CROX · Crocs, Inc.
Price & Indicators
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AI Brief
TL;DR.
AI-generated from the earnings call and 8-K · may contain errors · not investment advice
Ask ALVIS about this →Equibles Rating
blended score · not investment adviceBlended from price, momentum, positioning, fundamentals & volatility · daily-close · not investment advice. Market backdrop is context, not part of the score.
Guidance & track record
Guidance from company 8-Ks · delivered figures from as-reported statements · no analyst estimates involved.
Technicals
trend & momentum for long-term holders NeutralIllustrative technical + ownership context — a signal mix, not investment advice.
Key metrics
the company's own KPIs, from written earnings releases and filings| Metric | Latest | Period | YoY |
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| Adjusted diluted earnings per share non-GAAP | $4.55 | Q2 2026 | — |
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| Adjusted gross margin non-GAAP | 60% | Q2 2026 | — |
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| Adjusted income from operations non-GAAP | $296M | Q2 2026 | — |
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| Adjusted operating margin non-GAAP | 25.1% | Q2 2026 | — |
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| Adjusted SG&A non-GAAP | $412M | Q2 2026 | — |
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| Capital expenditures | $39M | Q2 2026 | — |
| Free cash flow non-GAAP | 232.04M | Six Months Ended June 30, 2026 | — |
| Non-GAAP effective income tax rate non-GAAP | 17.6% | Six Months Ended June 30, 2026 | — |
| Non-GAAP gross margin non-GAAP | 58.6% | Six Months Ended June 30, 2026 | — |
| Non-GAAP income from operations non-GAAP | 501.32M | Six Months Ended June 30, 2026 | — |
| Non-GAAP net income non-GAAP | 377.11M | Six Months Ended June 30, 2026 | — |
| Non-GAAP net income per common share - Diluted non-GAAP | $7.52 | Six Months Ended June 30, 2026 | — |
| Non-GAAP operating margin non-GAAP | 23.9% | Six Months Ended June 30, 2026 | — |
| Non-GAAP selling, general and administrative expenses non-GAAP | 730.54M | Six Months Ended June 30, 2026 | — |
| Non-GAAP selling, general and administrative expenses as a percent of revenues non-GAAP | 34.8% | Six Months Ended June 30, 2026 | — |
| Share repurchase authorization remaining | $496M | Q2 2026 | — |
| Shares repurchased | 2.3M | Q2 2026 | — |
| Remaining share repurchase authorization | $673.2M | Subsequent to March 31, 2026 and through April 23, 2026 | — |
| Adjusted diluted earnings per share (full year) non-GAAP | $12.51 | Full-Year 2025 | — |
| Adjusted gross margin (full year) non-GAAP | 58.3% | Full-Year 2025 | — |
| Adjusted income from operations (full year) non-GAAP | $901M | Full-Year 2025 | — |
| Adjusted operating margin (full year) non-GAAP | 22.3% | Full-Year 2025 | — |
| Adjusted SG&A (full year) non-GAAP | $1.46B | Full-Year 2025 | — |
| Operating cash flow | $700M | Full-Year 2025 | — |
| Shares repurchased (full year) | 6.5M | Full-Year 2025 | — |
| Shares repurchased (Q4) | 2.2M | Q4 FY2025 | — |
Figures exactly as the company stated them in writing · click a metric with a to chart its history · period links open the stating document · "filing" marks figures stated in the 10-K/10-Q · YoY needs an exactly comparable prior-year period
Versus peers
Footwear & Accessories — same industry group| Company | Mkt cap | YTD | Rev growth Y/Y | P/E | Short % shares |
|---|---|---|---|---|---|
|
CROX
this stock
Crocs, Inc.
|
$6.08B | +47.0% | -1.5% | — | 9.2% |
|
NKE
NIKE, Inc.
|
$60.90B | -35.6% | +0.2% | 19.6 | 3.9% |
|
DECK
Deckers Outdoor Corp
|
$12.49B | -11.7% | +9.8% | 13.0 | 4.7% |
|
ONON
On Holding AG
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$10.45B | -32.7% | — | — | 5.9% |
|
BIRK
Birkenstock Holding plc
|
$6.15B | -11.7% | — | — | 5.4% |
Peers by industry group · P/E from as-reported trailing EPS · short % is of shares outstanding
At a glance
key data from every sectionPerformance
| 5D | 20D | 120D | MTD | YTD | |
|---|---|---|---|---|---|
| CROX | -3.7% | -7.7% | +35.6% | -1.8% | +47.0% |
| SPY | -0.4% | +2.9% | +11.6% | +3.0% | +12.8% |
| vs SPY | -3.3% | -10.6% | +24.1% | -4.7% | +34.2% |