ULTA · Ulta Beauty, Inc. · Insider Trading

The price reported in Column 4 is a weighted average price. The prices actually received ranged from $545.8201 to $546.0600. The reporting person has provided to the issuer, and will provide to any security holder of the issuer, or the SEC staff, upon request, information regarding the number of shares sold at each price within the range for all transactions reported in this Form 4 utilizing a weighted average price

The price reported in Column 4 is a weighted average price. The prices actually received ranged from $536.92 to $537.84. The reporting person has provided to the issuer, and will provide to any security holder of the issuer, or the SEC staff, upon request, information regarding the number of shares sold at each price within the range for all transactions reported in this Form 4 utilizing a weighted average price.

Represents a grant of 2,933 restricted stock units, with 37.5% vesting on March 15, 2028, 37.5% vesting on March 15, 2029, and the remaining 25% vesting on September 1, 2031.

The options, representing an initial right to purchase a total of 3,565 shares, vesting 50% on March 15, 2028 and 50% on March 15, 2029.

Represents a grant of 271 restricted stock units, vesting 100% on 6/10/2027.

Represents a grant of 404 restricted stock units, vesting 100% on 6/10/2027.

Represents a grant of 404 restricted stock units, vesting 100% on 6/10/2027.

Represents a grant of 404 restricted stock units. The reporting person has elected to defer receipt of the restricted stock units until the reporting person's retirement or termination from the Board of Directors, subject to vesting requirements.

Represents a grant of 404 restricted stock units, vesting 100% on 6/10/2027.

Represents a grant of 404 restricted stock units, vesting 100% on 6/10/2027.

Represents a grant of 404 restricted stock units. The reporting person has elected to defer receipt of the restricted stock units until the reporting person's retirement or termination from the Board of Directors, subject to vesting requirements.

Represents a grant of 404 restricted stock units, vesting 100% on 6/10/2027.

Represents a grant of 404 restricted stock units, vesting 100% on 6/10/2027.

Represents a grant of 404 restricted stock units, vesting 100% on 6/10/2027.

The price reported in Column 4 is a weighted average price. The prices actually received ranged from $538.29 to $539.51. The reporting person has provided to the issuer, and will provide to any security holder of the issuer, or the SEC staff, upon request, information regarding the number of shares sold at each price within the range for all transactions reported in this Form 4 utilizing a weighted average price.

The options, representing an initial right to purchase a total of 68,000 shares of common stock. The performance-based option vests in two tranches, each of which comprises half of the award. The first and second tranche will vest when the average closing stock price (over any consecutive twenty (20)-trading day or thirty (30)-calendar day period) represents a CAGR of 8% and 18%, respectively, from the base price. Any earned portion of the award will service-vest on March 31, 2031 and any unearned portion as of March 30, 2031 will be forfeited.

Represents grant of 1,263 shares of restricted stock, vesting 100% on March 15, 2029.

Represents grant of 10,889 shares of restricted stock, vesting 100% on March 15, 2029.

Represents grant of 4,219 shares of restricted stock, vesting 100% on March 15, 2029.

The options, representing an initial right to purchase a total of 14,363 shares, vesting in 25% annual increments beginning March 15, 2027 and each anniversary thereafter through March 15, 2030.

The options, representing an initial right to purchase a total of 757 shares, vesting in 25% annual increments beginning March 15, 2027 and each anniversary thereafter through March 15, 2030.

Represents grant of 519 shares of restricted stock, vesting 100% on March 15, 2029.

The options, representing an initial right to purchase a total of 4,912 shares, vesting in 25% annual increments beginning March 15, 2027 and each anniversary thereafter through March 15, 2030.

The options, representing an initial right to purchase a total of 4,298 shares, vesting in 25% annual increments beginning March 15, 2027 and each anniversary thereafter through March 15, 2030.

The options, representing an initial right to purchase a total of 37,070 shares, vesting in 25% annual increments beginning March 15, 2027 and each anniversary thereafter through March 15, 2030.

Represents grant of 1,443 shares of restricted stock, vesting 100% on March 15, 2029.

Represents the number of shares withheld by the issuer to satisfy applicable tax withholding obligations in connection with the vesting of performance based restricted stock grants previously reported.

Represents the number of shares withheld by the issuer to satisfy applicable tax withholding obligations in connection with the vesting of performance based restricted stock grants previously reported.

Represents the number of shares withheld by the issuer to satisfy applicable tax withholding obligations in connection with the vesting of restricted stock grants previously reported.

Represents the number of shares withheld by the issuer to satisfy applicable tax withholding obligations in connection with the vesting of restricted stock grants previously reported.

Represents 644 performance-based restricted share units, which were awarded on March 31, 2023 under the Amended and Restated Ulta Beauty, Inc. 2011 Incentive Award Plan. Each performance-based restricted share unit represents the right to one share of common stock, which vested based on satisfaction of certain performance goals and a time-based service vesting restriction which lapses on March 15, 2026, subject to continued employment. The Company's compensation committee certified on February 12, 2026 that the performance vesting goals were satisfied.

Represents 3,416 performance-based restricted share units, which were awarded on March 31, 2023 under the Amended and Restated Ulta Beauty, Inc. 2011 Incentive Award Plan. Each performance-based restricted share unit represents the right to one share of common stock, which vested based on satisfaction of certain performance goals and a time-based service vesting restriction which lapses on March 15, 2026, subject to continued employment. The Company's compensation committee certified on February 12, 2026 that the performance vesting goals were satisfied.

Represents a grant of 3,649 restricted stock units, each representing one share of common stock, vesting 100% on December 9, 2027.

Represents a grant of 1,825 restricted stock units, each representing one share of common stock, vesting 100% on December 9, 2026.

Represents a grant of 277 restricted stock units, vesting 100% on 9/1/2026.

Represents a grant of 277 restricted stock units, vesting 100% on 9/1/2026.

Represents a grant of 383 restricted stock units, vesting 100% on 6/11/2026

Represents a grant of 383 restricted stock units, vesting 100% on 6/11/2026

Represents a grant of 383 restricted stock units, vesting 100% on 6/11/2026

Represents a grant of 383 restricted stock units, vesting 100% on 6/11/2026

Represents a grant of 383 restricted stock units, vesting 100% on 6/11/2026

Represents a grant of 383 restricted stock units. The reporting person has elected to defer receipt of the restricted stock units until the reporting person's retirement or termination from the Board of Directors, subject to vesting requirements.

Represents a grant of 383 restricted stock units. The reporting person has elected to defer receipt of the restricted stock units until the reporting person's retirement or termination from the Board of Directors, subject to vesting requirements.

Represents a grant of 383 restricted stock units, vesting 100% on 6/11/2026

Represents a grant of 383 restricted stock units, vesting 100% on 6/11/2026

The options, representing an initial right to purchase a total of 7,215 shares, vesting in 25% annual increments beginning March 15, 2021 and each anniversary thereafter through March 15, 2024.