Asset Planning,Inc
Registered adviserRegulatory profile
From Form ADV, the SEC filer profile, 13D/13G type codes and N-CEN, never from the name.
| Rosters | Regulatory AUM | Main clients |
|---|---|---|
| Feb 2026 to Nov 2026 | $553,464,866 | Individuals and high net worth (100%) |
| Apr 2025 to Jan 2026 | $506,033,322 | Individuals and high net worth (100%) |
| Apr 2024 to Mar 2025 | $446,497,648 | Individuals and high net worth (100%) |
| May 2023 to Mar 2024 | $394,378,447 | Individuals and high net worth (99%) |
| Apr 2023 | $394,378,447 | Individuals and high net worth (99%) |
| Apr 2022 to Mar 2023 | $446,695,807 | Individuals and high net worth (99%) |
Portfolio style
Measured from the filed 13F common-share book for Jun 30, 2026, the newest measured quarter, never from the firm's own description.
Closest benchmark: the S&P 500 as of 2026-06-30, active share 59.3%; sector active share 31.6% against the combined 13F book's sector weights.
Over time 7 measured quarters
How the bands are measured
Style bands measure the filed 13F common-share book each closed quarter, tested in this order. Unknown: under $10,000,000 of valued equity or 5 stocks. Index-like (100+ stocks): active share of 20% or less against the closest benchmark, which is the S&P 500, S&P MidCap 400, S&P SmallCap 600, Russell 1000, Russell 2000, Nasdaq-100 or Dow Jones Industrial Average (weighted by an index-tracking fund's reported holdings or the index's constituents nearest the quarter end, over the names resolved to companies, and only when those are 90%+ of its weight) or every 13F filer's combined book, or index series holding 80%+ of the registered fund assets it advises (N-CEN) and equal to 50%+ of its book. Systematic-like: 500+ stocks, 100%+ annual turnover and a top 10 weight of 25% or less. Concentrated: a top 10 weight of 60%+ or 12 or fewer effective positions. Diversified active: none of these. Turnover is the smaller of buys and sells over average equity value, summed over four quarters: low under 30%, high 100%+. Horizon is the value-weighted number of quarters each position has been held: short under 4, long 12+.
Clone Performance
Build a hypothetical price-return history from this filer's public 13F holdings.
View clone backtestPortfolio Concentration
310 tracked positions · as of Sep 30, 2026 · Δ vs Jun 30, 2026Portfolio Trend
Sector Breakdown
As of Sep 30, 2026| Sector | % Portfolio | Value |
|---|---|---|
| Technology | 17.1% | $24,920,397 |
| Consumer Cyclical | 16.2% | $23,570,392 |
| Healthcare | 16.0% | $23,360,142 |
| Industrials | 11.7% | $17,033,260 |
| Financial Services | 11.0% | $15,964,338 |
| Consumer Defensive | 8.6% | $12,525,276 |
| Real Estate | 6.6% | $9,604,291 |
| Communication Services | 4.5% | $6,531,495 |
| Utilities | 4.4% | $6,479,545 |
| Energy | 3.1% | $4,477,591 |
| Unclassified | 0.5% | $776,820 |
| Basic Materials | 0.4% | $535,645 |
Last Quarter's Activity
Export CSVAdded To
Positions the filer increased| Ticker | Company | Δ Shares | Shares | Value | Open |
|---|---|---|---|---|---|
| O | Realty Income Corp | +967 | 50,660 | $2,750,838 | |
| CAT | Caterpillar Inc | +673 | 2,031 | $1,646,714 | |
| EPD | Enterprise Products Partners L.P. | +624 | 2,303 | $82,009 | |
| CRWD | CrowdStrike Holdings, Inc. | +300 | 400 | $105,900 | |
| INTC | Intel Corp | +300 | 1,800 | $216,414 | |
| SPCX | Space Exploration Technologies Corp | +283 | 671 | $101,227 | |
| AMD | Advanced Micro Devices Inc | +160 | 2,686 | $1,643,187 | |
| CRDO | Credo Technology Group Holding Ltd | +125 | 1,105 | $215,242 | |
| TJX | Tjx Companies Inc | +105 | 1,962 | $259,592 | |
| SRE | Sempra | +105 | 20,308 | $1,583,211 | |
| WELL | Welltower Inc. | +105 | 20,558 | $4,733,273 | |
| MO | Altria Group, Inc. | +75 | 47,445 | $3,194,946 | |
| MU | Micron Technology Inc | +60 | 502 | $534,685 | |
| COST | Costco Wholesale Corp | +58 | 6,603 | $6,010,975 | |
| HON | Honeywell International Inc | +53 | 2,027 | $427,575 | |
| PG | PROCTER & GAMBLE Co | +44 | 9,352 | $1,358,658 | |
| KO | Coca Cola Co | +42 | 6,883 | $592,488 | |
| ABBV | AbbVie Inc. | +39 | 3,016 | $788,955 | |
| CVX | Chevron Corp | +36 | 10,066 | $2,055,577 | |
| NEE | Nextera Energy Inc | +34 | 6,533 | $494,809 | |
| BAC | Bank Of America Corp | +23 | 5,455 | $296,915 | |
| DNP | Dnp Select Income Fund Inc | +22 | 20,372 | $194,960 | |
| XYL | Xylem Inc. | +20 | 70 | $7,088 | |
| WFC | Wells Fargo & Company | +17 | 3,463 | $277,213 | |
| CMCSA | Comcast Corp | +16 | 2,031 | $44,194 | |
| No positions match the current search. | |||||
Trimmed
Positions the filer reduced| Ticker | Company | Δ Shares | Shares | Value | Open |
|---|---|---|---|---|---|
| AAPL | Apple Inc. | −951 | 29,716 | $9,896,022 | |
| EW | Edwards Lifesciences Corp | −837 | 25,529 | $2,203,663 | |
| NFLX | Netflix Inc | −550 | 20,170 | $1,403,428 | |
| PFE | Pfizer Inc | −547 | 6,188 | $176,481 | |
| XOM | ExxonMobil Holdings Corp | −340 | 9,173 | $1,492,905 | |
| DASH | DoorDash, Inc. | −335 | 360 | $66,078 | |
| ALL | Allstate Corp | −179 | 31,597 | $7,010,109 | |
| TSLA | Tesla, Inc. | −134 | 2,227 | $790,161 | |
| VZ | Verizon Communications Inc | −112 | 48,782 | $2,237,630 | |
| PEP | Pepsico Inc | −112 | 360 | $45,619 | |
| MDLZ | Mondelez International, Inc. | −105 | 441 | $25,498 | |
| META | Meta Platforms, Inc. | −100 | 563 | $408,276 | |
| WM | Waste Management Inc | −86 | 3,333 | $679,665 | |
| AMZN | Amazon Com Inc | −69 | 61,016 | $15,202,136 | |
| NLOP | Net Lease Office Properties | −60 | 42 | $414 | |
| MMM | 3M Co | −56 | 233 | $38,246 | |
| BMY | Bristol Myers Squibb Co | −50 | 17,332 | $1,081,516 | |
| ORCL | Oracle Corp | −50 | 66 | $9,061 | |
| MSFT | Microsoft Corp | −47 | 5,055 | $2,592,709 | |
| QCOM | Qualcomm Inc | −42 | 2,484 | $457,155 | |
| BRK-B | Berkshire Hathaway Inc | −25 | 3,101 | $1,544,142 | |
| UNH | Unitedhealth Group Inc | −25 | 221 | $81,124 | |
| TDG | TransDigm Group INC | −25 | 8,741 | $9,463,006 | |
| AJG | Arthur J. Gallagher & Co. | −18 | 883 | $201,421 | |
| LMT | Lockheed Martin Corp | −9 | 1,903 | $969,102 | |
| No positions match the current search. | |||||
Sold Out
Positions the filer fully exited| Ticker | Company | Shares | Value | Open |
|---|---|---|---|---|
| CMF | iShares California Muni Bond ETF | 700 | $40,348 | |
| — | 155 | $31,781 | ||
| CTSH | Cognizant Technology Solutions Corp | 600 | $23,238 | |
| MUA | Blackrock Muniassets Fund, Inc. | 1,875 | $20,643 | |
| XPOF | Xponential Fitness, Inc. | 2,280 | $15,777 | |
| ASIX | AdvanSix Inc. | 333 | $6,620 | |
| SKYD | Skydance Corp | 404 | $3,981 | |
| INTU | Intuit Inc. | 5 | $1,305 | |
| DKNG | DraftKings Inc. | 1 | $25 | |
| No positions match the current search. | ||||
| Ticker | Company | Type | Shares | Value (USD) | % of Portfolio | History |
|---|---|---|---|---|---|---|
| LLY |
ELI LILLY & Co
Healthcare
|
Added | 13,240 | $15,319,739 | 10.51% | |
| AMZN |
Amazon Com Inc
Consumer Cyclical
|
Reduced | 61,016 | $15,202,136 | 10.43% | |
| AAPL |
Apple Inc.
Technology
|
Reduced | 29,716 | $9,896,022 | 6.79% | |
| TDG |
TransDigm Group INC
Industrials
|
Reduced | 8,741 | $9,463,006 | 6.49% | |
| ALL |
Allstate Corp
Financial Services
|
Reduced | 31,597 | $7,010,109 | 4.81% | |
| COST |
Costco Wholesale Corp
Consumer Defensive
|
Added | 6,603 | $6,010,975 | 4.12% | |
| NVDA |
Nvidia Corp
Technology
|
Held | 23,781 | $5,431,104 | 3.73% | |
| WELL |
Welltower Inc.
Real Estate
|
Added | 20,558 | $4,733,273 | 3.25% | |
| MO |
Altria Group, Inc.
Consumer Defensive
|
Added | 47,445 | $3,194,946 | 2.19% | |
| MCD |
Mcdonalds Corp
Consumer Cyclical
|
Reduced | 12,795 | $2,954,877 | 2.03% | |
| O |
Realty Income Corp
Real Estate
|
Added | 50,660 | $2,750,838 | 1.89% | |
| MSFT |
Microsoft Corp
Technology
|
Reduced | 5,055 | $2,592,709 | 1.78% | |
| VZ |
Verizon Communications Inc
Communication Services
|
Reduced | 48,782 | $2,237,630 | 1.53% | |
| EW |
Edwards Lifesciences Corp
Healthcare
|
Reduced | 25,529 | $2,203,663 | 1.51% | |
| CVX |
Chevron Corp
Energy
|
Added | 10,066 | $2,055,577 | 1.41% | |
| GOOG |
Alphabet Inc.
Communication Services
|
Added | 5,500 | $1,874,070 | 1.29% | |
| CAT |
Caterpillar Inc
Industrials
|
Added | 2,031 | $1,646,714 | 1.13% | |
| AMD |
Advanced Micro Devices Inc
Technology
|
Added | 2,686 | $1,643,187 | 1.13% | |
| SRE |
Sempra
Utilities
|
Added | 20,308 | $1,583,211 | 1.09% | |
| BRK-B |
Berkshire Hathaway Inc
Financial Services
|
Reduced | 3,101 | $1,544,142 | 1.06% | |
| XOM |
ExxonMobil Holdings Corp
Energy
|
Reduced | 9,173 | $1,492,905 | 1.02% | |
| CB |
Chubb Ltd
Financial Services
|
Added | 4,409 | $1,434,027 | 0.98% | |
| MA |
Mastercard Inc
Financial Services
|
Held | 2,588 | $1,427,204 | 0.98% | |
| SBUX |
Starbucks Corp
Consumer Cyclical
|
Added | 15,054 | $1,414,473 | 0.97% | |
| NFLX |
Netflix Inc
Communication Services
|
Reduced | 20,170 | $1,403,428 | 0.96% | |
| PG |
PROCTER & GAMBLE Co
Consumer Defensive
|
Added | 9,352 | $1,358,658 | 0.93% | |
| JNJ |
Johnson & Johnson
Healthcare
|
Added | 4,737 | $1,254,073 | 0.86% | |
| SO |
Southern Co
Utilities
|
Added | 13,246 | $1,097,960 | 0.75% | |
| CSCO |
Cisco Systems, Inc.
Technology
|
Added | 10,153 | $1,092,767 | 0.75% | |
| BMY |
Bristol Myers Squibb Co
Healthcare
|
Reduced | 17,332 | $1,081,516 | 0.74% | |
| C |
Citigroup Inc
Financial Services
|
Held | 8,070 | $1,044,903 | 0.72% | |
| LMT |
Lockheed Martin Corp
Industrials
|
Reduced | 1,903 | $969,102 | 0.66% | |
| JPM |
Jpmorgan Chase & Co
Financial Services
|
Added | 2,831 | $936,579 | 0.64% | |
| ED |
Consolidated Edison Inc
Utilities
|
Added | 8,913 | $910,997 | 0.62% | |
| RTX |
RTX Corp
Industrials
|
Added | 4,750 | $881,837 | 0.60% | |
| RCL |
Royal Caribbean Cruises Ltd
Consumer Cyclical
|
Held | 3,300 | $877,338 | 0.60% | |
| EIX |
Edison International
Utilities
|
Held | 14,865 | $798,696 | 0.55% | |
| TSLA |
Tesla, Inc.
Consumer Cyclical
|
Reduced | 2,227 | $790,161 | 0.54% | |
| ABBV |
AbbVie Inc.
Healthcare
|
Added | 3,016 | $788,955 | 0.54% | |
| WM |
Waste Management Inc
Industrials
|
Reduced | 3,333 | $679,665 | 0.47% | |
| HD |
Home Depot, Inc.
Consumer Cyclical
|
Added | 2,218 | $630,998 | 0.43% | |
| KO |
Coca Cola Co
Consumer Defensive
|
Added | 6,883 | $592,488 | 0.41% | |
| MAR |
Marriott International Inc
Consumer Cyclical
|
Held | 1,515 | $538,840 | 0.37% | |
| MU |
Micron Technology Inc
Technology
|
Added | 502 | $534,685 | 0.37% | |
| VIK |
Viking Holdings Ltd
Consumer Cyclical
|
Held | 6,535 | $511,886 | 0.35% | |
| SPG |
Simon Property Group Inc.
Real Estate
|
Held | 2,535 | $508,926 | 0.35% | |
| NEE |
Nextera Energy Inc
Utilities
|
Added | 6,533 | $494,809 | 0.34% | |
| HOOD |
Robinhood Markets, Inc.
Financial Services
|
Held | 4,270 | $480,375 | 0.33% | |
| PANW |
Palo Alto Networks Inc
Technology
|
Held | 1,171 | $465,250 | 0.32% | |
| QCOM |
Qualcomm Inc
Technology
|
Reduced | 2,484 | $457,155 | 0.31% |
Showing the top 50 of 310 positions. Create a free account to see every position, past quarters, search, filters and CSV export.
Covers the securities this platform tracks: U.S.-listed common stock and the put/call positions reported on it. A 13F can also report security types outside that coverage — preferred shares, bonds, warrants, untracked share classes — so the filing's own declared total can exceed the figures above. The source filing is linked at the top of this table.