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SUJA · Suja Life, Inc.

Track SUJA — free
$7.50 +0.11 (+1.49%)
Market Cap
$291.23M
Shares
38.63M

Price & Indicators

20d MA 50d MA 200d MA Earnings Filing Insider Congress Investor day
Close$7.39 Open$6.74 Day$6.54–7.50 Available close range$5.87–17.85 Avg vol 30d662K Short int722K · 1.9% float · 3.9d Short vol32% Last earningsAug 4, 2026 DataMay 2026–Aug 2026 Filing10-Q · Aug 4

The closing range uses available history since May 7, 2026; less than a full year is stored.

Up next

FQ3-26 quarter ends
~Sep 27, 2026 Est
filed Aug 4, 2026

AI Brief

TL;DR.

Bullish
    Bearish

      AI-generated from the earnings call and 8-K · may contain errors · not investment advice

      Ask ALVIS about this →

      Equibles Rating

      blended score · not investment advice
      Overall
      Sell
      SellHoldBuy
      Technical Strong Sell Momentum Limited Sentiment Neutral Fundamentals Limited Quant / Vol Very High
      Market backdrop VIX 14.9 · calm Equity put/call 0.52
      Technical
      price trend
      Strong Sell
      50 / 200-day cross No cross
      Price vs 50-day avg −22%
      below
      RSI (14) 43
      neutral
      MACD trend Negative
      52-week position 13%
      near low
      Momentum
      relative strength
      Limited
      Not enough data for a confident read.
      Sentiment
      smart money
      Neutral
      Trend (MA cross) No cross
      50/200-day averages unavailable
      Institutional flow Accumulating
      +46 funds added
      Insider flow Accumulating
      Net +$4.6M over 90 days · 0% sells
      Short interest Rising
      1.87% of float · ▲ +23.3% MoM · 3.9 days cover
      Volume signal Normal
      Volume near normal
      Institution breadth Steady
      46 holders — 13F breadth
      Squeeze score 57
      elevated · 0–100
      Fundamentals
      Limited
      Not enough data for a confident read.
      Quant / Vol
      risk profile
      Very High
      Volatility 129%
      annualized · 1-yr
      Max drawdown −67%
      past year
      ATR 12.1%
      of price · 14-day

      Blended from price, momentum, positioning, fundamentals & volatility · daily-close · not investment advice. Market backdrop is context, not part of the score.

      Guidance & track record

      Latest guidance · from the 8-K filed Aug 4, 2026
      full fiscal year 2026 ending December 28, 2026
      Net sales $360M – $369M
      Adjusted EBITDA Non-GAAP $70M – $72M
      Base tax rate 26.1%
      the year ending December 28, 2026
      Interest expense Initiated $19M

      Guidance from company 8-Ks · delivered figures from as-reported statements · no analyst estimates involved.

      Technicals

      trend & momentum for long-term holders Strong Sell
      3 · 2 · 0
      50 / 200-day cross
      No cross Neutral
      Price vs 50-day avg
      −22% Bearish
      RSI (14)
      43 Neutral
      MACD trend
      Negative Bearish
      52-week position
      13% Bearish
      Market signals — smart money & positioning
      Bullish · 2 of 6
      Trend (MA cross) No cross
      50/200-day averages unavailable
      Institutional flow Accumulating
      +46 funds added
      Insider flow Accumulating
      Net +$4.6M over 90 days · 0% sells
      Short interest Rising
      1.87% of float · ▲ +23.3% MoM · 3.9 days cover
      Volume signal Normal
      Volume near normal
      Institution breadth Steady
      46 holders — 13F breadth
      Price context
      position in its available closing range
      Range low $6 Now $7 · 13% Range high $18
      vs 50-day avg -22%

      Illustrative technical + ownership context — a signal mix, not investment advice.

      Key metrics

      the company's own KPIs, from written earnings releases and filings
      Metric Latest Period YoY
      Adjusted EBITDA non-GAAP $39.67M Six Months Ended June 29, 2026
      Adjusted EBITDA margin non-GAAP 20.8% Six Months Ended June 29, 2026
      EBITDA $8.16M Six Months Ended June 29, 2026
      EBITDA margin 4.3% Six Months Ended June 29, 2026

      Figures exactly as the company stated them in writing · click a metric with a to chart its history · period links open the stating document · "filing" marks figures stated in the 10-K/10-Q · YoY needs an exactly comparable prior-year period

      Versus peers

      Beverages - Non-Alcoholic — same industry group
      Open screener →
      Company Mkt cap YTD Rev growth Y/Y P/E Short % shares
      SUJA
      Suja Life, Inc.
      this stock
      $291.23M 1.9%
      KO
      Coca Cola Co
      $388.73B +29.2% +1.9% 28.4 1.0%
      PEP
      Pepsico Inc
      $194.61B -0.7% +2.3% 2.2%
      MNST
      Monster Beverage Corp
      $92.92B +10.7% 1.9%
      NNFSF
      Nongfu Spring Co. Ltd./ADR
      $60.62B 0.0%

      Peers by industry group · P/E from as-reported trailing EPS · short % is of shares outstanding

      At a glance

      key data from every section
      Ownership
      Institutional Holders Accumulating
      Holders
      46
      % held
      26.9%
      Net QoQ
      +10.4M sh
      Top holder
      PRINCIPAL FINANCIAL GROUP…
      Held Float
      View
      Held by Funds
      Fund positions
      6
      View
      Short & Settlement
      Short Interest Rising
      Shares short
      721.7K
      Days to cover
      3.9d
      Change
      +136.6K sh
      View
      Short Volume
      Short vol %
      32%
      As of
      Aug 19, 2026
      Short Total
      View
      Fails to Deliver
      FTD shares
      1.0K
      Value
      $10.5K
      As of
      Jul 31, 2026
      View
      Off-Exchange
      Off-exchange %
      54.8%
      Week of
      Jul 13, 2026
      Off-exch Lit
      View
      Smart Money
      Insider Trades Net buying
      Net (90d)
      +$4.6M
      Buyers / Sellers
      2 / 0
      Buyers Sellers
      View
      Filings
      SEC Filings
      Latest
      8-K
      Filed
      Aug 20, 2026
      This year
      6
      View
      Earnings & Events
      Earnings Calls
      Last call
      Aug 4, 2026
      View

      Performance

      5D 20D 120D MTD YTD
      SUJA +25.9% -21.3% -30.2%
      SPY -0.4% +2.9% +11.6% +3.0% +12.8%
      vs SPY +26.3% -24.2% -33.2%
      Key facts CIK 1934114 CUSIP 86508F102 13F (30d) 49 filings 48 filers Visit website Investor relations