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NATR · Natures Sunshine Products Inc

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$15.12 -0.18 (-1.18%) At close · Aug 14
Market Cap
$272.91M
Shares
17.60M

Price & Indicators

20d MA 50d MA 200d MA Earnings Filing Insider Congress Investor day
Close$15.12 Open$15.29 Day$14.98–15.40 52W close$13.14–27.80 Avg vol 30d155K Short int505K · 2.9% float · 5.1d Short vol63% Last earningsAug 6, 2026 DataJan 2020–Aug 2026 Filing10-Q · Aug 6

Up next

Next earnings call
Nov 9, 2026 Est · unconfirmed · in 12 wks
FQ3-26 quarter ends
~Sep 30, 2026 Est
filed Aug 6, 2026

AI Brief

TL;DR.

Bullish
    Bearish

      AI-generated from the earnings call and 8-K · may contain errors · not investment advice

      Ask ALVIS about this →

      Equibles Rating

      blended score · not investment advice
      Overall
      Sell
      SellHoldBuy
      Technical Strong Sell Momentum Very Weak Sentiment Bullish Fundamentals Excellent Quant / Vol Very High
      Market backdrop VIX 14.3 · calm Equity put/call 0.52
      Technical
      price trend
      Strong Sell
      50 / 200-day cross No cross
      Price vs 200-day avg −33%
      below
      Price vs 50-day avg −25%
      below
      RSI (14) 22
      oversold
      MACD trend Negative
      52-week position 14%
      near low
      Volume (OBV) Confirms
      volume backs price
      Momentum
      relative strength
      Very Weak
      1-month return −26%
      trailing
      6-month return −44%
      trailing
      YTD return −30%
      this year
      Relative strength −58%
      vs S&P · 6-mo
      Sentiment
      smart money
      Bullish
      Trend (MA cross) No cross
      50d $20 › 200d $22 — 200d above 50d
      Institutional flow Distributing
      -2% holders QoQ · +18 funds added
      Insider flow Accumulating
      Net +$1.6M over 90 days · 80% sells
      Short interest Falling
      2.87% of float · ▼ -0.2% MoM · 5.1 days cover
      Volume signal Normal
      Volume near normal
      Institution breadth Multi-yr high
      150 holders — near 3-yr high, broad support
      Squeeze score 49
      elevated · 0–100
      Fundamentals
      Excellent
      Revenue growth +6%
      Y/Y
      Gross margin 72%
      expanding
      EPS growth +165%
      Y/Y
      Free cash flow $28.8M
      Valuation P/E 15.4
      below peers
      Buyback $14.8M
      remaining
      Balance sheet $93.9M
      net cash
      Quant / Vol
      risk profile
      Very High
      Volatility 50%
      annualized · 1-yr
      Max drawdown −46%
      past year
      ATR 6.3%
      of price · 14-day

      Blended from price, momentum, positioning, fundamentals & volatility · daily-close · not investment advice. Market backdrop is context, not part of the score.

      Guidance & track record

      Latest guidance · from the Earnings Call filed Jun 30, 2026
      2026
      Net sales $490M – $500M
      EBITDA $48M – $52M
      remainder of the year
      SG&A expenses $45M – $47M
      Prior guidance period ended · from the Earnings Call filed Dec 31, 2023
      Net sales · full year 2024 $455M – $480M
      Adjusted EBITDA · full year 2024 $42M – $48M
      Guided vs delivered · last 1 settled
      Net sales full year 2024
      guided $455M – $480M
      $454.36M Miss −2.8%

      Guidance from company 8-Ks · delivered figures from as-reported statements · no analyst estimates involved.

      Technicals

      trend & momentum for long-term holders Strong Sell
      4 · 3 · 0
      50 / 200-day cross
      No cross Neutral
      Price vs 200-day avg
      −33% Bearish
      Price vs 50-day avg
      −25% Bearish
      RSI (14)
      22 Neutral
      MACD trend
      Negative Bearish
      52-week position
      14% Bearish
      Volume (OBV)
      Confirms Neutral
      Market signals — smart money & positioning
      Bullish · 3 of 6
      Trend (MA cross) No cross
      50d $20 › 200d $22 — 200d above 50d
      Institutional flow Distributing
      -2% holders QoQ · +18 funds added
      Insider flow Accumulating
      Net +$1.6M over 90 days · 80% sells
      Short interest Falling
      2.87% of float · ▼ -0.2% MoM · 5.1 days cover
      Volume signal Normal
      Volume near normal
      Institution breadth Multi-yr high
      150 holders — near 3-yr high, broad support
      Price context
      position in its 52-week range
      Range low $13 Now $15 · 14% Range high $28
      vs 200-day avg -33% vs 50-day avg -25%

      Illustrative technical + ownership context — a signal mix, not investment advice.

      Key metrics

      the company's own KPIs, from written earnings releases and filings
      Metric Latest Period YoY
      Net sales (Digital business growth) 47% Q4 2025
      New customers in Digital channels growth 98% Q4 2025

      Figures exactly as the company stated them in writing · click a metric with a to chart its history · period links open the stating document · "filing" marks figures stated in the 10-K/10-Q · YoY needs an exactly comparable prior-year period

      Versus peers

      Packaged Foods — same industry group
      Open screener →
      Company Mkt cap YTD Rev growth Y/Y P/E Short % shares
      NATR
      Natures Sunshine Products Inc
      this stock
      $272.91M -29.9% +5.7% 15.4 2.9%
      KHC
      Kraft Heinz Co
      $30.25B +5.2% -0.1% 7.3%
      GIS
      General Mills Inc
      $20.92B -15.7% +4.1% 9.2%
      MKC
      Mccormick & Co Inc
      $14.70B -19.7% +1.7% 9.1 5.1%
      JBS
      Jbs N.V.
      $14.62B -5.3% 3.3%

      Peers by industry group · P/E from as-reported trailing EPS · short % is of shares outstanding

      At a glance

      key data from every section
      Ownership
      Institutional Holders Accumulating
      Holders
      150
      % held
      89.4%
      Net QoQ
      +409.3K sh
      Top holder
      WYNNEFIELD CAPITAL INC
      Held Float
      View
      Held by Funds
      Fund positions
      247
      View
      Short & Settlement
      Short Interest Falling
      Shares short
      504.9K
      Days to cover
      5.1d
      Change
      -811 sh
      View
      Short Volume
      Short vol %
      63%
      As of
      Aug 14, 2026
      Short Total
      View
      Fails to Deliver
      FTD shares
      99
      Value
      $2.2K
      As of
      Jul 2, 2026
      View
      Off-Exchange
      Off-exchange %
      44.2%
      Week of
      Jul 6, 2026
      Off-exch Lit
      View
      Smart Money
      Insider Trades Net buying
      Net (90d)
      +$1.6M
      Buyers / Sellers
      1 / 4
      Buyers Sellers
      View
      Financials
      Financials
      Revenue (FY)
      $480.1M
      Net income (FY)
      $19.5M
      EPS diluted
      $1.06
      View
      Buybacks
      Authorized
      $30.0M
      Remaining
      $14.8M
      Spent Remaining
      View
      Filings
      SEC Filings
      Latest
      8-K
      Filed
      Aug 6, 2026
      This year
      9
      View
      Proposed Sales
      Value
      $15.9K
      Shares
      1.0K
      Filed
      Jul 8, 2025
      View
      Earnings & Events
      Earnings Calls
      Last call
      Aug 12, 2026
      View

      Performance

      5D 20D 120D MTD YTD
      NATR -7.7% -26.0% -44.2% -25.0% -29.9%
      SPY +0.4% +4.5% +13.8% +3.9% +13.9%
      vs SPY -8.1% -30.4% -58.0% -28.9% -43.8%

      Capital returns

      Latest dividend
      $1.00 / share · ex Mar 26, 2021
      Paid (TTM)
      $0.00 / share · 0 payouts
      Dividend yield (TTM, derived)
      · no payout in the trailing year
      Buyback program · as of Jun 30, 2026
      Authorized
      $30.00M
      Spent (derived)
      $15.20M
      Remaining
      $14.80M
      Spent Remaining

      Dividends per share over the trailing 365 days by ex-date · buyback figures as last reported in SEC filings ("spent" derived as authorized − remaining; when several programs run concurrently, authorized is their combined total per the newest filing) · components shown separately — trailing-year buyback spend isn't tracked, so no combined shareholder yield is derived.

      Key facts CIK 275053 CUSIP 639027101 13F (30d) 148 filings 147 filers Visit website