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UAA · Under Armour, Inc.

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$5.36 +0.01 (+0.19%) At close · Aug 14
Market Cap
$2.26B
Shares
429.55M

Price & Indicators

20d MA 50d MA 200d MA Earnings Filing Insider Congress Investor day
Close$5.36 Open$5.38 Day$5.29–5.42 52W close$4.17–8.14 Avg vol 30d8.4M Short int45.1M · 10.5% float · 6.1d Short vol51% Last earningsAug 7, 2026 DataJan 2020–Aug 2026 Filing10-Q · Aug 7

Up next

Next earnings call
Nov 6, 2026 Est · unconfirmed · in 12 wks
FQ2-27 quarter ends
~Sep 30, 2026 Est
filed Aug 7, 2026

AI Brief

TL;DR.

Bullish
    Bearish

      AI-generated from the earnings call and 8-K · may contain errors · not investment advice

      Ask ALVIS about this →

      Equibles Rating

      blended score · not investment advice
      Overall
      Sell
      SellHoldBuy
      Technical Sell Momentum Weak Sentiment Neutral Fundamentals Weak Quant / Vol Very High
      Market backdrop VIX 14.3 · calm Equity put/call 0.52
      Technical
      price trend
      Sell
      50 / 200-day cross No cross
      Price vs 200-day avg −9%
      below
      Price vs 50-day avg −16%
      below
      RSI (14) 30
      oversold
      MACD trend Negative
      52-week position 30%
      mid-range
      Volume (OBV) Confirms
      volume backs price
      Momentum
      relative strength
      Weak
      1-month return −28%
      trailing
      6-month return −30%
      trailing
      YTD return +8%
      this year
      Relative strength −43%
      vs S&P · 6-mo
      Sentiment
      smart money
      Neutral
      Trend (MA cross) No cross
      50d $6 › 200d $6 — 50d above 200d
      Institutional flow Distributing
      -8% holders QoQ · +65 funds added
      Insider flow Accumulating
      Net +$100.2K over 90 days · 0% sells
      Short interest Falling
      10.51% of float · ▼ -16.1% MoM · 6.1 days cover
      Volume signal Normal
      Volume near normal
      Institution breadth Multi-yr low
      413 holders — near 3-yr low, contrarian setup
      Squeeze score 65
      elevated · 0–100
      Fundamentals
      Weak
      Revenue growth −4%
      Y/Y
      Gross margin 45%
      contracting
      EPS growth −147%
      Y/Y
      Free cash flow $-162.2M
      Buyback $385.0M
      remaining
      Balance sheet $881.3M
      net debt
      Quant / Vol
      risk profile
      Very High
      Volatility 52%
      annualized · 1-yr
      Max drawdown −38%
      past year
      ATR 6.2%
      of price · 14-day

      Blended from price, momentum, positioning, fundamentals & volatility · daily-close · not investment advice. Market backdrop is context, not part of the score.

      Guidance & track record

      Latest guidance · from the 8-K filed Aug 7, 2026
      Operating Income · fiscal 2027 $96M – $116M
      Adjusted Operating Income · fiscal 2027 $140M – $160M
      Adjusted Diluted Earnings Per Share · fiscal 2027 $0.08 – $0.12
      Prior guidance period ended · from the Earnings Call filed Mar 31, 2024
      Restructuring and related charges · fiscal 2025 $70M – $90M
      Adjusted operating income · fiscal 2025 $130M – $150M
      Adjusted diluted earnings per share · fiscal 2025 $0.18 – $0.21

      Guidance from company 8-Ks · delivered figures from as-reported statements · no analyst estimates involved.

      Technicals

      trend & momentum for long-term holders Sell
      3 · 4 · 0
      50 / 200-day cross
      No cross Neutral
      Price vs 200-day avg
      −9% Bearish
      Price vs 50-day avg
      −16% Bearish
      RSI (14)
      30 Neutral
      MACD trend
      Negative Bearish
      52-week position
      30% Neutral
      Volume (OBV)
      Confirms Neutral
      Market signals — smart money & positioning
      Bullish · 2 of 6
      Trend (MA cross) No cross
      50d $6 › 200d $6 — 50d above 200d
      Institutional flow Distributing
      -8% holders QoQ · +65 funds added
      Insider flow Accumulating
      Net +$100.2K over 90 days · 0% sells
      Short interest Falling
      10.51% of float · ▼ -16.1% MoM · 6.1 days cover
      Volume signal Normal
      Volume near normal
      Institution breadth Multi-yr low
      413 holders — near 3-yr low, contrarian setup
      Price context
      position in its 52-week range
      Range low $4 Now $5 · 30% Range high $8
      vs 200-day avg -9% vs 50-day avg -16%

      Illustrative technical + ownership context — a signal mix, not investment advice.

      Key metrics

      the company's own KPIs, from written earnings releases and filings
      Metric Latest Period YoY
      Adjusted income (loss) from operations non-GAAP 52.39M Three Months Ended June 30, 2026
      Adjusted selling, general and administrative expenses non-GAAP 541.44M Three Months Ended June 30, 2026
      International total doors 242 June 30, 2026
      Non-GAAP net income (loss) non-GAAP 20.99M Three Months Ended June 30, 2026
      North America total doors 196 June 30, 2026
      Total doors 438 June 30, 2026
      Adjusted diluted earnings per share non-GAAP $0.09 Q3 FY2026
      Adjusted net income non-GAAP $37M Q3 FY2026
      Adjusted operating income non-GAAP $26M Q3 FY2026
      Adjusted SG&A expenses non-GAAP $563M Q3 FY2026
      Brand House doors 80 December 31, 2025
      eCommerce revenue as percent of total DTC revenue 38% Q3 FY2026
      Factory House doors 370 December 31, 2025
      Gross margin 44.4% Q3 FY2026
      Restructuring charges $75M Q3 FY2026

      Figures exactly as the company stated them in writing · click a metric with a to chart its history · period links open the stating document · "filing" marks figures stated in the 10-K/10-Q · YoY needs an exactly comparable prior-year period

      Versus peers

      Apparel Manufacturing — same industry group
      Open screener →
      Company Mkt cap YTD Rev growth Y/Y P/E Short % shares
      UAA
      Under Armour, Inc.
      this stock
      $2.26B +7.8% -3.8% 10.5%
      HMRZF
      H&M Hennes & Mauritz AB
      $29.63B -7.7% 1.3%
      RL
      Ralph Lauren Corp
      $23.62B +10.0% +14.6% 25.0 4.9%
      MONRF
      Moncler S.p.A./ADR
      $16.02B -13.4% 0.6%
      GIL
      Gildan Activewear Inc.
      $10.50B -9.2% 5.3%

      Peers by industry group · P/E from as-reported trailing EPS · short % is of shares outstanding

      At a glance

      key data from every section
      Ownership
      Institutional Holders Accumulating
      Holders
      413
      % held
      99.1%
      Net QoQ
      +11.7M sh
      Top holder
      BDT CAPITAL PARTNERS, LLC
      Held Float
      View
      Held by Funds
      Fund positions
      324
      View
      Short & Settlement
      Short Interest Falling
      Shares short
      45.1M
      Days to cover
      6.1d
      Change
      -8.6M sh
      View
      Short Volume
      Short vol %
      51%
      As of
      Aug 14, 2026
      Short Total
      View
      Fails to Deliver
      FTD shares
      4.9K
      Value
      $32.8K
      As of
      Jul 14, 2026
      View
      Off-Exchange
      Off-exchange %
      40.8%
      Week of
      Jul 6, 2026
      Off-exch Lit
      View
      Smart Money
      Insider Trades Net buying
      Net (90d)
      +$100.2K
      Buyers / Sellers
      1 / 0
      Buyers Sellers
      View
      Congressional Trades Sell
      Member
      Thomas H Tuberville
      Amount
      $15.0K–$50.0K
      Traded
      Dec 19, 2023
      View
      Financials
      Financials
      Revenue (FY)
      $5.0B
      Net income (FY)
      $-495.6M
      EPS diluted
      $-1.16
      View
      Buybacks
      Authorized
      $500.0M
      Remaining
      $385.0M
      Spent Remaining
      View
      Filings
      SEC Filings
      Latest
      8-K
      Filed
      Aug 7, 2026
      This year
      9
      View
      Proposed Sales
      Value
      $206.5K
      Shares
      26.8K
      Filed
      Feb 19, 2026
      View
      Earnings & Events
      Earnings Calls
      Last call
      Aug 7, 2026
      View
      Investor Relations
      Upcoming events
      1
      View

      Performance

      5D 20D 120D MTD YTD
      UAA -12.3% -27.9% -29.7% -19.4% +7.9%
      SPY +0.4% +4.5% +13.8% +3.9% +13.9%
      vs SPY -12.7% -32.3% -43.4% -23.3% -6.0%

      Capital returns

      Buyback program · as of Aug 7, 2026
      Authorized
      $500.00M
      Spent (derived)
      $115.00M
      Remaining
      $385.00M
      Spent Remaining

      Dividends per share over the trailing 365 days by ex-date · buyback figures as last reported in SEC filings ("spent" derived as authorized − remaining; when several programs run concurrently, authorized is their combined total per the newest filing) · components shown separately — trailing-year buyback spend isn't tracked, so no combined shareholder yield is derived.

      Key facts CIK 1336917 CUSIP 904311107 13F (30d) 397 filings 391 filers Visit website