Michelle M. Barbeau

“I'll answer your question on, it was related to timing of our marketing spend, how we deploy those funds, and did we think about, did the election have any impact on that?”

“I'll answer a bit of the marketing piece, as well as just termed members in general. So I might think about it in two different components. You know very well, we've now had multiple years of success with our brand and our marketing channel performance.”

“So I think the question is what percentage of our enrollment volume is coming from our branded channels and how does that compare to a year ago yeah yeah um i will tell you that we continue so first off when we look at sort of how do we maximize you know marketing spend it is really guided on quality on the return…”

“I think you captured it really well. but it is exactly that. It is regularly looking at performance across all channels and how to continuously optimize to improve.”

“Just one other part of your question to confirm is that the screening process then transfers immediately to a licensed advisor versus at a later time and so it's really about exactly as Fran said, right, being able to answer more calls, to collect that information, but then to really efficiently use the time that we…”