LifePro Asset Management

CIK

1838533

Location

San Diego, CA

Portfolio Value

Micro $84,253,779

Diversification

Diversified

Filing Date

Global Rank

#5,392 / 7,309 ▲ 48 · as of Sep 2024

Top Industry

REIT - Mortgage 15.8%

3Y Alpha vs SPY

+5.1%

Period ended 1 year ago

Filed Oct 9, 2024 · 1y

18 quarters · since Jun 2020

Clone Performance

Jul 2023–Jul 2026 · vs SPY

Hypothetical growth of cloning every reported 13F position and rebalancing on each filing, indexed to the same start.

Cloned portfolio

+101.8%

SPY

+76.0%

Annualised alpha

+5.6%

Max drawdown

−26.6%

Estimate. 13F holdings are quarter-lagged and long-only, so the clone rebalances about 45 days after each period end — when the filing becomes public — and excludes options and short positions. Past performance does not predict future results.

Portfolio Concentration

81 positions · as of Sep 30, 2024 · Δ vs Jun 30, 2024

Top Position

5.2%

−2.4 pts

Top 5

21.3%

−6.1 pts

Top 10

36.6%

−12.0 pts

HHI

239

Diversified−91

Portfolio Trend

18 quarters · across all stocks

Sector Breakdown

As of Sep 30, 2024

Sector	% Portfolio	Value	Positions
Technology	29.0%	$24,408,122	18
Financial Services	26.9%	$22,697,947	23
Real Estate	15.9%	$13,386,818	6
Communication Services	6.1%	$5,161,329	6
Healthcare	5.3%	$4,455,588	9
Unclassified	5.1%	$4,322,938	4
Consumer Defensive	4.7%	$3,936,113	6
Consumer Cyclical	3.5%	$2,971,699	3
Industrials	2.3%	$1,949,665	4
Basic Materials	0.9%	$760,581	1
Energy	0.2%	$202,979	1

Last Quarter's Activity

Export CSV

Sep 30, 2024 vs Jun 30, 2024

Added To

Positions the filer increased

22 positions

Ticker	Company	Δ Shares	Shares	Value
TWO	Two Harbors Investment Corp.	+47,689	201,792	$2,800,872
ARR	Armour Residential REIT, Inc.	+36,439	141,426	$2,885,090
AGNC	AGNC Investment Corp.	+20,367	398,383	$4,167,086
MSFT	Microsoft Corp	+8,819	10,269	$4,418,750
NLY	Annaly Capital Management Inc	+7,322	139,479	$2,799,343
AAAU	Goldman Sachs Physical Gold ETF	+4,495	15,326	$398,935
AMZN	Amazon Com Inc	+2,765	6,484	$1,208,163
HD	Home Depot, Inc.	+1,109	2,248	$910,889
AAPL	Apple Inc.	+752	8,313	$1,936,929
EMR	Emerson Electric Co	+650	3,822	$418,012
ORCL	Oracle Corp	+412	4,957	$844,672
SYF	Synchrony Financial	+380	15,090	$752,689
FCX	Freeport-Mcmoran Inc	+377	15,236	$760,581
UNH	Unitedhealth Group Inc	+276	1,207	$705,708
ABBV	AbbVie Inc.	+56	1,394	$275,287
COP	Conocophillips	+44	1,928	$202,979
BRK-B	Berkshire Hathaway Inc	+28	774	$356,241
LLY	ELI LILLY & Co	+16	1,565	$1,386,496
META	Meta Platforms, Inc.	+12	805	$460,814
PRU	Prudential Financial Inc	+12	2,194	$265,693
ADP	Automatic Data Processing Inc	+4	2,734	$756,579
IRM	Iron Mountain Inc	+3	4,458	$529,744
No positions match the current search.

Trimmed

Positions the filer reduced

15 positions

Ticker	Company	Δ Shares	Shares	Value
ENPH	Enphase Energy, Inc.	−20,139	13,158	$1,487,117
SPY	Spdr S&P 500 ETF Trust	−7,080	545	$312,699
MO	Altria Group, Inc.	−3,404	45,118	$2,302,822
IR	Ingersoll Rand Inc.	−2,162	4,971	$487,953
JPM	Jpmorgan Chase & Co	−1,488	4,799	$1,011,917
BAC	Bank Of America Corp /De/	−1,128	31,910	$1,266,188
JNJ	Johnson & Johnson	−1,126	2,451	$397,209
CFG	Citizens Financial Group Inc/Ri	−829	19,280	$791,829
PG	PROCTER & GAMBLE Co	−673	1,557	$269,672
NVDA	Nvidia Corp	−534	5,710	$693,422
WMT	Walmart Inc.	−416	3,001	$242,330
ANIX	Anixa Biosciences Inc	−350	10,410	$32,791
GS	Goldman Sachs Group Inc	−120	1,612	$798,117
GOOGL	Alphabet Inc.	−71	1,894	$314,119
PEP	Pepsico Inc	−40	3,505	$596,025
No positions match the current search.

New Positions

Positions the filer opened this quarter

25 positions

Ticker	Company	Shares	Value
IBIT	iShares Bitcoin Trust ETF	93,589	$3,381,370
SHOP	Shopify Inc.	38,316	$3,070,644
COIN	Coinbase Global, Inc.	13,995	$2,493,489
SOFI	SoFi Technologies, Inc.	311,749	$2,450,347
RDDT	Reddit, Inc.	36,234	$2,388,545
MU	Micron Technology Inc	22,499	$2,333,371
MARA	MARA Holdings, Inc.	138,700	$2,249,714
U	Unity Software Inc.	96,088	$2,173,510
AFRM	Affirm Holdings, Inc.	50,904	$2,077,901
CORZ	Core Scientific, Inc./tx	170,278	$2,019,497
UPST	Upstart Holdings, Inc.	50,179	$2,007,661
PYPL	PayPal Holdings, Inc.	23,029	$1,796,952
FSLR	First Solar, Inc.	7,143	$1,781,749
RBLX	Roblox Corp	38,773	$1,716,092
HOOD	Robinhood Markets, Inc.	71,602	$1,676,918
UBER	Uber Technologies, Inc	13,546	$1,018,117
SBUX	Starbucks Corp	8,746	$852,647
PFE	Pfizer Inc	29,291	$847,681
CAT	Caterpillar Inc	1,978	$773,635
CSCO	Cisco Systems, Inc.	10,119	$538,533
ACN	Accenture plc	862	$304,699
ADBE	Adobe Inc.	579	$299,794
MA	Mastercard Inc	587	$289,860
TMO	Thermo Fisher Scientific Inc.	463	$286,397
ABT	Abbott Laboratories	2,378	$271,115
No positions match the current search.

Sold Out

Positions the filer fully exited

24 positions

Ticker	Company	Shares	Value
BABA	Alibaba Group Holding Ltd	81,436	$5,863,392
BILI	Bilibili Inc.	236,525	$3,651,946
BEKE	KE Holdings Inc.	256,842	$3,634,314
PTON	Peloton Interactive, Inc.	1,021,420	$3,452,399
JD	JD.com, Inc.	128,242	$3,313,773
CPNG	Coupang, Inc.	153,016	$3,205,685
GRAB	Grab Holdings Ltd	814,775	$2,892,451
TSLA	Tesla, Inc.	14,598	$2,888,652
CVX	Chevron Corp	9,061	$1,417,321
PDD	PDD Holdings Inc.	6,800	$904,060
CNQ	CANADIAN NATURAL RESOURCES Ltd	21,739	$773,908
ARM	Arm Holdings PLC /Uk	3,100	$507,222
BIDU	Baidu, Inc.	4,322	$373,766
NXT	Nextpower Inc.	7,908	$370,727
QCOM	Qualcomm Inc/De	1,720	$342,589
AMAT	Applied Materials Inc /De	1,426	$336,521
C	Citigroup Inc	5,054	$320,726
HSY	Hershey Co	1,501	$275,928
INTC	Intel Corp	8,804	$272,659
VRTX	Vertex Pharmaceuticals Inc / Ma	540	$253,108
MDT	Medtronic plc	2,980	$234,555
MRK	Merck & Co., Inc.	1,650	$204,270
UPS	United Parcel Service Inc	1,471	$201,306
MCD	Mcdonalds Corp	786	$200,304
No positions match the current search.

Portfolio Positions

Compact Export CSV View 13F filing

81 positions · $84,253,779 total · as of Sep 30, 2024

All sectors Basic Materials Communication Services Consumer Cyclical Consumer Defensive Energy Financial Services Healthcare Industrials Real Estate Technology

Showing 1–50 of 81 positions by value · page 1 of 2

Ticker	Company	Type	Shares	Δ Shares	Value (USD)	% Δ Value	% of Portfolio
MSFT	Microsoft Corp Technology	Added	10,269	+8,819	$4,418,750	+581.8%	5.24%
AGNC	AGNC Investment Corp. Real Estate	Added	398,383	+20,367	$4,167,086	+15.6%	4.95%
IBIT	iShares Bitcoin Trust ETF	NEW	93,589	NEW	$3,381,370	NEW	4.01%
SHOP	Shopify Inc. Technology	NEW	38,316	NEW	$3,070,644	NEW	3.64%
ARR	Armour Residential REIT, Inc. Real Estate	Added	141,426	+36,439	$2,885,090	+41.8%	3.42%
TWO	Two Harbors Investment Corp. Real Estate	Added	201,792	+47,689	$2,800,872	+37.6%	3.32%
NLY	Annaly Capital Management Inc Real Estate	Added	139,479	+7,322	$2,799,343	+11.1%	3.32%
COIN	Coinbase Global, Inc. Financial Services	NEW	13,995	NEW	$2,493,489	NEW	2.96%
SOFI	SoFi Technologies, Inc. Financial Services	NEW	311,749	NEW	$2,450,347	NEW	2.91%
RDDT	Reddit, Inc. Communication Services	NEW	36,234	NEW	$2,388,545	NEW	2.83%
MU	Micron Technology Inc Technology	NEW	22,499	NEW	$2,333,371	NEW	2.77%
MO	Altria Group, Inc. Consumer Defensive	Reduced	45,118	-3,404	$2,302,822	+4.2%	2.73%
MARA	MARA Holdings, Inc. Financial Services	NEW	138,700	NEW	$2,249,714	NEW	2.67%
U	Unity Software Inc. Technology	NEW	96,088	NEW	$2,173,510	NEW	2.58%
AFRM	Affirm Holdings, Inc. Financial Services	NEW	50,904	NEW	$2,077,901	NEW	2.47%
CORZ	Core Scientific, Inc./tx Technology	NEW	170,278	NEW	$2,019,497	NEW	2.40%
UPST	Upstart Holdings, Inc. Financial Services	NEW	50,179	NEW	$2,007,661	NEW	2.38%
AAPL	Apple Inc. Technology	Added	8,313	+752	$1,936,929	+21.6%	2.30%
PYPL	PayPal Holdings, Inc. Financial Services	NEW	23,029	NEW	$1,796,952	NEW	2.13%
FSLR	First Solar, Inc. Technology	NEW	7,143	NEW	$1,781,749	NEW	2.11%
RBLX	Roblox Corp Communication Services	NEW	38,773	NEW	$1,716,092	NEW	2.04%
HOOD	Robinhood Markets, Inc. Financial Services	NEW	71,602	NEW	$1,676,918	NEW	1.99%
ENPH	Enphase Energy, Inc. Technology	Reduced	13,158	-20,139	$1,487,117	−55.2%	1.77%
LLY	ELI LILLY & Co Healthcare	Added	1,565	+16	$1,386,496	−1.1%	1.65%
BAC	Bank Of America Corp /De/ Financial Services	Reduced	31,910	-1,128	$1,266,188	−3.6%	1.50%
AMZN	Amazon Com Inc Consumer Cyclical	Added	6,484	+2,765	$1,208,163	+68.1%	1.43%
UBER	Uber Technologies, Inc Technology	NEW	13,546	NEW	$1,018,117	NEW	1.21%
JPM	Jpmorgan Chase & Co Financial Services	Reduced	4,799	-1,488	$1,011,917	−20.4%	1.20%
HD	Home Depot, Inc. Consumer Cyclical	Added	2,248	+1,109	$910,889	+132.3%	1.08%
SBUX	Starbucks Corp Consumer Cyclical	NEW	8,746	NEW	$852,647	NEW	1.01%
PFE	Pfizer Inc Healthcare	NEW	29,291	NEW	$847,681	NEW	1.01%
ORCL	Oracle Corp Technology	Added	4,957	+412	$844,672	+31.6%	1.00%
GS	Goldman Sachs Group Inc Financial Services	Reduced	1,612	-120	$798,117	+1.9%	0.95%
CFG	Citizens Financial Group Inc/Ri Financial Services	Reduced	19,280	-829	$791,829	+9.3%	0.94%
CAT	Caterpillar Inc Industrials	NEW	1,978	NEW	$773,635	NEW	0.92%
FCX	Freeport-Mcmoran Inc Basic Materials	Added	15,236	+377	$760,581	+5.3%	0.90%
ADP	Automatic Data Processing Inc Technology	Added	2,734	+4	$756,579	+16.1%	0.90%
SYF	Synchrony Financial Financial Services	Added	15,090	+380	$752,689	+8.4%	0.89%
UNH	Unitedhealth Group Inc Healthcare	Added	1,207	+276	$705,708	+48.8%	0.84%
NVDA	Nvidia Corp Technology	Reduced	5,710	-534	$693,422	−10.1%	0.82%
PFN	PIMCO Income Strategy Fund II Financial Services	Held	80,427	0	$612,853	+6.3%	0.73%
PEP	Pepsico Inc Consumer Defensive	Reduced	3,505	-40	$596,025	+1.9%	0.71%
CSCO	Cisco Systems, Inc. Technology	NEW	10,119	NEW	$538,533	NEW	0.64%
IRM	Iron Mountain Inc Real Estate	Added	4,458	+3	$529,744	+32.7%	0.63%
IR	Ingersoll Rand Inc. Industrials	Reduced	4,971	-2,162	$487,953	−24.7%	0.58%
META	Meta Platforms, Inc. Communication Services	Added	805	+12	$460,814	+15.2%	0.55%
BR	Broadridge Financial Solutions, Inc. Technology	Held	2,040	0	$438,661	+9.2%	0.52%
EMR	Emerson Electric Co Industrials	Added	3,822	+650	$418,012	+19.6%	0.50%
AAAU	Goldman Sachs Physical Gold ETF	Added	15,326	+4,495	$398,935	+60.1%	0.47%
JNJ	Johnson & Johnson Healthcare	Reduced	2,451	-1,126	$397,209	−24.0%	0.47%