Cheer Holding, Inc 6-K, filed Mar 23, 2026
Cheer Holding, Inc. (CHR)
About this 6-K
Cheer Holding, Inc filed this 6-K on March 23, 2026.
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 6-K
REPORT OF FOREIGN PRIVATE ISSUER
PURSUANT TO RULE 13a-16 OR 15d-16
UNDER THE SECURITIES EXCHANGE ACT OF 1934
For the month of March 2026
Commission File Number: 001-38631
CHEER HOLDING, INC.
19F, Block B, Xinhua Technology Building,
No. 8 Tuofangying South Road,
Jiuxianqiao, Chaoyang District, Beijing, China 100016
(Address of principal executive office)
Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F:
Form 20-F ☒ Form 40-F ☐
EXHIBIT INDEX
| Exhibit No. | Description of Document | |
| 99.1 | Press Release – Cheer Holding Announces Fiscal Year 2025 Financial Results – March 23, 2026 |
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SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.
| Cheer Holding, Inc. | ||
| By: | /s/ Bing Zhang | |
| Bing Zhang | ||
| Chief Executive Officer | ||
| Dated: March 23, 2026 | ||
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Exhibit 99.1
Cheer Holding Announces Fiscal Year 2025 Financial Results
BEIJING, March 23, 2026 (GLOBE NEWSWIRE) -- Cheer Holding, Inc. (NASDAQ: CHR) (“Cheer Holding” or the “Company”), a leading provider of advanced mobile internet infrastructure and platform services, today announced its financial results for the fiscal year ended December 31, 2025. The Company’s Annual Report on Form 20-F was filed with the U.S. Securities and Exchange Commission on March 20, 2026.
Management Commentary
“We are pleased to report another year of solid financial performance, driven by continued momentum across our CHEERS ecosystem,” said Mr. Bing Zhang, Chairman and Chief Executive Officer of Cheer Holding. “Revenue growth was supported by new customer contributions, while we continued to advance our strategic focus on artificial intelligence and have begun laying the groundwork for overseas expansion. With a strong balance sheet, we remain well-positioned to execute our long-term vision of becoming a global leader in AI-powered digital ecosystems.”
Financial Highlights For The Year Ended December 31, 2025
| ● | Total revenues increased by 1.1% to $148.8 million, compared to $147.2 million in 2024. |
| ● | Income from operations increased by 2.7% to $26.3 million, compared to $25.6 million in 2024. |
| ● | Net income attributable to Cheer Holding’s shareholders was $25.6 million, compared to $26.0 million in the prior year. |
| ● | Cash and cash equivalents stood at $242.1 million as of December 31, 2025, up from $197.7 million at the end of 2024. |
Operational Highlights
| ● | As of December 31, 2025, cumulative app downloads across the Company’s platforms reached 550 million, representing a 5.0% increase from 523.3 million as of December 31, 2024. |
| ● | The Company has initiated a strategic pivot toward global markets, with a dedicated AI portrait and video product line anticipated to begin beta testing in the second quarter of 2026. |
About Cheer Holding, Inc.
Cheer Holding is a leading provider of next-generation mobile internet infrastructure and platform services in China. The Company operates a comprehensive digital ecosystem integrating platforms, applications, technology, and industry, with a focus on AI-driven content creation, e-commerce, and metaverse development. For more information, please visit ir.gsmg.co.
Safe Harbor Statement
Certain statements in this announcement are forward-looking statements. These forward-looking statements involve known and unknown risks and uncertainties and are based on current expectations and projections about future events and financial trends that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Investors can identify these forward-looking statements by words or phrases such as “may,” “will,” “expect,” “anticipate,” “aim,” “estimate,” “intend,” “plan,” “believe,” “potential,” “continue,” “is/are likely to” or other similar expressions. These forward-looking statements include, but are not limited to, our success in our artificial intelligence initiatives, changes or other circumstances that could affect the Company’s ability to continue successful development and launch of global expansion, artificial intelligence initiatives and technology infrastructure; the possibility that the Company may not succeed in developing its new lines of businesses due to, among other things, changes in the business environment and technological developments, competition, changes in regulation, or other economic and policy factors; the possibility that the Company’s new lines of business may be adversely affected by other economic, business, and/or competitive factors, or that the Company will be able to continue to have its Class A ordinary shares listed on The Nasdaq Capital Market. In addition, the Company is subject to a number of risks and uncertainties set forth in documents filed by the Company with the Securities and Exchange Commission from time to time, including the Company’s latest Annual Report on Form 20-F filed with the SEC on March 20, 2026. The Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as required by applicable law. Such information speaks only as of the date of this release.
For investor and media inquiries, please contact:
James Li
Email: ir@gsmg.co
Tel: +86 10 6778 2900 (CN)
CHEER HOLDING, INC.
CONSOLIDATED BALANCE SHEETS
(In U.S. dollars in thousands, except share and per share data)
| As of December 31, | ||||||||
| 2025 | 2024 | |||||||
| Assets | ||||||||
| Current assets: | ||||||||
| Cash and cash equivalents | $ | 242,082 | $ | 197,660 | ||||
| Accounts receivable, net | 79,681 | 77,074 | ||||||
| Prepayment and other current assets, net | 44,822 | 30,834 | ||||||
| Total current assets | 366,585 | 305,568 | ||||||
| Property, plant and equipment, net | 17 | 33 | ||||||
| Intangible assets, net | 34,734 | 40,531 | ||||||
| Deferred tax assets | - | 72 | ||||||
| Unamortized produced content, net | 17 | 16 | ||||||
| Right-of-use assets | 261 | 371 | ||||||
| Other non-current assets | 77 | - | ||||||
| Total non-current assets | 35,106 | 41,023 | ||||||
| TOTAL ASSETS | $ | 401,691 | $ | 346,591 | ||||
| Liabilities and Shareholders’Equity | ||||||||
| Current liabilities: | ||||||||
| Short-term bank loans | $ | 6,435 | $ | 9,590 | ||||
| Accounts payable | 2,744 | 2,039 | ||||||
| Contract liabilities | 1 | 27 | ||||||
| Accrued liabilities and other payables | 444 | 1,941 | ||||||
| Due to related parties | 2,753 | 1,100 | ||||||
| Other taxes payable | 19,285 | 25,095 | ||||||
| Lease liabilities current | 127 | 109 | ||||||
| Total current liabilities | 31,789 | 39,901 | ||||||
| Long-term bank loan | - | 1,370 | ||||||
| Lease liabilities non-current | 134 | 250 | ||||||
| Total non-current liabilities | 134 | 1,620 | ||||||
| TOTAL LIABILITIES | $ | 31,923 | $ | 41,521 | ||||
| Shareholders’ Equity | ||||||||
| Preferred shares (par value of $0.0001 per share; 2,000,000 shares authorized as of December 31, 2025 and 2024; nil and nil shares issued and outstanding as of December 31, 2025 and 2024, respectively) | $ | - | $ | - | ||||
| Class A Ordinary shares (par value of $0.05 per share; 500,000,000 shares and 200,000,000 authorized as of December 31, 2025 and 2024, respectively; 4,686,248 and 205,711 shares issued and outstanding as of December 31, 2025 and 2024, respectively)* | 234 | 10 | ||||||
| Class B Ordinary shares (par value of $0.001 per share; 500,000 shares authorized as of December 31, 2025 and 2024; 500,000 and 500,000 shares issued and outstanding as of December 31, 2025 and 2024, respectively) | - | - | ||||||
| Additional paid-in capital | 137,734 | 113,485 | ||||||
| Statutory reserve | 1,411 | 1,411 | ||||||
| Retained earnings | 232,745 | 207,128 | ||||||
| Accumulated other comprehensive loss | (2,441 | ) | (17,041 | ) | ||||
| TOTAL CHEER HOLDING, INC SHAREHOLDERS’ EQUITY | 369,683 | 304,993 | ||||||
| Non-controlling interest | 85 | 77 | ||||||
| TOTAL SHAREHOLDERS’ EQUITY | 369,768 | 305,070 | ||||||
| TOTAL LIABILITIES AND SHAREHOLDERS’ EQUITY | $ | 401,691 | $ | 346,591 | ||||
| * | The shares and per share information are presented on a retroactive basis to reflect the share consolidation of Class A at a ratio of one-for-fiftieth (50) effective on December 22, 2025. |
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CHEER HOLDING, INC.
CONSOLIDATED STATEMENTS OF INCOME AND COMPREHENSIVE INCOME
(In U.S. dollars in thousands, except share and per share data)
| For the Years Ended December 31, | ||||||||||||
| 2025 | 2024 | 2023 | ||||||||||
| Revenues | $ | 148,835 | $ | 147,196 | $ | 152,327 | ||||||
| Operating expenses: | ||||||||||||
| Cost of revenues | (43,209 | ) | (39,388 | ) | (39,549 | ) | ||||||
| Selling and marketing | (69,441 | ) | (75,289 | ) | (76,200 | ) | ||||||
| General and administrative | (4,724 | ) | (3,499 | ) | (5,658 | ) | ||||||
| Research and development | (5,173 | ) | (3,428 | ) | (1,635 | ) | ||||||
| Total operating expenses | (122,547 | ) | (121,604 | ) | (123,042 | ) | ||||||
| Income from operations | 26,288 | 25,592 | 29,285 | |||||||||
| Other income (expenses): | ||||||||||||
| Interest income, net | 69 | 262 | 3 | |||||||||
| Change in fair value of warrant liability | - | - | 86 | |||||||||
| Other (expenses) income, net | (663 | ) | 80 | 1,215 | ||||||||
| Total other (expenses) income | (594 | ) | 342 | 1,304 | ||||||||
| Income before income tax | 25,694 | 25,934 | 30,589 | |||||||||
| Income tax (expense) benefit | (73 | ) | 34 | (61 | ) | |||||||
| Net income | 25,621 | 25,968 | 30,528 | |||||||||
| Less: net gain attributable to non-controlling interest | 4 | 2 | 51 | |||||||||
| Net income attributable to Cheer Holding, Inc.’s shareholders | $ | 25,617 | $ | 25,966 | $ | 30,477 | ||||||
| Other comprehensive gain (loss) | ||||||||||||
| Unrealized foreign currency translation gain (loss) | 14,604 | (8,175 | ) | (2,233 | ) | |||||||
| Comprehensive income | 40,225 | 17,793 | 28,295 | |||||||||
| Less: comprehensive gain (loss) attributable to non-controlling interests | 8 | (1 | ) | 3 | ||||||||
| Comprehensive income attributable to Cheer Holding, Inc.’s shareholders | $ | 40,217 | $ | 17,794 | $ | 28,292 | ||||||
| Earnings per ordinary share | ||||||||||||
| Basic and dilutive* | $ | 24.07 | $ | 125.72 | $ | 150.31 | ||||||
| Weighted average shares used in calculating earnings per ordinary share | ||||||||||||
| Basic and dilutive* | 1,064,433 | 206,544 | 172,750 | |||||||||
| * | The shares and per share information are presented on a retroactive basis to reflect the share consolidation of Class A at a ratio of one-for-fiftieth (50) effective on December 22, 2025. |
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CHEER HOLDING, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
(In U.S. dollars in thousands)
| For the Years Ended December 31, | ||||||||||||
| 2025 | 2024 | 2023 | ||||||||||
| CASH FLOWS FROM OPERATING ACTIVITIES: | ||||||||||||
| Net income | $ | 25,621 | $ | 25,968 | $ | 30,528 | ||||||
| Adjustments to reconcile net income to net cash provided by operating activities: | ||||||||||||
| (Reversal of provision) provision for credit losses | (2,939 | ) | (20 | ) | 2,096 | |||||||
| Provision for unamortized produced content | - | - | 112 | |||||||||
| Depreciation and amortization | 6,882 | 3,781 | 3,385 | |||||||||
| Impairment of intangible assets | 1,199 | - | - | |||||||||
| Amortization of right-of-use assets | 122 | 41 | 394 | |||||||||
| Loss from early termination of right-of-use assets | - | 15 | - | |||||||||
| Deferred income tax expense (benefits) | 73 | (33 | ) | 63 | ||||||||
| Share based compensation for employees | 3,429 | 1,745 | - | |||||||||
| Written off of property and equipment | 11 | 2 | 2 | |||||||||
| Amortization of loan origination fees | - | 10 | 16 | |||||||||
| Change in fair value of warrant liability | - | - | (86 | ) | ||||||||
| Income from waive of other payables | (22 | ) | (156 | ) | - | |||||||
| Changes in assets and liabilities | ||||||||||||
| Accounts receivable | 1,538 | 1,924 | 15,205 | |||||||||
| Prepayment and other current assets | (10,218 | ) | (514 | ) | (22,270 | ) | ||||||
| Unamortized produced content | - | (16 | ) | 682 | ||||||||
| Accounts payable | 599 | (7,402 | ) | 3,325 | ||||||||
| Contract liabilities | (26 | ) | (101 | ) | (14 | ) | ||||||
| Accrued liabilities and other payables | (1,497 | ) | - | (370 | ) | |||||||
| Other taxes payable | (6,722 | ) | (2,347 | ) | 9,477 | |||||||
| Lease liabilities | (111 | ) | (22 | ) | (371 | ) | ||||||
| Net cash provided by operating activities | 17,939 | 22,875 | 42,174 | |||||||||
| CASH FLOWS FROM INVESTING ACTIVITIES: | ||||||||||||
| Purchase of property, plant and equipment | - | (1 | ) | (3 | ) | |||||||
| Purchase of intangible assets | (709 | ) | (24,861 | ) | - | |||||||
| Net cash used in investing activities | (709 | ) | (24,862 | ) | (3 | ) | ||||||
| CASH FLOWS FROM FINANCING ACTIVITIES: | ||||||||||||
| Proceeds from short-term bank loans | 7,652 | 12,507 | 4,660 | |||||||||
| Repayments of short-term bank loans | (12,522 | ) | (6,949 | ) | (4,802 | ) | ||||||
| Proceeds from long-term bank loans | - | - | 1,412 | |||||||||
| Payment of loan origination fees | - | (32 | ) | (58 | ) | |||||||
| Contribution (withdrawal of) from shareholders | - | 5,525 | (791 | ) | ||||||||
| Borrowings from related parties | 1,650 | - | 1,600 | |||||||||
| Repayments to related parties | - | (500 | ) | - | ||||||||
| Proceeds from issuance of ordinary shares in connection with a private placement | 21,044 | - | 80,000 | |||||||||
| Net cash provided by financing activities | 17,824 | 10,551 | 82,021 | |||||||||
| Effect of exchange rate changes | 9,368 | (5,429 | ) | (149 | ) | |||||||
| Net increase in cash and cash equivalents | 44,422 | 3,135 | 124,043 | |||||||||
| Cash and cash equivalents, at beginning of year | 197,660 | 194,525 | 70,482 | |||||||||
| Cash and cash equivalents, at end of year | $ | 242,082 | $ | 197,660 | $ | 194,525 | ||||||
| SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION: | ||||||||||||
| Interests paid | $ | 366 | $ | 325 | $ | 271 | ||||||
| Income tax paid | $ | - | $ | - | $ | - | ||||||
| SUPPLEMENTAL DISCLOSURE OF NON-CASH FLOW INFORMATION: | ||||||||||||
| Acquisition of intangible assets from prepayments | $ | 14,390 | $ | 4,464 | $ | 4,464 | ||||||
| Right-of-use assets obtained in exchange for operating lease liabilities | $ | - | $ | 385 | $ | - | ||||||
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