MORRIS FINANCIAL CONCEPTS, INC.

Registered adviser

CIK

1387386

Location

MOUNT PLEASANT, SC

Portfolio Value

Small $326,120,053

Diversification

Moderately concentrated

Filing Date

Global Rank

#4,992 / 8,827 ▼ 78

Top Industry

Drug Manufacturers - General 12.4%

Period ended 4 months ago

Filed Jul 29, 2026 · 3mo

19 quarters · since Dec 2021

Regulatory profile

From Form ADV, the SEC filer profile, 13D/13G type codes and N-CEN, never from the name.

Holder type

Registered adviser

Form ADV roster, Nov 1, 2026

Form ADV adviser

CRD 114862

Roster of Nov 1, 2026

Regulatory AUM

$538,412,506

Main clients

Individuals and high net worth (99% of AUM)

Form ADV history

Monthly rosters from Dec 2019; each row is a run with the same figures, newest first.

Rosters	Regulatory AUM	Main clients
Apr 2026 to Nov 2026	$538,412,506	Individuals and high net worth (99%)
Apr 2025 to Mar 2026	$469,144,238	Individuals and high net worth (99%)
Mar 2024 to Mar 2025	$408,329,099	Individuals and high net worth (99%)
May 2023 to Feb 2024	$344,443,003	Individuals and high net worth (99%)
Apr 2023	$344,443,003	Individuals and high net worth (99%)
Apr 2022 to Mar 2023	$355,690,685	Individuals and high net worth (99%)

3 earlier changes not shown.

Portfolio style

Measured from the filed 13F common-share book for Jun 30, 2026, never from the firm's own description.

Style

Concentrated

The top 10 positions are 87.5% of the book (60%+)

Turnover

Low turnover

3.5% over the last four quarters (under 30%)

Horizon

Long horizon

Value-weighted holding period 17.1 quarters (12+)

Closest benchmark: every 13F filer's combined book, active share 81.8%; sector active share 76.4% against the combined 13F book's sector weights.

Over time 19 measured quarters

How the bands are measured

Style bands measure the filed 13F common-share book each closed quarter, tested in this order. Unknown: under $10,000,000 of valued equity or 5 stocks. Index-like (100+ stocks): active share of 20% or less against the closest benchmark, which is the S&P 500, S&P MidCap 400, S&P SmallCap 600, Russell 1000, Russell 2000, Nasdaq-100 or Dow Jones Industrial Average (weighted by an index-tracking fund's reported holdings or the index's constituents nearest the quarter end, over the names resolved to companies, and only when those are 90%+ of its weight) or every 13F filer's combined book, or index series holding 80%+ of the registered fund assets it advises (N-CEN) and equal to 50%+ of its book. Systematic-like: 500+ stocks, 100%+ annual turnover and a top 10 weight of 25% or less. Concentrated: a top 10 weight of 60%+ or 12 or fewer effective positions. Diversified active: none of these. Turnover is the smaller of buys and sells over average equity value, summed over four quarters: low under 30%, high 100%+. Horizon is the value-weighted number of quarters each position has been held: short under 4, long 12+.

Clone Performance

Build a hypothetical price-return history from this filer's public 13F holdings.

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Portfolio Concentration

204 tracked positions · as of Jun 30, 2026 · Δ vs Mar 31, 2026

Top Position

43.7%

−0.2 pts

Top 5

82.1%

−0.2 pts

Top 10

87.5%

−0.2 pts

HHI

2,469

Moderately concentrated−14

Portfolio Trend

19 quarters · across all stocks

Sector Breakdown

As of Jun 30, 2026

Sector	% Portfolio	Value	Positions
Unclassified	89.3%	$291,246,753	150
Technology	2.5%	$8,106,829	10
Financial Services	1.9%	$6,154,638	7
Healthcare	1.5%	$4,987,230	7
Consumer Cyclical	1.4%	$4,578,155	5
Industrials	1.1%	$3,684,836	8
Consumer Defensive	1.1%	$3,489,990	9
Communication Services	0.7%	$2,407,542	5
Energy	0.3%	$960,184	1
Utilities	0.2%	$503,896	2

Last Quarter's Activity

Export CSV

Jun 30, 2026 vs Mar 31, 2026

Added To

Positions the filer increased

25 positions

Ticker	Company	Δ Shares	Shares	Value
BSV	VANGUARD SHORT-TERM BOND INDEX FUND	+10,285	157,721	$12,288,043
DFAE	Dimensional Emerging Core Equity Market ETF	+6,256	79,816	$3,209,401
DFLV	Dimensional US Large Cap Value ETF	+4,543	124,011	$4,903,394
DFIV	Dimensional International Value ETF	+3,663	47,333	$2,556,928
DFCF	Dimensional Core Fixed Income ETF	+1,847	46,140	$1,947,569
DFSU	Dimensional US Sustainability Core 1 ETF	+1,627	35,144	$1,638,764
DFGR	Dimensional Global Real Estate ETF	+1,505	82,343	$2,385,476
MUNI	PIMCO Intermediate Municipal Bond Active Exchange-Traded Fund	+1,158	12,739	$670,071
SMMU	PIMCO Short Term Municipal Bond Active Exchange-Traded Fund	+931	5,677	$286,688
MO	Altria Group, Inc.	+931	4,720	$339,604
VUG	VANGUARD GROWTH INDEX FUND	+874	1,026	$88,379
IUSB	iShares Core Universal USD Bond ETF	+784	23,865	$1,101,369
IEFA	iShares Core MSCI EAFE ETF	+766	204,757	$19,775,431
VO	VANGUARD MID-CAP INDEX FUND	+759	1,012	$81,536
EAGG	iShares ESG Aware U.S. Aggregate Bond ETF	+654	9,235	$437,831
LLY	ELI LILLY & Co	+541	2,176	$2,609,959
—		+494	10,986	$511,596
MDLZ	Mondelez International, Inc.	+412	5,359	$309,964
DFAX	Dimensional World ex. U.S. Core Equity 2 ETF	+411	42,000	$1,547,280
BJ	BJ's Wholesale Club Holdings, Inc.	+287	2,672	$233,051
AVIG	Avantis Core Fixed Income ETF	+271	6,836	$283,078
DFAI	Dimensional International Core Equity Market ETF	+266	17,067	$704,013
IWF	iShares Russell 1000 Growth ETF	+240	320	$39,734
JNJ	Johnson & Johnson	+199	2,537	$644,321
ESGD	iShares ESG Aware MSCI EAFE ETF	+189	3,338	$343,179
No positions match the current search.

Trimmed

Positions the filer reduced

25 positions

Ticker	Company	Δ Shares	Shares	Value
SCHX	Schwab U.S. Large-Cap ETF	−43,563	1,421,890	$41,846,222
SCHA	Schwab U.S. Small-Cap ETF	−11,630	303,985	$10,982,978
ISTB	iShares Core 1-5 Year USD Bond ETF	−3,044	185,878	$8,968,613
DISV	Dimensional International Small Cap Value ETF	−2,943	80,413	$3,226,973
EEM	iShares MSCI Emerging Markets ETF	−2,293	19,372	$1,325,238
DFEM	Dimensional Emerging Markets Core Equity 2 ETF	−2,193	31,283	$1,271,341
IJR	iShares Core S&P Small-Cap ETF	−2,018	122,915	$18,229,523
AVUS	Avantis U.S. Equity ETF	−1,652	21,223	$2,718,241
DFIS	Dimensional International Small Cap ETF	−1,642	149,367	$5,232,326
REET	iShares Global REIT ETF	−1,411	50,365	$1,391,081
EFA	iShares MSCI EAFE ETF	−1,212	27,293	$2,835,196
AVDE	Avantis International Equity ETF	−1,204	17,804	$1,588,116
SCZ	iShares MSCI EAFE Small-Cap ETF	−907	18,789	$1,545,771
IVV	iShares Core S&P 500 ETF	−750	59,995	$44,929,655
VCIT	VANGUARD INTERMEDIATE-TERM CORPORATE BOND INDEX FUND	−715	26,628	$2,200,804
ESML	iShares ESG Aware MSCI USA Small-Cap ETF	−608	11,007	$615,621
TFC	Truist Financial Corp	−505	5,980	$297,923
GEM	Goldman Sachs ActiveBeta(R) Emerging Markets Equity ETF	−484	10,903	$566,956
AVEM	Avantis Emerging Markets Equity ETF	−404	8,388	$809,358
SHV	iShares 0-1 Year Treasury Bond ETF	−387	78,289	$8,639,191
SCHC	Schwab International Small-Cap Equity ETF	−382	9,302	$447,612
IEMG	iShares Trust	−373	24,455	$2,025,852
SHY	iShares 1-3 Year Treasury Bond ETF	−332	127,224	$10,446,362
IJS	iShares S&P Small-Cap 600 Value ETF	−317	7,916	$1,081,958
VNQ	VANGUARD REAL ESTATE INDEX FUND	−300	3,166	$305,297
No positions match the current search.

New Positions

Positions the filer opened this quarter

12 positions

Ticker	Company	Shares	Value
AMD	Advanced Micro Devices Inc	864	$501,906
CAT	Caterpillar Inc	235	$250,251
RSP	Victory Portfolios II	942	$200,429
AVGE	Avantis All Equity Markets ETF	152	$15,063
VGT	VANGUARD INFORMATION TECHNOLOGY INDEX FUND	125	$14,940
VGIT	VANGUARD INTERMEDIATE-TERM TREASURY INDEX FUND	111	$6,546
RSPT	Victory Portfolios II	76	$4,902
BBEU	JPMorgan BetaBuilders Europe ETF	49	$3,810
BBAX	JPMorgan BetaBuilders Developed Asia Pacific ex-Japan ETF	45	$2,694
EWJ	iShares MSCI Japan ETF	26	$2,425
PHO	Victory Portfolios II	23	$1,588
SCHO	Schwab Short-Term U.S. Treasury ETF	18	$434
No positions match the current search.

Sold Out

Positions the filer fully exited

3 positions

Ticker	Company	Shares	Value
VZ	Verizon Communications Inc	4,541	$227,958
MCD	Mcdonalds Corp	690	$214,445
IHI	iShares U.S. Medical Devices ETF	50	$2,667
No positions match the current search.

Portfolio Positions

Compact Export CSV View 13F filing

204 tracked positions · $326,120,053 total · filing declares 204 positions · $326,120,154 · as of Jun 30, 2026

All sectors Communication Services Consumer Cyclical Consumer Defensive Energy Financial Services Healthcare Industrials Technology Utilities

Showing 1–50 of 204 positions by value · page 1 of 5

Ticker	Company	Type	Shares	Δ Shares	Value (USD)	% Δ Value	Held (qtrs)	Est. cost/share	% of Portfolio
IVV	iShares Core S&P 500 ETF	Reduced	59,995	-750	$44,929,655	+13.2%	19	before history	13.78%
SCHX	Schwab U.S. Large-Cap ETF	Reduced	1,421,890	-43,563	$41,846,222	+11.4%	19	before history	12.83%
IEFA	iShares Core MSCI EAFE ETF	Added	204,757	+766	$19,775,431	+7.1%	17	unpriced	6.06%
IJR	iShares Core S&P Small-Cap ETF	Reduced	122,915	-2,018	$18,229,523	+17.4%	19	before history	5.59%
BSV	VANGUARD SHORT-TERM BOND INDEX FUND	Added	157,721	+10,285	$12,288,043	+6.3%	17	$77.49	3.77%
SCHA	Schwab U.S. Small-Cap ETF	Reduced	303,985	-11,630	$10,982,978	+19.7%	19	before history	3.37%
SHY	iShares 1-3 Year Treasury Bond ETF	Reduced	127,224	-332	$10,446,362	−0.8%	19	before history	3.20%
ISTB	iShares Core 1-5 Year USD Bond ETF	Reduced	185,878	-3,044	$8,968,613	−2.0%	17	unpriced	2.75%
DFAC	Dimensional U.S. Core Equity 2 ETF	Reduced	199,485	-11	$8,849,154	+14.1%	15	$24.36	2.71%
SHV	iShares 0-1 Year Treasury Bond ETF	Reduced	78,289	-387	$8,639,191	−0.5%	19	before history	2.65%
SPY	Spdr S&P 500 ETF Trust	Added	9,341	+79	$6,975,578	+15.8%	19	before history	2.14%
IVW	iShares S&P 500 Growth ETF	Reduced	41,195	-6	$5,665,548	+21.6%	19	before history	1.74%
DFIS	Dimensional International Small Cap ETF	Reduced	149,367	-1,642	$5,232,326	+2.9%	15	$25.84	1.60%
DFLV	Dimensional US Large Cap Value ETF	Added	124,011	+4,543	$4,903,394	+14.9%	15	unpriced	1.50%
IVE	iShares S&P 500 Value ETF	Reduced	19,426	-264	$4,410,867	+6.1%	19	before history	1.35%
DFAT	Dimensional U.S. Targeted Value ETF	Reduced	57,253	-63	$4,001,984	+11.8%	15	$52.52	1.23%
DFAS	Dimensional U.S. Small Cap ETF	Reduced	42,788	-88	$3,523,163	+15.5%	15	$61.34	1.08%
JPM	Jpmorgan Chase & Co Financial Services	Reduced	10,088	-104	$3,302,105	+10.1%	19	before history	1.01%
DISV	Dimensional International Small Cap Value ETF	Reduced	80,413	-2,943	$3,226,973	−1.8%	14	$27.13	0.99%
DFAE	Dimensional Emerging Core Equity Market ETF	Added	79,816	+6,256	$3,209,401	+28.9%	15	$29.52	0.98%
TSLA	Tesla, Inc. Consumer Cyclical	Held	7,588	0	$3,191,512	+13.1%	19	before history	0.98%
EFA	iShares MSCI EAFE ETF	Reduced	27,293	-1,212	$2,835,196	+2.4%	19	before history	0.87%
AVUS	Avantis U.S. Equity ETF	Reduced	21,223	-1,652	$2,718,241	+6.9%	19	before history	0.83%
VOO	VANGUARD 500 INDEX FUND	Added	3,940	+67	$2,706,031	+16.9%	8	unpriced	0.83%
LLY	ELI LILLY & Co Healthcare	Added	2,176	+541	$2,609,959	+73.6%	19	before history	0.80%
DFIV	Dimensional International Value ETF	Added	47,333	+3,663	$2,556,928	+10.9%	8	$44.17	0.78%
AAPL	Apple Inc. Technology	Added	8,827	+186	$2,554,180	+16.5%	19	before history	0.78%
DFGR	Dimensional Global Real Estate ETF	Added	82,343	+1,505	$2,385,476	+11.0%	15	unpriced	0.73%
VCIT	VANGUARD INTERMEDIATE-TERM CORPORATE BOND INDEX FUND	Reduced	26,628	-715	$2,200,804	−2.7%	19	before history	0.67%
IEMG	iShares Trust	Reduced	24,455	-373	$2,025,852	—	10	unpriced	0.62%
DFCF	Dimensional Core Fixed Income ETF	Added	46,140	+1,847	$1,947,569	+4.1%	15	$41.66	0.60%
IUSG	iShares Core S&P U.S. Growth ETF	Reduced	9,788	-119	$1,841,024	+19.8%	9	unpriced	0.56%
IWB	iShares Russell 1000 ETF	Reduced	4,224	-57	$1,729,728	+13.3%	17	unpriced	0.53%
IWM	iShares Russell 2000 ETF	Reduced	5,757	-43	$1,729,690	+20.3%	19	before history	0.53%
DFSU	Dimensional US Sustainability Core 1 ETF	Added	35,144	+1,627	$1,638,764	+19.0%	8	$41.64	0.50%
		Reduced	7,289	-11	$1,612,326	+16.5%	19	before history	0.49%
AVDE	Avantis International Equity ETF	Reduced	17,804	-1,204	$1,588,116	−1.5%	19	before history	0.49%
DFAX	Dimensional World ex. U.S. Core Equity 2 ETF	Added	42,000	+411	$1,547,280	+9.5%	15	$20.95	0.47%
SCZ	iShares MSCI EAFE Small-Cap ETF	Reduced	18,789	-907	$1,545,771	+0.1%	19	before history	0.47%
DFSD	Dimensional Short-Duration Fixed Income ETF	Added	29,899	+126	$1,427,677	+0.2%	15	$46.44	0.44%
REET	iShares Global REIT ETF	Reduced	50,365	-1,411	$1,391,081	+6.8%	19	before history	0.43%
DFAU	Dimensional US Core Equity Market ETF	Reduced	26,580	-167	$1,373,920	+13.8%	15	$37.88	0.42%
EEM	iShares MSCI Emerging Markets ETF	Reduced	19,372	-2,293	$1,325,238	+7.7%	19	before history	0.41%
DFEM	Dimensional Emerging Markets Core Equity 2 ETF	Reduced	31,283	-2,193	$1,271,341	+9.9%	13	$25.45	0.39%
VYMI	VANGUARD INTERNATIONAL HIGH DIVIDEND YIELD INDEX FUND	Reduced	12,654	-165	$1,242,622	+2.9%	14	$68.82	0.38%
MSFT	Microsoft Corp Technology	Added	3,190	+51	$1,189,933	+2.4%	19	before history	0.36%
IUSB	iShares Core Universal USD Bond ETF	Added	23,865	+784	$1,101,369	+3.3%	18	unpriced	0.34%
IJS	iShares S&P Small-Cap 600 Value ETF	Reduced	7,916	-317	$1,081,958	+10.9%	19	before history	0.33%
EFG	iShares MSCI EAFE Growth ETF	Reduced	8,317	-130	$1,034,801	+10.0%	19	before history	0.32%
GOOGL	Alphabet Inc. Communication Services	Added	2,869	+5	$1,025,294	+24.5%	19	before history	0.31%

Showing the top 50 of 204 positions. Create a free account to see every position, past quarters, search, filters and CSV export.

Covers the securities this platform tracks: U.S.-listed common stock and the put/call positions reported on it. A 13F can also report security types outside that coverage — preferred shares, bonds, warrants, untracked share classes — so the filing's own declared total can exceed the figures above. The source filing is linked at the top of this table.