Advisory Alpha, LLC

CIK

1576762

Location

HOLLAND, MI

Portfolio Value

Small $406,094,810

Diversification

Diversified

Filing Date

Global Rank

#2,631 / 8,232 ▲ 204

Top Industry

Semiconductors 10.1%

3Y Alpha vs SPY

-4.2%

Period ended 2 months ago

Filed May 14, 2026 · 31d

25 quarters · since Mar 2020

Clone Performance

Jun 2023–Jun 2026 · vs SPY

Hypothetical growth of cloning every reported 13F position and rebalancing on each filing, indexed to the same start.

Cloned portfolio

+58.5%

SPY

+76.3%

Annualised alpha

-4.2%

Max drawdown

−18.3%

Estimate. 13F holdings are quarter-lagged and long-only, so the clone rebalances about 45 days after each period end — when the filing becomes public — and excludes options and short positions. Past performance does not predict future results.

Portfolio Concentration

300 positions · as of Mar 31, 2026 · Δ vs Dec 31, 2025

Top Position

9.1%

−0.5 pts

Top 5

28.3%

−2.5 pts

Top 10

39.2%

−2.9 pts

HHI

243

Diversified−29

Portfolio Trend

25 quarters · across all stocks

Sector Breakdown

As of Mar 31, 2026

Sector	% Portfolio	Value	Positions
Technology	31.1%	$126,474,662	57
Consumer Cyclical	11.4%	$46,492,216	28
Industrials	10.7%	$43,484,592	46
Financial Services	9.7%	$39,553,319	41
Communication Services	7.4%	$29,936,475	12
Healthcare	6.9%	$28,031,258	29
Unclassified	6.0%	$24,166,886	11
Consumer Defensive	5.4%	$21,922,544	15
Energy	4.6%	$18,607,343	18
Utilities	3.7%	$15,055,494	20
Real Estate	1.7%	$6,900,500	13
Basic Materials	1.3%	$5,469,521	10

Last Quarter's Activity

Export CSV

Mar 31, 2026 vs Dec 31, 2025

Added To

Positions the filer increased

25 positions

Ticker	Company	Δ Shares	Shares	Value
MSIF	Msc Income Fund, Inc.	+17,793	31,992	$389,662
NFLX	Netflix Inc	+15,413	48,908	$4,702,504
NVDA	Nvidia Corp	+11,386	182,285	$31,790,504
AAPL	Apple Inc.	+7,917	145,417	$36,905,380
IAU	Ishares Gold Trust	+7,150	62,331	$5,495,100
PSKY	Paramount Skydance Corp	+6,464	22,607	$203,915
MSFT	Microsoft Corp	+5,570	52,701	$19,508,329
AMZN	Amazon Com Inc	+5,565	69,923	$14,562,863
NEE	Nextera Energy Inc	+4,761	27,383	$2,543,333
CSX	Csx Corp	+4,547	28,592	$1,173,701
GEN	Gen Digital Inc.	+4,337	19,875	$374,246
ET	Energy Transfer LP	+4,206	17,633	$340,316
CCL	Carnival Corp Ltd.	+4,048	33,994	$879,764
CTRA	Coterra Energy Inc.	+4,042	17,688	$621,556
PG	PROCTER & GAMBLE Co	+3,991	22,978	$3,318,942
VZ	Verizon Communications Inc	+3,886	18,243	$915,798
T	At&T Inc.	+3,761	64,646	$1,874,087
TMC	TMC the metals Co Inc.	+3,582	23,632	$110,361
JNJ	Johnson & Johnson	+3,519	16,504	$4,034,237
WRB	Berkley W R Corp	+3,502	15,959	$1,057,762
DTE	Dte Energy Co	+3,424	5,698	$833,161
IBIT	iShares Bitcoin Trust ETF	+3,238	10,020	$384,968
RF	Regions Financial Corp	+3,200	27,865	$727,833
GOOGL	Alphabet Inc.	+2,964	37,794	$10,868,042
KO	Coca Cola Co	+2,953	24,759	$1,882,921
No positions match the current search.

Trimmed

Positions the filer reduced

25 positions

Ticker	Company	Δ Shares	Shares	Value
WRN	Western Copper & Gold Corp	−128,095	35,231	$89,134
UPS	United Parcel Service Inc	−18,026	12,483	$1,228,077
GLDM	World Gold Trust	−10,330	2,686	$248,965
UEC	Uranium Energy Corp	−3,000	12,668	$171,018
SLV	iShares Silver Trust	−2,662	18,634	$1,269,720
APH	Amphenol Corp /De/	−1,851	8,866	$1,120,219
BMY	Bristol Myers Squibb Co	−1,743	7,520	$456,088
PEP	Pepsico Inc	−1,723	5,304	$823,658
C	Citigroup Inc	−1,682	4,816	$546,182
SPY	Spdr S&P 500 ETF Trust	−1,481	18,796	$12,223,790
INCY	Incyte Corp	−1,398	4,235	$398,598
MU	Micron Technology Inc	−903	1,872	$632,436
SCHW	Schwab Charles Corp	−891	3,941	$370,375
TRGP	Targa Resources Corp.	−771	2,211	$554,364
ABT	Abbott Laboratories	−731	6,556	$673,104
FSK	FS KKR Capital Corp	−577	13,314	$135,536
PFE	Pfizer Inc	−494	41,296	$1,159,591
TXN	Texas Instruments Inc	−446	2,592	$503,210
BSX	Boston Scientific Corp	−404	8,614	$540,528
COST	Costco Wholesale Corp /New	−366	2,837	$2,826,871
CMCSA	Comcast Corp	−360	10,889	$312,623
SILA	Sila Realty Trust, Inc.	−314	10,010	$237,036
LDOS	Leidos Holdings, Inc.	−289	1,403	$218,194
CEG	Constellation Energy Corp	−270	1,960	$547,330
TMUS	T-Mobile US, Inc.	−268	1,182	$248,255
No positions match the current search.

New Positions

Positions the filer opened this quarter

25 positions

Ticker	Company	Shares	Value
VRT	Vertiv Holdings Co	2,495	$625,197
WDC	Western Digital Corp	1,793	$484,988
WELL	Welltower Inc.	2,286	$451,965
DELL	Dell Technologies Inc.	2,691	$441,673
AVB	Avalonbay Communities Inc	2,550	$416,542
IRM	Iron Mountain Inc	4,076	$416,322
CPT	Camden Property Trust	4,093	$399,722
FIX	Comfort Systems USA Inc	285	$393,012
TER	Teradyne, Inc	1,297	$384,508
SPG	Simon Property Group Inc.	1,973	$368,023
PSA	Public Storage	1,346	$364,604
DTM	DT Midstream, Inc.	2,625	$353,508
DOC	Healthpeak Properties, Inc.	20,875	$342,976
LITE	Lumentum Holdings Inc.	481	$338,027
CRS	Carpenter Technology Corp	840	$331,086
MTZ	Mastec Inc	977	$314,339
CNQ	Canadian Natural Resources Ltd	6,200	$302,126
CIEN	Ciena Corp	776	$301,266
CNP	Centerpoint Energy Inc	6,828	$294,696
O	Realty Income Corp	4,792	$293,174
NG	Novagold Resources Inc	31,650	$284,217
VLO	Valero Energy Corp/Tx	1,060	$261,904
AMT	American Tower Corp /Ma/	1,481	$255,590
FBTC	Fidelity Wise Origin Bitcoin Fund	4,300	$253,829
MDY	Spdr S&P Midcap 400 ETF Trust	410	$252,871
No positions match the current search.

Sold Out

Positions the filer fully exited

22 positions

Ticker	Company	Shares	Value
AGQ	ProShares Trust II	22,722	$3,524,636
BPRE	Bluerock Private Real Estate Fund	173,648	$2,604,720
APP	AppLovin Corp	521	$351,060
TSCO	Tractor Supply Co /De/	6,781	$339,117
WHR	Whirlpool Corp /De/	3,607	$260,208
ORLY	O Reilly Automotive Inc	2,756	$251,374
PGR	Progressive Corp/Oh/	1,021	$232,502
SNPS	Synopsys Inc	480	$225,465
IDXX	Idexx Laboratories Inc /De	331	$223,931
PECO	Phillips Edison & Company, Inc.	6,249	$222,276
FITB	Fifth Third Bancorp	4,711	$220,521
NCLH	Norwegian Cruise Line Holdings Ltd.	9,644	$215,254
XYL	Xylem Inc.	1,575	$214,483
COR	Cencora, Inc.	624	$210,756
RY	Royal Bank Of Canada	1,217	$207,486
LUV	Southwest Airlines Co	5,016	$207,311
CCK	Crown Holdings, Inc.	2,000	$205,940
ULTA	Ulta Beauty, Inc.	332	$200,863
ALLT	Allot Ltd.	15,530	$152,659
NB	Niocorp Developments Ltd	11,920	$63,176
DNN	Denison Mines Corp.	13,537	$36,008
NAK	Northern Dynasty Minerals Ltd	10,958	$21,587
No positions match the current search.

Portfolio Positions

Compact Export CSV View 13F filing

300 positions · $406,094,810 total · as of Mar 31, 2026

All sectors Basic Materials Communication Services Consumer Cyclical Consumer Defensive Energy Financial Services Healthcare Industrials Real Estate Technology Utilities

Showing 1–50 of 300 positions by value · page 1 of 6

Ticker	Company	Type	Shares	Δ Shares	Value (USD)	% Δ Value	% of Portfolio
AAPL	Apple Inc. Technology	Added	145,417	+7,917	$36,905,380	−1.3%	9.09%
NVDA	Nvidia Corp Technology	Added	182,285	+11,386	$31,790,504	−0.3%	7.83%
MSFT	Microsoft Corp Technology	Added	52,701	+5,570	$19,508,329	−14.4%	4.80%
AMZN	Amazon Com Inc Consumer Cyclical	Added	69,923	+5,565	$14,562,863	−2.0%	3.59%
SPY	Spdr S&P 500 ETF Trust	Reduced	18,796	-1,481	$12,223,790	−11.6%	3.01%
GOOGL	Alphabet Inc. Communication Services	Added	37,794	+2,964	$10,868,042	−0.3%	2.68%
TSLA	Tesla, Inc. Consumer Cyclical	Added	28,983	+2,153	$10,774,430	−10.7%	2.65%
META	Meta Platforms, Inc. Communication Services	Added	14,500	+1,803	$8,295,885	−1.0%	2.04%
DE	Deere & Co Industrials	Reduced	13,331	-29	$7,509,352	+20.7%	1.85%
BRK-B	Berkshire Hathaway Inc Financial Services	Added	14,297	+1,076	$6,851,122	+3.1%	1.69%
WMT	Walmart Inc. Consumer Defensive	Added	52,223	+24	$6,490,274	+11.6%	1.60%
XOM	Exxon Mobil Corp Energy	Added	35,973	+1,852	$6,103,179	+48.6%	1.50%
LLY	ELI LILLY & Co Healthcare	Added	6,191	+151	$5,694,296	−12.3%	1.40%
IAU	Ishares Gold Trust	Added	62,331	+7,150	$5,495,100	+22.7%	1.35%
NFLX	Netflix Inc Communication Services	Added	48,908	+15,413	$4,702,504	+49.7%	1.16%
CAT	Caterpillar Inc Industrials	Added	6,044	+258	$4,281,932	+29.2%	1.05%
JNJ	Johnson & Johnson Healthcare	Added	16,504	+3,519	$4,034,237	+50.1%	0.99%
JPM	Jpmorgan Chase & Co Financial Services	Added	13,566	+161	$3,990,574	−7.6%	0.98%
AMAT	Applied Materials Inc /De Technology	Added	11,530	+1,348	$3,940,838	+50.6%	0.97%
PG	PROCTER & GAMBLE Co Consumer Defensive	Added	22,978	+3,991	$3,318,942	+22.0%	0.82%
LMT	Lockheed Martin Corp Industrials	Added	5,150	+486	$3,112,608	+38.0%	0.77%
COST	Costco Wholesale Corp /New Consumer Defensive	Reduced	2,837	-366	$2,826,871	+2.3%	0.70%
HD	Home Depot, Inc. Consumer Cyclical	Added	8,576	+163	$2,820,560	−2.6%	0.69%
NSA	National Storage Affiliates Trust Real Estate	Held	72,569	0	$2,738,754	+33.8%	0.67%
CVX	Chevron Corp Energy	Added	13,066	+1,320	$2,703,355	+51.0%	0.67%
PM	Philip Morris International Inc. Consumer Defensive	Added	15,789	+1,914	$2,610,553	+17.3%	0.64%
NEE	Nextera Energy Inc Utilities	Added	27,383	+4,761	$2,543,333	+40.0%	0.63%
IBM	International Business Machines Corp Technology	Added	10,469	+283	$2,537,580	−15.9%	0.62%
GE	General Electric Co Industrials	Added	8,821	+2,836	$2,503,135	+35.8%	0.62%
DUK	Duke Energy CORP Utilities	Added	19,042	+2,808	$2,493,359	+31.0%	0.61%
V	Visa Inc. Financial Services	Added	7,884	+1,002	$2,382,860	−1.3%	0.59%
BGSI	Boyd Group Services Inc. Consumer Cyclical	Held	17,262	0	$2,207,119	−19.7%	0.54%
DIA	Spdr Dow Jones Industrial Average ETF Trust	Reduced	4,706	-60	$2,179,772	−4.8%	0.54%
SHW	Sherwin Williams Co Basic Materials	Added	6,202	+347	$1,988,051	+4.8%	0.49%
MPC	Marathon Petroleum Corp Energy	Added	8,129	+159	$1,984,939	+53.1%	0.49%
KO	Coca Cola Co Consumer Defensive	Added	24,759	+2,953	$1,882,921	+23.5%	0.46%
T	At&T Inc. Communication Services	Added	64,646	+3,761	$1,874,087	+23.9%	0.46%
MA	Mastercard Inc Financial Services	Added	3,739	+688	$1,868,228	+7.3%	0.46%
PLTR	Palantir Technologies Inc. Technology	Added	12,676	+2,686	$1,854,245	+4.4%	0.46%
BAC	Bank Of America Corp /De/ Financial Services	Added	36,902	+2,274	$1,798,972	−5.5%	0.44%
ABBV	AbbVie Inc. Healthcare	Added	8,260	+805	$1,796,467	+5.5%	0.44%
COP	Conocophillips Energy	Reduced	13,393	-142	$1,767,876	+39.5%	0.44%
KLAC	Kla Corp Technology	Reduced	1,142	-125	$1,681,492	+9.2%	0.41%
UNH	Unitedhealth Group Inc Healthcare	Added	6,174	+669	$1,670,622	−8.1%	0.41%
BNY	Bank of New York Mellon Corp Financial Services	Added	14,037	+1,844	$1,665,209	+17.6%	0.41%
AMD	Advanced Micro Devices Inc Technology	Added	8,181	+783	$1,664,260	+5.0%	0.41%
HCA	HCA Healthcare, Inc. Healthcare	Added	3,304	+423	$1,563,584	+16.2%	0.39%
TJX	Tjx Companies Inc /De/ Consumer Cyclical	Added	9,015	+531	$1,439,695	+10.5%	0.35%
MCD	Mcdonalds Corp Consumer Cyclical	Reduced	4,600	-57	$1,429,634	+0.4%	0.35%
CME	Cme Group Inc. Financial Services	Added	4,812	+82	$1,421,224	+10.0%	0.35%