8-K

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

_____________________________________________________________________________________

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

_____________________________________________________________________________________________

Date of Report (Date of earliest event reported): July 11, 2023

IZEA WORLDWIDE, INC.

(Exact Name of Registrant as Specified in Charter)

Registrant's telephone number, including area code: (407) 674-6911

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

☐ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

☐ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

☐ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

☐ Pre-commencement communications pursuant to Rule 13e-4 (c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging growth company ☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. o

Item 2.02, Results of Operations and Financial Condition.

On July 11, 2023, IZEA Worldwide, Inc. (the “Company”) issued a press release disclosing its Q2 2023 Managed Services Bookings. A copy of the press release is being furnished as Exhibit 99.1 to this Current Report on Form 8-K and is incorporated into this Item by reference.

The information in Item 2.02 of this Current Report on Form 8-K and Exhibit 99.1 attached hereto is intended to be furnished and shall not be deemed "filed" for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), or otherwise subject to the liabilities of that section. This information shall not be deemed incorporated by reference into any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as expressly set forth by specific reference therein.

Item 9.01. Financial Statements and Exhibits.

(d) Exhibits

Forward Looking Statements

All statements in this current report that are not based on historical fact are “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “may,” “will,” “would,” “could,” “should,” “expect,” “anticipate,” “hope,” “estimate,” “believe,” “intend,” "likely," "projects," “plans,” "pursue," "strategy" or "future," or the negative of these words or other words or expressions of similar meaning. Examples of forward-looking statements include, among others, statements we make regarding expectations concerning IZEA’s ability to increase revenue and bookings, growth or maintenance of customer relationships, and expectations concerning IZEA’s business strategy. Forward-looking statements involve inherent risks and uncertainties which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; our ability to establish maintain disclosure controls and procedures and internal control over financial reporting; our ability to satisfy the requirements for continued listing of our common stock on the Nasdaq Capital Market; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. The forward-looking statements made in this current report speak only as of the date of this current report, and IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Document

IZEA Announces Flex Offers

New Tool Allows Marketers to Easily Manage Influencer and Ambassador Offers

Orlando, Florida (July 11, 2023) – IZEA Worldwide, Inc. (NASDAQ: IZEA), the premier provider of influencer marketing technology, data, and services for the world’s leading brands and agencies, today announced the launch of Flex Offers, a new tool that streamlines influencer deal flow across social media platforms. Flex Offers equips marketers with the tools to build, send, and track the offers they make effortlessly, providing a dashboard that displays the status of all deals in flight and the details of each offer.

“As brands have grown their budgets and influencers have become more sophisticated in their operations, deal structures and campaign logistics have grown increasingly complicated,” said Ted Murphy, Founder and CEO of IZEA. “It is not uncommon for brands to have multiple simultaneous negotiations in flight as influencers consider terms and pricing for a collaboration. In most cases, a large field of influencers is identified at the onset and slowly pruned to find the optimal matches. Flex Offers make it easy to construct and send well-documented deal terms to influencers at scale no matter the social media platforms they want to activate on.”

Flex Offers include:

Streamlined Negotiations

Marketers can significantly reduce the effort required to negotiate complete contracts using IZEA’s standardized creator agreement. They can also customize their default settings for content licensing, payment terms, and other requirements.

Budget Allocations

Campaign budgets can be tracked using the new feature, helping influencer program managers better understand their total commitments and statuses within a campaign. Flex Offers ensures resources are allocated appropriately, maximizing the campaign's impact and return on investment.

Outcome Tracking & Management

Marketers can manage the state of individual offers to influencers. Open, accepted, and declined offers can be viewed quickly, allowing marketers to make real-time adjustments to their campaigns based on influencer responses.

Enterprise-Wide Visibility

Offers can be associated with more than just individual campaigns in Flex. They can be associated with other data objects within the platform, giving marketers a holistic view of history and performance. For instance, a Contact record can display the complete history of creator offers within Flex across multiple brands within a parent organization. Marketers can use these new insights to better understand offers by platform or creator type to ensure programs are diverse and inclusive.

Flex Offers are available at no additional cost to all Flex users. New users can try IZEA Flex with a 10-day free trial. To get started, visit izea.com/flex.

About IZEA Worldwide, Inc.

IZEA Worldwide, Inc. (“IZEA”), is a marketing technology company providing software and professional services that enable brands to collaborate and transact with the full spectrum of today’s top social influencers and content creators. The company serves as a champion for the growing Creator Economy, enabling individuals to monetize their content, creativity, and influence. IZEA launched the industry’s first-ever influencer marketing platform in 2006 and has since facilitated nearly 4 million transactions between online buyers and sellers. Leading brands and agencies partner with IZEA to increase digital engagement, diversify brand voice, scale content production, and drive a measurable return on investment.

Press Contact

Toni-Ann Burke

IZEA Worldwide, Inc.

Phone: 407-674-6911

Email: pr@izea.com