Heron Bay Capital Management

Registered adviser

CIK

1842149

Location

BLOOMFIELD HILLS, MI

Portfolio Value

Mid $1,103,565,136

Diversification

Diversified

Filing Date

Global Rank

#2,341 / 8,817 ▼ 184

Top Industry

Software - Infrastructure 17.2%

Period ended 4 months ago

Filed Aug 11, 2026 · 3mo

23 quarters · since Dec 2020

Regulatory profile

From Form ADV, the SEC filer profile, 13D/13G type codes and N-CEN, never from the name.

Holder type

Registered adviser

Form ADV roster, Oct 1, 2026

Form ADV adviser

CRD 305537

Roster of Oct 1, 2026

Regulatory AUM

$643,782,110

Main clients

Individuals and high net worth (91% of AUM)

Form ADV history

Monthly rosters from Dec 2019; each row is a run with the same figures, newest first.

Rosters	Regulatory AUM	Main clients
Feb 2026 to Oct 2026	$643,782,110	Individuals and high net worth (91%)
Apr 2025 to Jan 2026	$605,214,470	Individuals and high net worth (91%)
Apr 2024 to Mar 2025	$562,506,200	Individuals and high net worth (91%)
May 2023 to Mar 2024	$197,278,814	Individuals and high net worth (100%)
Apr 2023	$197,278,814	Individuals and high net worth (100%)
Apr 2022 to Mar 2023	$240,826,424	Individuals and high net worth (100%)

3 earlier changes not shown.

Portfolio style

Measured from the filed 13F common-share book for Jun 30, 2026, never from the firm's own description.

Style

Diversified active

Top 10 weight 47.6%, 30.2 effective positions, active share 81.5% against the Nasdaq-100 as of 2026-06-30; it meets none of the index-like, systematic-like or concentrated tests

Turnover

Low turnover

20.0% over the last four quarters (under 30%)

Horizon

Long horizon

Value-weighted holding period 16.4 quarters (12+)

Closest benchmark: the Nasdaq-100 as of 2026-06-30, active share 81.5%; sector active share 28.5% against the combined 13F book's sector weights.

Over time 23 measured quarters

How the bands are measured

Style bands measure the filed 13F common-share book each closed quarter, tested in this order. Unknown: under $10,000,000 of valued equity or 5 stocks. Index-like (100+ stocks): active share of 20% or less against the closest benchmark, which is the S&P 500, S&P MidCap 400, S&P SmallCap 600, Russell 1000, Russell 2000, Nasdaq-100 or Dow Jones Industrial Average (weighted by an index-tracking fund's reported holdings or the index's constituents nearest the quarter end, over the names resolved to companies, and only when those are 90%+ of its weight) or every 13F filer's combined book, or index series holding 80%+ of the registered fund assets it advises (N-CEN) and equal to 50%+ of its book. Systematic-like: 500+ stocks, 100%+ annual turnover and a top 10 weight of 25% or less. Concentrated: a top 10 weight of 60%+ or 12 or fewer effective positions. Diversified active: none of these. Turnover is the smaller of buys and sells over average equity value, summed over four quarters: low under 30%, high 100%+. Horizon is the value-weighted number of quarters each position has been held: short under 4, long 12+.

Clone Performance

Build a hypothetical price-return history from this filer's public 13F holdings.

View clone backtest

Portfolio Concentration

97 tracked positions · as of Jun 30, 2026 · Δ vs Mar 31, 2026

Top Position

6.3%

−0.8 pts

Top 5

27.6%

−2.3 pts

Top 10

47.6%

−2.2 pts

HHI

332

Diversified−32

Portfolio Trend

23 quarters · across all stocks

Sector Breakdown

As of Jun 30, 2026

Sector	% Portfolio	Value	Positions
Technology	37.9%	$418,720,296	37
Financial Services	28.2%	$310,684,137	17
Consumer Cyclical	9.7%	$107,427,760	6
Communication Services	8.1%	$89,142,396	5
Healthcare	8.0%	$88,778,549	8
Industrials	6.8%	$75,299,610	8
Unclassified	0.9%	$10,108,292	7
Energy	0.1%	$1,652,866	4
Basic Materials	0.1%	$964,868	3
Consumer Defensive	0.0%	$405,357	1
Real Estate	0.0%	$381,005	1

Last Quarter's Activity

Export CSV

Jun 30, 2026 vs Mar 31, 2026

Added To

Positions the filer increased

24 positions

Ticker	Company	Δ Shares	Shares	Value
PRGS	Progress Software Corp	+97,135	1,012,832	$34,010,898
PINS	Pinterest, Inc.	+50,668	271,979	$5,719,718
HPQ	Hp Inc	+24,861	68,029	$1,492,556
PATH	UiPath, Inc.	+22,242	143,142	$1,555,953
IJR	iShares Core S&P Small-Cap ETF	+21,963	33,225	$4,927,599
EXEL	Exelixis, Inc.	+19,334	114,799	$6,246,213
AVUV	Avantis U.S. Small Cap Value ETF	+16,490	25,444	$3,174,393
DOCU	Docusign, Inc.	+15,926	96,243	$4,275,114
PYPL	PayPal Holdings, Inc.	+10,258	40,137	$1,733,115
LNTH	Lantheus Holdings, Inc.	+8,370	39,362	$4,366,820
ZTS	Zoetis Inc.	+6,543	118,357	$8,505,134
TEAM	Atlassian Corp	+6,255	36,806	$2,863,138
INCY	Incyte Corp	+4,607	44,562	$5,051,548
CRUS	Cirrus Logic, Inc.	+4,551	33,446	$4,967,734
ULTA	Ulta Beauty, Inc.	+3,121	71,780	$32,371,344
FRSH	Freshworks Inc.	+2,303	13,526	$136,883
AAPL	Apple Inc.	+1,905	6,810	$1,970,541
NVDA	Nvidia Corp	+715	3,309	$662,097
WMT	Walmart Inc.	+567	3,579	$405,357
MU	Micron Technology Inc	+227	1,068	$1,232,781
EXPE	Expedia Group, Inc.	+211	1,501	$384,075
DFIV	Dimensional International Value ETF	+126	4,315	$233,096
AVDV	Avantis International Small Cap Value ETF	+21	2,099	$216,301
BE	Bloom Energy Corp	+16	3,528	$1,067,925
No positions match the current search.

Trimmed

Positions the filer reduced

25 positions

Ticker	Company	Δ Shares	Shares	Value
VNT	Vontier Corp	−254,029	1,925,164	$55,829,756
CCSI	Consensus Cloud Solutions, Inc.	−202,208	1,836,854	$70,075,980
LRCX	Lam Research Corp	−50,144	111,977	$48,522,993
SSNC	SS&C Technologies Holdings Inc	−49,223	573,402	$35,579,594
SCHW	Schwab Charles Corp	−48,307	566,275	$52,250,194
GOOGL	Alphabet Inc.	−48,195	140,089	$50,063,605
SWKS	Skyworks Solutions, Inc.	−38,422	3,692	$250,317
TRU	TransUnion	−36,182	389,016	$28,063,614
BRO	Brown & Brown, Inc.	−33,281	184,321	$11,824,192
FDS	Factset Research Systems Inc	−33,126	196,176	$45,136,174
THQ	abrdn Healthcare Opportunities Fund	−32,027	562,344	$10,532,703
TNET	Trinet Group, Inc.	−29,563	258,834	$12,809,694
KKR	KKR & Co. Inc.	−28,970	382,701	$35,124,297
AMZN	Amazon Com Inc	−20,122	251,562	$59,957,287
MEDP	Medpace Holdings, Inc.	−20,009	30,284	$16,038,103
LPLA	LPL Financial Holdings Inc.	−13,953	235,259	$66,267,755
GOOG	Alphabet Inc.	−11,590	1,585	$560,028
ZBRA	Zebra Technologies Corp	−9,079	80,599	$21,218,492
ETG	Eaton Vance Tax-Advantaged Global Dividend Income Fund	−8,760	302,683	$7,125,157
CRM	Salesforce, Inc.	−8,379	97,010	$15,197,586
MSFT	Microsoft Corp	−6,782	78,607	$29,321,983
ROK	Rockwell Automation, Inc	−6,555	47,617	$23,574,224
CPAY	Corpay, Inc.	−6,105	124,001	$41,325,813
TREX	Trex Co Inc	−5,628	460,237	$23,030,259
BSCQ	Invesco BulletShares 2026 Corporate Bond ETF	−5,458	18,867	$368,378
No positions match the current search.

New Positions

Positions the filer opened this quarter

25 positions

Ticker	Company	Shares	Value
SPGI	S&P Global Inc.	48,814	$19,879,988
QLYS	Qualys, Inc.	32,006	$4,400,504
ESTC	Elastic N.V.	56,402	$3,216,042
CART	Maplebear Inc.	61,961	$2,933,853
WDAY	Workday, Inc.	22,269	$2,726,170
HUBS	Hubspot Inc	8,826	$1,610,833
DELL	Dell Technologies Inc.	1,993	$859,899
DBMF	iMGP DBI Managed Futures Strategy ETF	25,614	$784,044
CF	CF Industries Holdings, Inc.	4,981	$539,243
APA	APA Corp	15,809	$514,899
VIAV	Viavi Solutions Inc.	10,648	$508,442
UFCS	United Fire Group Inc	9,198	$482,343
SU	Suncor Energy Inc	8,882	$476,785
KLIC	Kulicke & Soffa Industries Inc	3,522	$471,102
AS	Amer Sports, Inc.	12,730	$430,783
SNDK	Sandisk Corp	186	$422,913
GLD	Spdr Gold Trust	1,098	$404,481
BEKE	KE Holdings Inc.	26,222	$381,005
EQNR	Equinor ASA	11,703	$367,474
TER	Teradyne, Inc	689	$333,365
EOG	Eog Resources Inc	2,264	$293,708
C	Citigroup Inc	2,068	$289,437
VICR	Vicor Corp	749	$284,455
DY	Dycom Industries Inc	541	$273,524
AVGO	Broadcom Inc.	692	$261,403
No positions match the current search.

Sold Out

Positions the filer fully exited

12 positions

Ticker	Company	Shares	Value
NMAI	Nuveen Multi-Asset Income Fund	287,763	$3,568,261
ZM	Zoom Communications, Inc.	36,838	$2,961,406
UTHR	UNITED THERAPEUTICS Corp	4,345	$2,576,498
ETY	Eaton Vance Tax-Managed Diversified Equity Income Fund	179,813	$2,479,621
ETSY	Etsy Inc	16,963	$847,810
BRK-A	Berkshire Hathaway Inc	1	$718,140
ENPH	Enphase Energy, Inc.	10,380	$392,467
QCOM	Qualcomm Inc	2,225	$286,535
SPYM	State Street(R) SPDR(R) Portfolio S&P 500(R) ETF	3,397	$260,006
ITRN	Ituran Location & Control Ltd.	4,623	$226,573
CCLD	CareCloud, Inc.	28,990	$105,813
UPLD	Upland Software, Inc.	27,192	$18,109
No positions match the current search.

Portfolio Positions

Compact Export CSV View 13F filing

97 tracked positions · $1,103,565,136 total · filing declares 97 positions · $1,103,565,207 · as of Jun 30, 2026

All sectors Basic Materials Communication Services Consumer Cyclical Consumer Defensive Energy Financial Services Healthcare Industrials Real Estate Technology

Showing 1–50 of 97 positions by value · page 1 of 2

Ticker	Company	Type	Shares	Δ Shares	Value (USD)	% Δ Value	Held (qtrs)	Est. cost/share	% of Portfolio
CCSI	Consensus Cloud Solutions, Inc. Technology	Reduced	1,836,854	-202,208	$70,075,980	+44.8%	19	$25.98	6.35%
LPLA	LPL Financial Holdings Inc. Financial Services	Reduced	235,259	-13,953	$66,267,755	−11.6%	23	before history	6.00%
AMZN	Amazon Com Inc Consumer Cyclical	Reduced	251,562	-20,122	$59,957,287	+6.0%	20	unpriced	5.43%
VNT	Vontier Corp Technology	Reduced	1,925,164	-254,029	$55,829,756	−27.8%	22	$34.82	5.06%
SCHW	Schwab Charles Corp Financial Services	Reduced	566,275	-48,307	$52,250,194	−9.5%	23	before history	4.73%
GOOGL	Alphabet Inc. Communication Services	Reduced	140,089	-48,195	$50,063,605	−7.5%	23	before history	4.54%
LRCX	Lam Research Corp Technology	Reduced	111,977	-50,144	$48,522,993	+40.1%	23	before history	4.40%
FDS	Factset Research Systems Inc Financial Services	Reduced	196,176	-33,126	$45,136,174	−9.3%	23	before history	4.09%
CPAY	Corpay, Inc. Technology	Reduced	124,001	-6,105	$41,325,813	+9.2%	10	$312.67	3.74%
SSNC	SS&C Technologies Holdings Inc Technology	Reduced	573,402	-49,223	$35,579,594	−15.4%	16	$69.21	3.22%
KKR	KKR & Co. Inc. Financial Services	Reduced	382,701	-28,970	$35,124,297	−7.8%	16	$102.19	3.18%
PRGS	Progress Software Corp Technology	Added	1,012,832	+97,135	$34,010,898	+44.8%	8	$40.80	3.08%
ULTA	Ulta Beauty, Inc. Consumer Cyclical	Added	71,780	+3,121	$32,371,344	−9.8%	12	$543.80	2.93%
META	Meta Platforms, Inc. Communication Services	Reduced	57,416	-4,602	$32,341,858	−8.9%	22	$479.00	2.93%
MCK	Mckesson Corp Healthcare	Reduced	41,781	-1,683	$31,569,723	−16.1%	23	before history	2.86%
MSFT	Microsoft Corp Technology	Reduced	78,607	-6,782	$29,321,983	−7.2%	23	before history	2.66%
TRU	TransUnion Financial Services	Reduced	389,016	-36,182	$28,063,614	−4.6%	13	$74.00	2.54%
ROK	Rockwell Automation, Inc Industrials	Reduced	47,617	-6,555	$23,574,224	+21.3%	23	before history	2.14%
TREX	Trex Co Inc Industrials	Reduced	460,237	-5,628	$23,030,259	+35.7%	3	$40.26	2.09%
ZBRA	Zebra Technologies Corp Technology	Reduced	80,599	-9,079	$21,218,492	+13.2%	23	before history	1.92%
SPGI	S&P Global Inc. Financial Services	NEW	48,814	NEW	$19,879,988	NEW	1	unpriced	1.80%
LH	Labcorp Holdings Inc. Healthcare	Reduced	59,566	-3,827	$16,678,480	−1.4%	9	$247.71	1.51%
MEDP	Medpace Holdings, Inc. Healthcare	Reduced	30,284	-20,009	$16,038,103	−33.6%	6	$444.12	1.45%
BRK-B	Berkshire Hathaway Inc Financial Services	Reduced	31,940	-3,712	$15,982,456	−6.5%	23	before history	1.45%
CRM	Salesforce, Inc. Technology	Reduced	97,010	-8,379	$15,197,586	−22.7%	6	$231.88	1.38%
MSCI	MSCI Inc. Financial Services	Reduced	26,226	-3,497	$14,687,609	−8.3%	9	$538.00	1.33%
TXN	Texas Instruments Inc Technology	Reduced	48,528	-4,235	$14,464,740	+41.2%	23	before history	1.31%
TNET	Trinet Group, Inc. Industrials	Reduced	258,834	-29,563	$12,809,694	+21.9%	7	$56.74	1.16%
BRO	Brown & Brown, Inc. Financial Services	Reduced	184,321	-33,281	$11,824,192	−16.7%	15	$67.27	1.07%
IBP	Installed Building Products, Inc. Consumer Cyclical	Reduced	49,384	-1,181	$11,350,418	−15.3%	5	$248.65	1.03%
ADBE	Adobe Inc. Technology	Reduced	52,304	-4,958	$10,723,366	−23.0%	4	$301.63	0.97%
THQ	abrdn Healthcare Opportunities Fund Financial Services	Reduced	562,344	-32,027	$10,532,703	+5.5%	14	$18.34	0.95%
CSW	Csw Industrials, Inc. Industrials	Reduced	33,174	-1,776	$9,232,324	+1.4%	4	$280.39	0.84%
ZTS	Zoetis Inc. Healthcare	Added	118,357	+6,543	$8,505,134	−35.7%	6	$134.56	0.77%
ETG	Eaton Vance Tax-Advantaged Global Dividend Income Fund Financial Services	Reduced	302,683	-8,760	$7,125,157	+13.7%	5	$19.16	0.65%
CHKP	Check Point Software Technologies Ltd Technology	Reduced	52,167	-1,775	$6,856,308	−11.0%	23	before history	0.62%
EXEL	Exelixis, Inc. Healthcare	Added	114,799	+19,334	$6,246,213	+52.6%	14	$30.56	0.57%
PINS	Pinterest, Inc. Communication Services	Added	271,979	+50,668	$5,719,718	+40.9%	2	$20.73	0.52%
POOL	Pool Corp Industrials	Reduced	23,547	-1,901	$5,060,250	−1.7%	9	$266.64	0.46%
INCY	Incyte Corp Healthcare	Added	44,562	+4,607	$5,051,548	+34.3%	14	$75.58	0.46%
CRUS	Cirrus Logic, Inc. Technology	Added	33,446	+4,551	$4,967,734	+18.9%	12	$107.84	0.45%
IJR	iShares Core S&P Small-Cap ETF	Added	33,225	+21,963	$4,927,599	+252.0%	11	unpriced	0.45%
QLYS	Qualys, Inc. Technology	NEW	32,006	NEW	$4,400,504	NEW	1	$98.38	0.40%
LNTH	Lantheus Holdings, Inc. Healthcare	Added	39,362	+8,370	$4,366,820	+85.8%	4	$69.61	0.40%
DOCU	Docusign, Inc. Technology	Added	96,243	+15,926	$4,275,114	+12.3%	2	$50.45	0.39%
ESTC	Elastic N.V. Technology	NEW	56,402	NEW	$3,216,042	NEW	1	$53.63	0.29%
AVUV	Avantis U.S. Small Cap Value ETF	Added	25,444	+16,490	$3,174,393	+220.9%	11	$113.63	0.29%
CART	Maplebear Inc. Consumer Cyclical	NEW	61,961	NEW	$2,933,853	NEW	1	$41.82	0.27%
TEAM	Atlassian Corp Technology	Added	36,806	+6,255	$2,863,138	+37.3%	2	$95.70	0.26%
WDAY	Workday, Inc. Technology	NEW	22,269	NEW	$2,726,170	NEW	1	$126.68	0.25%

Showing the top 50 of 97 positions. Create a free account to see every position, past quarters, search, filters and CSV export.

Covers the securities this platform tracks: U.S.-listed common stock and the put/call positions reported on it. A 13F can also report security types outside that coverage — preferred shares, bonds, warrants, untracked share classes — so the filing's own declared total can exceed the figures above. The source filing is linked at the top of this table.