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Creative Planning

Position in APP — AppLovin Corp

CIK 1540235 OVERLAND PARK, KS

Position in APP

as of Mar 31, 2026 · filed May 12, 2026
Position Value
$31,320,212
-$30,806,665 QoQ
Shares Held
78,694
-14.6% QoQ
Ownership
0.023%
of shares outstanding
% of Portfolio
0.08%
of 13F equity value
Holder Rank
not a current holder
Holding Since
Mar 2023
13 quarters on record
Voting authority Sole 0.7497394972933134.ToString("F0")% Shared 0.ToString("F0")% None 99.2502605027067.ToString("F0")%

Common Shares in APP Over Time

Shares Held

Position Value (USD)

Derivatives in APP

reported options exposure · as of Dec 31, 2025
CallValue
$0
CallShares
0
PutValue
$16,845,500
PutShares
25,000

Notional value of option positions as reported on Form 13F. Calls and puts are disclosed separately and do not net against the common-share stake above.

Position in Advertising Agencies

Communication Services · as of Mar 31, 2026

Creative Planning holds $57,350,833 across 12 Advertising Agencies names. APP ranks #1 (54.6% of the industry book) .

# Ticker Company Shares Value (USD) Open
1 APP
AppLovin Corp
This page
78,694 $31,320,212

All Filings in APP

Export CSV
19 filing rows on record
Report Date Value (USD) Shares
2026-03-31 $31,320,212 78,694
2025-12-31 $62,126,877 92,201
2025-12-31 $16,845,500 25,000
2025-09-30 $62,714,170 87,280
2025-09-30 $17,963,500 25,000
2025-06-30 $8,752,000 25,000
2025-06-30 $28,719,512 82,037
2025-03-31 $6,624,250 25,000
2025-03-31 $20,351,020 76,805
2024-12-31 $32,610,004 100,701
2024-12-31 $16,191,500 50,000
2024-09-30 $18,914,475 144,883
2024-06-30 $7,594,240 91,255
2024-06-30 $4,161,000 50,000
2024-03-31 $6,146,736 88,800
2023-12-31 $402,883 10,110
2023-09-30 $389,570 9,749
2023-06-30 $248,371 9,653
2023-03-31 $740 47