HighTower Advisors, LLC

Position in NOW — ServiceNow, Inc.

CIK 1462245 CHICAGO, IL

Back to NOW Full portfolio

Position in NOW

as of Mar 31, 2026 · filed May 5, 2026 Compact

Position Value

$75,631,365

+$1,666,638 QoQ

Shares Held

723,399

+49.8% QoQ

Ownership

0.070%

of shares outstanding

% of Portfolio

0.15%

of 13F equity value

Holder Rank

—

not a current holder

Holding Since

Mar 2020

25 quarters on record

Voting authority Sole 100.ToString("F0")% Shared 0.ToString("F0")% None 0.ToString("F0")%

Common Shares in NOW Over Time

Shares Held

Position Value (USD)

Derivatives in NOW

reported options exposure · as of Mar 31, 2025

CallValue

CallShares

PutValue

$127,382

PutShares

800

Notional value of option positions as reported on Form 13F. Calls and puts are disclosed separately and do not net against the common-share stake above.

Position in Software - Application

Technology · as of Mar 31, 2026

HighTower Advisors, LLC holds $582,807,015 across 69 Software - Application names. NOW ranks #1 (13.0% of the industry book) .

#	Ticker	Company	Shares	Value (USD)
1	NOW	ServiceNow, Inc. This page	723,399	$75,631,365
2	ADBE	Adobe Inc.	294,467	$71,579,038
3	CRM	Salesforce, Inc.	375,131	$70,025,703
4	UBER	Uber Technologies, Inc	776,071	$55,822,787
5	ADP	Automatic Data Processing Inc	267,431	$54,336,630
6	INTU	Intuit Inc.	77,998	$33,724,775
7	SHOP	Shopify Inc.	254,836	$30,228,646
8	SNOW	Snowflake Inc.	148,963	$22,466,599

All Filings in NOW

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38 filing rows on record

Report Date	Value (USD)	Shares	Change	Type	Discretion	Filed
2026-03-31	$75,631,365	723,399	+49.8%	Shares	Sole	2026-05-05
2025-12-31	$73,964,727	482,830	+397.4%	Shares	Sole	2026-02-06
2025-09-30	$17,865,027	97,063	+10.1%	Shares	Sole	2025-11-07
2025-06-30	$18,134,303	88,195	+10924.4%	Shares	Sole	2025-08-11
2025-03-31	$127,382	800	-99.1%	Put	Sole	2025-05-13
2025-03-31	$13,539,793	85,034	+2.8%	Shares	Sole	2025-05-13
2024-12-31	$17,538,201	82,718	+27472.7%	Shares	Sole	2025-02-07
2024-12-31	$63,607	300	+200.0%	Call	Sole	2025-02-07
2024-12-31	$21,202	100	-99.9%	Put	Sole	2025-02-07
2024-09-30	$15,787,951	88,261	+773.9%	Shares	Sole	2024-11-14
2024-09-30	$1,806,667	10,100	-89.6%	Put	Sole	2024-11-14
2024-06-30	$15,268,320	97,044	+96944.0%	Shares	Sole	2024-08-13
2024-06-30	$15,733	100	0.0%	Put	Sole	2024-08-13
2024-06-30	$15,733	100	-99.9%	Call	Sole	2024-08-13
2024-03-31	$12,227,218	80,189	+167.3%	Shares	Sole	2024-05-06
2024-03-31	$4,574,400	30,000	0.0%	Call	Sole	2024-05-06
2024-03-31	$4,574,400	30,000	-62.7%	Put	Sole	2024-05-06
2023-12-31	$11,377,032	80,518	-9.5%	Shares	Sole	2024-02-12
2023-09-30	$9,944,792	88,958	+37.8%	Shares	Sole	2023-11-08
2023-06-30	$7,253,571	64,537	+43.9%	Shares	Sole	2023-08-14
2023-03-31	$4,166,958	44,833	+44733.0%	Shares	Sole	2023-05-12
2023-03-31	$9,294	100	-99.8%	Put	Sole	2023-05-12
2022-12-31	$3,370,105	43,399	+4339800.0%	Shares	Sole	2023-02-09
2022-12-31	$77	1	-100.0%	Put	Sole	2023-02-09
2022-09-30	$3,892,177	51,537	+18.9%	Shares	Sole	2022-11-09
2022-06-30	$4,121,141	43,333	-21.5%	Shares	Sole	2022-08-10
2022-03-31	$6,149,068	55,209	-2.3%	Shares	Sole	2022-05-12
2021-12-31	$7,332,476	56,481	+10.7%	Shares	Sole	2022-02-10
2021-09-30	$6,352,505	51,043	-0.2%	Shares	Sole	2021-11-12
2021-06-30	$5,622,336	51,154	+12.4%	Shares	Sole	2021-08-06
2021-03-31	$4,552,801	45,518	+6.3%	Shares	Sole	2021-05-10
2020-12-31	$4,714,212	42,823	+4282200.0%	Shares	Sole	2021-02-10
2020-12-31	$110	1	-100.0%	Put	Sole	2021-02-10
2020-09-30	$3,690,074	38,042	+5.7%	Shares	Sole	2020-11-13
2020-06-30	$2,914,892	35,981	+3171.0%	Shares	Sole	2020-08-10
2020-03-31	$63,047	1,100	+1000.0%	Put	Sole	2020-05-21
2020-03-31	$5,731	100	-99.6%	Call	Sole	2020-05-21
2020-03-31	$1,345,493	23,475	—	Shares	Sole	2020-05-21
No filing history on record for this holder in this stock.