BKNG · Booking Holdings Inc.
Price & Indicators
Raw chart and full-history price indicators begin at the captured split on Apr 6, 2026; bars on opposite sides are not compared.
The closing range begins at the captured split on Apr 6, 2026.
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AI Brief
TL;DR.
AI-generated from the earnings call and 8-K · may contain errors · not investment advice
Ask ALVIS about this →Equibles Rating
blended score · not investment adviceBlended from price, momentum, positioning, fundamentals & volatility · daily-close · not investment advice. Market backdrop is context, not part of the score.
Guidance & track record
Guidance from company 8-Ks · delivered figures from as-reported statements · no analyst estimates involved.
Technicals
trend & momentum for long-term holders BuyIllustrative technical + ownership context — a signal mix, not investment advice.
Key metrics
the company's own KPIs, from written earnings releases and filings| Metric | Latest | Period | YoY |
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| Adjusted EBITDA non-GAAP | $3.94B | Six Months Ended June 30, 2026 | — |
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| Adjusted EBITDA margin non-GAAP | 30.6% | Six Months Ended June 30, 2026 | — |
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| Adjusted EPS non-GAAP | $2.54 | Three Months Ended June 30, 2026 | — |
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| Adjusted fixed operating expenses non-GAAP | $2.71B | Six Months Ended June 30, 2026 | — |
| Adjusted Net income non-GAAP | $2.86B | Six Months Ended June 30, 2026 | — |
| CC ADRs increased | 2% | Q2 2026 | — |
| Free cash flow non-GAAP | $6.75B | Six Months Ended June 30, 2026 | — |
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| Free cash flow as a % of Total Revenues non-GAAP | 52.4% | Six Months Ended June 30, 2026 | — |
| Gross Bookings | 51B | Q2 2026 | — |
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| Marketing expense as a percentage of gross bookings | 4.7% | Q2 2026 | — |
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| Room Nights | 325M | Q2 2026 | — |
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| Alternative accommodation room nights growth at Booking.com | 5.5% | Q1 2026 | — |
Figures exactly as the company stated them in writing · click a metric with a to chart its history · period links open the stating document · "filing" marks figures stated in the 10-K/10-Q · YoY needs an exactly comparable prior-year period
Versus peers
Travel Services — same industry group| Company | Mkt cap | YTD | Rev growth Y/Y | P/E | Short % shares |
|---|---|---|---|---|---|
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BKNG
this stock
Booking Holdings Inc.
|
$156.47B | — | +13.4% | 23.1 | 3.2% |
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ABNB
Airbnb, Inc.
|
$110.78B | +36.3% | +10.3% | — | 2.2% |
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RCL
Royal Caribbean Cruises Ltd
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$78.63B | +3.1% | +3.3% | 18.2 | 4.4% |
|
VIK
Viking Holdings Ltd
|
$40.39B | +26.8% | — | — | 1.6% |
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EXPE
Expedia Group, Inc.
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$39.45B | +14.4% | +7.6% | 20.5 | 6.5% |
Peers by industry group · P/E from as-reported trailing EPS · short % is of shares outstanding
At a glance
key data from every sectionPerformance
Raw-price comparisons begin at the captured split on Apr 6, 2026; windows that need an earlier baseline remain unavailable.
| 5D | 20D | 120D | MTD | YTD | |
|---|---|---|---|---|---|
| BKNG | -1.6% | +21.4% | — | +8.8% | — |
| SPY | -2.0% | +3.3% | +11.2% | +2.1% | +11.8% |
| vs SPY | +0.3% | +18.1% | — | +6.7% | — |
Capital returns
Dividends per share over the trailing 365 days by ex-date · buyback figures as last reported in SEC filings ("spent" derived as authorized − remaining; when several programs run concurrently, authorized is their combined total per the newest filing) · components shown separately — trailing-year buyback spend isn't tracked, so no combined shareholder yield is derived.