MORRIS FINANCIAL CONCEPTS, INC.
CIK
1387386
Location
MOUNT PLEASANT, SC
Portfolio Value
Micro
$3,469,564
Diversification
Diversified
Filing Date
Global Rank
#7,212
/ 8,588
▲ 72
Top Industry
Banks - Diversified
11.5%
3Y Alpha vs SPY
-2.8%
Period ended 3 months ago
Filed Apr 17, 2026 · 2mo
18 quarters · since Dec 2021
Clone Performance
Jun 2023–Jun 2026 · vs SPYHypothetical growth of cloning every reported 13F position and rebalancing on each filing, indexed to the same start.
Cloned portfolio
+64.7%
SPY
+76.8%
Annualised alpha
-2.8%
Max drawdown
−18.6%
Estimate. 13F holdings are quarter-lagged and long-only, so the clone rebalances about 45 days after each period end — when the filing becomes public — and excludes options and short positions. Past performance does not predict future results.
Portfolio Concentration
54 positions · as of Mar 31, 2026 · Δ vs Dec 31, 2025Top Position
16.7%
−0.3 pts
Top 5
43.0%
−3.1 pts
Top 10
55.7%
−3.0 pts
HHI
545
Diversified−43
Portfolio Trend
18 quarters · across all stocks
Sector Breakdown
As of Mar 31, 2026| Sector | % Portfolio | Value |
|---|---|---|
| Technology | 17.1% | $6,188,796 |
| Unclassified | 16.7% | $6,023,449 |
| Financial Services | 15.6% | $5,640,953 |
| Consumer Cyclical | 12.1% | $4,369,136 |
| Healthcare | 10.3% | $3,711,151 |
| Consumer Defensive | 9.6% | $3,469,564 |
| Industrials | 7.7% | $2,775,331 |
| Communication Services | 6.3% | $2,293,408 |
| Energy | 3.3% | $1,191,522 |
| Utilities | 1.4% | $505,953 |
Last Quarter's Activity
Export CSVAdded To
Positions the filer increased
13 positions
| Ticker | Company | Δ Shares | Shares | Value | Open |
|---|---|---|---|---|---|
| WMT | Walmart Inc. | +1,513 | 5,874 | $730,020 | |
| AAPL | Apple Inc. | +768 | 8,641 | $2,192,999 | |
| XOM | Exxon Mobil Corp | +526 | 7,023 | $1,191,522 | |
| JPM | Jpmorgan Chase & Co | +423 | 10,192 | $2,998,078 | |
| PEP | Pepsico Inc | +421 | 3,130 | $486,057 | |
| HD | Home Depot, Inc. | +380 | 1,302 | $428,214 | |
| GOOGL | Alphabet Inc. | +247 | 2,864 | $823,571 | |
| DIS | Walt Disney Co | +168 | 2,305 | $222,155 | |
| RTX | RTX Corp | +40 | 2,014 | $388,500 | |
| VRTX | Vertex Pharmaceuticals Inc / Ma | +23 | 530 | $236,666 | |
| ABT | Abbott Laboratories | +20 | 2,307 | $236,859 | |
| ISRG | Intuitive Surgical Inc | +13 | 489 | $225,424 | |
| IBM | International Business Machines Corp | +4 | 2,886 | $699,537 | |
| No positions match the current search. | |||||
Trimmed
Positions the filer reduced
25 positions
| Ticker | Company | Δ Shares | Shares | Value | Open |
|---|---|---|---|---|---|
| MO | Altria Group, Inc. | −1,396 | 3,789 | $250,036 | |
| TFC | Truist Financial Corp | −575 | 6,485 | $298,115 | |
| MDLZ | Mondelez International, Inc. | −514 | 4,947 | $285,145 | |
| LLY | ELI LILLY & Co | −506 | 1,635 | $1,503,823 | |
| NFLX | Netflix Inc | −453 | 4,316 | $414,983 | |
| SO | Southern Co | −396 | 3,047 | $294,096 | |
| NVDA | Nvidia Corp | −263 | 3,363 | $586,507 | |
| CMC | COMMERCIAL METALS Co | −185 | 4,378 | $268,940 | |
| PM | Philip Morris International Inc. | −125 | 1,411 | $233,294 | |
| KO | Coca Cola Co | −111 | 5,018 | $381,618 | |
| BRK-B | Berkshire Hathaway Inc | −106 | 1,135 | $543,892 | |
| SPY | Spdr S&P 500 ETF Trust | −89 | 9,262 | $6,023,449 | |
| JNJ | Johnson & Johnson | −80 | 2,338 | $571,500 | |
| TXN | Texas Instruments Inc | −79 | 1,165 | $226,173 | |
| TSM | Taiwan Semiconductor Manufacturing Co Ltd | −78 | 1,240 | $419,058 | |
| AVGO | Broadcom Inc. | −64 | 1,363 | $421,862 | |
| D | Dominion Energy, Inc | −44 | 3,427 | $211,857 | |
| GS | Goldman Sachs Group Inc | −35 | 492 | $416,227 | |
| AN | Autonation, Inc. | −28 | 1,384 | $270,239 | |
| CMI | Cummins Inc | −26 | 899 | $483,679 | |
| META | Meta Platforms, Inc. | −23 | 1,057 | $604,741 | |
| COST | Costco Wholesale Corp /New | −18 | 483 | $481,275 | |
| BJ | BJ's Wholesale Club Holdings, Inc. | −17 | 2,385 | $234,731 | |
| PG | PROCTER & GAMBLE Co | −17 | 2,682 | $387,388 | |
| DE | Deere & Co | −9 | 684 | $385,297 | |
| No positions match the current search. | |||||
9 positions ·
$3,469,564 total
· Consumer Defensive only
· as of Mar 31, 2026
All sectors
Communication Services
Consumer Cyclical
Consumer Defensive
Energy
Financial Services
Healthcare
Industrials
Technology
Utilities
| Ticker | Company | Type | Shares | Value (USD) | % of Portfolio | History |
|---|---|---|---|---|---|---|
| PM |
Philip Morris International Inc.
Consumer Defensive
|
Reduced | 1,411 | $233,294 | 6.72% | |
| BJ |
BJ's Wholesale Club Holdings, Inc.
Consumer Defensive
|
Reduced | 2,385 | $234,731 | 6.77% | |
| MO |
Altria Group, Inc.
Consumer Defensive
|
Reduced | 3,789 | $250,036 | 7.21% | |
| MDLZ |
Mondelez International, Inc.
Consumer Defensive
|
Reduced | 4,947 | $285,145 | 8.22% | |
| KO |
Coca Cola Co
Consumer Defensive
|
Reduced | 5,018 | $381,618 | 11.00% | |
| PG |
PROCTER & GAMBLE Co
Consumer Defensive
|
Reduced | 2,682 | $387,388 | 11.17% | |
| COST |
Costco Wholesale Corp /New
Consumer Defensive
|
Reduced | 483 | $481,275 | 13.87% | |
| PEP |
Pepsico Inc
Consumer Defensive
|
Added | 3,130 | $486,057 | 14.01% | |
| WMT |
Walmart Inc.
Consumer Defensive
|
Added | 5,874 | $730,020 | 21.04% |