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MAX · MediaAlpha, Inc.

Track MAX — free
$9.57 +0.19 (+2.03%) At close · Sep 30
Market Cap
$567.92M
Shares
61.26M
Volume · Sep 30 710.07K Avg daily vol (3M) 847.88K

Price & Indicators

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20d MA 50d MA 200d MA Earnings Filing Insider Congress Investor day
Close$9.38 Open$9.11 Day$9.05–9.50 52W close$7.17–14.27 Avg vol 30d709K Short int3.0M · 5.0% float · 4.9d Short vol61% Last earningsJul 29, 2026 DataOct 2020–Sep 2026 Filing10-Q · Jul 29

Up next

Next earnings call
Oct 25, 2026 Est · unconfirmed · in 3 wks
filed Jul 29, 2026
call held Jul 29, 2026

Metrics snapshot

Useful current figures from the complete screener profile.

Revenue (TTM)
$1.22B
Trailing 12 months
Net income (TTM)
$97.60M
Trailing 12 months
Revenue growth YoY
+25.9%
Year over year
Operating margin
6.9%
Trailing 12 months
P / E (TTM)
5.8
Trailing earnings · reciprocal yield 17.3%
FCF yield
9.9%
TTM · current market cap
Return on invested capital
—
Trailing 12 months
Net cash
−$152.97M
Latest balance sheet
Dividend yield
—
Trailing 12 months
Shares change YoY
+10.6%
Year over year · more shares
Price change (1Y)
-18.4%
Trailing year
Short interest
5.0%
Latest settlement · 4.9 days to cover
View all 115 metrics

Equibles Rating

blended score · not investment advice
Overall
Sell
SellHoldBuy
Technical Sell Momentum Very Weak Sentiment Neutral Fundamentals Excellent Quant / Vol Very High
Market backdrop VIX 16.3 · calm Equity put/call 0.53
Technical
price trend
Sell
50 / 200-day cross No cross
Price vs 200-day avg −13%
below
Price vs 50-day avg −23%
below
RSI (14) 26
oversold
MACD trend Negative
52-week position 31%
mid-range
Volume (OBV) Confirms
volume backs price
Momentum
relative strength
Very Weak
1-month return −26%
trailing
6-month return −4%
trailing
YTD return −28%
this year
Relative strength −17%
vs S&P · 6-mo
Sentiment
smart money
Neutral
Trend (MA cross) No cross
50d $12 › 200d $11 — 50d above 200d
Institutional flow Distributing
-6% holders QoQ · +22 funds added
Insider flow Flat
No net insider activity over 90 days
Short interest Falling
4.97% of float · ▼ -3.4% MoM · 4.9 days cover
Volume signal Normal
Volume near normal
Institution breadth Steady
154 holders — mid 3-yr range
Squeeze score 46
elevated · 0–100
Fundamentals
Excellent
Revenue growth +29%
Y/Y
EPS growth +26%
Y/Y
Free cash flow $65.3M
Valuation P/E 5.8
below peers
Buyback $45.0M
remaining
Balance sheet $106.5M
net debt
Quant / Vol
risk profile
Very High
Volatility 52%
annualized · 1-yr
Max drawdown −48%
past year
ATR 6.1%
of price · 14-day

Blended from price, momentum, positioning, fundamentals & volatility · daily-close · not investment advice. Market backdrop is context, not part of the score.

Guidance & track record

Beat or met 4 of last 4
Latest guidance · from the 8-K filed Jul 29, 2026
Q3 2026
Revenue Initiated $330M – $355M
prior qtr $316.88M midpoint +8.1% QoQ
Contribution Non-GAAP Initiated $51.5M – $54.5M
Adjusted EBITDA Non-GAAP Initiated $32M – $35M
full year 2026
Free cash flow Non-GAAP Initiated $90M – $100M
Guided vs delivered · last 4 settled
Revenue third quarter of 2024
guided $240M – $255M
$259.13M Beat +4.7%
Revenue Q2 2024
guided $145M – $155M
$178.27M Beat +18.8%
Revenue first quarter of 2024
guided $105M – $115M
$126.65M Beat +15.1%
Revenue fourth quarter of 2023
guided $106M – $116M
$117.17M Beat +5.6%

Guidance from company 8-Ks · delivered figures from as-reported statements · no analyst estimates involved.

Technicals

trend & momentum for long-term holders Sell
3 · 4 · 0
50 / 200-day cross
No cross Neutral
Price vs 200-day avg
−13% Bearish
Price vs 50-day avg
−23% Bearish
RSI (14)
26 Neutral
MACD trend
Negative Bearish
52-week position
31% Neutral
Volume (OBV)
Confirms Neutral
Market signals — smart money & positioning
Mixed
Trend (MA cross) No cross
50d $12 › 200d $11 — 50d above 200d
Institutional flow Distributing
-6% holders QoQ · +22 funds added
Insider flow Flat
No net insider activity over 90 days
Short interest Falling
4.97% of float · ▼ -3.4% MoM · 4.9 days cover
Volume signal Normal
Volume near normal
Institution breadth Steady
154 holders — mid 3-yr range
Price context
position in its 52-week range
Range low $7 Now $9 · 31% Range high $14
vs 200-day avg -13% vs 50-day avg -23%

Illustrative technical + ownership context — a signal mix, not investment advice.

Key metrics

Earlier KPI extraction records exist, but do not meet the current evidence-completeness requirements. No current verified series is available. Earlier figures remain withheld until revalidated; this is not evidence that the company reports no KPIs.

Versus peers

Internet Content & Information — same industry group
Open screener →
Company Mkt cap YTD Rev growth Y/Y P/E Short % shares
MAX
MediaAlpha, Inc.
this stock
$567.92M -27.6% +28.8% 5.8 5.0%
GOOGL
Alphabet Inc.
$4.21T +8.9% +15.1% 17.3 0.7%
META
Meta Platforms, Inc.
$1.91T +11.9% +47.1% 28.3 1.2%
SPOT
Spotify Technology S.A.
$104.87B -15.0% — — 2.2%
NBIS
Nebius Group N.V.
$60.26B +183.6% +479.0% — 18.4%

Peers by industry group · P/E from as-reported trailing EPS · short % is of shares outstanding

At a glance

key data from every section
Ownership
Institutional Holders Reducing
Holders
154
% held
80.0%
Net QoQ
-423.6K sh
Top holder
WHITE MOUNTAINS INSURANCE…
Held Float
View
Held by Funds
Fund positions
159
View
Short & Settlement
Short Interest Falling
Shares short
3.0M
Days to cover
4.9d
Change
-106.5K sh
View
Short Volume
Short vol %
61%
As of
Sep 30, 2026
Short Total
View
Fails to Deliver
FTD shares
1.6K
Value
$19.2K
As of
Sep 11, 2026
View
Off-Exchange
Off-exchange %
39.5%
Week of
Aug 24, 2026
Off-exch Lit
View
Financials
Financials
Revenue (FY)
$1.1B
Net income (FY)
$25.6M
EPS diluted
$0.39
View
Buybacks
Authorized
$100.0M
Remaining
$45.0M
Spent Remaining
View
Filings
SEC Filings
Latest
8-K
Filed
Sep 9, 2026
This year
16
View
Proposed Sales
Value
$149.4K
Shares
13.0K
Filed
Sep 15, 2026
View
Earnings & Events
Earnings Calls
Last call
Aug 11, 2026
View
Investor Relations
Latest news
MediaAlpha Announces Chief Financ…
Published
Sep 3, 2026
View

Performance

5D 20D 120D MTD YTD
MAX -6.0% -25.7% -3.5% -25.7% -27.6%
SPY -1.2% -0.4% +13.1% -0.4% +12.1%
vs SPY -4.8% -25.3% -16.6% -25.3% -39.6%

Capital returns

Buyback program · as of Jun 30, 2026
Authorized
$100.00M
Spent (derived)
$55.00M
Remaining
$45.00M
Spent Remaining

Dividends per share over the trailing 365 days by ex-date · buyback figures as last reported in SEC filings ("spent" derived as authorized − remaining; when several programs run concurrently, authorized is their combined total per the newest filing) · components shown separately — trailing-year buyback spend isn't tracked, so no combined shareholder yield is derived.

Key facts CIK 1818383 CUSIP 58450V104 13F (30d) 3 filings 3 filers Visit website Investor relations