MAT · Mattel Inc /De/
Price & Indicators
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AI Brief
TL;DR.
AI-generated from the earnings call and 8-K · may contain errors · not investment advice
Ask ALVIS about this →Equibles Rating
blended score · not investment adviceBlended from price, momentum, positioning, fundamentals & volatility · daily-close · not investment advice. Market backdrop is context, not part of the score.
Guidance & track record
Guidance from company 8-Ks · delivered figures from as-reported statements · no analyst estimates involved.
Technicals
trend & momentum for long-term holders BuyIllustrative technical + ownership context — a signal mix, not investment advice.
Key metrics
the company's own KPIs, from written earnings releases and filings| Metric | Latest | Period | YoY |
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| Advertising and Promotion Expenses as a percentage of net sales | 11% | the second quarter of 2026 filing | — |
| Gross Billings by Top 3 Power Brands Barbie | 169M | the three months ended June 30, 2026 filing | — |
| Gross Billings by Top 3 Power Brands Fisher-Price | 99.9M | the three months ended June 30, 2026 filing | — |
| Gross Billings by Top 3 Power Brands Hot Wheels | 408.8M | the three months ended June 30, 2026 filing | — |
| Gross Margin | 48.2% | the second quarter of 2026 filing | — |
| International Gross Billings | $653.6M | the second quarter of 2026 filing | — |
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| North America Gross Billings | $613.3M | the second quarter of 2026 filing | — |
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| Other Selling and Administrative Expenses as a percentage of net sales | 36.2% | the second quarter of 2026 filing | — |
| Adjusted EBITDA non-GAAP | $784.1M | Trailing Twelve Months Ended June 30 | — |
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| Adjusted Operating Income Margin non-GAAP | 12.2% | For the Year Ended December 31 | — |
| Days of Sales Outstanding (DSO) | 66 | June 30 | — |
| Free Cash Flow non-GAAP | $434.6M | Trailing Twelve Months Ended June 30 | +5.7% |
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GAAP → non-GAAP reconciliationGAAP Net Cash Flows Provided by Operating Activities 666.4M
-231.8M Capital Expenditures
= Free Cash Flow 434.6M
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| Free Cash Flow Conversion (Free Cash Flow/Adjusted EBITDA) non-GAAP | 55% | Trailing Twelve Months Ended June 30 | — |
| Gross Billings | $2.24B | For the Six Months Ended June 30 | — |
| Gross Billings for Action Figures, Building Sets, Games, and Other | $358M | Second Quarter 2026 | — |
| Gross Billings for Dolls | $318M | Second Quarter 2026 | — |
| Gross Billings for Infant, Toddler, and Preschool | $128M | Second Quarter 2026 | — |
| Gross Billings for Vehicles | $463M | Second Quarter 2026 | — |
| Gross Profit, As Adjusted non-GAAP | $2.61B | For the Year Ended December 31 | — |
GAAP → non-GAAP reconciliationGAAP Gross Profit, As Reported 2.61B
+7.8M Severance and Restructuring Expenses
= Gross Profit, As Adjusted 2.61B
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| Net Debt | $1.81B | June 30 | — |
| Net Income Per Common Share, As Adjusted non-GAAP | $1.49 | For the Year Ended December 31 | — |
| Operating Income, As Adjusted non-GAAP | $651.5M | For the Year Ended December 31 | — |
| Share repurchases | $100M | Second Quarter 2026 | — |
| Share repurchases year-to-date | $300M | Six months ended June 30, 2026 | — |
| Shares outstanding | 285.7M | As of June 30, 2026 | — |
| Adjusted Gross Margin non-GAAP | 45.1% | Q1 FY2026 | — |
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| Asia Pacific Gross Billings | $92.9M | For the Three Months Ended March 31, 2026 | — |
| Barbie Worldwide Gross Billings | $146.1M | For the Three Months Ended March 31, 2026 | — |
| EMEA Gross Billings | $283.2M | For the Three Months Ended March 31, 2026 | — |
| Fisher-Price Worldwide Gross Billings | $79.5M | For the Three Months Ended March 31, 2026 | — |
| Free Cash Flow Conversion (Free Cash Flow / Adjusted EBITDA) non-GAAP | 39% | Trailing Twelve Months Ended March 31, 2026 | — |
| Hot Wheels Worldwide Gross Billings | $314.4M | For the Three Months Ended March 31, 2026 | — |
| Income Before Income Taxes, As Adjusted non-GAAP | $564.6M | For the Year Ended December 31, 2025 | — |
| Latin America Gross Billings | $87.4M | For the Three Months Ended March 31, 2026 | — |
| Provision for Income Taxes, As Adjusted non-GAAP | $113.6M | For the Year Ended December 31, 2025 | — |
| Worldwide Action Figures, Building Sets, Games, and Other Gross Billings | $232.6M | For the Three Months Ended March 31, 2026 | — |
| Worldwide Dolls Gross Billings | $271.6M | For the Three Months Ended March 31, 2026 | — |
| Worldwide Gross Billings | $971.9M | For the Three Months Ended March 31, 2026 | — |
| Worldwide Infant, Toddler, and Preschool Gross Billings | $106.2M | For the Three Months Ended March 31, 2026 | — |
| Worldwide Vehicles Gross Billings | $361.5M | For the Three Months Ended March 31, 2026 | — |
| Adjusted Earnings per Share non-GAAP | $1.41 | Full Year 2025 | — |
| Adjusted Operating Income non-GAAP | $620M | Full Year 2025 | — |
| Authorized share repurchase program | $1.5B | Full Year 2025 | — |
| Worldwide Gross Billings for Action Figures, Building Sets, Games, and Other | $1.24B | Full Year 2025 | — |
| Worldwide Gross Billings for Dolls | $2.06B | Full Year 2025 | — |
| Worldwide Gross Billings for Infant, Toddler, and Preschool | $786M | Full Year 2025 | — |
| Worldwide Gross Billings for Vehicles | $2B | Full Year 2025 | — |
Figures exactly as the company stated them in writing · click a metric with a to chart its history · period links open the stating document · "filing" marks figures stated in the 10-K/10-Q · YoY needs an exactly comparable prior-year period
Versus peers
Leisure — same industry group| Company | Mkt cap | YTD | Rev growth Y/Y | P/E | Short % shares |
|---|---|---|---|---|---|
|
MAT
this stock
Mattel Inc /De/
|
$4.26B | -24.8% | -0.6% | 11.1 | 9.1% |
|
AS
Amer Sports, Inc.
|
$19.69B | -18.3% | — | — | 1.8% |
|
HAS
Hasbro, Inc.
|
$13.28B | +14.9% | +13.1% | 16.8 | 4.7% |
|
LTH
Life Time Group Holdings, Inc.
|
$9.91B | +66.9% | +14.3% | 24.1 | 4.3% |
|
GWKSY
Games Workshop Group Plc/Adr
|
$8.92B | +1.9% | — | — | 0.0% |
Peers by industry group · P/E from as-reported trailing EPS · short % is of shares outstanding
At a glance
key data from every sectionPerformance
| 5D | 20D | 120D | MTD | YTD | |
|---|---|---|---|---|---|
| MAT | +1.4% | -1.9% | -6.2% | -1.1% | -24.8% |
| SPY | +1.1% | +4.0% | +14.7% | +3.2% | +13.1% |
| vs SPY | +0.3% | -5.9% | -20.8% | -4.4% | -37.9% |
Capital returns
Dividends per share over the trailing 365 days by ex-date · buyback figures as last reported in SEC filings ("spent" derived as authorized − remaining; when several programs run concurrently, authorized is their combined total per the newest filing) · components shown separately — trailing-year buyback spend isn't tracked, so no combined shareholder yield is derived.