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Versus Systems Inc 6-K, filed Apr 22, 2021

Versus Systems Inc. (VS)

6-K 2021-04-22 For: 2021-04-22
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Added on April 06, 2026

About this 6-K

Versus Systems Inc filed this 6-K on April 22, 2021.

UNITED STATESSECURITIES AND EXCHANGE COMMISSIONWashington, D.C. 20549


FORM 6-K


REPORT OF FOREIGN PRIVATE ISSUER PURSUANT TO RULE13a-16 OR 15d-16 UNDER THESECURITIES EXCHANGE ACT OF 1934

For the month of April 2021

Commission File Number 001-39885


VERSUS SYSTEMS INC.(Translation of registrant’s name into English)


1558 West Hastings Street

Vancouver BC V6G 3J4 Canada

(Address of principal executive offices)

Indicate by check mark whether the registrant files or will file annual reports under cover Form 20-F or Form 40-F.

Form 20-F ☒  Form 40-F ☐

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(1):   __

Indicate by check mark if the registrant is submitting the Form 6-K in paper as permitted by Regulation S-T Rule 101(b)(7):   __



EXPLANATORY NOTE


On April 22, 2021, Versus Systems Inc. issued a press release titled: “Versus Systems to Allow Alcohol-Related Advertising Beginning in July.” A copy of this press release is furnished herewith as Exhibit 99.1 and incorporated herein by reference.

EXHIBIT INDEX

Exhibit Description
99.1 Press release dated April 22, 2021 titled: “Versus Systems to Allow Alcohol-Related Advertising Beginning in July."
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SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

VERSUS SYSTEMS INC.
Date: April 22, 2021 By: /s/ Matthew Pierce
Matthew Pierce
Chief Executive Officer


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Exhibit 99.1


1558 West Hastings Street<br><br><br><br>**Vancouver V6G 3J4 Canada**<br><br><br><br>**T: 604.639.4457 F: 604.639.4451**<br><br><br><br>www.versussystems.com



Versus Systems to Allow Alcohol-Related AdvertisingBeginning in July


Versus engagement engine to enablea new category of advertising partner for live sports and other live events

LOS ANGELES, CA – April 22, 2021 - Versus Systems Inc. (“Versus” or the “Company”) (Nasdaq: VS) (FRANKFURT: BMVB) today announced that its proprietary second-screen engagement platform will include alcohol-related products, promotions and even prizing in some circumstances as part of Versus’s “Dynamic Regulatory Compliance” engine beginning in July of this year, aiming to capture a portion of the multibillion-dollar annual alcohol advertising market^[1]^.

Versus Systems has multiple granted patents around what Versus refers to as Dynamic Regulatory Compliance, which deals with how the Versus ad platform uses geotargeting, geofencing, age-gating, and other techniques to manage legal and regulatory issues for various forms of advertising, rewards, and prizing that can vary state-by-state and country-by-country.

“Alcohol-related advertising is one of the largest and also most closely-watched categories of ads - not only online but also in streaming, OTT, and broadcast media,” said Matthew Pierce, founder and CEO of Versus. “Managed effectively, and targeted correctly, this category can help unlock a portion of the more than one trillion dollars that is spent on alcohol worldwide each year^[2]^. Versus’ new XEO platform for streaming and live events in the US will soon be able to use programmatic inputs to include guidance obtained from each state’s Department of Alcoholic Beverage Control – managing the regulatory issues while also giving fans, audiences and our partner brands a great interactive media experience.”

About Versus Systems

Versus Systems Inc. has developed a proprietary prizing and promotions engine that allows publishers, developers, and creators of streaming media, live events, broadcast TV, games, apps, and other content to offer real world prizes inside their content. Audiences can choose from among the offered prizes and then complete in-game or in-app challenges to win the prizes. The Versus platform can be integrated into streaming media, TV, mobile, console, and PC games, as well as mobile apps. For more information, please visit www.versussystems.com or visit the official Versus Systems YouTube channel.

^1^Cision PR Newswire, 2018

^2^Statista.com, 2019


Investor contact:

Sean McGowan, Cody Cree

Gateway Investor Relations

949-574-3860

VS@gatewayir.com

or

press@versussystems.com

Disclaimer for Forward-Looking Information

This news releasecontains certain forward-looking information and forward-looking statements within the meaning of the applicable Canadian securities legislation.All statements, other than statements of historical fact, are forward looking statements and are based on expectations, estimates andprojections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs,plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as "expects",or "does not expect", "is expected", "anticipates" or "does not anticipate", "plans","budget", "scheduled", "forecasts", "estimates", "believes" or "intends" orvariations of such words and phrases or stating that certain actions, events or results "may" or "could", "would","might" or "will" be taken to occur or be achieved) are not statements of historical fact and may be forward lookingstatements. These forward-looking statements are based on reasonable assumptions and estimates of management of the Company at the timesuch statements were made. Actual future results may differ materially as forward-looking statements involve known and unknown risks,uncertainties and other factors which may cause the actual results, performance or achievements of the Company to materially differ fromany future results, performance or achievements expressed or implied by such forward-looking statements. Although the forward-lookingstatements contained in this news release are based upon what management of the Company believes, or believed at the time, to be reasonableassumptions, the Company cannot assure shareholders that actual results will be consistent with such forward-looking statements, as theremay be other factors that cause results not to be as anticipated, estimated or intended. Accordingly, readers should not place undue relianceon forward-looking statements and information. There can be no assurance that forward-looking information, or the material factors orassumptions used to develop such forward-looking information, will prove to be accurate. The Company does not undertake any obligationsto release publicly any revisions for updating any voluntary forward-looking statements, except as required by applicable law.

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