Horan Securities, Inc.

Broker-Dealer

CIK

1671623

Location

CINCINNATI, OH

Portfolio Value

Micro $60,869,330

Diversification

Diversified

Filing Date

Global Rank

#6,215 / 7,998 ▲ 91 · as of Jun 2025

Top Industry

Household & Personal Products 19.1%

3Y Alpha vs SPY

-6.0%

Period ended 1 year ago

Filed Aug 6, 2025 · 11mo

21 quarters · since Mar 2020

Clone Performance

Jul 2023–Jul 2026 · vs SPY

Hypothetical growth of cloning every reported 13F position and rebalancing on each filing, indexed to the same start.

Cloned portfolio

+50.7%

SPY

+76.0%

Annualised alpha

-6.1%

Max drawdown

−14.5%

Estimate. 13F holdings are quarter-lagged and long-only, so the clone rebalances about 45 days after each period end — when the filing becomes public — and excludes options and short positions. Past performance does not predict future results.

Portfolio Concentration

79 positions · as of Jun 30, 2025 · Δ vs Mar 31, 2025

Top Position

17.7%

−4.6 pts

Top 5

38.8%

−2.3 pts

Top 10

50.0%

−1.3 pts

HHI

506

Diversified−180

Portfolio Trend

21 quarters · across all stocks

Sector Breakdown

As of Jun 30, 2025

Sector	% Portfolio	Value	Positions
Technology	23.1%	$14,055,032	10
Consumer Defensive	21.3%	$12,958,253	7
Industrials	19.4%	$11,788,967	14
Financial Services	10.9%	$6,635,828	13
Healthcare	7.3%	$4,445,003	10
Unclassified	4.0%	$2,421,892	4
Consumer Cyclical	3.9%	$2,366,530	5
Communication Services	3.7%	$2,246,416	5
Energy	3.5%	$2,137,933	5
Utilities	1.7%	$1,032,363	3
Real Estate	0.9%	$522,747	2
Basic Materials	0.4%	$258,366	1

Last Quarter's Activity

Export CSV

Jun 30, 2025 vs Mar 31, 2025

Added To

Positions the filer increased

25 positions

Ticker	Company	Δ Shares	Shares	Value
NVDA	Nvidia Corp	+12,136	16,319	$2,578,238
GE	General Electric Co	+4,042	8,853	$2,278,673
AGNC	AGNC Investment Corp.	+2,366	22,522	$206,977
GLDM	World Gold Trust	+1,206	8,720	$571,334
CSCO	Cisco Systems, Inc.	+961	5,563	$385,960
PG	PROCTER & GAMBLE Co	+831	67,560	$10,763,659
JPM	Jpmorgan Chase & Co	+735	5,567	$1,613,928
NEE	Nextera Energy Inc	+697	4,609	$319,956
MSFT	Microsoft Corp	+620	6,911	$3,437,600
VZ	Verizon Communications Inc	+612	9,656	$417,815
ITW	Illinois Tool Works Inc	+496	1,419	$350,847
CFG	Citizens Financial Group Inc/Ri	+494	6,097	$272,840
WMB	Williams Companies, Inc.	+471	6,573	$412,850
DUK	Duke Energy CORP	+392	4,056	$478,608
GEV	GE Vernova Inc.	+377	1,810	$957,761
WMT	Walmart Inc.	+376	7,718	$754,666
AVGO	Broadcom Inc.	+371	4,463	$1,230,225
CVX	Chevron Corp	+370	4,544	$650,655
RITM	Rithm Capital Corp.	+365	27,969	$315,770
AAPL	Apple Inc.	+332	22,278	$4,570,777
MRK	Merck & Co., Inc.	+301	5,812	$460,077
ABT	Abbott Laboratories	+258	4,246	$577,498
V	Visa Inc.	+244	1,511	$536,480
TJX	Tjx Companies Inc /De/	+231	3,770	$465,557
HD	Home Depot, Inc.	+212	2,695	$988,094
No positions match the current search.

Trimmed

Positions the filer reduced

10 positions

Ticker	Company	Δ Shares	Shares	Value
USB	US Bancorp De	−423	6,374	$288,423
CMCSA	Comcast Corp	−213	6,741	$225,479
QCOM	Qualcomm Inc/De	−183	2,489	$396,398
HIG	Hartford Insurance Group, Inc.	−129	3,071	$389,617
PEP	Pepsico Inc	−25	2,870	$378,954
JNJ	Johnson & Johnson	−23	6,878	$1,050,614
TT	Trane Technologies plc	−6	1,229	$537,576
SPY	Spdr S&P 500 ETF Trust	−4	2,106	$1,301,192
BRK-B	Berkshire Hathaway Inc	−3	1,665	$808,807
ADP	Automatic Data Processing Inc	−1	1,196	$368,846
No positions match the current search.

New Positions

Positions the filer opened this quarter

8 positions

Ticker	Company	Shares	Value
ETN	Eaton Corp plc	4,174	$1,490,076
NDSN	Nordson Corp	4,040	$866,054
MDY	Spdr S&P Midcap 400 ETF Trust	495	$280,407
ASML	Asml Holding NV	307	$246,026
COST	Costco Wholesale Corp /New	224	$221,746
T	At&T Inc.	7,465	$216,037
PM	Philip Morris International Inc.	1,127	$205,260
SYK	Stryker Corp	509	$201,375
No positions match the current search.

Sold Out

Positions the filer fully exited

3 positions

Ticker	Company	Shares	Value
ACN	Accenture plc	821	$256,184
CCI	Crown Castle Inc.	2,354	$245,357
SOUN	Soundhound Ai, Inc.	10,000	$81,200
No positions match the current search.

Portfolio Positions

Compact Export CSV View 13F filing

79 positions · $60,869,330 total · as of Jun 30, 2025

All sectors Basic Materials Communication Services Consumer Cyclical Consumer Defensive Energy Financial Services Healthcare Industrials Real Estate Technology Utilities

Showing 1–50 of 79 positions by value · page 1 of 2

Ticker	Company	Type	Shares	Δ Shares	Value (USD)	% Δ Value	% of Portfolio
PG	PROCTER & GAMBLE Co Consumer Defensive	Added	67,560	+831	$10,763,659	−5.3%	17.68%
AAPL	Apple Inc. Technology	Added	22,278	+332	$4,570,777	−6.2%	7.51%
MSFT	Microsoft Corp Technology	Added	6,911	+620	$3,437,600	+45.6%	5.65%
NVDA	Nvidia Corp Technology	Added	16,319	+12,136	$2,578,238	+468.7%	4.24%
GE	General Electric Co Industrials	Added	8,853	+4,042	$2,278,673	+136.6%	3.74%
JPM	Jpmorgan Chase & Co Financial Services	Added	5,567	+735	$1,613,928	+36.2%	2.65%
ETN	Eaton Corp plc Industrials	NEW	4,174	NEW	$1,490,076	NEW	2.45%
SPY	Spdr S&P 500 ETF Trust	Reduced	2,106	-4	$1,301,192	+10.2%	2.14%
AVGO	Broadcom Inc. Technology	Added	4,463	+371	$1,230,225	+79.6%	2.02%
LMT	Lockheed Martin Corp Industrials	Added	2,558	+88	$1,184,712	+7.4%	1.95%
LCNB	Lcnb Corp Financial Services	Added	74,899	+3	$1,088,282	−1.8%	1.79%
JNJ	Johnson & Johnson Healthcare	Reduced	6,878	-23	$1,050,614	−8.2%	1.73%
HD	Home Depot, Inc. Consumer Cyclical	Added	2,695	+212	$988,094	+8.6%	1.62%
GEV	GE Vernova Inc. Industrials	Added	1,810	+377	$957,761	+118.9%	1.57%
CSX	Csx Corp Industrials	Held	28,776	0	$938,960	+10.9%	1.54%
CTAS	Cintas Corp Industrials	Added	4,140	+98	$922,681	+11.1%	1.52%
RTX	RTX Corp Industrials	Added	6,005	+211	$876,850	+14.3%	1.44%
NDSN	Nordson Corp Industrials	NEW	4,040	NEW	$866,054	NEW	1.42%
BRK-B	Berkshire Hathaway Inc Financial Services	Reduced	1,665	-3	$808,807	−9.0%	1.33%
GOOGL	Alphabet Inc. Communication Services	Added	4,558	+207	$803,256	+19.4%	1.32%
WMT	Walmart Inc. Consumer Defensive	Added	7,718	+376	$754,666	+17.1%	1.24%
ABBV	AbbVie Inc. Healthcare	Added	3,989	+147	$740,438	−8.0%	1.22%
CVX	Chevron Corp Energy	Added	4,544	+370	$650,655	−6.8%	1.07%
ET	Energy Transfer LP Energy	Added	32,900	+194	$596,477	−1.9%	0.98%
META	Meta Platforms, Inc. Communication Services	Added	791	+17	$583,829	+30.9%	0.96%
ABT	Abbott Laboratories Healthcare	Added	4,246	+258	$577,498	+9.2%	0.95%
GLDM	World Gold Trust	Added	8,720	+1,206	$571,334	+22.9%	0.94%
TT	Trane Technologies plc Industrials	Reduced	1,229	-6	$537,576	+29.2%	0.88%
V	Visa Inc. Financial Services	Added	1,511	+244	$536,480	+20.8%	0.88%
IBM	International Business Machines Corp Technology	Added	1,731	+180	$510,264	+32.3%	0.84%
DUK	Duke Energy CORP Utilities	Added	4,056	+392	$478,608	+7.1%	0.79%
TJX	Tjx Companies Inc /De/ Consumer Cyclical	Added	3,770	+231	$465,557	+8.0%	0.76%
MRK	Merck & Co., Inc. Healthcare	Added	5,812	+301	$460,077	−7.0%	0.76%
NSC	Norfolk Southern Corp Industrials	Added	1,764	+37	$451,531	+10.4%	0.74%
AMGN	Amgen Inc Healthcare	Added	1,537	+158	$429,145	−0.1%	0.71%
VZ	Verizon Communications Inc Communication Services	Added	9,656	+612	$417,815	+1.8%	0.69%
WMB	Williams Companies, Inc. Energy	Added	6,573	+471	$412,850	+13.2%	0.68%
CARR	CARRIER GLOBAL Corp Industrials	Added	5,540	+3	$405,472	+15.5%	0.67%
CL	Colgate Palmolive Co Consumer Defensive	Held	4,420	0	$401,778	−3.0%	0.66%
QCOM	Qualcomm Inc/De Technology	Reduced	2,489	-183	$396,398	−3.4%	0.65%
HIG	Hartford Insurance Group, Inc. Financial Services	Reduced	3,071	-129	$389,617	−1.6%	0.64%
CSCO	Cisco Systems, Inc. Technology	Added	5,563	+961	$385,960	+35.9%	0.63%
PEP	Pepsico Inc Consumer Defensive	Reduced	2,870	-25	$378,954	−12.7%	0.62%
AMZN	Amazon Com Inc Consumer Cyclical	Added	1,707	+75	$374,498	+20.6%	0.62%
ADP	Automatic Data Processing Inc Technology	Reduced	1,196	-1	$368,846	+0.9%	0.61%
CINF	Cincinnati Financial Corp Financial Services	Added	2,377	+89	$353,982	+4.7%	0.58%
ITW	Illinois Tool Works Inc Industrials	Added	1,419	+496	$350,847	+53.3%	0.58%
ELV	Elevance Health, Inc. Healthcare	Held	901	0	$350,452	−10.6%	0.58%
BMY	Bristol Myers Squibb Co Healthcare	Added	7,277	+64	$336,852	−23.4%	0.55%
AFG	American Financial Group Inc Financial Services	Added	2,667	+17	$336,602	−3.3%	0.55%