Integrity Advisory, LLC

CIK

1908685

Location

Overland Park, KS

Portfolio Value

Small $107,664,178

Diversification

Highly concentrated

Filing Date

Global Rank

#5,908 / 7,091 ▼ 365 · as of Dec 2022

Top Industry

Software - Infrastructure 28.7%

Period ended 3 years ago

Filed Jan 24, 2023 · 3y

4 quarters · since Mar 2022

Regulatory profile

From Form ADV, the SEC filer profile, 13D/13G type codes and N-CEN, never from the name.

Holder type

Unknown

Portfolio style

Measured from the filed 13F common-share book for Dec 31, 2022, never from the firm's own description.

Style

Concentrated

The top 10 positions are 84.3% of the book (60%+)

Turnover

Turnover unknown

It needs four straight quarters of measured turnover

Horizon

Short horizon

Value-weighted holding period 3.4 quarters (under 4)

Closest benchmark: every 13F filer's combined book, active share 79.3%; sector active share 63.5% against the combined 13F book's sector weights.

Over time 4 measured quarters

How the bands are measured

Style bands measure the filed 13F common-share book each closed quarter, tested in this order. Unknown: under $10,000,000 of valued equity or 5 stocks. Index-like (100+ stocks): active share of 20% or less against the closest benchmark, which is the S&P 500, S&P MidCap 400, S&P SmallCap 600, Russell 1000, Russell 2000, Nasdaq-100 or Dow Jones Industrial Average (weighted by an index-tracking fund's reported holdings or the index's constituents nearest the quarter end, over the names resolved to companies, and only when those are 90%+ of its weight) or every 13F filer's combined book, or index series holding 80%+ of the registered fund assets it advises (N-CEN) and equal to 50%+ of its book. Systematic-like: 500+ stocks, 100%+ annual turnover and a top 10 weight of 25% or less. Concentrated: a top 10 weight of 60%+ or 12 or fewer effective positions. Diversified active: none of these. Turnover is the smaller of buys and sells over average equity value, summed over four quarters: low under 30%, high 100%+. Horizon is the value-weighted number of quarters each position has been held: short under 4, long 12+.

Clone Performance

Build a hypothetical price-return history from this filer's public 13F holdings.

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Portfolio Concentration

73 tracked positions · as of Dec 31, 2022 · Δ vs Sep 30, 2022

Top Position

54.9%

+12.7 pts

Top 5

75.7%

+2.2 pts

Top 10

84.3%

+1.1 pts

HHI

3,150

Highly concentrated+1,016

Portfolio Trend

4 quarters · across all stocks

Sector Breakdown

As of Dec 31, 2022

Sector	% Portfolio	Value	Positions
Unclassified	76.5%	$82,314,219	39
Technology	14.0%	$15,083,488	8
Healthcare	3.0%	$3,253,362	9
Consumer Defensive	2.5%	$2,695,282	8
Consumer Cyclical	1.3%	$1,390,890	4
Financial Services	1.1%	$1,234,397	2
Energy	1.0%	$1,067,166	2
Communication Services	0.6%	$625,374	1

Last Quarter's Activity

Export CSV

Dec 31, 2022 vs Sep 30, 2022

Added To

Positions the filer increased

25 positions

Ticker	Company	Δ Shares	Shares	Value
JEMA	JPMorgan ActiveBuilders Emerging Markets Equity ETF	+37,713	113,079	$3,845,816
MSFT	Microsoft Corp	+25,397	29,377	$7,045,192
JCPB	JPMorgan Core Plus Bond ETF	+19,845	181,711	$8,345,986
DFIV	Dimensional International Value ETF	+15,850	26,657	$810,372
JPST	JPMorgan Ultra-Short Income ETF	+12,913	34,822	$1,745,626
JPIE	JPMorgan Income ETF	+11,440	24,702	$1,114,554
IEMG	iShares Trust	+10,084	21,757	$0
JPUS	JPMorgan Diversified Return U.S. Equity ETF	+9,455	23,648	$2,241,357
BBEU	JPMorgan BetaBuilders Europe ETF	+8,267	26,347	$1,277,829
JPEM	JPMorgan Diversified Return Emerging Markets Equity ETF	+4,206	9,405	$463,572
BBMC	JPMorgan BetaBuilders U.S. Mid Cap Equity ETF	+3,041	10,209	$741,255
AAPL	Apple Inc.	+3,015	13,984	$1,816,941
TSLA	Tesla, Inc.	+1,885	3,495	$430,514
VIG	Vanguard Specialized Funds	+1,814	11,104	$1,686,142
AVUS	Avantis U.S. Equity ETF	+1,691	48,353	$3,288,487
AVUV	Avantis U.S. Small Cap Value ETF	+1,452	9,171	$683,331
TRGP	Targa Resources Corp.	+908	8,253	$606,595
HLN	Haleon plc	+757	33,125	$265,000
KO	Coca Cola Co	+359	7,710	$490,433
AMZN	Amazon Com Inc	+258	5,366	$450,744
ENPH	Enphase Energy, Inc.	+210	3,070	$813,427
ITOT	iShares Core S&P Total U.S. Stock Market ETF	+145	6,389	$541,787
GOOGL	Alphabet Inc.	+43	7,088	$625,374
CVX	Chevron Corp	+35	2,566	$460,571
BRK-B	Berkshire Hathaway Inc	+24	2,625	$810,862
No positions match the current search.

Trimmed

Positions the filer reduced

25 positions

Ticker	Company	Δ Shares	Shares	Value
BBIN	JPMorgan BetaBuilders International Equity ETF	−32,242	197,816	$9,817,608
SCHZ	Schwab U.S. Aggregate Bond ETF	−21,911	44,374	$2,025,673
BND	VANGUARD TOTAL BOND MARKET INDEX FUND	−20,640	9,212	$661,790
BBUS	JPMORGAN BETABUILDERS U.S. EQUITY ETF	−18,023	211,318	$14,483,735
IUSB	iShares Core Universal USD Bond ETF	−16,824	9,416	$423,060
PACB	Pacific Biosciences Of California, Inc.	−15,977	17,109	$139,951
SPYM	State Street(R) SPDR(R) Portfolio S&P 500(R) ETF	−12,324	22,448	$1,009,711
JEPI	JPMorgan Equity Premium Income ETF	−12,183	34,817	$1,897,178
AGG	iShares Core U.S. Aggregate Bond ETF	−7,466	46,622	$4,521,867
VYMI	VANGUARD INTERNATIONAL HIGH DIVIDEND YIELD INDEX FUND	−6,468	35,070	$2,089,119
DXCM	Dexcom Inc	−4,257	6,720	$760,972
ARRY	Array Technologies, Inc.	−4,214	21,288	$411,497
JQUA	JPMorgan U.S. Quality Factor ETF	−3,138	15,210	$589,387
QQQ	Invesco Qqq Trust, Series 1	−2,004	891	$237,255
SPY	Spdr S&P 500 ETF Trust	−849	1,470	$562,172
VRTX	Vertex Pharmaceuticals Inc	−785	1,512	$436,635
IJJ	iShares S&P Mid-Cap 400 Value ETF	−463	3,221	$324,676
FTGC	First Trust Global Tactical Commodity Strategy Fund	−458	19,840	$485,881
MCD	Mcdonalds Corp	−309	1,454	$383,172
IVV	iShares Core S&P 500 ETF	−193	1,703	$654,309
AMCR	Amcor plc	−165	10,618	$126,460
LLY	ELI LILLY & Co	−87	1,677	$613,513
ADBE	Adobe Inc.	−61	1,390	$467,776
PEP	Pepsico Inc	−61	2,309	$417,143
WMT	Walmart Inc.	−39	3,642	$516,398
No positions match the current search.

New Positions

Positions the filer opened this quarter

14 positions

Ticker	Company	Shares	Value
JGRO	JPMorgan Active Growth ETF	132,731	$5,896,840
JAVA	JPMorgan Active Value ETF	81,309	$4,165,460
NVDA	Nvidia Corp	26,882	$3,928,535
BBAG	J.P. Morgan Exchange-Traded Fund Trust	47,539	$2,176,810
LQD	iShares iBoxx $ Investment Grade Corporate Bond ETF	4,567	$481,498
VONV	VANGUARD RUSSELL 1000 VALUE INDEX FUND	5,145	$342,554
IUSG	iShares Core S&P U.S. Growth ETF	3,806	$310,265
BBSC	JPMorgan BetaBuilders U.S. Small Cap Equity ETF	5,148	$268,133
AVDE	Avantis International Equity ETF	4,367	$232,280
ORCL	Oracle Corp	2,793	$228,299
NVO	Novo Nordisk A S	1,656	$224,123
PG	PROCTER & GAMBLE Co	1,415	$214,457
CL	Colgate Palmolive Co	2,692	$212,102
BF-B	Brown Forman Corp	3,155	$207,220
No positions match the current search.

Sold Out

Positions the filer fully exited

12 positions

Ticker	Company	Shares	Value
JPM	Jpmorgan Chase & Co	152,249	$15,910,020
SPYG	State Street(R) SPDR(R) Portfolio S&P 500(R) Growth ETF	71,417	$3,577,991
JVAL	JPMorgan U.S. Value Factor ETF	84,355	$2,512,091
MCHI	iShares MSCI China ETF	28,300	$1,204,448
DBMF	iMGP DBI Managed Futures Strategy ETF	28,826	$978,354
JMOM	JPMorgan U.S. Momentum Factor ETF	10,011	$352,186
JPME	JPMorgan Diversified Return U.S. Mid Cap Equity ETF	4,190	$320,141
XLE	State Street(R) Energy Select Sector SPDR(R) ETF	3,920	$282,318
CRSP	CRISPR Therapeutics AG	3,687	$240,945
RUN	Sunrun Inc.	7,930	$218,788
META	Meta Platforms, Inc.	1,545	$209,625
NNDM	Nano Dimension Ltd.	11,787	$28,170
No positions match the current search.

Portfolio Positions

Compact Export CSV View 13F filing

73 tracked positions · $107,664,178 total · filing declares 77 positions · $109,190,188 · as of Dec 31, 2022

All sectors Communication Services Consumer Cyclical Consumer Defensive Energy Financial Services Healthcare Technology

Showing 1–50 of 73 positions by value · page 1 of 2

Ticker	Company	Type	Shares	Δ Shares	Value (USD)	% Δ Value	Held (qtrs)	Est. cost/share	% of Portfolio
BBUS	JPMORGAN BETABUILDERS U.S. EQUITY ETF	Reduced	211,318	-18,023	$14,483,735	−1.8%	4	before history	13.45%
BBIN	JPMorgan BetaBuilders International Equity ETF	Reduced	197,816	-32,242	$9,817,608	+0.9%	4	before history	9.12%
JCPB	JPMorgan Core Plus Bond ETF	Added	181,711	+19,845	$8,345,986	+12.4%	4	before history	7.75%
MSFT	Microsoft Corp Technology	Added	29,377	+25,397	$7,045,192	+660.0%	4	before history	6.54%
JGRO	JPMorgan Active Growth ETF	NEW	132,731	NEW	$5,896,840	NEW	1	$45.30	5.48%
AGG	iShares Core U.S. Aggregate Bond ETF	Reduced	46,622	-7,466	$4,521,867	−13.2%	4	before history	4.20%
JAVA	JPMorgan Active Value ETF	NEW	81,309	NEW	$4,165,460	NEW	1	$50.67	3.87%
NVDA	Nvidia Corp Technology	NEW	26,882	NEW	$3,928,535	NEW	1	$146.65	3.65%
JEMA	JPMorgan ActiveBuilders Emerging Markets Equity ETF	Added	113,079	+37,713	$3,845,816	+60.2%	4	before history	3.57%
AVUS	Avantis U.S. Equity ETF	Added	48,353	+1,691	$3,288,487	+13.0%	4	before history	3.05%
JPUS	JPMorgan Diversified Return U.S. Equity ETF	Added	23,648	+9,455	$2,241,357	+84.7%	4	before history	2.08%
BBAG	J.P. Morgan Exchange-Traded Fund Trust	NEW	47,539	NEW	$2,176,810	NEW	1	$45.66	2.02%
VYMI	VANGUARD INTERNATIONAL HIGH DIVIDEND YIELD INDEX FUND	Reduced	35,070	-6,468	$2,089,119	−3.4%	4	before history	1.94%
SCHZ	Schwab U.S. Aggregate Bond ETF	Reduced	44,374	-21,911	$2,025,673	−32.6%	4	before history	1.88%
JEPI	JPMorgan Equity Premium Income ETF	Reduced	34,817	-12,183	$1,897,178	−21.2%	3	$56.81	1.76%
AAPL	Apple Inc. Technology	Added	13,984	+3,015	$1,816,941	+19.9%	4	before history	1.69%
JPST	JPMorgan Ultra-Short Income ETF	Added	34,822	+12,913	$1,745,626	+58.8%	4	before history	1.62%
VIG	Vanguard Specialized Funds	Added	11,104	+1,814	$1,686,142	+34.3%	2	$148.85	1.57%
		Held	83,335	0	$1,592,532	+7.2%	2	unpriced	1.48%
BBEU	JPMorgan BetaBuilders Europe ETF	Added	26,347	+8,267	$1,277,829	+75.3%	4	before history	1.19%
JPIE	JPMorgan Income ETF	Added	24,702	+11,440	$1,114,554	+89.7%	4	before history	1.04%
SPYM	State Street(R) SPDR(R) Portfolio S&P 500(R) ETF	Reduced	22,448	-12,324	$1,009,711	−30.8%	4	before history	0.94%
ENPH	Enphase Energy, Inc. Technology	Added	3,070	+210	$813,427	+2.5%	4	before history	0.76%
BRK-B	Berkshire Hathaway Inc Financial Services	Added	2,625	+24	$810,862	+16.8%	4	before history	0.75%
DFIV	Dimensional International Value ETF	Added	26,657	+15,850	$810,372	+191.1%	4	before history	0.75%
DXCM	Dexcom Inc Healthcare	Reduced	6,720	-4,257	$760,972	−13.9%	4	before history	0.71%
BBMC	JPMorgan BetaBuilders U.S. Mid Cap Equity ETF	Added	10,209	+3,041	$741,255	+52.5%	4	before history	0.69%
AVUV	Avantis U.S. Small Cap Value ETF	Added	9,171	+1,452	$683,331	+33.8%	4	before history	0.63%
BND	VANGUARD TOTAL BOND MARKET INDEX FUND	Reduced	9,212	-20,640	$661,790	−68.9%	4	before history	0.61%
IVV	iShares Core S&P 500 ETF	Reduced	1,703	-193	$654,309	−3.8%	4	before history	0.61%
GOOGL	Alphabet Inc. Communication Services	Added	7,088	+43	$625,374	−7.2%	4	before history	0.58%
LLY	ELI LILLY & Co Healthcare	Reduced	1,677	-87	$613,513	+7.6%	4	before history	0.57%
TRGP	Targa Resources Corp. Energy	Added	8,253	+908	$606,595	+36.9%	3	$70.64	0.56%
JQUA	JPMorgan U.S. Quality Factor ETF	Reduced	15,210	-3,138	$589,387	−8.3%	4	before history	0.55%
SPY	Spdr S&P 500 ETF Trust	Reduced	1,470	-849	$562,172	−32.1%	4	before history	0.52%
ITOT	iShares Core S&P Total U.S. Stock Market ETF	Added	6,389	+145	$541,787	+9.1%	4	before history	0.50%
WMT	Walmart Inc. Consumer Defensive	Reduced	3,642	-39	$516,398	+8.2%	4	before history	0.48%
KO	Coca Cola Co Consumer Defensive	Added	7,710	+359	$490,433	+19.1%	4	before history	0.46%
FTGC	First Trust Global Tactical Commodity Strategy Fund	Reduced	19,840	-458	$485,881	−5.5%	4	before history	0.45%
LQD	iShares iBoxx $ Investment Grade Corporate Bond ETF	NEW	4,567	NEW	$481,498	NEW	1	unpriced	0.45%
ADBE	Adobe Inc. Technology	Reduced	1,390	-61	$467,776	+17.1%	4	before history	0.43%
JPEM	JPMorgan Diversified Return Emerging Markets Equity ETF	Added	9,405	+4,206	$463,572	+99.9%	2	$48.37	0.43%
CVX	Chevron Corp Energy	Added	2,566	+35	$460,571	+26.7%	4	before history	0.43%
AMZN	Amazon Com Inc Consumer Cyclical	Added	5,366	+258	$450,744	−21.9%	4	before history	0.42%
VRTX	Vertex Pharmaceuticals Inc Healthcare	Reduced	1,512	-785	$436,635	−34.3%	4	before history	0.41%
TSLA	Tesla, Inc. Consumer Cyclical	Added	3,495	+1,885	$430,514	+0.8%	4	before history	0.40%
MA	Mastercard Inc Financial Services	Added	1,218	+9	$423,535	+23.2%	4	before history	0.39%
IUSB	iShares Core Universal USD Bond ETF	Reduced	9,416	-16,824	$423,060	−63.8%	4	before history	0.39%
PEP	Pepsico Inc Consumer Defensive	Reduced	2,309	-61	$417,143	+7.8%	4	before history	0.39%
ARRY	Array Technologies, Inc. Technology	Reduced	21,288	-4,214	$411,497	−2.7%	4	before history	0.38%

Showing the top 50 of 73 positions. Create a free account to see every position, past quarters, search, filters and CSV export.

Covers the securities this platform tracks: U.S.-listed common stock and the put/call positions reported on it. A 13F can also report security types outside that coverage — preferred shares, bonds, warrants, untracked share classes — so the filing's own declared total can exceed the figures above. The source filing is linked at the top of this table.