Cannon Advisors, Inc.

Registered adviser

CIK

1805370

Location

CHARLOTTE, NC

Portfolio Value

Small $147,744,168

Diversification

Diversified

Filing Date

Global Rank

#7,124 / 8,827 ▲ 235 · as of Jun 2026

Top Industry

Semiconductors 15.7%

Period ended 38 days ago

Filed Oct 14, 2026 · 24d

9 quarters · since Sep 2024

Regulatory profile

From Form ADV, the SEC filer profile, 13D/13G type codes and N-CEN, never from the name.

Holder type

Registered adviser

Form ADV roster, Nov 1, 2026

Form ADV adviser

CRD 293929

Roster of Nov 1, 2026

Regulatory AUM

$181,589,754

Main clients

Individuals and high net worth (99% of AUM)

Form ADV history

Monthly rosters from Dec 2019; each row is a run with the same figures, newest first.

Rosters	Regulatory AUM	Main clients
Apr 2026 to Nov 2026	$181,589,754	Individuals and high net worth (99%)
Mar 2025 to Mar 2026	$142,414,019	Individuals and high net worth (98%)
Apr 2024 to Feb 2025	$136,800,290	Individuals and high net worth (98%)
May 2023 to Mar 2024	$119,888,169	Individuals and high net worth (98%)
Apr 2023	$119,888,169	Individuals and high net worth (98%)
Mar 2022 to Mar 2023	$129,263,512	Individuals and high net worth (98%)

1 earlier changes not shown.

Portfolio style

Measured from the filed 13F common-share book for Jun 30, 2026, the newest measured quarter, never from the firm's own description.

Style

Diversified active

Top 10 weight 54.1%, 26.3 effective positions, active share 70.7% against every 13F filer's combined book; it meets none of the index-like, systematic-like or concentrated tests

Turnover

Medium turnover

47.5% over the last four quarters (30% to under 100%)

Horizon

Medium horizon

Value-weighted holding period 5.2 quarters (4 to under 12)

Closest benchmark: every 13F filer's combined book, active share 70.7%; sector active share 40.1% against the combined 13F book's sector weights.

Over time 8 measured quarters

How the bands are measured

Style bands measure the filed 13F common-share book each closed quarter, tested in this order. Unknown: under $10,000,000 of valued equity or 5 stocks. Index-like (100+ stocks): active share of 20% or less against the closest benchmark, which is the S&P 500, S&P MidCap 400, S&P SmallCap 600, Russell 1000, Russell 2000, Nasdaq-100 or Dow Jones Industrial Average (weighted by an index-tracking fund's reported holdings or the index's constituents nearest the quarter end, over the names resolved to companies, and only when those are 90%+ of its weight) or every 13F filer's combined book, or index series holding 80%+ of the registered fund assets it advises (N-CEN) and equal to 50%+ of its book. Systematic-like: 500+ stocks, 100%+ annual turnover and a top 10 weight of 25% or less. Concentrated: a top 10 weight of 60%+ or 12 or fewer effective positions. Diversified active: none of these. Turnover is the smaller of buys and sells over average equity value, summed over four quarters: low under 30%, high 100%+. Horizon is the value-weighted number of quarters each position has been held: short under 4, long 12+.

Clone Performance

Build a hypothetical price-return history from this filer's public 13F holdings.

View clone backtest

Portfolio Concentration

108 tracked positions · as of Sep 30, 2026 · Δ vs Jun 30, 2026

Top Position

12.0%

+2.9 pts

Top 5

37.5%

+2.3 pts

Top 10

55.8%

+1.6 pts

HHI

419

Diversified+39

Portfolio Trend

9 quarters · across all stocks

Sector Breakdown

As of Sep 30, 2026

Sector	% Portfolio	Value	Positions
Unclassified	52.7%	$77,792,123	42
Technology	16.6%	$24,462,496	19
Industrials	7.1%	$10,503,864	9
Healthcare	5.5%	$8,092,952	8
Financial Services	5.2%	$7,617,749	15
Communication Services	4.9%	$7,269,208	3
Consumer Cyclical	3.5%	$5,114,882	3
Utilities	2.5%	$3,656,603	3
Consumer Defensive	1.1%	$1,679,130	3
Basic Materials	0.9%	$1,338,699	2
Energy	0.1%	$216,462	1

Last Quarter's Activity

Export CSV

Sep 30, 2026 vs Jun 30, 2026

Added To

Positions the filer increased

25 positions

Ticker	Company	Δ Shares	Shares	Value
BALT		+46,269	89,148	$3,115,722
FLRN	State Street(R) SPDR(R) Bloomberg Investment Grade Floating Rate ETF	+14,156	248,951	$7,677,648
IHI	iShares U.S. Medical Devices ETF	+10,495	124,575	$6,372,011
WMT	Walmart Inc.	+8,672	11,696	$1,215,448
VEU	Vanguard International Equity Index Funds	+7,283	81,067	$6,726,128
XLF	State Street Corp	+6,279	119,390	$0
SPSB	State Street(R) SPDR(R) Portfolio Short Term Corporate Bond ETF	+6,231	102,666	$3,037,886
GPIX	Goldman Sachs S&P 500 Premium Income ETF	+5,663	82,224	$4,590,565
VRP	Invesco Ltd.	+4,829	93,528	$0
FSCO	FS Credit Opportunities Corp.	+3,209	25,786	$133,055
BUXX	Strive Enhanced Income Short Maturity ETF	+3,030	16,873	$340,159
NVDA	Nvidia Corp	+2,185	25,470	$5,816,838
PODD	Insulet Corp	+1,987	13,768	$1,796,310
AXSM	Axsome Therapeutics, Inc.	+1,802	7,758	$1,430,497
FIDI	Fidelity International High Dividend ETF	+1,493	20,343	$565,535
ATO	Atmos Energy Corp	+1,475	12,354	$1,932,659
AMZN	Amazon Com Inc	+1,429	15,039	$3,746,966
QQQE	Direxion NASDAQ-100 Equal Weighted Index Shares	+1,205	6,614	$794,407
INSM	INSMED Inc	+1,202	7,220	$824,090
CAIE	Calamos Autocallable Income ETF	+1,200	20,397	$542,968
VTI	VANGUARD TOTAL STOCK MARKET INDEX FUND	+895	2,395	$896,304
HYG	iShares iBoxx $ High Yield Corporate Bond ETF	+854	18,628	$1,438,267
RSP	Victory Portfolios II	+725	7,730	$0
BAC	Bank Of America Corp	+719	6,183	$336,540
GOOGL	Alphabet Inc.	+538	14,462	$4,976,084
No positions match the current search.

Trimmed

Positions the filer reduced

25 positions

Ticker	Company	Δ Shares	Shares	Value
XLY	State Street(R) Consumer Discretionary Select Sector SPDR(R) ETF	−40,174	2,942	$320,207
XLV	State Street(R) Health Care Select Sector SPDR(R) ETF	−15,957	23,399	$3,940,859
CORP	PIMCO Investment Grade Corporate Bond Index Exchange-Traded Fund	−13,309	11,687	$1,072,866
ZS	Zscaler, Inc.	−6,989	6,013	$1,199,112
ALG	Alamo Group Inc	−4,119	4,921	$761,623
JPM	Jpmorgan Chase & Co	−3,132	3,857	$1,276,011
CSHI	NEOS Enhanced Income 1-3 Month T-Bill ETF	−2,904	6,283	$312,327
IWM	iShares Russell 2000 ETF	−2,471	19,169	$5,326,873
NEE	Nextera Energy Inc	−1,958	17,953	$1,359,760
BX	Blackstone Inc.	−1,822	4,916	$551,034
CMI	Cummins Inc	−1,460	2,691	$1,390,089
META	Meta Platforms, Inc.	−1,241	1,008	$730,981
SPY	Spdr S&P 500 ETF Trust	−1,136	10,707	$8,165,479
PHYS	Sprott Physical Gold Trust	−1,029	6,788	$212,260
AMAT	Applied Materials Inc	−986	542	$277,167
CAT	Caterpillar Inc	−802	2,678	$2,171,295
GBIL	Goldman Sachs ETF Trust	−696	2,137	$213,935
BNDX	Vanguard Total International Bond ETF	−620	5,624	$263,596
ADX	Adams Diversified Equity Fund, Inc.	−394	28,012	$719,068
WMS	Advanced Drainage Systems, Inc.	−328	12,398	$1,570,950
CI	Cigna Group	−318	1,032	$280,528
XT	iShares Future Exponential Technologies ETF	−304	9,457	$788,713
CSCO	Cisco Systems, Inc.	−253	1,763	$189,751
CEF	Sprott Physical Gold & Silver Trust	−248	5,653	$234,825
STT	State Street Corp	−223	2,488	$434,379
No positions match the current search.

New Positions

Positions the filer opened this quarter

25 positions

Ticker	Company	Shares	Value
XLU	State Street(R) Utilities Select Sector SPDR(R) ETF	88,783	$3,501,601
DGRO	iShares Core Dividend Growth ETF	40,122	$3,024,797
BSX	Boston Scientific Corp	40,338	$1,760,753
STX	Seagate Technology Holdings plc	1,852	$1,708,173
TMUS	T-Mobile US, Inc.	9,579	$1,562,143
NU	Nu Holdings Ltd.	116,194	$1,471,016
SANM	Sanmina Corp	4,983	$1,070,896
WWD	Woodward, Inc.	3,240	$1,064,631
DAL	Delta Air Lines, Inc.	12,513	$1,044,334
WDC	Western Digital Corp	2,240	$1,017,990
RKLB	Rocket Lab Corp	13,523	$942,282
ADI	Analog Devices Inc	2,265	$898,548
REGN	Regeneron Pharmaceuticals, Inc.	1,134	$859,878
NOK	Nokia Corp	82,193	$833,437
ISRG	Intuitive Surgical Inc	1,963	$798,214
STLD	Steel Dynamics Inc	3,561	$789,153
AAON	Aaon, Inc.	9,419	$779,516
BE	Bloom Energy Corp	2,813	$779,144
INTC	Intel Corp	6,059	$728,473
BWA	Borgwarner Inc	11,530	$693,068
GSIE	Goldman Sachs ActiveBeta(R) International Equity ETF	10,087	$462,388
DFAI	Dimensional International Core Equity Market ETF	10,273	$425,610
ETR	Entergy Corp	3,669	$364,184
APH	Amphenol Corp	3,913	$329,865
VEA	Vanguard FTSE Developed Markets ETF	3,708	$261,821
No positions match the current search.

Sold Out

Positions the filer fully exited

19 positions

Ticker	Company	Shares	Value
GPIQ	Goldman Sachs Nasdaq-100 Premium Income ETF	104,623	$6,205,190
SMH	VanEck Semiconductor ETF	5,471	$3,588,374
TMO	Thermo Fisher Scientific Inc.	3,971	$1,990,900
ITW	Illinois Tool Works Inc	7,034	$1,902,485
BKNG	Booking Holdings Inc.	9,301	$1,657,810
RKT	Rocket Companies, Inc.	96,571	$1,520,993
LLY	ELI LILLY & Co	950	$1,139,458
MU	Micron Technology Inc	975	$1,125,432
DGX	Quest Diagnostics Inc	4,387	$929,824
RMD	Resmed Inc	4,442	$865,656
SYK	Stryker Corp	2,344	$737,984
COF	Capital One Financial Corp	3,581	$718,420
WELL	Welltower Inc.	3,155	$716,090
ROST	Ross Stores, Inc.	3,276	$697,296
SOXQ	Invesco Ltd.	2,845	$318,924
PSEP		5,822	$268,103
PANW	Palo Alto Networks Inc	639	$217,911
TJX	Tjx Companies Inc	1,360	$206,040
GS	Goldman Sachs Group Inc	179	$181,035
No positions match the current search.

Portfolio Positions

Compact Export CSV View 13F filing

108 tracked positions · $147,744,168 total · filing declares 108 positions · $172,320,249 · as of Sep 30, 2026

All sectors Basic Materials Communication Services Consumer Cyclical Consumer Defensive Energy Financial Services Healthcare Industrials Technology Utilities

Showing 1–50 of 108 positions by value · page 1 of 3

Ticker	Company	Type	Shares	Δ Shares	Value (USD)	% Δ Value	% of Portfolio
QQQ	Invesco Qqq Trust, Series 1	Added	14,886	+95	$11,012,216	+1.1%	7.45%
SPY	Spdr S&P 500 ETF Trust	Reduced	10,707	-1,136	$8,165,479	−7.7%	5.53%
FLRN	State Street(R) SPDR(R) Bloomberg Investment Grade Floating Rate ETF	Added	248,951	+14,156	$7,677,648	+6.0%	5.20%
VEU	Vanguard International Equity Index Funds	Added	81,067	+7,283	$6,726,128	+8.8%	4.55%
IHI	iShares U.S. Medical Devices ETF	Added	124,575	+10,495	$6,372,011	+13.0%	4.31%
NVDA	Nvidia Corp Technology	Added	25,470	+2,185	$5,816,838	+24.8%	3.94%
IWM	iShares Russell 2000 ETF	Reduced	19,169	-2,471	$5,326,873	−18.1%	3.61%
GOOGL	Alphabet Inc. Communication Services	Added	14,462	+538	$4,976,084	+0.0%	3.37%
GPIX	Goldman Sachs S&P 500 Premium Income ETF	Added	82,224	+5,663	$4,590,565	+7.9%	3.11%
AAPL	Apple Inc. Technology	Added	12,770	+378	$4,252,665	+18.6%	2.88%
XLV	State Street(R) Health Care Select Sector SPDR(R) ETF	Reduced	23,399	-15,957	$3,940,859	−36.9%	2.67%
AMZN	Amazon Com Inc Consumer Cyclical	Added	15,039	+1,429	$3,746,966	+15.5%	2.54%
XLU	State Street(R) Utilities Select Sector SPDR(R) ETF	NEW	88,783	NEW	$3,501,601	NEW	2.37%
BALT		Added	89,148	+46,269	$3,115,722	+112.0%	2.11%
SPSB	State Street(R) SPDR(R) Portfolio Short Term Corporate Bond ETF	Added	102,666	+6,231	$3,037,886	+5.0%	2.06%
DGRO	iShares Core Dividend Growth ETF	NEW	40,122	NEW	$3,024,797	NEW	2.05%
MSFT	Microsoft Corp Technology	Reduced	4,423	-190	$2,268,556	+31.8%	1.54%
CAT	Caterpillar Inc Industrials	Reduced	2,678	-802	$2,171,295	−41.4%	1.47%
ATO	Atmos Energy Corp Utilities	Added	12,354	+1,475	$1,932,659	+3.1%	1.31%
PODD	Insulet Corp Healthcare	Added	13,768	+1,987	$1,796,310	+0.1%	1.22%
BSX	Boston Scientific Corp Healthcare	NEW	40,338	NEW	$1,760,753	NEW	1.19%
STX	Seagate Technology Holdings plc Technology	NEW	1,852	NEW	$1,708,173	NEW	1.16%
WMS	Advanced Drainage Systems, Inc. Industrials	Reduced	12,398	-328	$1,570,950	−21.4%	1.06%
TMUS	T-Mobile US, Inc. Communication Services	NEW	9,579	NEW	$1,562,143	NEW	1.06%
AVGO	Broadcom Inc. Technology	Reduced	4,219	-33	$1,481,670	−7.8%	1.00%
NU	Nu Holdings Ltd. Financial Services	NEW	116,194	NEW	$1,471,016	NEW	1.00%
HYG	iShares iBoxx $ High Yield Corporate Bond ETF	Added	18,628	+854	$1,438,267	+1.2%	0.97%
AXSM	Axsome Therapeutics, Inc. Healthcare	Added	7,758	+1,802	$1,430,497	−1.9%	0.97%
CMI	Cummins Inc Industrials	Reduced	2,691	-1,460	$1,390,089	−53.0%	0.94%
NEE	Nextera Energy Inc Utilities	Reduced	17,953	-1,958	$1,359,760	−22.2%	0.92%
JPM	Jpmorgan Chase & Co Financial Services	Reduced	3,857	-3,132	$1,276,011	−44.2%	0.86%
WMT	Walmart Inc. Consumer Defensive	Added	11,696	+8,672	$1,215,448	+254.9%	0.82%
ZS	Zscaler, Inc. Technology	Reduced	6,013	-6,989	$1,199,112	−34.7%	0.81%
CORP	PIMCO Investment Grade Corporate Bond Index Exchange-Traded Fund	Reduced	11,687	-13,309	$1,072,866	−55.7%	0.73%
SANM	Sanmina Corp Technology	NEW	4,983	NEW	$1,070,896	NEW	0.72%
WWD	Woodward, Inc. Industrials	NEW	3,240	NEW	$1,064,631	NEW	0.72%
DAL	Delta Air Lines, Inc. Industrials	NEW	12,513	NEW	$1,044,334	NEW	0.71%
V	Visa Inc. Financial Services	Added	2,851	+31	$1,024,449	+5.9%	0.69%
WDC	Western Digital Corp Technology	NEW	2,240	NEW	$1,017,990	NEW	0.69%
MPWR	Monolithic Power Systems, Inc. Technology	Reduced	727	-5	$979,428	−3.2%	0.66%
RKLB	Rocket Lab Corp Industrials	NEW	13,523	NEW	$942,282	NEW	0.64%
ADI	Analog Devices Inc Technology	NEW	2,265	NEW	$898,548	NEW	0.61%
VTI	VANGUARD TOTAL STOCK MARKET INDEX FUND	Added	2,395	+895	$896,304	+61.5%	0.61%
REGN	Regeneron Pharmaceuticals, Inc. Healthcare	NEW	1,134	NEW	$859,878	NEW	0.58%
NOK	Nokia Corp Technology	NEW	82,193	NEW	$833,437	NEW	0.56%
INSM	INSMED Inc Healthcare	Added	7,220	+1,202	$824,090	+28.4%	0.56%
ISRG	Intuitive Surgical Inc Healthcare	NEW	1,963	NEW	$798,214	NEW	0.54%
QQQE	Direxion NASDAQ-100 Equal Weighted Index Shares	Added	6,614	+1,205	$794,407	+20.4%	0.54%
STLD	Steel Dynamics Inc Basic Materials	NEW	3,561	NEW	$789,153	NEW	0.53%
XT	iShares Future Exponential Technologies ETF	Reduced	9,457	-304	$788,713	−2.2%	0.53%

Showing the top 50 of 108 positions. Create a free account to see every position, past quarters, search, filters and CSV export.

Covers the securities this platform tracks: U.S.-listed common stock and the put/call positions reported on it. A 13F can also report security types outside that coverage — preferred shares, bonds, warrants, untracked share classes — so the filing's own declared total can exceed the figures above. The source filing is linked at the top of this table.