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6-K

Similarweb Ltd. (SMWB)

6-K 2026-05-13 For: 2026-05-13
View Original
Added on May 14, 2026

FORM 6-K

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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

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REPORT OF FOREIGN ISSUER

PURSUANT TO RULE 13a-16 OR 15d-16

UNDER THE SECURITIES EXCHANGE ACT OF 1934

For the month of May 2026

Commission File Number: 001-40394

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Similarweb Ltd.

(Translation of registrant’s name into English)

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33 Yitzhak Rabin Rd.,

Givatayim 5348303, Israel

(Address of principal executive offices)

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Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.

Form 20-F [ X ] Form 40-F [ ]

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Explanatory Note

On May 13, 2026, Similarweb Ltd. (“Similarweb” or the “Company”) announced the initiation of its CEO succession planning process. The Company issued a press release titled “Similarweb Initiates CEO Succession Planning Process”.  A copy of the press release is furnished as Exhibit 99.1 herewith.

Exhibit 99.1 is hereby expressly incorporated by reference into the registrant’s registration statements on Form S-8 filed with the Securities and Exchange Commission on March 2, 2026 (File no. 333-293912), February 27, 2025 (File no. 333-285314), February 28, 2024 (File no. 333-277449), on March 23, 2023 (File no. 333-270793), on April 15, 2022 (File no. 333-264307) and on May 20, 2021 (File No. 333-256324) and registration statement on Form F-3 filed with the Securities and Exchange Commission on May 10, 2024 (File no. 333-279295).

Exhibit No. Description
99.1 Similarweb Initiates CEO Succession Planning Process

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Similarweb Ltd.
Date: May 13, 2026 By: /s/ Ran Vered
Ran Vered<br>Chief Financial Officer

Document

Exhibit 99.1

Similarweb Initiates CEO Succession Planning Process

TEL AVIV, Israel — May 13, 2026 — Similarweb Ltd. (NYSE: SMWB), a leading digital market intelligence company, today announced that its Board of Directors has initiated a formal search process for the company’s next Chief Executive Officer, as part of a planned and orderly leadership transition.

Founder and Chief Executive Officer Or Offer, who founded Similarweb in 2007, will mark 20 years leading the company in May 2027. Approaching that milestone, Mr. Offer has informed the Board of his intention to transition out of the CEO role and is working closely with the Board to ensure a thoughtful and seamless handover. Mr. Offer will continue to serve as CEO through the conclusion of the search and a transition period with his successor, with the leadership transition expected to be completed by mid-2027. During this period, he will remain fully focused on executing the company’s strategy for customers, employees and shareholders.

Or Offer, Founder and Chief Executive Officer of Similarweb, said: “Similarweb has been my life’s work. When I started this company nearly 20 years ago, I always believed that the right time to begin planning for the next chapter would be as I approached two decades of leading it. We are about to reach that point, the company is performing strongly and I believe we will have a strong year. We have a very strong leadership team in place and I have full confidence in them and in the foundations we have built for our next phase of growth. This is the right moment for me and for Similarweb to begin the process of identifying the leader who will take the company forward. I am proud of what we have built and confident in everything still to come. I look forward to leading the business through this transition and to working closely with the Board to find the right successor.”

Harel Beit-On, Chairman of the Board of Similarweb, said: “Or has built Similarweb into a global category leader with a unique data asset and a strong, durable business. The Board is grateful for his vision and his continued leadership through this transition. We are fully aligned with Or on the timing and the process, and we are committed to running a thorough, considered search to identify a successor with the experience to lead Similarweb through its next phase of growth and innovation.”

The Board is engaging with a leading executive search firm and will evaluate candidates with the experience required to lead Similarweb through its next phase.

There is no change to the company’s strategy, operations, or financial outlook. Similarweb will report its first quarter 2026 results today, as previously scheduled.

About Similarweb

Similarweb (NYSE: SMWB) powers businesses to win their markets with Digital Data. By providing essential web and app data, analytics and insights, Similarweb empowers its customers to discover business opportunities, identify competitive threats, optimize strategy, acquire the right customers, and increase monetization. Similarweb’s products are integrated into users’ workflows, powered by advanced technology, and based on leading comprehensive Digital Data.

Exhibit 99.1

Press:

David F. Carr

Similarweb

[email protected]

Investors:

Rami Myerson

Similarweb

[email protected]

Disclaimer: All names, brands, trademarks, and registered trademarks are the property of their respective owners. The data, reports, and other materials provided or made available by Similarweb consist of or include estimated metrics and digital insights generated by Similarweb using its proprietary algorithms, based on information collected by Similarweb from multiple sources using its advanced data methodologies. Similarweb shall not be responsible for the accuracy of such data, reports, and materials and shall have no liability for any decision made or action taken by any third party based in whole or in part on such data, reports, and materials.