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VOD 6-K

Vodafone Group Public Ltd Co (VOD)

6-K 2026-07-30 For: 2026-07-30
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Added on July 30, 2026

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

Form 6-K

REPORT OF FOREIGN PRIVATE ISSUER

PURSUANT TO RULES 13a-16 OR 15d-16 UNDER

THE SECURITIES EXCHANGE ACT OF 1934

Dated July 30, 2026

Commission File Number: 001-10086

VODAFONE GROUP

PUBLIC LIMITED COMPANY

(Translation of registrant’s name into English)

VODAFONE HOUSE, THE CONNECTION, NEWBURY, BERKSHIRE, RG14 2FN, ENGLAND

(Address of principal executive offices)

Indicate by check mark whether the registrant files or will file annual reports under cover Form 20-F or Form 40-F.

Form 20-F ✓ Form 40-F _

This Report on Form 6-K contains a Stock Exchange Announcement dated 30 July 2026 entitled Director/PDMR Shareholding.

30 July 2026

Notification of Transactions of Persons Discharging Managerial<br>Responsibilities

Vodafone Group Plc ("Vodafone") announces that the following Persons Discharging Managerial Responsibilities ("PDMRs") acquired shares under the Vodafone Global Incentive Plan. The vesting of the share awards was conditional on continuing employment within the Vodafone Group and on the satisfaction of the performance conditions approved by the Remuneration Committee.

The following notifications are made in accordance with DTR 3.1.2-A, incorporating article 19(1) of the Market Abuse Regulation.

1 Details of the person discharging managerial<br>responsibilities/person closely associated
a) Name Margherita Della Valle
2 Reason for the notification
a) Position/status Vodafone<br>Group Chief Executive
b) Initial notification/ Amendment Initial notification
3 Details of the issuer, emission allowance market participant,<br>auction platform, auctioneer or auction monitor
a) Name Vodafone Group Plc
b) LEI 213800TB53ELEUKM7Q61
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Vesting of conditional award of shares subject to performance<br>conditions under the Global Incentive Plan.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP nil 5,642,976
d) Aggregated information Aggregated volume of shares acquired: 5,642,976<br>Ordinary shares<br><br><br>Aggregated price of shares acquired: GBP nil
e) Date of the transaction 2026-07-27
f) Place of the transaction Outside a trading venue
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Sale of shares on the London Stock Exchange to satisfy tax<br>withholding obligations.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP 1.215413 2,658,846
d) Aggregated information Aggregated volume of shares sold: 2,658,846 Ordinary<br>shares<br><br><br>Aggregated price of shares sold: GBP 3,231,596
e) Date of the transaction 2026-07-28
f) Place of the transaction London Stock Exchange (XLON)
1 Details of the person discharging managerial<br>responsibilities/person closely associated
--- --- --- ---
a) Name Maaike de Bie
2 Reason for the notification
a) Position/status Group<br>General Counsel and Company Secretary
b) Initial notification/ Amendment Initial notification
3 Details of the issuer, emission allowance market participant,<br>auction platform, auctioneer or auction monitor
a) Name Vodafone Group Plc
b) LEI 213800TB53ELEUKM7Q61
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Vesting of conditional award of shares subject to performance<br>conditions under the Global Incentive Plan.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP nil 1,805,752
d) Aggregated information Aggregated volume of shares acquired: 1,805,752 Ordinary<br>shares<br><br><br>Aggregated price of shares acquired: GBP nil
e) Date of the transaction 2026-07-27
f) Place of the transaction Outside a trading venue
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Sale of shares on the London Stock Exchange to satisfy tax<br>withholding obligations.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP 1.215413 850,831
d) Aggregated information Aggregated volume of shares sold: 850,831 Ordinary<br>shares<br><br><br>Aggregated price of shares sold: GBP 1,034,111
e) Date of the transaction 2026-07-28
f) Place of the transaction London Stock Exchange (XLON)
1 Details of the person discharging managerial<br>responsibilities/person closely associated
--- --- --- ---
a) Name Ahmed Essam
2 Reason for the notification
a) Position/status Executive<br>Chairman Vodafone Germany and CEO European Markets
b) Initial notification/ Amendment Initial notification
3 Details of the issuer, emission allowance market participant,<br>auction platform, auctioneer or auction monitor
a) Name Vodafone Group Plc
b) LEI 213800TB53ELEUKM7Q61
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Vesting of conditional award of shares subject to performance<br>conditions under the Global Incentive<br>Plan.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP nil 2,231,910
d) Aggregated information Aggregated volume of shares acquired: 2,231,910 Ordinary<br>shares<br><br><br>Aggregated price of shares acquired: GBP nil
e) Date of the transaction 2026-07-27
f) Place of the transaction Outside a trading venue
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Sale of shares on the London Stock Exchange to satisfy tax<br>withholding obligations.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP 1.215413 1,051,627
d) Aggregated information Aggregated volume of shares sold: 1,051,627 Ordinary<br>shares<br><br><br>Aggregated price of shares sold: GBP 1,278,161
e) Date of the transaction 2026-07-28
f) Place of the transaction London Stock Exchange (XLON)
1 Details of the person discharging managerial<br>responsibilities/person closely associated
--- --- --- ---
a) Name Shameel Joosub
2 Reason for the notification
a) Position/status CEO<br>Vodacom Group
b) Initial notification/ Amendment Initial notification
3 Details of the issuer, emission allowance market participant,<br>auction platform, auctioneer or auction monitor
a) Name Vodafone Group Plc
b) LEI 213800TB53ELEUKM7Q61
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Vesting of conditional award of shares subject to performance<br>conditions under the Global Incentive<br>Plan.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP nil 548,132
d) Aggregated information Aggregated volume of shares acquired: 548,132 Ordinary<br>shares<br><br><br>Aggregated price of shares acquired: GBP nil
e) Date of the transaction 2026-07-27
f) Place of the transaction Outside a trading venue
1 Details of the person discharging managerial<br>responsibilities/person closely associated
--- --- --- ---
a) Name Scott Petty
2 Reason for the notification
a) Position/status Vodafone<br>Group Chief Technology Officer (CTO)
b) Initial notification/ Amendment Initial notification
3 Details of the issuer, emission allowance market participant,<br>auction platform, auctioneer or auction monitor
a) Name Vodafone Group Plc
b) LEI 213800TB53ELEUKM7Q61
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Vesting of conditional award of shares subject to performance<br>conditions under the Global Incentive<br>Plan.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP nil 1,805,752
d) Aggregated information Aggregated volume of shares acquired: 1,805,752 Ordinary<br>shares<br><br><br>Aggregated price of shares acquired: GBP nil
e) Date of the transaction 2026-07-27
f) Place of the transaction Outside a trading venue
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Sale of shares on the London Stock Exchange to satisfy tax<br>withholding obligations.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP 1.215413 850,831
d) Aggregated information Aggregated volume of shares sold: 850,831 Ordinary<br>shares<br><br><br>Aggregated price of shares sold: GBP 1,034,111
e) Date of the transaction 2026-07-28
f) Place of the transaction London Stock Exchange (XLON)
1 Details of the person discharging managerial<br>responsibilities/person closely associated
--- --- --- ---
a) Name Joakim Reiter
2 Reason for the notification
a) Position/status Chief<br>External and Corporate Affairs Officer
b) Initial notification/ Amendment Initial notification
3 Details of the issuer, emission allowance market participant,<br>auction platform, auctioneer or auction monitor
a) Name Vodafone Group Plc
b) LEI 213800TB53ELEUKM7Q61
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Vesting of conditional award of shares subject to performance<br>conditions under the Global Incentive<br>Plan.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP nil 1,805,752
d) Aggregated information Aggregated volume of shares acquired: 1,805,752 Ordinary<br>shares<br><br><br>Aggregated price of shares acquired: GBP nil
e) Date of the transaction 2026-07-27
f) Place of the transaction Outside a trading venue
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Sale of shares on the London Stock Exchange to satisfy tax<br>withholding obligations.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP 1.215413 850,831
d) Aggregated information Aggregated volume of shares sold: 850,831 Ordinary<br>shares<br><br><br>Aggregated price of shares sold: GBP 1,034,111
e) Date of the transaction 2026-07-28
f) Place of the transaction London Stock Exchange (XLON)
1 Details of the person discharging managerial<br>responsibilities/person closely associated
--- --- --- ---
a) Name Alberto Ripepi
2 Reason for the notification
a) Position/status Group<br>Chief Network Officer (CNO)
b) Initial notification/ Amendment Initial notification
3 Details of the issuer, emission allowance market participant,<br>auction platform, auctioneer or auction monitor
a) Name Vodafone Group Plc
b) LEI 213800TB53ELEUKM7Q61
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Vesting of conditional award of shares subject to performance<br>conditions under the Global Incentive<br>Plan.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP nil 1,700,594
d) Aggregated information Aggregated volume of shares acquired: 1,700,594 Ordinary<br>shares<br><br><br>Aggregated price of shares acquired: GBP nil
e) Date of the transaction 2026-07-27
f) Place of the transaction Outside a trading venue
4 Details of the transaction(s): section to be repeated for (i) each<br>type of instrument; (ii) each type of transaction; (iii) each date;<br>and (iv) each place where transactions have been<br>conducted
a) Description of the financial instrument, type of instrument and<br>identification code Ordinary shares of US$0.20 20/21 each<br>in Vodafone Group Plc<br><br><br>(ISIN: GB00BH4HKS39)
b) Nature of the transaction Sale of shares on the London Stock Exchange to satisfy tax<br>withholding obligations.
c) Price(s) and volume(s) Price(s) Volume(s)
GBP 1.215413 654,230
d) Aggregated information Aggregated volume of shares sold: 654,230 Ordinary<br>shares<br><br><br>Aggregated price of shares sold: GBP 795,160
e) Date of the transaction 2026-07-28
f) Place of the transaction London Stock Exchange (XLON)
  • ends -
For more information, please contact:
Investor Relations: vodafone.com [email protected] Media Relations: Vodafone.com/media/contact [email protected]
Registered Office: Vodafone House, The Connection, Newbury,<br>Berkshire RG14 2FN, England. Registered in England No.<br>1833679

About Vodafone Group

everyone.connected

Vodafone is a leading European and African telecoms company.

We serve around 370 million mobile and broadband customers, operating networks in 17 countries with investments in a further three and partners in over 40 more. We have capacity on more than 70 subsea cable systems - the backbone of the internet - and we are developing a new direct-to-mobile satellite communications service to connect areas without coverage. Vodafone runs one of the world's largest IoT platforms, with over 240 million IoT connections globally, and we provide financial services to around 103 million customers across eight African countries - managing more transactions than any other provider.

From the seabed to the stars, Vodafone's mission is to connect everyone.

For more information, please visit www.vodafone.com follow us on X at @VodafoneGroup or connect with us on LinkedIn at www.linkedin.com/company/vodafone.

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorised.

VODAFONE<br>GROUP
PUBLIC<br>LIMITED COMPANY
(Registrant)
Date:<br>July 30, 2026 By: /s/ M D B
Name: Maaike de Bie
Title: Group General Counsel and Company Secretary