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Simplify Asset Management Inc.

Registered adviser
Location
Las Vegas, NV
Portfolio Value
Mid $6,108,145,488
Diversification
Highly concentrated
Filing Date
Global Rank
#686 / 8,818 ▼ 26 · as of Jun 2026
Top Industry
Biotechnology 22.8%
Period ended 28 days ago
Filed Oct 27, 2026 · 1d
24 quarters · since Dec 2020

Regulatory profile

From Form ADV, the SEC filer profile, 13D/13G type codes and N-CEN, never from the name.

Holder type
Registered adviser
Form ADV roster, Oct 1, 2026
Form ADV adviser
CRD 309535
Roster of Oct 1, 2026
Regulatory AUM
$14,051,519,652
Main clients
Registered funds and BDCs (100% of AUM)
Private funds
0 funds
$0 gross assets
Registered funds advised
42 series (2 index, 42 ETFs)
$12,019,188,328 net assets· N-CEN Jun 30, 2026
LEI
549300E3XNKOUYLNJO28
Form ADV history
Monthly rosters from Dec 2019; each row is a run with the same figures, newest first.
Rosters Regulatory AUM Main clients
Sep 2026 to Oct 2026 $14,051,519,652 Registered funds and BDCs (100%)
Dec 2025 to Aug 2026 $9,635,489,613 Registered funds and BDCs (100%)
Sep 2024 to Sep 2025 $4,662,466,719 Registered funds and BDCs (100%)
Feb 2024 to Aug 2024 $3,183,394,013 Registered funds and BDCs (100%)
Oct 2023 to Jan 2024 $2,435,497,393 Registered funds and BDCs (100%)
May 2023 to Sep 2023 $1,355,634,801 Registered funds and BDCs (100%)
4 earlier changes not shown.
Stated strategy
Fixed income / rates, Multi-asset, Quantitative / systematic, Income, Wealth management / planning Form ADV Part 2A, Aug 21, 2026 · original
In the firm's words
  • Fixed income / rates: Simplify acts as advisor for a range of ETFs that include Equity, Fixed income, and Alternatives.
  • Multi-asset: Simplify’s SMAs will seek to leverage our capabilities across multiple asset classes and strategies available and deploy them in the flexible SMA portfolios.
  • Quantitative / systematic: Simplify’s Model Portfolios are constructed using quantitative and qualitative methodologies to select diversified ETFs across various sponsors and providers in an effort to enhance risk-adjusted returns based on the model objectives of Conservative, Moderate, Growth, Alternative, and Income.
  • Income: based on the model objectives of Conservative, Moderate, Growth, Alternative, and Income.
  • Wealth management / planning: select diversified ETFs across various sponsors and providers in an effort to enhance risk-adjusted returns

Portfolio style

Measured from the filed 13F common-share book for Jun 30, 2026, the newest measured quarter, never from the firm's own description.

Style
Concentrated
The top 10 positions are 95.5% of the book (60%+)
Turnover
Low turnover
15.6% over the last four quarters (under 30%)
Horizon
Medium horizon
Value-weighted holding period 7.5 quarters (4 to under 12)

Closest benchmark: every 13F filer's combined book, active share 92.9%; sector active share 80.6% against the combined 13F book's sector weights.

Over time 23 measured quarters

How the bands are measured

Style bands measure the filed 13F common-share book each closed quarter, tested in this order. Unknown: under $10,000,000 of valued equity or 5 stocks. Index-like (100+ stocks): active share of 20% or less against the closest benchmark, which is the S&P 500, S&P MidCap 400, S&P SmallCap 600, Russell 1000, Russell 2000, Nasdaq-100 or Dow Jones Industrial Average (weighted by an index-tracking fund's reported holdings or the index's constituents nearest the quarter end, over the names resolved to companies, and only when those are 90%+ of its weight) or every 13F filer's combined book, or index series holding 80%+ of the registered fund assets it advises (N-CEN) and equal to 50%+ of its book. Systematic-like: 500+ stocks, 100%+ annual turnover and a top 10 weight of 25% or less. Concentrated: a top 10 weight of 60%+ or 12 or fewer effective positions. Diversified active: none of these. Turnover is the smaller of buys and sells over average equity value, summed over four quarters: low under 30%, high 100%+. Horizon is the value-weighted number of quarters each position has been held: short under 4, long 12+.

Clone Performance

Build a hypothetical price-return history from this filer's public 13F holdings.

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Portfolio Concentration

113 tracked positions · as of Sep 30, 2026 · Δ vs Jun 30, 2026
Top Position
68.9%
−5.0 pts
Top 5
93.4%
−0.2 pts
Top 10
95.3%
+0.2 pts
HHI
5,155
Dec 2023 → Sep 2026 · range 2,278 – 6,207
Highly concentrated−620

Portfolio Trend

24 quarters · across all stocks

Sector Breakdown

As of Sep 30, 2026
Sector % Portfolio Value
Unclassified 93.1% $5,685,409,408
Healthcare 5.9% $357,416,501
Energy 0.5% $33,240,564
Industrials 0.2% $15,169,706
Real Estate 0.1% $6,458,118
Technology 0.1% $4,537,093
Consumer Cyclical 0.1% $4,469,293
Financial Services 0.0% $784,290
Consumer Defensive 0.0% $660,515

Last Quarter's Activity

Export CSV
Sep 30, 2026 vs Jun 30, 2026

Added To

Positions the filer increased
10 positions
Ticker Δ Shares Shares Value Open

Trimmed

Positions the filer reduced
25 positions
Ticker Δ Shares Shares Value Open

New Positions

Positions the filer opened this quarter
12 positions
Ticker Shares Value Open

Sold Out

Positions the filer fully exited
25 positions
Ticker Shares Value Open

Portfolio Positions

Export CSV View 13F filing
113 tracked positions · $6,108,145,488 total · filing declares 115 positions · $6,108,063,357 · as of Sep 30, 2026
Showing 1–50 of 113 positions by value · page 1 of 3
Ticker Company Shares Value (USD) % of Portfolio History

Showing the top 50 of 113 positions. Create a free account to see every position, past quarters, search, filters and CSV export.

Covers the securities this platform tracks: U.S.-listed common stock and the put/call positions reported on it. A 13F can also report security types outside that coverage — preferred shares, bonds, warrants, untracked share classes — so the filing's own declared total can exceed the figures above. The source filing is linked at the top of this table.