ULTA 8-K
Ulta Beauty, Inc. (ULTA)
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
FORM
CURRENT REPORT
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Item 5.02Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.
On August 13, 2026, the Board of Directors (the “Board”) of Ulta Beauty, Inc. (the “Company” or “Ulta Beauty”) appointed Brieane L. Olson, 47, as an independent director. Ms. Olson’s appointment is effective as of August 31, 2026. She will fill the seat on the Board vacated by Kelly E. Garcia, whose resignation from the Board will become effective on such date. Ms. Olson’s initial term will continue until the date of the Company’s 2027 Annual Meeting of Stockholders and until her successor shall be elected and qualified or until her earlier death, resignation, retirement, disqualification, or removal.
Ms. Olson has served as Chief Executive Officer of Pacific Sunwear of California, LLC (“PacSun”), a private specialty retailer offering lifestyle apparel and related products, since May 2023, and as PacSun’s President since June 2021 and Chief Brand Officer since July 2020. Prior to her current roles, she served as PacSun’s Chief Merchandising Officer from 2018 to 2020, Senior Vice President of Merchandising and Design from 2013 to 2017, and in other positions of increasing responsibility after joining PacSun in 2007. Prior to joining PacSun, Ms. Olson held leadership positions with Abercombie & Fitch from 2006 to 2007, Hollywould from 2004 to 2006, and Valentino from 2001 to 2004. Ms. Olson also currently serves on PacSun’s board of directors. She holds a Bachelor of Arts degree in Mass Communications from the University of California, Berkeley and a Masters degree in Fashion from Istituto Marangoni in Italy and has completed the Advanced Management Program at Harvard Business School.
The Board selected Ms. Olson because of her experience as a sitting CEO, which gives her valuable insights into strategy execution, talent development, innovation, and long-term value creation, as well as her background in the areas of specialty retail, strategic planning, brand building, omnichannel commerce, merchandising, and organizational leadership.
The Board has determined that Ms. Olson qualifies as an independent director under the corporate governance standards of Nasdaq and the rules of the Securities and Exchange Commission (the “Commission”), and that there are no arrangements or understandings between Ms. Olson and any other person pursuant to which she was appointed as a director. There are no transactions in which Ms. Olson has an interest requiring disclosure under Item 404(a) of Regulation S-K.
As compensation for her service on the Board, Ms. Olson will receive the cash and equity compensation provided by the Company’s non-employee director compensation program, as it may be adjusted by the Board from time to time, as described in the Company’s definitive proxy statement filed with the Commission on April 22, 2026.
Item 8.01Other Events.
On August 17, 2026, the Company issued a press release announcing the appointment Ms. Olson to the Board. A copy of the press release is filed as Exhibit 99.1 to this Current Report on Form 8-K and is incorporated herein.
Item 9.01 Financial Statements and Exhibits.
(d) Exhibits. The exhibits listed in the Exhibit Index below are being furnished herewith.
Exhibit | | Description |
99.1 | Press release issued on August 17, 2026 announcing Ms. Olson’s appointment. | |
104 | Cover Page Interactive Data File (the cover page tags are embedded within the Inline XBRL document) |
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SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
ULTA BEAUTY, INC. | ||
Date: August 17, 2026 | By: | /s/ Rene G. Cásares |
Rene G. Cásares | ||
Chief Legal Officer | ||
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Exhibit 99.1
Ulta Beauty Appoints Brieane Olson to Its Board of Directors
BOLINGBROOK, IL. August 17, 2026 – Ulta Beauty, Inc. (NASDAQ: ULTA) today announced the appointment of Brieane Olson to its Board of Directors, effective August 31, 2026.
“We are thrilled to welcome Brie to our Board of Directors,” said Kecia Steelman, president and chief executive officer. “She has extensive experience leading consumer retail organizations through periods of growth and transformation, and we are confident her insights into strategy execution, talent development, and long-term value creation will be invaluable to the Board as we continue to advance our Ulta Beauty Unleashed strategy.”
Ms. Olson joins the Ulta Beauty Board with over 20 years of specialty retail experience spanning strategic planning, brand building, omnichannel commerce, merchandising, and organizational leadership. She currently serves as Chief Executive Officer of Pacific Sunwear (“PacSun”), a private specialty retailer offering lifestyle apparel and related products, a position she has held since May 2023, and as PacSun’s President since June 2021 and Chief Brand Officer since July 2020. Since joining PacSun in 2007, Ms. Olson has held leadership positions of increasing responsibility, including previous service as PacSun’s Chief Merchandising Officer and Senior Vice President of Merchandising and Design. Prior to joining PacSun, Ms. Olson held leadership positions with Abercombie & Fitch, Hollywould, and Valentino.
Ms. Olson also serves on the board of directors of PacSun. She holds a Bachelor of Arts degree in Mass Communications from the University of California, Berkeley, a master’s degree in Fashion from Istituto Marangoni in Italy, and has completed the Advanced Management Program at Harvard Business School.
With the appointment of Ms. Olson, who will fill the seat on the Board vacated by Kelly G. Garcia in connection with his transition to the role of Ulta Beauty’s Chief Technology Officer, Ulta Beauty’s Board will consist of 10 directors.
About Ulta Beauty
Ulta Beauty (NASDAQ: ULTA) is the largest specialty beauty retailer in the U.S. and a leading destination for cosmetics, fragrance, skin care, hair care, wellness and salon services. Since opening its first store in 1990, Ulta Beauty has grown to more than 1,500 stores across the U.S. and redefined beauty retail by bringing together All Things Beauty. All in One Place®. With an expansive product assortment, professional salon services, and its beloved Ulta Beauty Rewards loyalty program, the company delivers seamless, personalized experiences across stores, Ulta.com and the Ulta Beauty App – where the possibilities are truly beautiful. Ulta Beauty is also expanding its presence internationally through its subsidiary, Space NK, a luxury beauty retailer operating in
the U.K. and Ireland, its joint venture in Mexico, and its franchise in the Middle East. For more information, visit www.ulta.com.
Ulta Beauty Contacts:
Kiley Rawlins, CFA
Senior Vice President, Investor Relations
Vice President, Public Relations & Social Marketing
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