MAX
MediaAlpha, Inc.
$13.67
-0.33 (-2.36%)
At close · Jul 7
Market Cap
$839.24M
Shares
62,350,422
Income-statement, balance-sheet and cash-flow figures extracted from the company's SEC filings — 10-K annual and 10-Q quarterly reports — and standardised for comparison across periods.
Revenue
$1.11B
+28.8%
FY2025
Net Income
$25.62M
+54.1%
FY2025
Gross Margin
15.05%
-1.6pp
FY2025
Operating Margin
1.99%
-3pp
FY2025
Diluted EPS
$0.39
+25.8%
FY2025
Operating Cash Flow
$65.6M
+43%
FY2025
Chart any reported metric, KPI or segment over time — the full statement history lives here
Search above to add metrics — fundamentals, product and segment revenue, company KPIs, valuation.
| Line Item | TTM | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 |
|---|---|---|---|---|---|---|---|---|---|
| $1.16B | $1.11B | $864.7M | $388.15M | $459.07M | $645.27M | $584.81M | $408.01M | $296.91M | |
| $986.69M | $946.06M | $721.13M | $321.44M | $389.01M | $543.75M | $499.43M | $342.91M | $247.67M | |
| $172.6M | $167.54M | $143.57M | $66.71M | $70.06M | $101.52M | $85.38M | $65.1M | $49.24M | |
| — | 15.05% | 16.6% | 17.19% | 15.26% | 15.73% | 14.6% | 15.95% | 16.58% | |
| $21.97M | $21.4M | $19.76M | $18.46M | $21.08M | $15.2M | $12.45M | $7.04M | $10.34M | |
| $20.76M | $21.06M | $24.73M | $25.43M | $28.82M | $22.82M | $20.48M | $13.82M | $11.74M | |
| $85.5M | $89.56M | $56.36M | $62.75M | $55.56M | $61.36M | $32.91M | $19.39M | $7.84M | |
| $2.01M | $2.98M | $6.43M | $6.92M | $5.76M | $2.98M | $3.2M | $5.38M | $11.77M | |
| $300K | — | — | — | — | — | $300K | $300K | $200K | |
| $1.11B | $1.09B | $821.98M | $428.07M | $494.46M | $643.13M | $565.28M | $383.16M | $277.59M | |
| $44.38M | $22.12M | $42.73M | -$39.92M | -$35.39M | $2.15M | $19.54M | $24.84M | $19.32M | |
| — | 1.99% | 4.94% | -10.29% | -7.71% | 0.33% | 3.34% | 6.09% | 6.51% | |
| -$7.05M | — | — | — | — | — | $19.84M | $25.14M | $19.52M | |
| $10.73M | $11.24M | $14.35M | $15.32M | $9.25M | $7.83M | $7.94M | $7.02M | $1.19M | |
| -$132.51M | -$133.18M | -$19.22M | -$17.09M | $65.85M | -$11.67M | -$10.24M | -$7.02M | -$1.19M | |
| -$88.13M | -$111.06M | $23.5M | -$57.02M | $30.46M | -$9.52M | $9.3M | $17.82M | $18.13M | |
| -$131.27M | -$137.82M | $1.38M | -$463K | $102.91M | -$1.05M | -$1.27M | $0 | — | |
| $42.83M | $25.62M | $16.63M | -$40.42M | -$57.67M | -$5.28M | -$4.37M | $17.82M | $18.13M | |
| — | 2.3% | 1.92% | -10.41% | -12.56% | -0.82% | -0.75% | 4.37% | 6.1% | |
| $4.1M | $1.14M | $5.49M | -$16.14M | -$14.78M | -$3.2M | -$4.24M | — | — | |
| $39.04M | $25.62M | $16.63M | -$40.42M | — | — | — | — | — | |
| USD/shares | — | $0.46 | $0.31 | -$0.89 | -$1.37 | -$0.14 | -$0.14 | — | — |
| USD/shares | — | $0.39 | $0.31 | -$0.89 | -$1.37 | -$0.19 | -$0.14 | — | — |
| shares | — | 56.24M | 53.04M | 45.57M | 41.94M | 37.28M | 32.13M | — | — |
| shares | — | 66.79M | 53.04M | 45.57M | 41.94M | 61.26M | 32.13M | — | — |
Italic rows are computed from reported lines — open a row's info icon for its formula. Values reflect the latest filing (restatements included); per-share figures on today's split basis. Click a value for its source filing.
TTM: trailing twelve months through the latest reported quarter — flows sum the last four quarters, balances take the latest. 3Y/5Y/10Y columns are trailing CAGR from the newest fiscal year; blank where an endpoint is missing or negative.
Price & Valuation
Multiples computed on the strict TTM/EV methodology — today's snapshot against the industry, and each ratio recomputed as of past filing dates.
Valuation
EV/Revenue
—
EV/EBIT
—
P/E (TTM)
21.03×
Internet Content & Information median 18.00×
Valuation over time computed as of each quarter's filing date
Revenue Breakdown
Annual revenue as the company disaggregates it in its own XBRL filings. Years a component wasn't reported show a dash.
Share mode is each component's slice of the reported components that year — issuers rarely tag every revenue dollar, so slices need not sum to total revenue.
By Product & Service (USD)
| Component | 2025-12-31 | 2024-12-31 | 2023-12-31 | 2022-12-31 | 2021-12-31 | 2020-12-31 | 2019-12-31 |
|---|---|---|---|---|---|---|---|
| Property and Casualty Insurance | $1,003,038,000 | $658,197,000 | $164,234,000 | $224,366,000 | $417,715,000 | $397,710,000 | $219,467,000 |
| Health Insurance | $85,696,000 | $173,531,000 | $186,275,000 | $187,392,000 | $176,459,000 | $139,796,000 | $104,261,000 |
| Life Insurance | $21,700,000 | $24,374,000 | $24,287,000 | $26,711,000 | $28,586,000 | $30,313,000 | $33,012,000 |
| Other | $3,166,000 | $8,602,000 | $13,353,000 | $20,603,000 | $22,514,000 | $16,995,000 | $51,265,000 |