U.S. To repeat, yes, we expect to be profitable in the U.S., more profitable than we have been this year.

Robin Farley, Analyst

Okay. Thank you. Maybe just as a follow-up, just as you're talking about how your sports rights costs are fairly fixed now, and there'll be this operating leverage and with the growth new markets coming on. But is there a thought that you guys might, at some point, not on the call today, but that you might give three-year targets at some point, given that maybe some of these expenses, you have pretty good visibility on and there's also pretty good visibility on some of the revenue growth in the U.S. I'm just curious if that's something you think you might do in the next few quarters, or any thoughts on that?

Gerard Griffin, CFO

No, there are thoughts on that in terms of giving more long-range outlook and a deeper look into the company, but there will be more to come on that in future calls.

Operator, Operator

Our next question comes from David Katz with Jefferies.

David Katz, Analyst

I think this is a similar vein to the prior question, but with respect to the NBA sort of cost weight and its impact on margins, can you just talk a bit about what the trajectory of that is as we move out into the little longer term? Just so we can start to envision how the profitability there works?

Gerard Griffin, CFO

Yes. The actual sports rights cost is fixed. All those projections are done so we know exactly how much we're amortizing every quarter because it's on the balance sheet and it's amortized over the life of the deal. The variable part is obviously the evolution of the revenues, which are projected to grow over their lifetime. As you think about that, you're starting in the teens in terms of the flow-through from an EBITDA point of view, growing into the 20s. And by the end of the contract, you're north of the 30s, just because of the nature of the lifetime. Lifetime on that deal and similar for the ATP deal; you're looking at margins lifetime that are in the realm of our long-term goals of 25% to 30%. So again, it's math. As you think about a fixed line for the sports rights and a growth curve for the revenue with no real meaningful incremental OpEx considerations, you're looking at a higher return on these deals in the latter years than you are in the early years.

Carsten Koerl, CEO

Maybe, you can add one element on it. That's the live conversion. That's a benefit for us. When we manage to convert more pre-match into live betting, that means that for every percentage point which we can convert, it's a EUR1.2 million flow-through on our revenues without costs we are sitting on this property.

David Katz, Analyst

If I can just follow up a little bigger picture question, which I suppose also seconds the appetite for some long-term targets, but we think about the next three years. Can you just talk a bit about how much of the path to profitability and revenue growth is within your control through new product introductions on the roadmap versus growth in just the underlying markets?

Gerard Griffin, CFO

I will begin by discussing our operating expenses. Sports rights are fully within our control, and we will choose to add any new rights to our portfolio only when we see the potential for a profitable return that supports our growth. Our expenses, excluding personnel costs, have increased only in the single-digit percentage range, and we plan to continue managing those tightly. Additionally, we have focused on profitability regarding personnel costs, which we can control by deciding where to allocate our talent. While there is some uncertainty about the future, we remain focused on our run rates and how we will invest our capital going forward. On the revenue side, the size and diversity of our content and product portfolio allow us to provide substantial value to our clients, of whom we have over 900 sports betting partners globally. We feel optimistic about achieving a growth rate that aligns with the market. Moreover, our investments in new products, innovation, and pricing capabilities position us to exceed market growth rates. Historically, we have met our targets and will continue to do so based on the guidance provided this year. While the future is uncertain, our company's unique capabilities give us a significant advantage in scaling and achieving growth compared to others in our industry.

Operator, Operator

Our next question comes from Jordan Bender with Citizens JMP.

Jordan Bender, Analyst

Good morning, everyone. Gerard, I want to follow up on the share repurchase comments you made earlier. Is there a way to think about cadence, whether it's dollar amount or just number of shares once that trading window opens here in a couple of months?

Gerard Griffin, CFO

Jordan, as you know, with these 10b5-1 plans, we will obviously be working with an investment bank in terms of the execution. Under the plan, we'll be managing the level of spend based on the trading volume of the stock and where the stock price is landing. We obviously will be only doing a percentage of the trading volume. We have a low liquidity in the market. But as you know, with these kinds of plans, generally, you're looking at a 10% to 15% as sort of governor on the purchasing you would do just so you're not influencing the stock in an abnormal way. Outside of that, it will be opportunistic. It will depend on where the stock is and the trading volumes. The plan is governed by its parameters. Their standard parameters are nothing unusual in there. We'll see how it evolves over the coming quarters.

Jordan Bender, Analyst

And then just on the net retention ratio, that seems to have fallen off in the back half of the year. Is there anything to kind of call out on that?

Gerard Griffin, CFO

No. I think it's scale. It's still a very strong; any ratio above 100 is really strong. What I would say is, when you think about the additional adds to our portfolio with the NBA and ATP rights and some of the focus on client centricity, I'd say, to put it in my old parallel, same-store sales should be stronger in '24 than they were in 2023, so that will obviously help the ratio going forward.

Operator, Operator

Our next question comes from David Karnovsky with JPMorgan.

David Karnovsky, Analyst

Hi, thanks for the question. Carsten, with AV streaming, it's a fairly developed market internationally, more nascent in the U.S., but we have started to see products come through from some of the leagues like MLB and NHL or NFL with your competitor. Curious first what you're seeing in terms of engagement with these live streams? And then maybe with the NBA specifically, just given they're going to negotiate overall media rights soon, do you see an opportunity coming out of that process for more dedicated betting streams that you could power?

Carsten Koerl, CEO

Yes. That's a good question because it looks into the future. And I think where this is going is hyper-personalization. So you're going to need to know the sports fan, you're going to need to know which team, which player, and then you need to give them a customized experience. That's where this is going. Foresight is touching on this first. We are using already deep data to show some information about the match that you can't see. So you visualize the performance, you anticipate what is the board speed, and you're giving this experience to the user. The next step is to really customize this for the user and stimulate the user for whatever you want to do with monetization. It can go into sports betting, but it's not limited to that. It's merchandising, it's ticketing, it's sponsoring. Now speaking to our partners on the NBA side, that's exactly what they're looking for. So the future of this is hyper-personalization, trying to embed all the data points and all this information and giving a very enriched digital product to the sport fan. The competition here is globally for the Tier 1 sports and the NBA prides itself on being the most innovative sport. So for us, that was one of the big decision points. While we chose NBA as our premium partner to be innovative, that's where the market is going. And I think for the Tier 1 rights holders, that's a very important aspect to use technology to distribute their product further. Yes, there is a good side aspect for us in sports betting, given the size of the global media market, you see where this is trending to and Sportradar is embedding itself as the technology partner, premium partner for the NBA.

Operator, Operator

Our next question comes from Stephen Grambling with Morgan Stanley.

Stephen Grambling, Analyst

Can you hear me?

Carsten Koerl, CEO

Yes.

Stephen Grambling, Analyst

I guess a couple follow up on the reorganization. One, I guess where are we in terms of the labor savings, achieving those? Where have they generally come from so far? And is the business right now being operated the way that the segment results are currently disclosed, or is it much more centralized? Thanks.

Gerard Griffin, CFO

Yes, the majority of the actions that we announced in the latter half of last year are complete. You'll see the benefit of those flow through in ‘24 more in the second half of the year than the first half of the year. And we, as we indicated in our prepared remarks, as you're thinking about your models and you're thinking about EBITDA margins, think about sort of mid-teens for the first half of the year and then growing into the 20s in the second half of the year. It's just a function of the sports rights and obviously getting the benefits from the actions we took in ‘23, but also our continued focus on profitability in ‘24. From that point of view, that's how you should think about it.

Carsten Koerl, CEO

Maybe if I can add more on the CEO personal note here. The teams are feeling extremely empowered with the reorganization. We focus sharply on the product, on the ROI, and on the growth and the innovation driven there. We have significant more clarity and significantly more focus to execute on this. So that comes from inside our organization. It needs some time to restructure all teams and scale this down, but we feel very strong about this and we see very positive results already.

Gerard Griffin, CFO

I would just build on that. I haven't left the building yet. But as I think about the leadership team, there's seven of us in the leadership team; that group is very much, as Carsten said earlier, focused on the priorities and the opportunities we have ahead of us. One of those things as we grow our top-line is operating leverage, as I said in some of the other questions. While that may sound like a financing, it's a visceral focus by the leadership on making sure we are investing in the right areas and we are managing our run rates in a way that we are unlocking that value. That's not going to change. Whoever comes into the CFO seat, as Carsten said, we have a very strong finance organization. But more importantly, they are coming into a management team that's dialed in on the opportunity. What they need to do is continue to focus us on the right ROIs, the right level of operating leverage, and let the rest take care of itself. I think from that point of view, just to build on Carsten's point, we have a very strong team in this organization. My personal decision aside, this company is well dialed in to continue to grow profitably.

Carsten Koerl, CEO

Operator, we'll take our last question.

Operator, Operator

Our last question comes from Shaun Kelley with Bank of America.

Shaun Kelley, Analyst

Hi. Good morning. Can you hear me?

Carsten Koerl, CEO

Yes.

Shaun Kelley, Analyst

Great. Thank you for squeezing me in here. I just wanted to go back to the sort of MTS and NBA growth that you saw, and just I'm thinking more about 2024, and just trying to get a sense of it. It goes back a little bit to, I think, David's question at a high level. Are there any new geographic markets that are meaningfully outgrowing the core? And I guess, Carsten, the reason I ask is, obviously, we see some maturity and some regulatory headwinds in the more mature European markets, particularly the UK and the Netherlands. Just trying to think about where you're seeing globally that meaningful outsized growth. Specifically, is there anything in for Brazil? Or is that entirely upside if that market comes online in the second half?

Carsten Koerl, CEO

Hi, Shaun. We see Brazil, as I just told you. The opportunity here is probably a EUR5 billion GGR per year for the next three years. That's EUR15 billion, comparing it with the U.S. with EUR10 billion; that shows the size and scale. Of course, that is the optimistic case here that the regulation goes fully in place in a way that the sportsbooks are empowered to really invest decently in that market opportunity. So we are very bullish and optimistic on this. There are a couple of other small states in Latin America where we think that's interesting and it's interesting to look into. Africa continues to grow, besides all the local issues which we see in Nigeria and South Africa. We see overall a strong growth here in Europe. You are right; there are countries where we see it is a bit more difficult. The UK is probably the most prominent of these, but there are other opportunities, for example, in Italy or in Croatia where we see the opposite. So I would say that's a balanced view for Europe. Looking into Asia, we have continued to monitor India very closely. We are looking into the Philippines and we believe there is an opportunity, not in this year, but maybe in two or three years in Japan, not so much in China. So overall, if I'm looking around the globe from a growth opportunity, we see significantly more opportunities than threats. That's the overall picture. Looking to MTS and MBS, we see enormous scale. We see that we established the system which is really solving a problem for the operator. It's delivering a higher return for them in risk management with lower costs. And we see that this product is really sensational performing. That is something which we can relatively quickly implement with the operators. The risk management, the managed betting service and the platform is a slower development. It takes longer, longer lead times to convert operators on the platform. But we showed that we can do this on scale with the Taiwanese lottery. We are building up here a very strong pipeline for looking into managed betting services in the future. It'll take a bit longer than the MTS integration, and to finally give you the percentages, 75% of it is MTS, 25% of it is the managed betting sports book services, what we predict in the next years.

Shaun Kelley, Analyst

Great. Thank you so much. And then maybe as just a follow-up, same idea, but obviously the year experienced a little bit of pressure in the rest of world betting segment margins. Is that just, I mean, amortization of sports rights across the broader global portfolio or is there anything else that's driving that? Do you expect that to start to level out again as you gain operating leverage? Anything specifically to cloud on the segment margin side?

Gerard Griffin, CFO

No, I think it's partially due to the point you made, sports rights. We also, obviously, are continuing to invest in our global platform with the majority of that cost hitting the rest of the world, which is the largest part of our scale. As you think about moving forward, the rest of the world is sort of you can look at the total company view and rest of the world is very similar. We do expect to see operating leverage over the coming years out of the rest of the world. We actually expect, I know you made some comments about some of the more developed markets. We still expect our rest of world business to grow very strongly over the coming years and for all of the reasons we've said in the various questions and the prepared remarks. So yes, rest of world is expected to follow a similar flow for the total company, which means operating leverage coming out of ‘24 to ‘25 and ‘26.

Carsten Koerl, CEO

Thank you everyone for joining us for our earnings call. We'll turn it back to the operator.

Operator, Operator

Thank you for your participation. This does conclude the program and you may now disconnect. Everyone, have a great day.