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Harley-Davidson, Inc. registered an automatic shelf offering for common and preferred stock, depositary shares, debt securities, warrants, stock purchase contracts, equity units, and possible shareholder resales, with terms set in future prospectus supplements.
Harley-Davidson reported third-quarter net income of $42.8 million, down 88.7%, or $0.40 per diluted share. Worldwide motorcycle retail sales rose 5.4%, while 2026 HDMC operating income guidance increased to $25 million to $55 million.
Harley-Davidson raised 2026 guidance as Q3 global motorcycle retail rose 5% and North American retail rose 9%; HDMC operating income is now expected at $25 to $55 million, while Livewire withdrew guidance amid substantial going-concern doubt.
Harley-Davidson reported third quarter 2026 results, with global retail motorcycle sales up 5 percent and HDMC revenue of $964 million, and raised full-year HDMC and HDFS guidance. It also appointed Anthony D. Fassino and Bryan E. Slone as independent directors.
Useful current figures from the complete screener profile.
* Q4 derived as the full year minus Q1 to Q3.
Blended from price, momentum, positioning, fundamentals & volatility · daily-close · not investment advice. Market backdrop is context, not part of the score.
Still-open targets the latest release did not restate under the same label.
Guidance from company 8-Ks · delivered figures from as-reported statements · no analyst estimates involved.
Illustrative technical + ownership context — a signal mix, not investment advice.
| Metric | Latest | Period | YoY |
|---|---|---|---|
| Harley-Davidson motorcycle retail sales - Asia Pacific | 4,990 | three months ended June 30, 2026 filing | — |
| Harley-Davidson motorcycle retail sales - Canada | 2,177 | three months ended June 30, 2026 filing | — |
| Harley-Davidson motorcycle retail sales - Europe/Middle East/Africa (EMEA) | 6,959 | three months ended June 30, 2026 filing | — |
| Harley-Davidson motorcycle retail sales - Latin America | 767 | three months ended June 30, 2026 filing | — |
| Harley-Davidson motorcycle retail sales - North America | 29,751 | three months ended June 30, 2026 filing | — |
| Harley-Davidson motorcycle retail sales - United States | 27,574 | three months ended June 30, 2026 filing | — |
| Harley-Davidson motorcycle retail sales - Worldwide | 42,467 | three months ended June 30, 2026 filing | — |
| HDMC Adjusted EBITDA non-GAAP | $114.6M | three months ended June 30, 2026 filing | — |
| HDMC Adjusted EBITDA Margin % non-GAAP | 10.4% | three months ended June 30, 2026 filing | — |
| LiveWire Adjusted EBITDA non-GAAP | -$15.26M | three months ended June 30, 2026 filing | — |
| LiveWire motorcycle unit shipments | 267 | three months ended June 30, 2026 filing | — |
| U.S. motorcycle shipments | 25,322 | three months ended June 30, 2026 filing | — |
| Worldwide motorcycle shipments | 39,209 | three months ended June 30, 2026 filing | — |
| Worldwide retail inventory of new motorcycles | 41,000 | end of the second quarter of 2026 filing | — |
Figures exactly as the company stated them in writing · click a metric with a to chart its history · period links open the stating document · "filing" marks figures stated in the 10-K/10-Q · YoY needs an exactly comparable prior-year period
| Company | Mkt cap | YTD | Rev growth Y/Y | P/E | Short % shares |
|---|---|---|---|---|---|
|
HOG
this stock
Harley-Davidson, Inc.
|
$3.27B | +58.0% | -13.8% | — | 19.6% |
|
BC
Brunswick Corp
|
$4.89B | +2.6% | +2.4% | — | 8.5% |
|
DOO
BRP Inc.
|
$4.50B | -10.6% | — | — | 2.1% |
|
THO
Thor Industries Inc
|
$3.98B | -25.0% | +0.3% | 22.8 | 9.4% |
|
PII
Polaris Inc.
|
$3.67B | +1.9% | -0.3% | — | 9.5% |
Peers by industry group · P/E from as-reported trailing EPS · short % is of shares outstanding
Harley-Davidson, Inc. registered an automatic shelf offering for common and preferred stock, depositary shares, debt securities, warrants, stock purchase contracts, equity units, and possible shareholder resales, with terms set in future prospectus supplements.
View| 5D | 20D | 120D | MTD | YTD | |
|---|---|---|---|---|---|
| HOG | -0.9% | +21.0% | +39.5% | +3.7% | +58.0% |
| SPY | +2.6% | -1.2% | +0.5% | -0.2% | +10.6% |
| vs SPY | -3.5% | +22.2% | +39.0% | +3.9% | +47.4% |
Dividends per share over the trailing 365 days by ex-date · buyback figures as last reported in SEC filings ("spent" derived as authorized − remaining; when several programs run concurrently, authorized is their combined total per the newest filing) · components shown separately — trailing-year buyback spend isn't tracked, so no combined shareholder yield is derived.
