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8-K

Pursuit Attractions & Hospitality, Inc. (PRSU)

8-K 2023-11-02 For: 2023-11-02
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Added on April 12, 2026

UNITED

    STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934

Date of Report (Date of earliest event reported): November 2, 2023

graphic

VIAD CORP

(Exact name of registrant as specified in its charter)

Delaware 001-11015 36-1169950
(State or other jurisdiction<br><br> <br>of incorporation) (Commission File Number) (IRS Employer<br><br> <br>Identification No.)
7000 East 1st Avenue<br><br> <br>Scottsdale, Arizona 85251-4304
(Address of principal executive offices) (Zip Code)

Registrant’s telephone number, including area code: (602) 207-1000

Not Applicable

(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the

  following provisions \(see General Instruction A.2. below\):
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:

Title of each class Trading<br><br> <br>Symbol(s) Name of each exchange on which registered
Common Stock, $1.50 Par Value VVI New York Stock Exchange

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§ 230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§ 240.12b-2 of this chapter).

Emerging growth company ☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐


Item 2.02 Results of Operations and Financial Condition.

On November 2, 2023, we issued a press release announcing our earnings for the third quarter ended September 30, 2023. A copy of the earnings press release is furnished as Exhibit 99.1 to this current report.

This press release, including Exhibit 99.1, will not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities of that section and it will not be incorporated by reference in any filing under the Securities Act of 1933, as amended (the “Securities Act”), or the Exchange Act, except as expressly set forth by specific reference in such a filing.

Item 7.01 Regulation FD Disclosure

On November 2, 2023, we posted an investor presentation to our website at www.viad.com. The information found on, or otherwise accessible through, our website is not incorporated by reference herein. A copy of the investor presentation is furnished as Exhibit 99.2 to this current report.

This investor presentation, including Exhibit 99.2, will not be deemed “filed” for purposes of Section 18 of the Exchange Act, or otherwise subject to the liabilities of that section and it will not be incorporated by reference in any filing under the Securities Act or the Exchange Act, except as expressly set forth by specific reference in such a filing.

Item 9.01 Financial Statements and Exhibits

(d) Exhibits

Exhibit<br><br> <br>Number Description
99.1 Viad Corp<br> Press Release dated November 2, 2023
99.2 Investor Presentation dated November 2, 2023
104 Cover Page Interactive Data File (embedded within the Inline XBRL document)

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Viad Corp
(Registrant)
November 2, 2023 By: /s/ Leslie S. Striedel
Leslie S. Striedel
Chief Accounting Officer

Exhibit 99.1


Viad Corp Reports Results for the 2023 Third Quarter

Third quarter performance was strong and in line with guidance as demand for international leisure travel and live events grew
Pursuit delivered record results with significant margin expansion
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GES continues to see healthy same-show Exhibition growth and new client wins at Spiro
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SCOTTSDALE, November 2, 2023 -- Viad Corp (NYSE: VVI), a leading provider of experiential leisure travel and live events and marketing experiences, today reported results for the 2023 third quarter.

Financial Highlights

Three months ended September 30,
(in millions) 2023 2022 Change
Revenue $ 365.9 $ 382.7 $ (16.8 )
Net Income Attributable to Viad $ 41.3 $ 38.1 $ 3.2
Net Income Before Other Items* $ 43.3 $ 43.4 $ (0.1 )
Consolidated Adjusted EBITDA* $ 86.3 $ 82.0 $ 4.3
Net income attributable to Viad of $41.3 million increased $3.2 million. Net income before other items of $43.3 million was essentially flat primarily due to higher Adjusted EBITDA, offset by increased<br> interest expense and income attributable to non-controlling interests.
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Consolidated adjusted EBITDA* of $86.3 million increased $4.3 million primarily due to strong growth and margin performance at Pursuit.
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Revenue of $365.9 million decreased $16.8 million primarily due to the timing of major non-annual shows and the sale of our non-core audio visual business, partially offset by strong underlying growth.
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* Refer to Table Two of this press release for a discussion and reconciliation of this non-GAAP financial measure to its most directly comparable GAAP financial measure.

Steve Moster, Viad’s president and chief executive officer, commented, “We delivered strong third quarter results in line with our prior guidance ranges. Pursuit posted record results during our peak summer season and benefited from increased international visitation and solid demand. GES’ results were at the high-end of our guidance ranges and reflect continued strength in live events.”

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Moster continued, “We are thrilled with our year-to-date performance and the continued positive momentum we are experiencing at both Pursuit and GES. We are on track to deliver strong full year growth in 2023 and are very optimistic about our growth prospects for next year.”

Pursuit Results

Three months ended September 30,
(in millions) 2023 2022 Change
Revenue $ 186.9 $ 163.8 $ 23.1
Adjusted EBITDA* $ 91.8 $ 75.1 $ 16.7

* Refer to Table Two of this press release for a discussion and reconciliation of this non-GAAP financial measure to its most directly comparable GAAP financial measure.

Pursuit revenue of $186.9 million increased $23.1 million (14.1%) from the 2022 third quarter primarily due to higher visitation and revenue management efforts to capture higher revenue per guest.
Pursuit adjusted EBITDA of $91.8 million improved by $16.7 million from the 2022 third quarter primarily due to higher revenue and improved margin.
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Regarding Pursuit’s results, Moster commented, “Pursuit’s revenue and adjusted EBITDA, once again, reached a new all-time high for the quarter, reflecting increased international tourism in Western Canada and Iceland, as well as the strength of our Refresh, Build, Buy growth strategy. The year-over-year revenue flow-through to adjusted EBITDA was exceptionally high and drove significant margin expansion of about 330 basis points over the prior year.”

Moster continued, “We are very pleased with the strong demand for our iconic, unforgettable, and inspiring attractions and hotels. Our attractions posted year-over-year visitation growth of 15% and our hotels achieved a 10% increase in same-store RevPAR compared to the prior year. We remain confident in our ability to drive significant growth at Pursuit, and we are excited about the bright future ahead.”

GES Results

Three months ended September 30,
(in millions) 2023 2022 Change
Revenue
Spiro $ 58.9 $ 73.3 $ (14.4 )
GES Exhibitions 122.1 147.9 (25.8 )
Inter-segment Eliminations (2.0 ) (2.2 ) 0.2
Total GES $ 179.0 $ 218.9 $ (40.0 )
Adjusted EBITDA*
Spiro $ 0.8 $ 4.7 $ (3.9 )
GES Exhibitions (2.8 ) 6.0 (8.8 )
Total GES $ (2.0 ) $ 10.7 $ (12.7 )

* Refer to Table Two of this press release for a discussion and reconciliation of this non-GAAP financial measure to its most directly comparable GAAP financial measure.

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Total GES revenue of $179.0 million decreased 18.3% from the 2022 third quarter primarily due to the timing of major non-annual shows and the sale of ON Services, which impacted year-over-year revenue by<br> approximately $64 million, partially offset by strong underlying growth.  Excluding major non-annual shows and ON Services, GES’ revenue grew approximately 16% versus the 2022 third quarter.
Total GES adjusted EBITDA of negative $2.0 million decreased by $12.7 million from the 2022 third quarter primarily due to lower revenue.
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Regarding GES’ results, Moster commented, “I am very happy with the strong underlying growth we delivered at GES that partially offset the impact of non-annual shows and the sale of ON Services. At Spiro, our existing corporate clients’ spend grew over the prior year, and we continued to win new clients in the large, fragmented experiential marketing sector. GES Exhibitions saw a 14 percent increase in same-show revenue from events produced in the U.S. We are encouraged by the solid momentum, and we remain committed to driving increased profitability and meaningful free cash flow at GES.”

Moster continued, “I am proud of our team’s focus on cost management and execution during this  quarter of slower event activity. Our efforts to lower our cost structure and implement margin enhancing lean initiatives have positioned us well to deliver an Adjusted EBITDA margin of about 7 percent for the 2023 full year, which we expect will grow to more than 8 percent in 2024.”

Cash Flow and Balance Sheet Highlights

Our 2023 third quarter cash flow from operations was approximately $78 million and our capital expenditures totaled approximately $23 million. We paid approximately $2 million in cash dividends on our convertible preferred equity.

We ended the third quarter with total liquidity of $201.3 million, comprising cash and cash equivalents of $106.3 million and $95 million of capacity available on our revolving credit facility ($100 million total facility size, less $5 million in letters of credit). Our debt totaled $477.6 million, including $392 million outstanding on our Term Loan B, financing lease obligations of approximately $64 million (which primarily comprises real estate leases at Pursuit), and approximately $22 million in other debt.

In October, we amended our credit agreement to increase the size of Viad’s revolving credit facility by $70 million and pre-pay $70 million of the outstanding Term Loan B, which carries a credit spread that is 200 basis points higher than the current credit spread on our revolver.  In addition to providing interest savings, this amendment also provides greater balance sheet flexibility to decrease or increase borrowings in both the United States and Canada based on the seasonality of our cash flows and growth investment opportunities.

Moster commented, “We will continue to proactively identify additional opportunities to reduce the cost of our debt. Looking ahead to next year, we expect robust operating cash flow generation from the business that will allow us to reduce our level of debt, while still selectively investing in high-return opportunities to continue scaling Pursuit through our Refresh, Build, Buy growth strategy.”

2023 Outlook

Regarding Viad’s outlook, Moster commented, “We are encouraged by our solid performance year-to-date and anticipate continued strong demand for Pursuit’s leisure travel markets and GES’ live events going forward. Based on this, we have raised the bottom end our full year guidance ranges.”

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Our guidance for Viad consolidated is as follows:

(in millions) Fourth Quarter Full Year
Viad Consolidated
Revenue $270 to $290<br><br> <br>vs. $248.0 in 2022 Up high-single digits<br><br> <br>vs. $1,127.3 in 2022
Adjusted EBITDA $2 to $10<br><br> <br>vs $(2.0) in 2022 $135 to $143<br><br> <br>vs. $116.1 in 2022
Cash flow from Operations $(37) to $(27) $80 to $90
Capital Expenditures $20 to $25<br><br> <br>(including growth<br><br> <br>capex of ~$10) $75 to $80<br><br> <br>(including growth<br><br> <br>capex of ~$40)

Our guidance for Pursuit is as follows:

(in millions) Fourth Quarter Full Year Key Assumptions
Pursuit
Revenue $35 to $40 Up ~15% Revenue growth in 2023 driven by:
vs. $34.1 in 2022 vs. 299.3 in 2022 o Lifting of all COVID restrictions at the Canadian border
o Acceleration of new experiences
o Ongoing focus on improving the guest experience
Adjusted EBITDA $(10) to $(6)<br><br> <br>vs. $(11.3) in 2022 91 to 95<br> vs. 67.9 in 2022 FY margin expands as visitation increases, the performance of newer experiences improves, and pandemic-era cost pressures ease

All values are in US Dollars.

Our guidance for GES is as follows:

(in millions) Fourth Quarter Full Year
GES
Revenue $235 to $250<br><br> <br>vs. $213.9 in 2022 Up mid-single digits<br><br> <br>vs. $828.0 in 2022 FY revenue growth driven by stronger demand for exhibition and event services and new Spiro wins, partially offset by impact of non-annual shows (30M for FY)<br> and the sale of ON Services (50M for FY)
o
o
Adjusted EBITDA $16 to $20<br><br> <br>vs. $12.7 in 2022 $58 to $62<br><br> <br>vs. $61.3 in 2022 Higher revenue and restaffing of the workforce from pandemic levels plus select investments in talent and capabilities at Spiro to fuel growth

All values are in US Dollars.

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Conference Call Details

Management will host a conference call to review third quarter 2023 results on Thursday, November 2, 2023, at 5 p.m. (Eastern Time).

The conference call can be accessed with operator assistance by calling (404) 975-4839 or (833) 470-1428 and entering the access code 648440.

To avoid wait time and bypass speaking with an operator to join the call, participants can pre-register using the following registration link: https://www.netroadshow.com/events/login?show=c5603e16&confId=54687. After registering, a calendar invitation will be sent that includes dial-in information as well as unique codes for entry into the live call. We recommend that you register in advance to ensure access for the full call.

A live audio webcast of the call will also be available in listen-only mode through the "Investors" section of our website. A replay of the webcast will be available on our website shortly after the call and, for a limited time, by calling (929) 458-6194 or (866) 813-9403 and entering the conference ID 679131.

Additionally, we will post a supplemental presentation, containing highlights of our results, trends and outlook, on the “Investors” section of our website prior to the conference call.  We will refer to this presentation during the call.

About Viad

Viad (NYSE: VVI), is a leading global provider of extraordinary experiences, including hospitality and leisure activities, experiential marketing, and live events through two businesses: Pursuit and GES. Our business strategy focuses on delivering extraordinary experiences for our teams, clients and guests, and significant and sustainable growth and above-market returns for our shareholders. Viad is an S&P SmallCap 600 company.

Pursuit is a collection of inspiring and unforgettable travel experiences in Alaska, Nevada, and Montana in the United States, in and around Banff, Jasper, and Vancouver in Canada, and in Reykjavik, Iceland. Pursuit’s collection includes attractions, lodges and hotels, and sightseeing tours that connect guests with iconic places.

GES is a global, full-service live events company offering a comprehensive range of services to the world's leading brands and event organizers through two reportable segments, Spiro and GES Exhibitions. Spiro is an experiential marketing agency that partners with leading brands around the world to manage and elevate their global experiential marketing activities. GES Exhibitions is a global exhibition services company that partners with leading exhibition and conference organizers as a full-service provider of strategic and logistics solutions to manage the complexity of their shows with teams throughout North America, Europe, and the Middle East.

For more information, visit www.viad.com.

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Forward-Looking Statements

This press release contains a number of forward-looking statements. Words, and variations of words, such as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are intended to identify our forward-looking statements. Similarly, statements that describe our business strategy, outlook, objectives, plans, intentions, or goals also are forward-looking statements.  These forward-looking statements are not historical facts and are subject to a host of risks and uncertainties, many of which are beyond our control, which could cause actual results to differ materially from those in the forward-looking statements.

Important factors that could cause actual results to differ materially from those described in our forward-looking statements include, but are not limited to, the following:

general economic uncertainty in key global markets and a worsening of global economic conditions;
travel industry disruptions;
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the impact of our overall level of indebtedness, as well as our financial flexibility;
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identified material weaknesses in our internal control over financial reporting;
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seasonality of our businesses;
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the impact of the COVID-19 pandemic on our financial condition, liquidity, and cash flow;
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our ability to anticipate and adjust for new and emerging challenges presented by the ramifications of the COVID-19 pandemic on our businesses;
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unanticipated delays and cost overruns of our capital projects, and our ability to achieve established financial and strategic goals for such projects;
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our exposure to labor shortages, turnover, and labor cost increases;
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the importance of key members of our account teams to our business relationships;
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our ability to manage our business and continue our growth if we lose any of our key personnel;
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the competitive nature of the industries in which we operate;
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our dependence on large exhibition event clients;
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adverse effects of show rotation on our periodic results and operating margins;
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transportation disruptions and increases in transportation costs;
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natural disasters, weather conditions, accidents, and other catastrophic events;
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our exposure to labor cost increases and work stoppages related to unionized employees;
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our multi-employer pension plan funding obligations;
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our ability to successfully integrate and achieve established financial and strategic goals from acquisitions;
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our exposure to cybersecurity attacks and threats;
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our exposure to currency exchange rate fluctuations;
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liabilities relating to prior and discontinued operations; and
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compliance with laws governing the storage, collection, handling, and transfer of personal data and our exposure to legal claims and fines for data breaches or improper handling of<br> such data.
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For a more complete discussion of the risks and uncertainties that may affect our business or financial results, please see Item 1A, “Risk Factors,” of our most recent annual report on Form 10-K filed with the SEC. We disclaim and do not undertake any obligation to update or revise any forward-looking statement in this press release except as required by applicable law or regulation.

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Forward-Looking Non-GAAP Measures

The company has not quantitatively reconciled its guidance for adjusted EBITDA to its respective most comparable GAAP financial measure because certain reconciling items that impact this metric, including provision for income taxes, interest expense, restructuring or impairment charges, acquisition-related costs, and attraction start-up costs have not occurred, are out of the company’s control, or cannot be reasonably predicted. Accordingly, reconciliations to the nearest GAAP financial measure are not available without unreasonable effort. Please note that the unavailable reconciling items could significantly impact the company’s results as reported under GAAP.

Contact

Carrie Long or Michelle Porhola

Investor Relations

(602) 207-2681

ir@viad.com


VIAD CORP AND SUBSIDIARIES
TABLE ONE - QUARTERLY RESULTS
(UNAUDITED)
Three months ended September 30, Nine months ended September 30,
(in thousands, except per share data) 2023 2022 Change % Change 2023 2022 Change % Change
Revenue:
Pursuit $ 186,940 $ 163,796 14.1 % $ 308,077 $ 265,179 16.2 %
GES:
Spiro 58,887 73,277 ) -19.6 % 199,617 205,518 ) -2.9 %
GES Exhibitions 122,115 147,872 ) -17.4 % 446,146 414,303 7.7 %
Inter-segment eliminations (2,043 ) (2,224 ) 8.1 % (6,839 ) (5,716 ) ) -19.6 %
Total GES 178,959 218,925 ) -18.3 % 638,924 614,105 4.0 %
Total revenue $ 365,899 $ 382,721 ) -4.4 % $ 947,001 $ 879,284 7.7 %
Segment operating income (loss):
Pursuit $ 81,375 $ 59,749 36.2 % $ 72,074 $ 44,122 63.4 %
GES:
Spiro 179 3,720 ) -95.2 % 11,632 18,328 ) -36.5 %
GES Exhibitions (5,529 ) 2,870 ) ** 20,235 17,788 13.8 %
Total GES (5,350 ) 6,590 ) ** 31,867 36,116 ) -11.8 %
Segment operating income $ 76,025 $ 66,339 14.6 % $ 103,941 $ 80,238 29.5 %
Corporate eliminations 17 17 0.0 % 49 51 ) -3.9 %
Corporate activities (3,579 ) (3,768 ) 5.0 % (10,255 ) (9,881 ) ) -3.8 %
ON Services sale purchase price adjustment - - ** (204 ) - ) **
Restructuring charges (Note A) (480 ) (1,387 ) 65.4 % (1,125 ) (3,467 ) 67.6 %
Impairment charges - - ** - (583 ) -100.0 %
Other expense, net (554 ) (280 ) ) -97.9 % (1,533 ) (1,530 ) ) -0.2 %
Net interest expense (Note B) (12,476 ) (10,252 ) ) -21.7 % (37,081 ) (23,890 ) ) -55.2 %
Income from continuing operations before income taxes 58,953 50,669 16.3 % 53,792 40,938 31.4 %
Income tax expense (Note C) (9,173 ) (8,810 ) ) -4.1 % (13,623 ) (9,587 ) ) -42.1 %
Income from continuing operations 49,780 41,859 18.9 % 40,169 31,351 28.1 %
Income (loss) from discontinued operations (Note D) (654 ) (42 ) ) ** (855 ) 285 ) **
Net income 49,126 41,817 17.5 % 39,314 31,636 24.3 %
Net income attributable to noncontrolling interest (7,716 ) (3,784 ) ) ** (8,221 ) (3,031 ) ) **
Net (income) loss attributable to redeemable noncontrolling interest (139 ) 88 ) ** 270 354 ) -23.7 %
Net income attributable to Viad $ 41,271 $ 38,121 8.3 % $ 31,363 $ 28,959 8.3 %
Amounts Attributable to Viad:
Income from continuing operations $ 41,925 $ 38,163 9.9 % $ 32,218 $ 28,674 12.4 %
Income (loss) from discontinued operations (Note D) (654 ) (42 ) ) ** (855 ) 285 ) **
Net income $ 41,271 $ 38,121 8.3 % $ 31,363 $ 28,959 8.3 %
Income per common share attributable to Viad (Note E):
Basic income per common share $ 1.43 $ 1.30 10.0 % $ 0.93 $ 0.80 16.3 %
Diluted income per common share $ 1.41 $ 1.29 9.3 % $ 0.92 $ 0.79 16.5 %
Weighted-average common shares outstanding:
Basic weighted-average outstanding common shares 20,885 20,612 1.3 % 20,825 20,567 1.3 %
Additional dilutive shares related to share-based compensation 289 277 4.3 % 200 214 ) -6.5 %
Diluted weighted-average outstanding common shares 21,174 20,889 1.4 % 21,025 20,781 1.2 %
Adjusted EBITDA* by Reportable Segment:
Pursuit $ 91,788 $ 75,085 22.2 % $ 100,955 $ 79,200 27.5 %
GES:
Spiro 775 4,688 ) -83.5 % 13,452 21,180 ) -36.5 %
GES Exhibitions (2,779 ) 5,997 ) ** 28,133 27,356 2.8 %
Total GES (2,004 ) 10,685 ) ** 41,585 48,536 ) -14.3 %
Corporate (3,530 ) (3,811 ) 7.4 % (10,037 ) (9,613 ) ) -4.4 %
Consolidated Adjusted EBITDA $ 86,254 $ 81,959 5.2 % $ 132,503 $ 118,123 12.2 %
As of September 30,
Capitalization Data: 2023 2022 Change % Change
Cash and cash equivalents $ 106,268 $ 79,151 34.3 %
Total debt 477,645 484,758 ) -1.5 %
Viad shareholders' equity 51,750 5,316 **
Non-controlling interests (redeemable and non-redeemable) 94,500 86,941 8.7 %
Convertible Series A Preferred Stock (Note F):
Convertible preferred stock (including accumulated dividends paid in kind)*** 141,827 141,827 0.0 %
Equivalent number of common shares 6,674 6,674 0.0 %

All values are in US Dollars.

* Refer to Table Two for a discussion and reconciliation of this non-GAAP financial measure to its most directly comparable<br> GAAP financial measure.
** Change is greater than +/- 100 percent
*** Amount shown excludes transaction costs, which are netted against the value of the preferred shares when presented on<br> Viad's balance sheet.

VIAD CORP AND SUBSIDIARIES
TABLE ONE - NOTES TO QUARTERLY RESULTS
(UNAUDITED)
(A) Restructuring Charges – The decrease in restructuring charges during the three and nine months ended September 30, 2023 was<br> primarily related to our 2022 transformation and streamlining efforts at GES to significantly reduce costs and create a lower and more flexible cost structure focused on servicing our more profitable market segments.
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(B) Net Interest Expense – The increase in interest expense during the three and nine months ended September 30, 2023 was<br> primarily due to higher interest rates in 2023, and to a lesser extent to a $1.4 million reduction in capitalized interest recorded during the nine months ended September 30, 2023 as compared to the nine months ended September 30,<br> 2022.
(C) Income tax expense – The effective tax rate was 15.6% for the three months ended September 30, 2023 and 17.4% for the three<br> months ended September 30, 2022. The effective tax rate was 25.3% for the nine months ended September 30, 2023 and 23.4% for nine months ended September 30, 2022. The effective rate differed from the 21% federal rate for the three<br> months ended September 30, 2023 and 2022 as a result of excluding the tax benefit in jurisdictions where we have a valuation allowance and the change in income or loss in those jurisdictions.  The effective rate differed from the 21%<br> federal rate for the nine months ended September 20, 2023 and 2022 also as a result of excluding tax benefits in certain jurisdictions, the mix of income or loss by jurisdiction, partially offset by the $2.1 million benefit taken in<br> the first quarter of 2023 on certain separate U.S. state jurisdictions. 
(D) Income (Loss) from Discontinued Operations —The loss from discontinued operations during the three and nine months ended<br> September 30, 2023 was primarily due to legal matters related to previously sold operations.
(E) Income (Loss) per Common Share — We apply the two-class method in calculating income (loss) per common share as preferred<br> stock and unvested share-based payment awards that contain nonforteitable rights to dividends are considered participating securities. Accordingly, such securities are included in the earnings allocation in calculating income per<br> share.
Diluted income (loss) per common share is calculated using the more dilutive of the two-class method or as-converted method.<br> The two-class method uses net income (loss) available to common stockholders and assumes conversion of all potential shares other than participating securities. The as-converted method uses net income (loss) available to common<br> shareholders and assumes conversion of all potential shares including participating securities. Dilutive potential common shares include outstanding stock options, unvested restricted share units and convertible preferred stock.
Additionally, the adjustment to the carrying value of redeemable non-controlling interests is reflected in income (loss) per<br> common share.
The components of basic and diluted income (loss) per share are as follows:
Three months ended September 30, Nine months ended September 30,
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(in thousands) 2023 2022 Change % Change 2023 2022 Change % Change
Net income attributable to Viad $ 41,271 $ 38,121 8.3 % $ 31,363 $ 28,959 8.3 %
Convertible preferred stock dividends paid in cash (1,950 ) (1,950 ) 0.0 % (5,850 ) (5,850 ) 0.0 %
Adjustment to the redemption value of redeemable noncontrolling interest - - ** - (763 ) -100.0 %
Undistributed income attributable to Viad 39,321 36,171 8.7 % 25,513 22,346 14.2 %
Less: Allocation to participating securities (9,522 ) (9,368 ) ) -1.6 % (6,194 ) (5,991 ) ) -3.4 %
Net income allocated to Viad common shareholders (basic) $ 29,799 $ 26,803 11.2 % $ 19,319 $ 16,355 18.1 %
Add: Allocation to participating securities 98 94 4.3 % 44 46 -4.3 %
Net income allocated to Viad common shareholders (diluted) $ 29,897 $ 26,897 11.2 % $ 19,363 $ 16,401 18.1 %
Basic weighted-average outstanding common shares 20,885 20,612 1.3 % 20,825 20,567 1.3 %
Additional dilutive shares related to share-based compensation 289 277 4.3 % 200 214 ) -6.5 %
Diluted weighted-average outstanding common shares 21,174 20,889 1.4 % 21,025 20,781 1.2 %

All values are in US Dollars.

(F) Convertible Series A Preferred Stock — On August 5, 2020, we entered into an Investment Agreement with funds managed by<br> private equity firm Crestview Partners, relating to the issuance of 135,000 shares of newly issued Convertible Series A Preferred Stock, par value $0.01 per share, for an aggregate purchase price of $135 million or $1,000 per share.<br> The Convertible Series A Preferred Stock carries a 5.5% cumulative quarterly dividend, which is payable in cash or in-kind at Viad’s option and is convertible into shares of our common stock at a conversion price of $21.25 per share.

VIAD CORP AND SUBSIDIARIES
TABLE TWO - NON-GAAP FINANCIAL MEASURES
(UNAUDITED)
IMPORTANT DISCLOSURES REGARDING NON-GAAP FINANCIAL MEASURES
This document includes the presentation of "Income (Loss) Before Other Items", "Adjusted EBITDA", "Segment Operating Income<br> (Loss)", and "Adjusted Segment Operating Income (Loss)", which are supplemental to results presented under accounting principles generally accepted in the United States of America (“GAAP”) and may not be comparable to similarly titled<br> measures presented by other companies.  These non-GAAP measures are utilized by management to facilitate period-to-period comparisons and analysis of Viad’s operating performance and should be considered in addition to, but not as<br> substitutes for, other similar measures reported in accordance with GAAP.  The use of these non-GAAP financial measures is limited, compared to the GAAP measure of net income attributable to Viad, because they do not consider a<br> variety of items affecting Viad’s consolidated financial performance as reconciled below.  Because these non-GAAP measures do not consider all items affecting Viad’s consolidated financial performance, a user of Viad’s financial<br> information should consider net income attributable to Viad as an important measure of financial performance because it provides a more complete measure of the Company’s performance.
Income (Loss) Before Other Items, Segment Operating Income (Loss), and Adjusted Segment Operating Income (Loss) are considered<br> useful operating metrics, in addition to net income attributable to Viad, as potential variations arising from non-operational expenses/income are eliminated, thus resulting in additional measures considered to be indicative of Viad’s<br> performance. Management believes that the presentation of Adjusted EBITDA provides useful information to investors regarding Viad’s results of operations for trending, analyzing and benchmarking the performance and value of Viad’s<br> business. Management also believes that the presentation of Adjusted EBITDA for acquisitions and other major capital projects enables investors to assess how effectively management is investing capital into major corporate development<br> projects, both from a valuation and return perspective.
Three months ended September 30, Nine months ended September 30,
--- --- --- --- --- --- --- --- --- --- --- --- --- --- --- --- --- --- --- --- --- --- ---
(in thousands, except per share data) 2023 2022 Change % Change 2023 2022 Change % Change
Income before other items:
Net income attributable to Viad $ 41,271 $ 38,121 8.3 % $ 31,363 $ 28,959 8.3 %
(Income) loss from discontinued operations attributable to Viad 654 42 ** 855 (285 ) **
Income from continuing operations attributable to Viad 41,925 38,163 9.9 % 32,218 28,674 12.4 %
ON Services sale purchase price adjustment, pre-tax - - ** 204 - **
Restructuring charges, pre-tax 480 1,387 ) -65.4 % 1,125 3,467 ) -67.6 %
Impairment charges, pre-tax - - ** - 583 ) -100.0 %
Acquisition-related costs and other non-recurring expenses, pre-tax (Note A) 924 1,454 ) -36.5 % 2,235 3,312 ) -32.5 %
Remeasurement of finance lease obligation attributable to Viad, pre-tax (Note B) 224 2,530 ) -91.1 % (599 ) 2,530 ) **
Tax expense (benefit) on above items (216 ) (127 ) ) -70.1 % 93 (265 ) **
Favorable tax matters - - ** (2,103 ) - ) **
Income before other items $ 43,337 $ 43,407 ) -0.2 % $ 33,173 $ 38,301 ) -13.4 %

All values are in US Dollars.

The components of income (loss) before other items per share are as follows:

Income (loss) before other items (as reconciled above) $ 43,337 $ 43,407 $ (70 ) -0.2 % $ 33,173 $ 38,301 $ (5,128 ) -13.4 %
Convertible preferred stock dividends paid in cash (1,950 ) (1,950 ) - 0.0 % (5,850 ) (5,850 ) - 0.0 %
Undistributed income (loss) before other items attributable to Viad (Note C) 41,387 41,457 (70 ) -0.2 % 27,323 32,451 (5,128 ) -15.8 %
Less: Allocation to participating securities (Note D) (9,919 ) (10,066 ) 147 1.5 % (6,586 ) (7,915 ) 1,329 16.8 %
Diluted income (loss) before other items allocated to Viad common shareholders $ 31,468 $ 31,391 $ 77 0.2 % $ 20,737 $ 24,536 $ (3,799 ) -15.5 %
Diluted weighted-average outstanding common shares 21,174 20,889 285 1.4 % 21,025 20,781 244 1.2 %
Income (loss) before other items per common share $ 1.49 $ 1.50 $ (0.01 ) -0.7 % $ 0.99 $ 1.18 $ (0.19 ) -16.1 %
(A) Acquisition-related costs and other non-recurring expenses include:
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Three months ended September 30, Nine months ended September 30,
--- --- --- --- --- --- --- --- --- ---
(in thousands) 2023 2022 2023 2022
Acquisition integration costs - Pursuit^1^ $ - $ 17 $ 30 $ 136
Acquisition transaction-related costs - Pursuit^1^ 110 834 184 1,235
Acquisition transaction-related costs - Corporate^2^ 14 (69 ) 17 39
Attraction start-up costs^1, 3^ 800 672 1,909 1,751
Other non-recurring expenses^2, 4^ - - 95 151
Acquisition-related and other non-recurring expenses, pre-tax $ 924 $ 1,454 $ 2,235 $ 3,312
^1^ Included in segment operating loss
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^2^ Included in corporate activities
^3^ Includes costs related to the development of Pursuit's new FlyOver attractions in Chicago and Toronto, and Forest Park Hotel in Canada.
4 Includes non-capitalizable fees and expenses related to Viad’s credit facility refinancing efforts.
(B) Remeasurement of finance lease obligation attributable to Viad represents the non-cash foreign exchange loss/(gain) included within Cost of Services related to<br> the periodic remeasurement of the Sky Lagoon finance lease obligation that is attributed to Viad’s 51% interest in Sky Lagoon.
--- ---
(C) We exclude the adjustment to the redemption value of redeemable noncontrolling interest from the calculation of income before other items per share as it is a<br> non-cash adjustment that does not affect net income or loss attributable to Viad.
(D) Preferred stock and unvested share-based payment awards that contain nonforteitable rights to dividends are considered participating securities. Accordingly,<br> such securities are included in the earnings allocation in calculating income (loss) before other items per common share unless the effect of such inclusion is anti-dilutive.  The following table provides the share data used for<br> calculating the allocation to participating securities if applicable:
Three months ended September 30, Nine months ended September 30,
--- --- --- --- --- --- --- --- ---
(in thousands) 2023 2022 2023 2022
Weighted-average outstanding common shares 21,174 20,889 21,025 20,781
Effect of participating convertible preferred shares (if applicable) 6,674 6,674 6,674 6,674
Effect of participating non-vested shares (if applicable) - 24 3 30
Weighted-average shares including effect of participating interests (if applicable) 27,848 27,587 27,702 27,485
** Change is greater than +/- 100 percent
---

VIAD CORP AND SUBSIDIARIES
TABLE TWO - NON-GAAP FINANCIAL MEASURES (CONTINUED)
(UNAUDITED)
Three months ended September 30, Nine months ended September 30,
($ in thousands) 2023 2022 Change % Change 2023 2022 Change % Change
Viad Consolidated:
Revenue $ 365,899 $ 382,721 ) -4.4 % $ 947,001 $ 879,284 7.7 %
Net income attributable to Viad $ 41,271 $ 38,121 8.3 % $ 31,363 $ 28,959 8.3 %
Net income attributable to noncontrolling interest 7,716 3,784 ** 8,221 3,031 **
Net income (loss) attributable to redeemable noncontrolling interest 139 (88 ) ** (270 ) (354 ) 23.7 %
(Income) loss from discontinued operations 654 42 ** 855 (285 ) **
Net interest expense 12,476 10,252 21.7 % 37,081 23,890 55.2 %
Income tax expense 9,173 8,810 4.1 % 13,623 9,587 42.1 %
Depreciation and amortization 12,428 12,956 ) -4.1 % 37,707 39,442 ) -4.4 %
ON Services sale purchase price adjustment - - ** 204 - **
Restructuring charges 480 1,387 ) -65.4 % 1,125 3,467 ) -67.6 %
Impairment charges - - ** - 583 ) -100.0 %
Other expense 554 280 97.9 % 1,533 1,530 0.2 %
Start-up costs (A) 800 672 19.0 % 1,909 1,751 9.0 %
Acquisition transaction-related costs 124 765 ) -83.8 % 201 1,274 ) -84.2 %
Integration costs - 17 ) -100.0 % 30 136 ) -77.9 %
Other non-recurring expenses - - ** 95 151 ) -37.1 %
Remeasurement of finance lease obligation (B) 439 4,961 ) -91.2 % (1,174 ) 4,961 ) **
Consolidated Adjusted EBITDA $ 86,254 $ 81,959 5.2 % $ 132,503 $ 118,123 12.2 %
Adjusted EBITDA attributable to noncontrolling interest (11,347 ) (8,300 ) ) -36.7 % (14,773 ) (10,704 ) ) -38.0 %
Consolidated Adjusted EBITDA attributable to Viad $ 74,907 $ 73,659 1.7 % $ 117,730 $ 107,419 9.6 %
Consolidated Adjusted EBITDA by Business:
Pursuit $ 91,788 $ 75,085 22.2 % $ 100,955 $ 79,200 27.5 %
Total GES (2,004 ) 10,685 ) ** 41,585 48,536 ) -14.3 %
Total Segment EBITDA 89,784 85,770 4.7 % 142,540 127,736 11.6 %
Corporate EBITDA (3,530 ) (3,811 ) 7.4 % (10,037 ) (9,613 ) ) -4.4 %
Consolidated Adjusted EBITDA $ 86,254 $ 81,959 5.2 % $ 132,503 $ 118,123 12.2 %
Pursuit Adjusted EBITDA:
Revenue $ 186,940 $ 163,796 14.1 % $ 308,077 $ 265,179 16.2 %
Cost of services and products (105,565 ) (104,047 ) ) -1.5 % (236,003 ) (221,057 ) ) -6.8 %
Segment operating income 81,375 59,749 36.2 % 72,074 44,122 63.4 %
Depreciation 7,708 7,501 2.8 % 24,121 23,149 4.2 %
Amortization 1,356 1,351 0.4 % 3,811 3,846 ) -0.9 %
Start-up costs (A) 800 672 19.0 % 1,909 1,751 9.0 %
Acquisition transaction-related costs 110 834 ) -86.8 % 184 1,235 ) -85.1 %
Integration costs - 17 ) -100.0 % 30 136 ) -77.9 %
Remeasurement of finance lease obligation (B) 439 4,961 ) -91.2 % (1,174 ) 4,961 ) **
Adjusted EBITDA $ 91,788 $ 75,085 22.2 % $ 100,955 $ 79,200 27.5 %
Adjusted EBITDA attributable to noncontrolling interest (11,347 ) (8,300 ) ) -36.7 % (14,773 ) (10,704 ) ) -38.0 %
Adjusted EBITDA attributable to Viad $ 80,441 $ 66,785 20.4 % $ 86,182 $ 68,496 25.8 %
Pursuit Operating margin 43.5 % 36.5 % 7.1 % 23.4 % 16.6 % 6.8 %
Pursuit Adjusted EBITDA margin 49.1 % 45.8 % 3.3 % 32.8 % 29.9 % 2.9 %
Total GES Adjusted EBITDA:
Revenue $ 178,959 $ 218,925 ) -18.3 % $ 638,924 $ 614,105 4.0 %
Cost of services and products (184,309 ) (212,335 ) 13.2 % (607,057 ) (577,989 ) ) -5.0 %
Segment operating income (loss) (5,350 ) 6,590 ) ** 31,867 36,116 ) -11.8 %
Depreciation 2,357 2,970 ) -20.6 % 6,775 9,112 ) -25.6 %
Amortization 989 1,125 ) -12.1 % 2,943 3,308 ) -11.0 %
Total GES Adjusted EBITDA $ (2,004 ) $ 10,685 ) ** $ 41,585 $ 48,536 ) -14.3 %
Total GES Operating margin -3.0 % 3.0 % -6.0 % 5.0 % 5.9 % -0.9 %
Total GES Adjusted EBITDA margin -1.1 % 4.9 % -6.0 % 6.5 % 7.9 % -1.4 %
GES Adjusted EBITDA by Reportable Segment:
Spiro $ 775 $ 4,688 ) -83.5 % $ 13,452 $ 21,180 ) -36.5 %
GES Exhibitions (2,779 ) 5,997 ) ** 28,133 27,356 2.8 %
Total GES $ (2,004 ) $ 10,685 ) ** $ 41,585 $ 48,536 ) -14.3 %
Spiro Revenue $ 58,887 $ 73,277 ) -19.6 % $ 199,617 $ 205,518 ) -2.9 %
Spiro Adjusted EBITDA Margin 1.3 % 6.4 % -5.1 % 6.7 % 10.3 % -3.6 %
GES Exhibitions Revenue $ 122,115 $ 147,872 ) -17.4 % $ 446,146 $ 414,303 7.7 %
GES Exhibitions Adjusted EBITDA Margin -2.3 % 4.1 % -6.3 % 6.3 % 6.6 % -0.3 %

All values are in US Dollars.

(A) Includes costs related to the development of Pursuit's new FlyOver attractions in Chicago and Toronto, and Forest Park<br> Hotel in Canada.
(B) Remeasurement of finance lease obligation represents the non-cash foreign exchange loss/(gain) included within Cost of<br> Services related to the periodic remeasurement of the Sky Lagoon finance lease obligation.

VIAD CORP AND SUBSIDIARIES
TABLE TWO - NON-GAAP FINANCIAL MEASURES (CONTINUED)
(UNAUDITED)
The following table provides 2022 revenue and Adjusted EBITDA, along with reconciliations of Adjusted EBITDA to the nearest GAAP measure, net<br> income attributable to Viad.
2022
($ in thousands) First Quarter Second Quarter Third Quarter Fourth Quarter Full Year
Viad Consolidated:
Net income (loss) attributable to Viad $ (29,001 ) $ 19,839 $ 38,121 $ (5,739 ) $ 23,220
Net income (loss) attributable to noncontrolling interest (1,204 ) 451 3,784 (708 ) 2,323
Net loss attributable to redeemable noncontrolling interest (138 ) (128 ) (88 ) (394 ) (748 )
(Income) loss from discontinued operations (275 ) (52 ) 42 137 (148 )
Net interest expense 5,877 7,761 10,252 11,001 34,891
Income tax expense (benefit) (2,582 ) 3,359 8,810 386 9,973
Depreciation and amortization 13,279 13,207 12,956 13,041 52,483
Gain on sale of ON Services - - - (19,637 ) (19,637 )
Restructuring charges (recoveries) 654 1,426 1,387 (408 ) 3,059
Impairment charges 583 - - - 583
Other expense 638 612 280 547 2,077
Start-up costs (A) 431 648 672 418 2,169
Acquisition transaction-related costs 418 91 765 53 1,327
Integration costs - 119 17 101 237
Remeasurement of finance lease obligation (B) - - 4,961 (804 ) 4,157
Other non-recurring expenses (C) 8 143 - - 151
Consolidated Adjusted EBITDA $ (11,312 ) $ 47,476 $ 81,959 $ (2,006 ) $ 116,117
Consolidated Adjusted EBITDA by Business:
Pursuit $ (11,498 ) $ 15,613 $ 75,085 $ (11,251 ) $ 67,949
Total GES 2,720 35,131 10,685 12,721 61,257
Total Segment EBITDA (8,778 ) 50,744 85,770 1,470 129,206
Corporate EBITDA (2,534 ) (3,268 ) (3,811 ) (3,476 ) (13,089 )
Consolidated Adjusted EBITDA $ (11,312 ) $ 47,476 $ 81,959 $ (2,006 ) $ 116,117
Pursuit Adjusted EBITDA:
Revenue $ 23,784 $ 77,599 $ 163,796 $ 34,148 $ 299,327
Cost of services and products (44,982 ) (72,028 ) (104,047 ) (54,239 ) (275,296 )
Segment operating income (loss) (21,198 ) 5,571 59,749 (20,091 ) 24,031
Depreciation 7,782 7,866 7,501 7,926 31,075
Amortization 1,179 1,316 1,351 1,175 5,021
Start-up costs (A) 431 648 672 418 2,169
Acquisition transaction-related costs 308 93 834 24 1,259
Integration costs - 119 17 101 237
Remeasurement of finance lease obligation (B) - - 4,961 (804 ) 4,157
Adjusted EBITDA $ (11,498 ) $ 15,613 $ 75,085 $ (11,251 ) $ 67,949
Pursuit Operating margin -89.1 % 7.2 % 36.5 % -58.8 % 8.0 %
Pursuit Adjusted EBITDA margin -48.3 % 20.1 % 45.8 % -32.9 % 22.7 %
Total GES Adjusted EBITDA:
Revenue $ 153,576 $ 241,604 $ 218,925 $ 213,879 $ 827,984
Cost of services and products (155,170 ) (210,484 ) (212,335 ) (205,082 ) (783,071 )
Segment operating income (loss) (1,594 ) 31,120 6,590 8,797 44,913
Depreciation 3,220 2,922 2,970 2,802 11,914
Amortization 1,094 1,089 1,125 1,122 4,430
Total GES Adjusted EBITDA $ 2,720 $ 35,131 $ 10,685 $ 12,721 $ 61,257
Total GES Operating margin -1.0 % 12.9 % 3.0 % 4.1 % 5.4 %
Total GES Adjusted EBITDA margin 1.8 % 14.5 % 4.9 % 5.9 % 7.4 %
GES Adjusted EBITDA by Reportable Segment:
Spiro $ 742 $ 15,750 $ 4,688 $ 5,795 $ 26,975
GES Exhibitions 1,978 19,381 5,997 6,926 34,282
Total GES $ 2,720 $ 35,131 $ 10,685 $ 12,721 $ 61,257
Spiro Revenue $ 42,816 $ 89,425 $ 73,277 $ 72,123 $ 277,641
Spiro Adjusted EBITDA Margin 1.7 % 17.6 % 6.4 % 8.0 % 9.7 %
GES Exhibitions Revenue $ 111,831 $ 154,600 $ 147,872 $ 143,577 $ 557,880
GES Exhibitions Adjusted EBITDA Margin 1.8 % 12.5 % 4.1 % 4.8 % 6.1 %
(A) Includes costs related to the development of Pursuit's new FlyOver attractions in Chicago and Toronto, and Forest Park<br> Hotel in Canada.
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(B) Remeasurement of finance lease obligation represents the non-cash foreign exchange loss/(gain) included within Cost of<br> Services related to the periodic remeasurement of the Sky Lagoon finance lease obligation.
(C) Includes non-capitalizable fees and expenses related to Viad’s credit facility refinancing efforts.

Exhibit 99.2

THIRD quarter 2023 EARNINGS CALL  NOVEMBER 2, 2023


Forward-looking statements  This presentation contains a number of forward-looking statements. Words, and variations  of  words,  such  as “will,” “may,” “expect,” “would,” “could,” “might,” “intend,” “plan,” “believe,” “estimate,” “anticipate,” “deliver,” “seek,” “aim,” “potential,” “target,” “outlook,” and similar expressions are intended to identify our forward-looking  statements. Similarly, statements that describe our business strategy, outlook, objectives, plans, initiatives, intentions or goals also are  forward looking statements. These forward-looking statements are not historical facts and are subject to a host of risks and uncertainties, many of which are beyond our control, which could cause actual results to differ materially from those in the forward-looking statements.   Important factors that could cause actual results to differ materially from those described in our forward-looking statements include, but are not limited to, the following:  general economic uncertainty in key global markets and a worsening of global economic conditions;  travel industry disruptions;  the impact of our overall level of indebtedness, as well as our financial covenants, on our operational and financial flexibility;  identified material weakness in our internal control over financial reporting;  seasonality of our businesses;  the impact of the COVID-19 pandemic on our financial condition, liquidity, and cash flow;  our ability to anticipate and adjust for new and emerging challenges presented by the ramifications of the COVID-19 pandemic on our businesses;  unanticipated delays and cost overruns of our capital projects, and our ability to achieve established financial and strategic goals for such projects;  our exposure to labor shortages, turnover, and labor cost increases;  the importance of key members of our account teams to our business relationships;  our ability to manage our business and continue our growth if we lose any of our key personnel;  the competitive nature of the industries in which we operate;  our dependence on large exhibition event clients;  adverse effects of show rotation on our periodic results and operating margins;  transportation disruptions and increases in transportation costs;  natural disasters, weather conditions, accidents, and other catastrophic events;  our exposure to labor cost increases and work stoppages related to unionized employees;  our multi-employer pension plan funding obligations;  our ability to successfully integrate and achieve established financial and strategic goals from acquisitions;  our exposure to cybersecurity attacks and threats;   our exposure to currency exchange rate fluctuations;  liabilities relating to prior and discontinued operations; and  compliance with laws governing the storage, collection, handling, and transfer of personal data and our exposure to legal claims and fines for data breaches or improper handling of such data.  For a more complete discussion of the risks and uncertainties that may affect our business or financial results, please see Item 1A, “Risk Factors,” of our most recent annual report on Form 10-K filed with the SEC. We disclaim and do not undertake any obligation to update or revise any forward-looking statement in this presentation except as required by applicable law or regulation.  2


NON-GAAP FINANCIAL MEASURES  This document includes the presentation of “Adjusted EBITDA” and ”Income (Loss) Before Other Items”, which are supplemental to results presented under accounting principles generally accepted in the United States of America (“GAAP”) and may not be comparable to similarly titled measures presented by other companies.  These non-GAAP measures should be considered in addition to, but not as a substitute for, other similar measures reported in accordance with GAAP.    The use of these non-GAAP financial measures is limited, compared to the GAAP measure of net income attributable to Viad, because it does not consider a variety of items affecting Viad’s consolidated financial performance as explained below.  Because these non-GAAP measures do not consider all items affecting Viad’s consolidated financial performance, a user of Viad’s financial information should consider net income attributable to Viad as an important measure of financial performance because it provides a more complete measure of the Company’s performance.  Adjusted EBITDA is defined by management as net income attributable to Viad before income (loss) from discontinued operations, interest expense and interest income, income taxes, depreciation and amortization, acquisition-related costs, attraction start-up costs, restructuring charges, impairment charges, and the reduction/increase for income/loss attributable to non-redeemable and redeemable non-controlling interests, and gains or losses from sales of businesses. Adjusted EBITDA is considered a useful operating metric, in addition to net income attributable to Viad, as potential variations arising from non-recurring integration costs, non-cash amortization and depreciation, and non-operational expenses/income are eliminated, thus resulting in an additional measure considered to be indicative of Viad’s consolidated and segment performance. Management believes that the presentation of Adjusted EBITDA provides useful information to investors regarding Viad’s results of operations for trending, analyzing and benchmarking the performance and value of Viad’s business.  Income (Loss) Before Other Items is defined by management as net income attributable to Viad before income (loss) from discontinued operations, acquisition-related costs, attraction start-up costs, restructuring charges, impairment charges, other non-recurring expenses, and tax matters.   Income (Loss) Before Other Items is considered a useful operating metric, in addition to net income attributable to Viad, as potential variations arising from non-operational expenses/income are eliminated, thus resulting in an additional measure considered to be indicative of Viad’s performance. 3  Forward-Looking Non-GAAP Measures  The company has not quantitatively reconciled its guidance for adjusted EBITDA to its respective most comparable GAAP measure because certain reconciling items that impact this metric including, provision for income taxes, interest expense, restructuring or impairment charges, acquisition-related costs, and attraction start-up costs have not occurred, are out of the company’s control, or cannot be reasonably predicted. Accordingly, reconciliations to the nearest GAAP financial measure are not available without unreasonable effort. Please note that the unavailable reconciling items could significantly impact the company’s results as reported under GAAP.


Q3’23 HIGHLIGHTS  4


FINANCIAL PERFORMANCE   & OUTLOOK


6  strong Q3’23 RESULTS  6  Pursuit posted record results with significant year-over-year growth primarily driven by:  Higher visitation  Strong demand for experiences  GES year-over-year revenue declines as expected due to:  Major non-annual shows (~$50 million of revenue in Q3’22)  Sale of non-core business (~$14 million of revenue in Q3’22)  Partially offset by underlying growth  * Refer to Appendix for a discussion and reconciliation of this non-GAAP financial measure to its most directly comparable GAAP financial measure.  Revenue and Adjusted EBITDA were within guidance ranges  $ MILLIONS  Q3’23  VS. Q3’22  Revenue  $365.9  $(16.8)  Pursuit Revenue  $186.9  $23.1  GES Revenue  $179.0  $(40.0)  Net Income Attributable to Viad  $41.3  $3.2  Income Before Other Items  $43.3  $(0.1)  Consolidated Adjusted EBITDA*  $86.3  $4.3  Pursuit Adjusted EBITDA*  $91.8  $16.7  GES Adjusted EBITDA*  $(2.0)  $(12.7)  Corporate Adjusted EBITDA*  $(3.5)  $0.3


7  PURSUIT Q3’23 YEAR-OVER-YEAR RESULTS  7  * Refer to Appendix for a discussion and reconciliation of this non-GAAP financial measure to its most directly comparable GAAP financial measure.  ** Same-Store metrics include only attractions and lodging properties that Pursuit operated at full capacity, considering seasonal closures, for the entirety of the 2023 and 2022 periods presented. For experiences located outside the United States, financial metric comparisons to the prior year are expressed on a constant U.S. dollar basis.  Note: Amounts may not add as presented due to rounding  Revenue increased ~14% year-over-year with remarkable performance from attractions and lodging experiences  Growth across all markets, with significant increases across Western Canada driven by strong growth in international visitation  Robust attraction visitation increase from continued recovery and newer experiences ramping  Strong RevPAR primarily from higher ADRs during peak-season occupancy and new 88-room Jasper hotel  Significant flow-through and margin expansion   PURSUIT ($ MILLIONS)  Q3’23  VS. Q3’22  Revenue:  Ticket Revenue  $71.7  $10.9  Room Revenue  $48.7  $6.2  Food & Beverage  $28.4  $3.3  Retail Operations  $23.1  $1.5  All Other  $15.0  $1.2  Total Revenue  $186.9  $23.1  Adjusted EBITDA*  $91.8  $16.7  Adjusted EBITDA Margin  49.1%  3.3%  Metrics:  Attraction Visitors (000’s)  1,668.2  15.0%  Same-Store Attraction ETP**   $42  4.6%  Same-Store Lodging RevPAR**  $236  9.9%


8  GES Q3’23 YEAR-OVER-YEAR RESULTS  8  Major non-annual shows and sale of ON Services in 2022 impacted year-over-year revenue by a combined $64 million  Excluding major non-annual shows and ON Services, revenue increased ~16% year-over-year from solid underlying growth  Spiro revenue grew ~8% on strong spending from existing and new clients  GES Exhibitions revenue grew ~19% with U.S. same-show revenue growth of ~14% from Q3’22  Improved cost structure delivered nearly breakeven Adjusted EBITDA during quarter of slower event activity  GES ($ MILLIONS)  Q3’23  VS. Q3’22  Revenue:  Spiro  $58.9  $(14.4)  GES Exhibitions  $122.1  $(25.8)  Inter-Segment Elims  $(2.0)  $0.2  Total Revenue  $179.0  $(40.0)  Adjusted EBITDA*:  Spiro  $0.8  $(3.9)  GES Exhibitions  $(2.8)  $(8.8)  Total Adjusted EBITDA*  $(2.0)  $(12.7)  Metrics:  Major Non-Annual Show Revenue  $0  $(50)  U.S. Exhibition Same-Show Revenue  $41.0  13.9%  * Refer to Appendix for a discussion and reconciliation of this non-GAAP financial measure to its most directly comparable GAAP financial measure.  Note: Amounts may not add as presented due to rounding


FINANCIAL OUTLOOK – Q4’23 & FY’23  $ MILLIONS  Q4’23 GUIDANCE  FY’23 GUIDANCE  Pursuit:  Revenue  Adjusted EBITDA  $35 to $40  $(10) to $(6)  Up ~15%  $91 to $95  GES:  Revenue  Adjusted EBITDA  $235 to $250  $16 to $20  Up mid-single digits  $58 to $62  Consolidated:  Revenue  Adjusted EBITDA*  Cash from Operations  Capital Expenditures  $270 to $290  $2 to $10  $(37) to $(27)  $20 to $25 (includes ~$10 for growth)  Up high-single digits  $135 to $143  $80 to $90  $75 to $80 (includes ~$40 for growth)  9  *Viad Consolidated Adjusted EBITDA represents segments less corporate costs.



11  PURSUIT’s Q3 YTD attraction PERFORMANCE  TICKET REVENUE ($M)  +23%  2023F  2024P  Solid year-over-year ticket revenue growth primarily driven by increased attraction visitation  Strong visitation to Canadian attractions from increased international tourism  Newer experiences launched in recent years, including the Sky Lagoon, FlyOver Las Vegas, and Golden Skybridge, all posted significant visitation increases  VISITATION (K)  SAME-STORE ETP  +20%  +6%  Note: Same-Store metrics include only attractions properties that Pursuit operated at full capacity, considering seasonal closures, for the entirety of the 2023 and 2022 periods presented. For experiences located outside the United States, financial metric comparisons to the prior year are expressed on a constant U.S. dollar basis.


12  PURSUIT’s Q3 YTD LODGING PERFORMANCE  ROOM REVENUE ($M)  +12%  2023F  2024P  Strong year-over-year room revenue growth with increases in both ADR and occupancy  All geographies delivered growth in room revenue, with stand-out performance from Canadian hotels  New Forest Park Alpine Hotel was a big contributor to success in Jasper (opened in August 2022)  SAME-STORE   ADR  SAME-STORE OCCUPANCY  +3%  SAME-STORE REVPAR  +10%  +6%  Note: Same-Store metrics include only lodging properties that Pursuit operated at full capacity, considering seasonal closures, for the entirety of the 2023 and 2022 periods presented. For experiences located outside the United States, financial metric comparisons to the prior year are expressed on a constant U.S. dollar basis.


13  PURSUIT’s OVERALL REVENUE GROWTH  REVENUE ($M)  +16%  ~+15%  2022  2023  2022  2023F  Significant year-over-year revenue growth primarily driven by:  Increased international visitation  Continued ramping of newer experiences  Strong demand for iconic, unforgettable, inspiring experiences Pricing power


14  PURSUIT’s margin expansion  ADJUSTED EBITDA MARGIN (%)  ~+4%  2022  2023  2022  2023F  Significant year-over-year margin expansion primarily driven by:  Higher attraction visitation with strong throughput  Prudent labor and expense management  +3%  30% ADJUSTED EBITDA MARGIN TARGET BY 2024


15  15  PURSUIT’S powerful GROWTH STRATEGY  Investment criteria to drive accelerated high-margin growth:  15%+ IRR hurdle rate  Iconic, unforgettable, and inspiring  Perennial demand  High barriers to entry  Attractive EBITDA margins  High-quality guest experience  Strong ease of doing business  BUY  Strategic assets that drive guest experience, economies of scale and scope, improving financial performance  REFRESH  To optimize guest experience, market position, and maximize returns  BUILD  To create new guest experiences and revenue streams with economies of scale and scope  SKY LAGOON  2021 BUILD  FOREST PARK ALPINE HOTEL  2022 BUILD  GOLDEN SKYBRIDGE  2021 BUY  GLACIER RAFT COMPANY  2022 BUY  GLACIER VIEW LODGE  2019 REFRESH  MALIGNE LAKE F&B AND RETAIL  2019 REFRESH  PROVEN TRACK RECORD  Expect to  MORE THAN TRIPLE ADJUSTED EBITDA  from 2015 to 2024



17  EXHIBITIONS’ INDUSTRY HAS SUBSTANTIALLYRECOVERED WITH ROOM FOR MORE GROWTH  17  In Q3’23, GES Exhibitions’ same show revenue is now exceeding 2019 levels  Show sizes on average were still ~12% below pre-pandemic levels  Substantial opportunity for future growth as event sizes fully recover  * The US same show metric compares tradeshows that occurred in the same city for both occurrences and generally represents between 20% and 50% of the total exhibition revenue.  GES’ revenue per net square foot of event space has improved vs. pre-pandemic  GES US Exhibitions Same-Show* Revenue and Square Footage  vs. 2019 Pre-Pandemic Occurrence


18  SPIRO’S GROWTH STRATEGY  LARGE FRAGMENTED GROWING MARKET  Experiential marketing is forecasted to rise globally at ~9% CAGR to $105B by 2026  ~80% of brands view experiential events as their most important   marketing channel  ~86% of brands plan to attend or host more in-person events in 2024 than in 2023  Sources: PQ Media Global Experiential Marketing Forecast 2022-2026, Bizzabo  Well-positioned to win business from new and existing clients to drive accelerated growth:  Global network  End to end in-house solutions – from strategy & creative to execution & analytics  Enhanced capabilities – expanded creative & design resources  Industry leading expertise in multiple verticals  Marquee client base  NEW CLIENTS  since Spiro launched in Q1’22  49


19  GES’ OVERALL REVENUE GROWTH  REVENUE ($M)  +4%  +Mid-Single Digits  2022  2023  2022  2023F  Solid year-over-year revenue growth primarily driven by:  Stronger demand for exhibition and event services  Pricing strength and continued recovery of exhibition show sizes  Spiro winning new clients and cultivating existing clients from expanding capabilities  2024 will benefit from major non-annual shows (~$70M of incremental revenue)


20  GES’ margin expansion  Margin expansion expected to be driven by:  Exhibitions’ show sizes recovering  New Spiro wins with improved SG&A leverage  Continued focus on efficiency with lean productivity initiatives  >8% ADJUSTED EBITDA MARGIN TARGET BY 2024


APPENDIX


22  Q3 REVENUE AND ADJUSTED EBITDA


FORWARD-LOOKING NON-GAAP FINANCIAL MEASURES  We have also provided forward−looking guidance for Adjusted EBITDA, a non−GAAP financial measure. We do not provide a reconciliation of the forward−looking guidance of Adjusted EBITDA, a non−GAAP financial measure, to the most directly comparable GAAP financial measure because, due to variability and difficulty in making accurate forecasts and projections and/or certain information not being ascertainable or accessible, not all of the information necessary for quantitative reconciliations is available to us without unreasonable efforts. Consequently, any attempt to disclose such reconciliations would imply a degree of precision that could be confusing or misleading to investors. It is possible that the forward−looking non−GAAP financial measure may be materially different from the corresponding forward-looking GAAP financial measure.  NON-GAAP FINANCIAL RECONCILIATION  23  Includes costs related to the development of Pursuit's new FlyOver attractions in Las Vegas, Chicago, and Toronto, the Sky Lagoon in Iceland, and the Golden Skybridge and Forest Park Hotel in Canada.  Includes inventory write-offs at GES in connection with transitioning to an outsourced model for trade show aisle carpet.   Includes non-capitalizable fees and expenses related to Viad’s credit facility refinancing efforts.  Remeasurement of finance lease obligation represents the non-cash foreign exchange loss/(gain) included within Cost of Services related to the periodic remeasurement of the Sky Lagoon finance lease obligation.  Corporate Adjusted EBITDA is calculated as Corporate activities expense before depreciation, acquisition-transaction-related costs and other non-recurring costs included within Corporate activities expense.


24  NON-GAAP FINANCIAL RECONCILIATION  Remeasurement of finance lease obligation attributable to Viad represents the non-cash foreign exchange loss/(gain) included within Cost of Services related to the periodic remeasurement of the Sky Lagoon finance lease obligation that is attributed to Viad’s 51% interest in Sky Lagoon.


25  Pursuit key performance metrics  25


PURSUIT METRICS vs. pre-pandemic 2019  26  Note: Same-Store metrics include only attractions and lodging properties that Pursuit operated at full capacity, considering seasonal closures, for the entirety of the 2023, 2022, and 2019 periods presented. For experiences located outside the United States, financial metric comparisons to the prior year are expressed on a constant U.S. dollar basis.  New attractions opened or acquired after January 1, 2019 and excluded from the same-store ETP, include Glacier Raft Co. (acquired April 2022), FlyOver Las Vegas (opened September 2021), Golden Skybridge (opened June 2021), Sky Lagoon (opened May 2021), Open Top Touring (opened September 2020), and FlyOver Iceland (opened August 2019). New lodging properties opened or acquired after January 1, 2019 and excluded from the same-store RevPAR and ADR, include Forest Park Hotel (opened August 2022), Glacier Raft Co (acquired April 2022), Glacier Basecamp Lodge (acquired January 2020), West Glacier RV Park (opened July 2019), Mountain Park Lodges (acquired June 2019), and Belton Chalet (acquired May 2019).   Lodging and attraction experiences show significant improvement compared to the prior year and pre-pandemic 2019


27  Cash Flow and Balance Sheet highlights  27