Planning Project LLC
Registered adviserRegulatory profile
From Form ADV, the SEC filer profile, 13D/13G type codes and N-CEN, never from the name.
| Rosters | Regulatory AUM | Main clients |
|---|---|---|
| Mar 2026 to Nov 2026 | $551,358,564 | Individuals and high net worth (100%) |
| Mar 2025 to Feb 2026 | $409,460,174 | Individuals and high net worth (94%) |
| Apr 2024 to Feb 2025 | $305,556,227 | Individuals and high net worth (100%) |
| May 2023 to Mar 2024 | $140,306,671 | Individuals and high net worth (100%) |
| Apr 2023 | $140,306,671 | Individuals and high net worth (100%) |
| Feb 2022 to Mar 2023 | $128,004,388 | Individuals and high net worth (100%) |
In the firm's words
- Index / passive:
We primarily practice passive investment management.
- Multi-asset:
Asset allocation is the focus of our investment strategy.
- Fixed income / rates:
we focus not only on asset classes such as equities, fixed income, and cash
Portfolio style
Measured from the filed 13F common-share book for Jun 30, 2026, never from the firm's own description.
Closest benchmark: every 13F filer's combined book, active share 91.8%; sector active share 82.7% against the combined 13F book's sector weights.
Over time 2 measured quarters
How the bands are measured
Style bands measure the filed 13F common-share book each closed quarter, tested in this order. Unknown: under $10,000,000 of valued equity or 5 stocks. Index-like (100+ stocks): active share of 20% or less against the closest benchmark, which is the S&P 500, S&P MidCap 400, S&P SmallCap 600, Russell 1000, Russell 2000, Nasdaq-100 or Dow Jones Industrial Average (weighted by an index-tracking fund's reported holdings or the index's constituents nearest the quarter end, over the names resolved to companies, and only when those are 90%+ of its weight) or every 13F filer's combined book, or index series holding 80%+ of the registered fund assets it advises (N-CEN) and equal to 50%+ of its book. Systematic-like: 500+ stocks, 100%+ annual turnover and a top 10 weight of 25% or less. Concentrated: a top 10 weight of 60%+ or 12 or fewer effective positions. Diversified active: none of these. Turnover is the smaller of buys and sells over average equity value, summed over four quarters: low under 30%, high 100%+. Horizon is the value-weighted number of quarters each position has been held: short under 4, long 12+.
Clone Performance
Build a hypothetical price-return history from this filer's public 13F holdings.
View clone backtestPortfolio Concentration
26 tracked positions · as of Jun 30, 2026 · Δ vs Dec 31, 2025Portfolio Trend
Sector Breakdown
As of Jun 30, 2026| Sector | % Portfolio | Value |
|---|---|---|
| Unclassified | 95.6% | $472,616,517 |
| Energy | 2.6% | $12,700,903 |
| Basic Materials | 1.4% | $7,113,110 |
| Consumer Defensive | 0.3% | $1,598,551 |
| Financial Services | 0.0% | $184,162 |
Last Quarter's Activity
Export CSVAdded To
Positions the filer increased| Ticker | Company | Δ Shares | Shares | Value | Open |
|---|---|---|---|---|---|
| IEFA | iShares Core MSCI EAFE ETF | +122,372 | 914,240 | $88,297,299 | |
| IJH | iShares Core S&P Mid-Cap ETF | +77,841 | 587,162 | $45,276,061 | |
| AGG | iShares Core U.S. Aggregate Bond ETF | +76,109 | 634,808 | $62,833,295 | |
| LQD | iShares iBoxx $ Investment Grade Corporate Bond ETF | +42,254 | 299,341 | $32,649,122 | |
| IVV | iShares Core S&P 500 ETF | +36,152 | 254,452 | $190,556,558 | |
| IJR | iShares Core S&P Small-Cap ETF | +24,528 | 197,821 | $29,338,832 | |
| SCHG | Schwab U.S. Large-Cap Growth ETF | +17,687 | 20,742 | $701,909 | |
| VO | VANGUARD MID-CAP INDEX FUND | +13,754 | 18,239 | $1,469,516 | |
| VWO | VANGUARD EMERGING MARKETS STOCK INDEX FUND | +12,791 | 13,605 | $812,082 | |
| VEA | Vanguard FTSE Developed Markets ETF | +10,942 | 54,980 | $3,917,325 | |
| ET | Energy Transfer LP | +2,814 | 11,059 | $211,448 | |
| BND | VANGUARD TOTAL BOND MARKET INDEX FUND | +908 | 34,576 | $2,538,224 | |
| VCIT | VANGUARD INTERMEDIATE-TERM CORPORATE BOND INDEX FUND | +509 | 15,734 | $1,300,415 | |
| SCHD | Schwab U.S. Dividend Equity ETF | +258 | 16,033 | $508,406 | |
| LIN | Linde PLC | +1 | 13,707 | $7,113,110 | |
| No positions match the current search. | |||||
New Positions
Positions the filer opened this quarter| Ticker | Company | Shares | Value | Open |
|---|---|---|---|---|
| XOM | ExxonMobil Holdings Corp | 70,895 | $9,692,764 | |
| VOOG | VANGUARD S&P 500 GROWTH INDEX FUND | 22,163 | $1,831,107 | |
| WMT | Walmart Inc. | 14,114 | $1,598,551 | |
| COP | Conocophillips | 13,760 | $1,430,489 | |
| MGY | Magnolia Oil & Gas Corp | 53,409 | $1,366,202 | |
| USHY | iShares Broad USD High Yield Corporate Bond ETF | 18,864 | $698,345 | |
| XMAG | Defiance Large Cap Ex-mag 7 ETF | 13,930 | $363,294 | |
| PML | Pimco Municipal Income Fund II | 24,200 | $184,162 | |
| No positions match the current search. | ||||
Sold Out
Positions the filer fully exited| Ticker | Company | Shares | Value | Open |
|---|---|---|---|---|
| VTI | VANGUARD TOTAL STOCK MARKET INDEX FUND | 5,709 | $1,914,056 | |
| SPY | Spdr S&P 500 ETF Trust | 2,575 | $1,755,944 | |
| IWF | iShares Russell 1000 Growth ETF | 1,986 | $939,973 | |
| VB | Vanguard Index Funds | 3,608 | $930,683 | |
| IWB | iShares Russell 1000 ETF | 2,303 | $860,032 | |
| MUB | iShares National Muni Bond ETF | 7,136 | $764,336 | |
| JAAA | Janus Henderson AAA CLO ETF | 9,648 | $487,995 | |
| IWD | iShares Russell 1000 Value ETF | 2,125 | $446,972 | |
| DFAU | Dimensional US Core Equity Market ETF | 8,277 | $387,363 | |
| VIGI | Vanguard Whitehall Funds | 3,583 | $327,665 | |
| VUG | VANGUARD GROWTH INDEX FUND | 665 | $324,426 | |
| VTV | VANGUARD VALUE INDEX FUND | 1,495 | $285,530 | |
| GLD | Spdr Gold Trust | 611 | $242,145 | |
| EFA | iShares MSCI EAFE ETF | 2,416 | $232,008 | |
| QUAL | iShares MSCI USA Quality Factor ETF | 1,155 | $229,406 | |
| DUHP | Dimensional US High Profitability ETF | 5,781 | $219,851 | |
| VV | VANGUARD LARGE-CAP INDEX FUND | 689 | $216,897 | |
| DGRO | iShares Core Dividend Growth ETF | 3,079 | $213,744 | |
| VNQ | VANGUARD REAL ESTATE INDEX FUND | 2,198 | $194,501 | |
| PRF | Victory Portfolios II | 3,689 | $173,087 | |
| SPYG | State Street(R) SPDR(R) Portfolio S&P 500(R) Growth ETF | 1,520 | $162,184 | |
| SCHX | Schwab U.S. Large-Cap ETF | 4,991 | $134,307 | |
| FNDF | Schwab Fundamental International Equity ETF | 2,900 | $131,109 | |
| VFH | VANGUARD FINANCIALS INDEX FUND | 947 | $126,415 | |
| SCHF | Schwab International Equity ETF | 5,249 | $126,185 | |
| No positions match the current search. | ||||
| Ticker | Company | Type | Shares | Value (USD) | % of Portfolio | History |
|---|---|---|---|---|---|---|
| IVV |
iShares Core S&P 500 ETF
|
Added | 254,452 | $190,556,558 | 38.56% | |
| IEFA |
iShares Core MSCI EAFE ETF
|
Added | 914,240 | $88,297,299 | 17.87% | |
| AGG |
iShares Core U.S. Aggregate Bond ETF
|
Added | 634,808 | $62,833,295 | 12.71% | |
| IJH |
iShares Core S&P Mid-Cap ETF
|
Added | 587,162 | $45,276,061 | 9.16% | |
| LQD |
iShares iBoxx $ Investment Grade Corporate Bond ETF
|
Added | 299,341 | $32,649,122 | 6.61% | |
| IJR |
iShares Core S&P Small-Cap ETF
|
Added | 197,821 | $29,338,832 | 5.94% | |
| XOM |
ExxonMobil Holdings Corp
Energy
|
NEW | 70,895 | $9,692,764 | 1.96% | |
| VOO |
VANGUARD 500 INDEX FUND
|
Reduced | 12,098 | $8,309,027 | 1.68% | |
| LIN |
Linde PLC
Basic Materials
|
Added | 13,707 | $7,113,110 | 1.44% | |
| VEA |
Vanguard FTSE Developed Markets ETF
|
Added | 54,980 | $3,917,325 | 0.79% | |
| BND |
VANGUARD TOTAL BOND MARKET INDEX FUND
|
Added | 34,576 | $2,538,224 | 0.51% | |
| VOOG |
VANGUARD S&P 500 GROWTH INDEX FUND
|
NEW | 22,163 | $1,831,107 | 0.37% | |
| WMT |
Walmart Inc.
Consumer Defensive
|
NEW | 14,114 | $1,598,551 | 0.32% | |
| VO |
VANGUARD MID-CAP INDEX FUND
|
Added | 18,239 | $1,469,516 | 0.30% | |
| COP |
Conocophillips
Energy
|
NEW | 13,760 | $1,430,489 | 0.29% | |
| MGY |
Magnolia Oil & Gas Corp
Energy
|
NEW | 53,409 | $1,366,202 | 0.28% | |
| VCIT |
VANGUARD INTERMEDIATE-TERM CORPORATE BOND INDEX FUND
|
Added | 15,734 | $1,300,415 | 0.26% | |
| VWO |
VANGUARD EMERGING MARKETS STOCK INDEX FUND
|
Added | 13,605 | $812,082 | 0.16% | |
| SCHG |
Schwab U.S. Large-Cap Growth ETF
|
Added | 20,742 | $701,909 | 0.14% | |
| JPLD |
JPMorgan Limited Duration Bond ETF
|
Reduced | 13,393 | $698,980 | 0.14% | |
| USHY |
iShares Broad USD High Yield Corporate Bond ETF
|
NEW | 18,864 | $698,345 | 0.14% | |
| FBND |
Fidelity Total Bond ETF
|
Reduced | 11,359 | $516,720 | 0.10% | |
| SCHD |
Schwab U.S. Dividend Equity ETF
|
Added | 16,033 | $508,406 | 0.10% | |
| XMAG |
Defiance Large Cap Ex-mag 7 ETF
|
NEW | 13,930 | $363,294 | 0.07% | |
| ET |
Energy Transfer LP
Energy
|
Added | 11,059 | $211,448 | 0.04% | |
| PML |
Pimco Municipal Income Fund II
Financial Services
|
NEW | 24,200 | $184,162 | 0.04% |
Covers the securities this platform tracks: U.S.-listed common stock and the put/call positions reported on it. A 13F can also report security types outside that coverage — preferred shares, bonds, warrants, untracked share classes — so the filing's own declared total can exceed the figures above. The source filing is linked at the top of this table.