Sterling Financial Planning, Inc.
CIK
1844278
Location
SPARTA, NJ
Portfolio Value
Micro
$57,118,221
Diversification
Moderately concentrated
Filing Date
Global Rank
#6,313
/ 8,232
▲ 219
Top Industry
Consumer Electronics
15.3%
3Y Alpha vs SPY
+1.6%
Period ended 2 months ago
Filed May 6, 2026 · 39d
22 quarters · since Dec 2020
Clone Performance
Jun 2023–Jun 2026 · vs SPYHypothetical growth of cloning every reported 13F position and rebalancing on each filing, indexed to the same start.
Cloned portfolio
+83.5%
SPY
+76.3%
Annualised alpha
+1.6%
Max drawdown
−11.3%
Estimate. 13F holdings are quarter-lagged and long-only, so the clone rebalances about 45 days after each period end — when the filing becomes public — and excludes options and short positions. Past performance does not predict future results.
Portfolio Concentration
44 positions · as of Mar 31, 2026 · Δ vs Dec 31, 2025Top Position
36.3%
+0.3 pts
Top 5
62.5%
+0.0 pts
Top 10
75.1%
+0.4 pts
HHI
1,555
Moderately concentrated+18
Portfolio Trend
22 quarters · across all stocks
Sector Breakdown
As of Mar 31, 2026| Sector | % Portfolio | Value |
|---|---|---|
| Unclassified | 54.3% | $31,041,048 |
| Technology | 11.3% | $6,442,893 |
| Healthcare | 7.3% | $4,183,571 |
| Industrials | 5.8% | $3,311,114 |
| Financial Services | 5.4% | $3,074,783 |
| Energy | 5.1% | $2,899,708 |
| Communication Services | 2.9% | $1,680,761 |
| Consumer Cyclical | 2.9% | $1,653,185 |
| Consumer Defensive | 2.7% | $1,537,788 |
| Real Estate | 1.4% | $784,572 |
| Utilities | 0.9% | $508,798 |
Last Quarter's Activity
Export CSVAdded To
Positions the filer increased
8 positions
| Ticker | Company | Δ Shares | Shares | Value | Open |
|---|---|---|---|---|---|
| COST | Costco Wholesale Corp /New | +115 | 641 | $638,711 | |
| AMZN | Amazon Com Inc | +56 | 2,683 | $558,788 | |
| EPD | Enterprise Products Partners L.P. | +55 | 7,592 | $287,281 | |
| META | Meta Platforms, Inc. | +38 | 1,046 | $598,447 | |
| O | Realty Income Corp | +15 | 12,824 | $784,572 | |
| PEP | Pepsico Inc | +4 | 3,176 | $493,201 | |
| GD | General Dynamics Corp | +4 | 1,124 | $385,779 | |
| HD | Home Depot, Inc. | +3 | 860 | $282,845 | |
| No positions match the current search. | |||||
Trimmed
Positions the filer reduced
17 positions
| Ticker | Company | Δ Shares | Shares | Value | Open |
|---|---|---|---|---|---|
| IAU | Ishares Gold Trust | −22,640 | 235,289 | $20,743,078 | |
| PFS | Provident Financial Services Inc | −3,450 | 21,689 | $458,939 | |
| GLD | Spdr Gold Trust | −1,057 | 10,661 | $4,587,321 | |
| SIGI | Selective Insurance Group Inc | −556 | 10,862 | $818,886 | |
| JNJ | Johnson & Johnson | −544 | 9,724 | $2,376,934 | |
| AAPL | Apple Inc. | −173 | 15,675 | $3,978,158 | |
| CVX | Chevron Corp | −138 | 1,991 | $411,937 | |
| MSFT | Microsoft Corp | −125 | 3,275 | $1,212,306 | |
| QQQ | Invesco Qqq Trust, Series 1 | −63 | 6,969 | $4,022,367 | |
| PG | PROCTER & GAMBLE Co | −62 | 2,810 | $405,876 | |
| MCD | Mcdonalds Corp | −50 | 895 | $278,157 | |
| GOOGL | Alphabet Inc. | −50 | 2,657 | $764,046 | |
| XOM | Exxon Mobil Corp | −40 | 12,970 | $2,200,490 | |
| TSLA | Tesla, Inc. | −38 | 695 | $258,366 | |
| SPY | Spdr S&P 500 ETF Trust | −33 | 2,596 | $1,688,282 | |
| CAT | Caterpillar Inc | −20 | 351 | $248,669 | |
| DE | Deere & Co | −16 | 862 | $485,564 | |
| No positions match the current search. | |||||
New Positions
Positions the filer opened this quarter
1 positions
| Ticker | Company | Shares | Value | Open |
|---|---|---|---|---|
| ABT | Abbott Laboratories | 4,374 | $449,078 | |
| No positions match the current search. | ||||
44 positions ·
$57,118,221 total
· as of Mar 31, 2026
All sectors
Communication Services
Consumer Cyclical
Consumer Defensive
Energy
Financial Services
Healthcare
Industrials
Real Estate
Technology
Utilities
| Ticker | Company | Type | Shares | Value (USD) | % of Portfolio | History |
|---|---|---|---|---|---|---|
| IAU |
Ishares Gold Trust
|
Reduced | 235,289 | $20,743,078 | 36.32% | |
| GLD |
Spdr Gold Trust
|
Reduced | 10,661 | $4,587,321 | 8.03% | |
| QQQ |
Invesco Qqq Trust, Series 1
|
Reduced | 6,969 | $4,022,367 | 7.04% | |
| AAPL |
Apple Inc.
Technology
|
Reduced | 15,675 | $3,978,158 | 6.96% | |
| JNJ |
Johnson & Johnson
Healthcare
|
Reduced | 9,724 | $2,376,934 | 4.16% | |
| XOM |
Exxon Mobil Corp
Energy
|
Reduced | 12,970 | $2,200,490 | 3.85% | |
| SPY |
Spdr S&P 500 ETF Trust
|
Reduced | 2,596 | $1,688,282 | 2.96% | |
| MSFT |
Microsoft Corp
Technology
|
Reduced | 3,275 | $1,212,306 | 2.12% | |
| BRK-B |
Berkshire Hathaway Inc
Financial Services
|
Held | 2,282 | $1,093,534 | 1.91% | |
| RTX |
RTX Corp
Industrials
|
Held | 5,242 | $1,011,181 | 1.77% | |
| SIGI |
Selective Insurance Group Inc
Financial Services
|
Reduced | 10,862 | $818,886 | 1.43% | |
| O |
Realty Income Corp
Real Estate
|
Added | 12,824 | $784,572 | 1.37% | |
| GOOGL |
Alphabet Inc.
Communication Services
|
Reduced | 2,657 | $764,046 | 1.34% | |
| LLY |
ELI LILLY & Co
Healthcare
|
Held | 777 | $714,661 | 1.25% | |
| COST |
Costco Wholesale Corp /New
Consumer Defensive
|
Added | 641 | $638,711 | 1.12% | |
| MMM |
3M Co
Industrials
|
Held | 4,368 | $634,364 | 1.11% | |
| META |
Meta Platforms, Inc.
Communication Services
|
Added | 1,046 | $598,447 | 1.05% | |
| JPM |
Jpmorgan Chase & Co
Financial Services
|
Held | 1,986 | $584,201 | 1.02% | |
| AMZN |
Amazon Com Inc
Consumer Cyclical
|
Added | 2,683 | $558,788 | 0.98% | |
| PEP |
Pepsico Inc
Consumer Defensive
|
Added | 3,176 | $493,201 | 0.86% | |
| DE |
Deere & Co
Industrials
|
Reduced | 862 | $485,564 | 0.85% | |
| PFS |
Provident Financial Services Inc
Financial Services
|
Reduced | 21,689 | $458,939 | 0.80% | |
| ABT |
Abbott Laboratories
Healthcare
|
NEW | 4,374 | $449,078 | 0.79% | |
| CVX |
Chevron Corp
Energy
|
Reduced | 1,991 | $411,937 | 0.72% | |
| PG |
PROCTER & GAMBLE Co
Consumer Defensive
|
Reduced | 2,810 | $405,876 | 0.71% | |
| IBM |
International Business Machines Corp
Technology
|
Held | 1,667 | $404,064 | 0.71% | |
| GD |
General Dynamics Corp
Industrials
|
Added | 1,124 | $385,779 | 0.68% | |
| MRK |
Merck & Co., Inc.
Healthcare
|
Held | 3,014 | $362,554 | 0.63% | |
| NVDA |
Nvidia Corp
Technology
|
Held | 1,903 | $331,883 | 0.58% | |
| VZ |
Verizon Communications Inc
Communication Services
|
Held | 6,340 | $318,268 | 0.56% | |
| LRCX |
Lam Research Corp
Technology
|
Held | 1,435 | $306,602 | 0.54% | |
| EPD |
Enterprise Products Partners L.P.
Energy
|
Added | 7,592 | $287,281 | 0.50% | |
| CARR |
CARRIER GLOBAL Corp
Industrials
|
Held | 5,027 | $283,070 | 0.50% | |
| HD |
Home Depot, Inc.
Consumer Cyclical
|
Added | 860 | $282,845 | 0.50% | |
| ABBV |
AbbVie Inc.
Healthcare
|
Held | 1,289 | $280,344 | 0.49% | |
| MCD |
Mcdonalds Corp
Consumer Cyclical
|
Reduced | 895 | $278,157 | 0.49% | |
| LOW |
Lowes Companies Inc
Consumer Cyclical
|
Held | 1,164 | $275,029 | 0.48% | |
| PEG |
Public Service Enterprise Group Inc
Utilities
|
Held | 3,331 | $269,644 | 0.47% | |
| GE |
General Electric Co
Industrials
|
Held | 925 | $262,487 | 0.46% | |
| TSLA |
Tesla, Inc.
Consumer Cyclical
|
Reduced | 695 | $258,366 | 0.45% | |
| CAT |
Caterpillar Inc
Industrials
|
Reduced | 351 | $248,669 | 0.44% | |
| ES |
Eversource Energy
Utilities
|
Held | 3,452 | $239,154 | 0.42% | |
| CSCO |
Cisco Systems, Inc.
Technology
|
Held | 2,705 | $209,880 | 0.37% | |
| BDJ |
BlackRock Enhanced Equity Dividend Trust
Financial Services
|
Held | 13,831 | $119,223 | 0.21% |