Willingdon Wealth Management

CIK

1577773

Location

HUNTERSVILLE, NC

Portfolio Value

Small $293,760,569

Diversification

Diversified

Filing Date

Mar 31, 2020

Global Rank

#1,840 / 5,301 · as of Mar 2020

Top Industry

Software - Infrastructure 14.7%

3Y Alpha vs SPY

-7.7%

Period ended 6 years ago

Filed Apr 21, 2020 · 6y

Clone Performance

Jul 2023–Jul 2026 · vs SPY

Hypothetical growth of cloning every reported 13F position and rebalancing on each filing, indexed to the same start.

Cloned portfolio

+44.8%

SPY

+76.5%

Annualised alpha

-7.7%

Max drawdown

−11.5%

Estimate. 13F holdings are quarter-lagged and long-only, so the clone rebalances about 45 days after each period end — when the filing becomes public — and excludes options and short positions. Past performance does not predict future results.

Portfolio Concentration

208 positions · as of Mar 31, 2020

Top Position

10.1%

of portfolio value

Top 5

27.7%

of portfolio value

Top 10

41.1%

of portfolio value

HHI

296

Diversified

Sector Breakdown

As of Mar 31, 2020

Sector	% Portfolio	Value	Positions
Technology	18.3%	$53,780,101	25
Industrials	14.6%	$43,011,197	24
Healthcare	11.8%	$34,542,180	26
Consumer Defensive	10.7%	$31,443,443	23
Unclassified	9.9%	$29,028,216	6
Financial Services	9.4%	$27,511,711	35
Communication Services	8.6%	$25,184,002	11
Real Estate	7.2%	$21,176,829	6
Consumer Cyclical	4.6%	$13,572,708	19
Energy	2.8%	$8,249,647	13
Utilities	1.3%	$3,890,742	10
Basic Materials	0.8%	$2,369,793	10

Portfolio Positions

Compact Export CSV View 13F filing

208 positions · $293,760,569 total · as of Mar 31, 2020

All sectors Basic Materials Communication Services Consumer Cyclical Consumer Defensive Energy Financial Services Healthcare Industrials Real Estate Technology Utilities

Showing 1–50 of 208 positions by value · page 1 of 5

Ticker	Company	Type	Shares	Δ Shares	Value (USD)	% Δ Value	% of Portfolio
MSFT	Microsoft Corp Technology	First	188,829	—	$29,780,221	—	10.14%
GLD	Spdr Gold Trust	First	125,447	—	$18,572,428	—	6.32%
PSA	Public Storage Real Estate	First	67,911	—	$13,487,803	—	4.59%
RSG	Republic Services, Inc. Industrials	First	132,196	—	$9,922,631	—	3.38%
WM	Waste Management Inc Industrials	First	104,306	—	$9,654,563	—	3.29%
ORCL	Oracle Corp Technology	First	186,997	—	$9,037,565	—	3.08%
VZ	Verizon Communications Inc Communication Services	First	152,434	—	$8,190,278	—	2.79%
BRK-B	Berkshire Hathaway Inc Financial Services	First	42,184	—	$7,712,500	—	2.63%
SPY	Spdr S&P 500 ETF Trust	First	28,307	—	$7,296,129	—	2.48%
CHTR	Charter Communications, Inc. /Mo/ Communication Services	First	16,168	—	$7,054,260	—	2.40%
COST	Costco Wholesale Corp /New Consumer Defensive	First	24,510	—	$6,988,536	—	2.38%
HD	Home Depot, Inc. Consumer Cyclical	First	33,808	—	$6,312,291	—	2.15%
CCI	Crown Castle Inc. Real Estate	First	43,397	—	$6,266,526	—	2.13%
PFE	Pfizer Inc Healthcare	First	182,485	—	$5,651,140	—	1.92%
URI	United Rentals, Inc. Industrials	First	54,298	—	$5,587,264	—	1.90%
EXPD	Expeditors International Of Washington Inc Industrials	First	82,587	—	$5,510,204	—	1.88%
SPGI	S&P Global Inc. Financial Services	First	23,323	—	$5,407,097	—	1.84%
FDX	Fedex Corp Industrials	First	52,786	—	$5,157,799	—	1.76%
AAPL	Apple Inc. Technology	First	79,238	—	$5,037,357	—	1.71%
V	Visa Inc. Financial Services	First	30,090	—	$4,848,100	—	1.65%
ABBV	AbbVie Inc. Healthcare	First	63,067	—	$4,805,074	—	1.64%
BDX	Becton Dickinson & Co Healthcare	First	24,115	—	$4,249,810	—	1.45%
KO	Coca Cola Co Consumer Defensive	First	95,064	—	$4,206,582	—	1.43%
DG	Dollar General Corp Consumer Defensive	First	27,779	—	$4,194,906	—	1.43%
STZ	Constellation Brands, Inc. Consumer Defensive	First	28,081	—	$4,025,692	—	1.37%
SU	Suncor Energy Inc Energy	First	251,783	—	$3,978,171	—	1.35%
JNJ	Johnson & Johnson Healthcare	First	30,271	—	$3,969,436	—	1.35%
UNH	Unitedhealth Group Inc Healthcare	First	15,833	—	$3,948,433	—	1.34%
SCHW	Schwab Charles Corp Financial Services	First	116,677	—	$3,922,680	—	1.34%
IBM	International Business Machines Corp Technology	First	35,840	—	$3,800,889	—	1.29%
META	Meta Platforms, Inc. Communication Services	First	21,399	—	$3,569,353	—	1.22%
ULTA	Ulta Beauty, Inc. Consumer Cyclical	First	18,701	—	$3,285,765	—	1.12%
CSCO	Cisco Systems, Inc. Technology	First	80,129	—	$3,149,870	—	1.07%
QQQ	Invesco Qqq Trust, Series 1	First	15,367	—	$2,925,876	—	1.00%
PEP	Pepsico Inc Consumer Defensive	First	23,482	—	$2,820,188	—	0.96%
CVX	Chevron Corp Energy	First	36,828	—	$2,668,556	—	0.91%
GIS	General Mills Inc Consumer Defensive	First	50,460	—	$2,662,774	—	0.91%
NVO	Novo Nordisk A S Healthcare	First	79,243	—	$2,385,214	—	0.81%
AMGN	Amgen Inc Healthcare	First	11,756	—	$2,383,293	—	0.81%
BCE	Bce Inc Communication Services	First	53,626	—	$2,191,158	—	0.75%
T	At&T Inc. Communication Services	First	96,620	—	$2,127,243	—	0.72%
LOW	Lowes Companies Inc Consumer Cyclical	First	24,413	—	$2,100,738	—	0.72%
D	Dominion Energy, Inc Utilities	First	28,896	—	$2,086,002	—	0.71%
MMM	3M Co Industrials	First	16,537	—	$1,887,513	—	0.64%
INTC	Intel Corp Technology	First	33,554	—	$1,815,942	—	0.62%
MRSH	Marsh & Mclennan Companies, Inc. Financial Services	First	20,768	—	$1,795,601	—	0.61%
DEO	Diageo PLC Consumer Defensive	First	13,810	—	$1,755,527	—	0.60%
UPS	United Parcel Service Inc Industrials	First	18,282	—	$1,707,904	—	0.58%
TU	Telus Corp Communication Services	First	102,440	—	$1,616,503	—	0.55%
DGX	Quest Diagnostics Inc Healthcare	First	18,648	—	$1,497,434	—	0.51%