Kelly Financial Services LLC
Regulatory profile
From Form ADV, the SEC filer profile, 13D/13G type codes and N-CEN, never from the name.
Portfolio style
Measured from the filed 13F common-share book for Jun 30, 2026, the newest measured quarter, never from the firm's own description.
Closest benchmark: every 13F filer's combined book, active share 84.4%; sector active share 74.8% against the combined 13F book's sector weights.
Over time 26 measured quarters
How the bands are measured
Style bands measure the filed 13F common-share book each closed quarter, tested in this order. Unknown: under $10,000,000 of valued equity or 5 stocks. Index-like (100+ stocks): active share of 20% or less against the closest benchmark, which is the S&P 500, S&P MidCap 400, S&P SmallCap 600, Russell 1000, Russell 2000, Nasdaq-100 or Dow Jones Industrial Average (weighted by an index-tracking fund's reported holdings or the index's constituents nearest the quarter end, over the names resolved to companies, and only when those are 90%+ of its weight) or every 13F filer's combined book, or index series holding 80%+ of the registered fund assets it advises (N-CEN) and equal to 50%+ of its book. Systematic-like: 500+ stocks, 100%+ annual turnover and a top 10 weight of 25% or less. Concentrated: a top 10 weight of 60%+ or 12 or fewer effective positions. Diversified active: none of these. Turnover is the smaller of buys and sells over average equity value, summed over four quarters: low under 30%, high 100%+. Horizon is the value-weighted number of quarters each position has been held: short under 4, long 12+.
Clone Performance
Build a hypothetical price-return history from this filer's public 13F holdings.
View clone backtestPortfolio Concentration
130 tracked positions · as of Sep 30, 2026 · Δ vs Jun 30, 2026Portfolio Trend
Sector Breakdown
As of Sep 30, 2026| Sector | % Portfolio | Value |
|---|---|---|
| Unclassified | 90.5% | $384,665,456 |
| Technology | 4.2% | $17,814,182 |
| Basic Materials | 1.1% | $4,537,417 |
| Consumer Cyclical | 0.7% | $3,179,110 |
| Industrials | 0.7% | $3,154,470 |
| Financial Services | 0.7% | $3,093,142 |
| Energy | 0.6% | $2,662,539 |
| Communication Services | 0.6% | $2,339,491 |
| Healthcare | 0.5% | $2,065,206 |
| Consumer Defensive | 0.3% | $1,266,953 |
| Real Estate | 0.1% | $258,121 |
| Utilities | 0.1% | $212,996 |
Last Quarter's Activity
Export CSVAdded To
Positions the filer increased| Ticker | Company | Δ Shares | Shares | Value | Open |
|---|---|---|---|---|---|
| BLCR | +91,179 | 254,461 | $12,458,410 | ||
| GOVT | iShares U.S. Treasury Bond ETF | +87,410 | 733,796 | $16,048,118 | |
| GGOV | +74,666 | 254,328 | $12,741,832 | ||
| EFV | iShares MSCI EAFE Value ETF | +42,636 | 86,874 | $0 | |
| CORO | +30,877 | 937,146 | $34,065,257 | ||
| IALT | +22,275 | 388,331 | $11,595,563 | ||
| TLH | iShares 10-20 Year Treasury Bond ETF | +20,596 | 152,327 | $14,039,979 | |
| PBTP | Invesco Ltd. | +18,129 | 68,747 | $0 | |
| SYSB | iShares Systematic Bond ETF | +13,918 | 81,646 | $6,881,124 | |
| DYNF | iShares U.S. Equity Factor Rotation Active ETF | +13,563 | 370,122 | $25,634,649 | |
| IUSB | iShares Core Universal USD Bond ETF | +11,867 | 48,673 | $2,145,992 | |
| FISR | State Street(R) Fixed Income Sector Rotation ETF | +5,873 | 18,610 | $454,270 | |
| VTEB | VANGUARD TAX-EXEMPT BOND INDEX FUND | +5,718 | 10,094 | $478,051 | |
| BINC | +5,583 | 352,298 | $17,893,215 | ||
| IVV | iShares Core S&P 500 ETF | +5,026 | 99,605 | $76,282,489 | |
| FLTR | VanEck IG Floating Rate ETF | +4,887 | 15,132 | $387,227 | |
| IAU | Ishares Gold Trust | +4,790 | 58,275 | $4,551,277 | |
| IVW | iShares S&P 500 Growth ETF | +3,502 | 189,670 | $26,982,454 | |
| MUB | iShares National Muni Bond ETF | +3,193 | 6,666 | $673,932 | |
| THRO | +2,932 | 230,609 | $10,142,183 | ||
| ICVT | iShares Convertible Bond ETF | +2,644 | 9,915 | $1,119,750 | |
| NVDA | Nvidia Corp | +1,341 | 5,394 | $1,231,881 | |
| SPDW | State Street(R) SPDR(R) Portfolio Developed World ex-US ETF | +1,169 | 8,773 | $440,492 | |
| — | +1,134 | 2,470 | $0 | ||
| T | At&T Inc. | +669 | 14,560 | $355,264 | |
| No positions match the current search. | |||||
Trimmed
Positions the filer reduced| Ticker | Company | Δ Shares | Shares | Value | Open |
|---|---|---|---|---|---|
| LMUB | iShares Long-Term National Muni Bond ETF | −33,907 | 97,558 | $4,537,422 | |
| SCHR | Schwab Intermediate-Term U.S. Treasury ETF | −25,512 | 501,510 | $11,885,787 | |
| SHLD | Global X Defense Tech ETF | −23,119 | 134,139 | $0 | |
| JAAA | Janus Henderson AAA CLO ETF | −20,869 | 108,357 | $5,468,777 | |
| EMLC | VanEck J.P. Morgan EM Local Currency Bond ETF | −12,859 | 125,567 | $3,117,828 | |
| LQDW | iShares, Inc. | −12,641 | 168,040 | $0 | |
| BALI | −7,211 | 75,385 | $2,597,767 | ||
| EUHY | iShares Euro High Yield Corporate Bond USD Hedged ETF | −5,245 | 61,993 | $3,238,514 | |
| IVLU | iShares MSCI Intl Value Factor ETF | −5,122 | 10,492 | $450,001 | |
| DIVI | Franklin International Core Dividend Tilt Index ETF | −4,625 | 39,797 | $1,697,740 | |
| ITOT | iShares Core S&P Total U.S. Stock Market ETF | −4,577 | 15,941 | $2,650,669 | |
| JEPI | JPMorgan Equity Premium Income ETF | −4,314 | 43,942 | $2,470,419 | |
| BAI | BlackRock ETF Trust | −3,573 | 264,999 | $12,505,302 | |
| IGEB | iShares Investment Grade Systematic Bond ETF | −2,506 | 250,909 | $10,736,396 | |
| USMV | iShares MSCI USA Min Vol Factor ETF | −2,057 | 2,513 | $244,866 | |
| OEF | iShares S&P 100 ETF | −1,754 | 13,184 | $5,037,342 | |
| SPEM | State Street(R) SPDR(R) Portfolio Emerging Markets ETF | −1,371 | 7,669 | $396,947 | |
| USIG | iShares Broad USD Investment Grade Corporate Bond ETF | −1,172 | 7,811 | $380,473 | |
| SECU | −1,120 | 116,283 | $5,646,353 | ||
| IVE | iShares S&P 500 Value ETF | −1,058 | 90,947 | $20,761,381 | |
| IDEF | −1,053 | 7,035 | $219,681 | ||
| IYW | iShares, Inc. | −860 | 8,229 | $0 | |
| ILCV | iShares Morningstar Value ETF | −813 | 4,866 | $512,584 | |
| EFG | iShares MSCI EAFE Growth ETF | −661 | 3,122 | $0 | |
| BAC | Bank Of America Corp | −620 | 4,117 | $224,088 | |
| No positions match the current search. | |||||
New Positions
Positions the filer opened this quarter| Ticker | Company | Shares | Value | Open |
|---|---|---|---|---|
| MU | Micron Technology Inc | 5,108 | $5,440,581 | |
| MBBA | 46,178 | $2,166,209 | ||
| ACWX | iShares MSCI ACWI ex U.S. ETF | 6,261 | $473,456 | |
| MPC | Marathon Petroleum Corp | 627 | $247,928 | |
| HPE | Hewlett Packard Enterprise Co | 3,785 | $241,823 | |
| PSX | Phillips 66 | 888 | $226,715 | |
| VOO | VANGUARD 500 INDEX FUND | 314 | $220,070 | |
| BLK | BlackRock, Inc. | 200 | $211,658 | |
| No positions match the current search. | ||||
Sold Out
Positions the filer fully exited| Ticker | Company | Shares | Value | Open |
|---|---|---|---|---|
| XAR | State Street(R) SPDR(R) S&P(R) Aerospace & Defense ETF | 1,635 | $463,996 | |
| — | 7,868 | $453,747 | ||
| XMMO | Victory Portfolios II | 1,742 | $296,383 | |
| TER | Teradyne, Inc | 495 | $239,500 | |
| — | 6,921 | $231,369 | ||
| MCD | Mcdonalds Corp | 842 | $227,601 | |
| ASML | Asml Holding NV | 111 | $220,827 | |
| — | 6,639 | $220,547 | ||
| JNK | State Street(R) SPDR(R) Bloomberg High Yield Bond ETF | 2,202 | $212,206 | |
| EBND | State Street(R) SPDR(R) Bloomberg Emerging Markets Local Bond ETF | 9,941 | $207,965 | |
| MS | Morgan Stanley | 968 | $202,350 | |
| GE | General Electric Co | 539 | $201,440 | |
| MBB | iShares MBS ETF | 127,863 | $0 | |
| HYG | iShares iBoxx $ High Yield Corporate Bond ETF | 3,545 | $0 | |
| LQD | iShares iBoxx $ Investment Grade Corporate Bond ETF | 8,526 | $0 | |
| QLTA | iShares Aaa - A Rated Corporate Bond ETF | 17,536 | $0 | |
| IGIB | iShares 5-10 Year Investment Grade Corporate Bond ETF | 6,163 | $0 | |
| IEI | iShares 3-7 Year Treasury Bond ETF | 2,569 | $0 | |
| MTUM | iShares MSCI USA Momentum Factor ETF | 32,473 | $0 | |
| No positions match the current search. | ||||
| Ticker | Company | Type | Shares | Value (USD) | % of Portfolio | History |
|---|---|---|---|---|---|---|
| IVV |
iShares Core S&P 500 ETF
|
Added | 99,605 | $76,282,489 | 17.94% | |
| CORO |
|
Added | 937,146 | $34,065,257 | 8.01% | |
| IVW |
iShares S&P 500 Growth ETF
|
Added | 189,670 | $26,982,454 | 6.35% | |
| DYNF |
iShares U.S. Equity Factor Rotation Active ETF
|
Added | 370,122 | $25,634,649 | 6.03% | |
| IVE |
iShares S&P 500 Value ETF
|
Reduced | 90,947 | $20,761,381 | 4.88% | |
| BINC |
|
Added | 352,298 | $17,893,215 | 4.21% | |
| GOVT |
iShares U.S. Treasury Bond ETF
|
Added | 733,796 | $16,048,118 | 3.77% | |
| TLH |
iShares 10-20 Year Treasury Bond ETF
|
Added | 152,327 | $14,039,979 | 3.30% | |
| GGOV |
|
Added | 254,328 | $12,741,832 | 3.00% | |
| BAI |
BlackRock ETF Trust
|
Reduced | 264,999 | $12,505,302 | 2.94% | |
| BLCR |
|
Added | 254,461 | $12,458,410 | 2.93% | |
| SCHR |
Schwab Intermediate-Term U.S. Treasury ETF
|
Reduced | 501,510 | $11,885,787 | 2.80% | |
| IALT |
|
Added | 388,331 | $11,595,563 | 2.73% | |
| IGEB |
iShares Investment Grade Systematic Bond ETF
|
Reduced | 250,909 | $10,736,396 | 2.52% | |
| THRO |
|
Added | 230,609 | $10,142,183 | 2.38% | |
| SYSB |
iShares Systematic Bond ETF
|
Added | 81,646 | $6,881,124 | 1.62% | |
| SECU |
|
Reduced | 116,283 | $5,646,353 | 1.33% | |
| JAAA |
Janus Henderson AAA CLO ETF
|
Reduced | 108,357 | $5,468,777 | 1.29% | |
| MU |
Micron Technology Inc
Technology
|
NEW | 5,108 | $5,440,581 | 1.28% | |
| OEF |
iShares S&P 100 ETF
|
Reduced | 13,184 | $5,037,342 | 1.18% | |
| AAPL |
Apple Inc.
Technology
|
Added | 15,019 | $5,001,627 | 1.18% | |
| IAU |
Ishares Gold Trust
|
Added | 58,275 | $4,551,277 | 1.07% | |
| LMUB |
iShares Long-Term National Muni Bond ETF
|
Reduced | 97,558 | $4,537,422 | 1.07% | |
| SHW |
Sherwin Williams Co
Basic Materials
|
Added | 14,036 | $4,537,417 | 1.07% | |
| EUHY |
iShares Euro High Yield Corporate Bond USD Hedged ETF
|
Reduced | 61,993 | $3,238,514 | 0.76% | |
| EMLC |
VanEck J.P. Morgan EM Local Currency Bond ETF
|
Reduced | 125,567 | $3,117,828 | 0.73% | |
| ITOT |
iShares Core S&P Total U.S. Stock Market ETF
|
Reduced | 15,941 | $2,650,669 | 0.62% | |
| BALI |
|
Reduced | 75,385 | $2,597,767 | 0.61% | |
| JEPI |
JPMorgan Equity Premium Income ETF
|
Reduced | 43,942 | $2,470,419 | 0.58% | |
| MSFT |
Microsoft Corp
Technology
|
Added | 4,498 | $2,307,024 | 0.54% | |
| MBBA |
|
NEW | 46,178 | $2,166,209 | 0.51% | |
| IUSB |
iShares Core Universal USD Bond ETF
|
Added | 48,673 | $2,145,992 | 0.50% | |
| SPY |
Spdr S&P 500 ETF Trust
|
Reduced | 2,355 | $1,795,993 | 0.42% | |
| DIVI |
Franklin International Core Dividend Tilt Index ETF
|
Reduced | 39,797 | $1,697,740 | 0.40% | |
| INDB |
Independent Bank Corp
Financial Services
|
Added | 20,777 | $1,613,334 | 0.38% | |
| SPXL |
Direxion Daily S&P 500 Bull 3X Shares
|
Added | 5,652 | $1,588,777 | 0.37% | |
| RTX |
RTX Corp
Industrials
|
Reduced | 7,220 | $1,340,393 | 0.32% | |
| NVDA |
Nvidia Corp
Technology
|
Added | 5,394 | $1,231,881 | 0.29% | |
| AMZN |
Amazon Com Inc
Consumer Cyclical
|
Reduced | 4,819 | $1,200,653 | 0.28% | |
| AMAT |
Applied Materials Inc
Technology
|
Reduced | 2,195 | $1,122,479 | 0.26% | |
| ICVT |
iShares Convertible Bond ETF
|
Added | 9,915 | $1,119,750 | 0.26% | |
| XOM |
ExxonMobil Holdings Corp
Energy
|
Added | 5,928 | $964,782 | 0.23% | |
| JNJ |
Johnson & Johnson
Healthcare
|
Added | 2,961 | $783,895 | 0.18% | |
| JEPQ |
JPMorgan Nasdaq Equity Premium Income ETF
|
Added | 12,574 | $770,283 | 0.18% | |
| GOOGL |
Alphabet Inc.
Communication Services
|
Reduced | 2,106 | $724,632 | 0.17% | |
| CVX |
Chevron Corp
Energy
|
Added | 3,524 | $719,636 | 0.17% | |
| JPM |
Jpmorgan Chase & Co
Financial Services
|
Added | 2,073 | $685,810 | 0.16% | |
| MUB |
iShares National Muni Bond ETF
|
Added | 6,666 | $673,932 | 0.16% | |
| BSV |
VANGUARD SHORT-TERM BOND INDEX FUND
|
Reduced | 8,746 | $668,194 | 0.16% | |
| XLSR |
State Street(R) US Sector Rotation ETF
|
Reduced | 9,445 | $627,242 | 0.15% |
Showing the top 50 of 130 positions. Create a free account to see every position, past quarters, search, filters and CSV export.
Covers the securities this platform tracks: U.S.-listed common stock and the put/call positions reported on it. A 13F can also report security types outside that coverage — preferred shares, bonds, warrants, untracked share classes — so the filing's own declared total can exceed the figures above. The source filing is linked at the top of this table.