Wills Financial Group LLC

CIK

2059579

Location

RICHMOND, VA

Portfolio Value

Small $224,846,547

Diversification

Diversified

Filing Date

Global Rank

#3,959 / 8,605 ▲ 7 · as of Mar 2026

Top Industry

Software - Infrastructure 10.7%

3Y Alpha vs SPY

-5.4%

Period ended 3 months ago

Filed May 14, 2026 · 56d

5 quarters · since Mar 2025

Clone Performance

May 2025–Jul 2026 · vs SPY

Hypothetical growth of cloning every reported 13F position and rebalancing on each filing, indexed to the same start.

Cloned portfolio

+20.9%

SPY

+28.1%

Annualised alpha

-6.1%

Max drawdown

−6.4%

Estimate. 13F holdings are quarter-lagged and long-only, so the clone rebalances about 45 days after each period end — when the filing becomes public — and excludes options and short positions. Past performance does not predict future results.

Portfolio Concentration

60 positions · as of Mar 31, 2026 · Δ vs Dec 31, 2025

Top Position

9.4%

−0.1 pts

Top 5

32.8%

−0.6 pts

Top 10

51.5%

−0.3 pts

HHI

383

Diversified−3

Portfolio Trend

5 quarters · across all stocks

Sector Breakdown

As of Mar 31, 2026

Sector	% Portfolio	Value	Positions
Technology	19.3%	$43,348,720	7
Financial Services	14.8%	$33,248,497	8
Industrials	13.5%	$30,358,870	9
Consumer Defensive	9.8%	$22,055,956	7
Utilities	8.7%	$19,473,726	5
Healthcare	7.0%	$15,761,833	8
Energy	6.1%	$13,762,711	3
Unclassified	5.9%	$13,165,042	2
Communication Services	5.8%	$12,999,898	2
Consumer Cyclical	4.9%	$10,918,869	6
Basic Materials	4.3%	$9,752,425	3

Last Quarter's Activity

Export CSV

Mar 31, 2026 vs Dec 31, 2025

Added To

Positions the filer increased

16 positions

Ticker	Company	Δ Shares	Shares	Value
PFE	Pfizer Inc	+43,318	152,471	$4,281,385
AUB	Atlantic Union Bankshares Corp	+14,529	79,169	$2,829,500
TSCO	Tractor Supply Co /De/	+11,913	37,164	$1,683,529
NTAP	NetApp, Inc.	+3,488	16,161	$1,654,724
HON	Honeywell International Inc	+1,703	9,098	$2,156,708
JPM	Jpmorgan Chase & Co	+1,505	18,245	$5,366,949
BRC	Brady Corp	+1,302	28,353	$2,303,397
DUK	Duke Energy CORP	+1,113	9,656	$1,264,356
PANW	Palo Alto Networks Inc	+1,025	49,507	$7,936,962
JNJ	Johnson & Johnson	+262	5,105	$1,247,866
LLY	ELI LILLY & Co	+181	1,019	$937,245
KO	Coca Cola Co	+133	10,170	$773,428
PNC	Pnc Financial Services Group, Inc.	+107	2,209	$459,670
NVDA	Nvidia Corp	+94	4,012	$699,692
VZ	Verizon Communications Inc	+63	62,585	$3,141,767
ISRG	Intuitive Surgical Inc	+57	510	$235,104
No positions match the current search.

Trimmed

Positions the filer reduced

25 positions

Ticker	Company	Δ Shares	Shares	Value
CF	CF Industries Holdings, Inc.	−6,950	33,509	$4,350,808
GOOGL	Alphabet Inc.	−6,577	34,282	$9,858,131
DHR	Danaher Corp /De/	−5,682	31,426	$5,958,369
WTRG	Essential Utilities, Inc.	−4,416	152,897	$6,157,162
AVGO	Broadcom Inc.	−3,358	16,566	$5,127,342
V	Visa Inc.	−2,253	7,223	$2,183,079
KMB	Kimberly Clark Corp	−2,004	46,172	$4,454,212
PG	PROCTER & GAMBLE Co	−1,368	49,726	$7,182,423
PEP	Pepsico Inc	−1,029	49,883	$7,746,331
BRK-B	Berkshire Hathaway Inc	−900	44,072	$21,119,302
IAU	Ishares Gold Trust	−863	146,271	$12,895,251
ALB	Albemarle Corp	−775	3,689	$662,286
AMZN	Amazon Com Inc	−726	37,654	$7,842,198
LMT	Lockheed Martin Corp	−599	20,625	$12,465,543
CVX	Chevron Corp	−562	41,270	$8,538,763
MOG-A	Moog Inc.	−529	16,245	$4,753,936
D	Dominion Energy, Inc	−449	73,521	$4,545,068
AAPL	Apple Inc.	−383	56,201	$14,263,251
MRK	Merck & Co., Inc.	−339	16,616	$1,998,738
SO	Southern Co	−305	44,711	$4,315,505
NSC	Norfolk Southern Corp	−277	5,992	$1,719,704
XOM	Exxon Mobil Corp	−251	11,043	$1,873,555
SHW	Sherwin Williams Co	−246	14,785	$4,739,331
MPC	Marathon Petroleum Corp	−223	13,721	$3,350,393
MSFT	Microsoft Corp	−194	35,261	$13,052,564
No positions match the current search.

New Positions

Positions the filer opened this quarter

4 positions

Ticker	Company	Shares	Value
TGT	Target Corp	8,004	$970,084
COST	Costco Wholesale Corp /New	287	$285,975
CSX	Csx Corp	4,679	$192,072
C	Citigroup Inc	1,621	$183,837
No positions match the current search.

Sold Out

Positions the filer fully exited

5 positions

Ticker	Company	Shares	Value
GEHC	GE HealthCare Technologies Inc.	53,916	$4,422,190
SPGI	S&P Global Inc.	8,667	$4,285,040
OCSL	Oaktree Specialty Lending Corp	295,317	$3,762,338
BX	Blackstone Inc.	5,722	$881,989
LULU	lululemon athletica inc.	1,676	$348,289
No positions match the current search.

Portfolio Positions

Compact Export CSV View 13F filing

60 positions · $224,846,547 total · as of Mar 31, 2026

All sectors Basic Materials Communication Services Consumer Cyclical Consumer Defensive Energy Financial Services Healthcare Industrials Technology Utilities

Showing 1–50 of 60 positions by value · page 1 of 2

Ticker	Company	Type	Shares	Δ Shares	Value (USD)	% Δ Value	% of Portfolio
BRK-B	Berkshire Hathaway Inc Financial Services	Reduced	44,072	-900	$21,119,302	−6.6%	9.39%
AAPL	Apple Inc. Technology	Reduced	56,201	-383	$14,263,251	−7.3%	6.34%
MSFT	Microsoft Corp Technology	Reduced	35,261	-194	$13,052,564	−23.9%	5.81%
IAU	Ishares Gold Trust	Reduced	146,271	-863	$12,895,251	+8.0%	5.74%
LMT	Lockheed Martin Corp Industrials	Reduced	20,625	-599	$12,465,543	+21.4%	5.54%
GOOGL	Alphabet Inc. Communication Services	Reduced	34,282	-6,577	$9,858,131	−22.9%	4.38%
CVX	Chevron Corp Energy	Reduced	41,270	-562	$8,538,763	+33.9%	3.80%
PANW	Palo Alto Networks Inc Technology	Added	49,507	+1,025	$7,936,962	−11.1%	3.53%
AMZN	Amazon Com Inc Consumer Cyclical	Reduced	37,654	-726	$7,842,198	−11.5%	3.49%
PEP	Pepsico Inc Consumer Defensive	Reduced	49,883	-1,029	$7,746,331	+6.0%	3.45%
PG	PROCTER & GAMBLE Co Consumer Defensive	Reduced	49,726	-1,368	$7,182,423	−1.9%	3.19%
UNP	Union Pacific Corp Industrials	Reduced	25,429	-76	$6,169,583	+4.6%	2.74%
WTRG	Essential Utilities, Inc. Utilities	Reduced	152,897	-4,416	$6,157,162	+2.0%	2.74%
DHR	Danaher Corp /De/ Healthcare	Reduced	31,426	-5,682	$5,958,369	−29.9%	2.65%
JPM	Jpmorgan Chase & Co Financial Services	Added	18,245	+1,505	$5,366,949	−0.5%	2.39%
AVGO	Broadcom Inc. Technology	Reduced	16,566	-3,358	$5,127,342	−25.6%	2.28%
MOG-A	Moog Inc. Industrials	Reduced	16,245	-529	$4,753,936	+16.4%	2.11%
SHW	Sherwin Williams Co Basic Materials	Reduced	14,785	-246	$4,739,331	−2.7%	2.11%
D	Dominion Energy, Inc Utilities	Reduced	73,521	-449	$4,545,068	+4.9%	2.02%
KMB	Kimberly Clark Corp Consumer Defensive	Reduced	46,172	-2,004	$4,454,212	−8.4%	1.98%
CF	CF Industries Holdings, Inc. Basic Materials	Reduced	33,509	-6,950	$4,350,808	+39.0%	1.94%
SO	Southern Co Utilities	Reduced	44,711	-305	$4,315,505	+9.9%	1.92%
PFE	Pfizer Inc Healthcare	Added	152,471	+43,318	$4,281,385	+57.5%	1.90%
MPC	Marathon Petroleum Corp Energy	Reduced	13,721	-223	$3,350,393	+47.7%	1.49%
NEE	Nextera Energy Inc Utilities	Reduced	34,363	-163	$3,191,635	+15.1%	1.42%
VZ	Verizon Communications Inc Communication Services	Added	62,585	+63	$3,141,767	+23.4%	1.40%
AUB	Atlantic Union Bankshares Corp Financial Services	Added	79,169	+14,529	$2,829,500	+24.0%	1.26%
BRC	Brady Corp Industrials	Added	28,353	+1,302	$2,303,397	+8.7%	1.02%
V	Visa Inc. Financial Services	Reduced	7,223	-2,253	$2,183,079	−34.3%	0.97%
HON	Honeywell International Inc Industrials	Added	9,098	+1,703	$2,156,708	+42.5%	0.96%
MRK	Merck & Co., Inc. Healthcare	Reduced	16,616	-339	$1,998,738	+12.0%	0.89%
XOM	Exxon Mobil Corp Energy	Reduced	11,043	-251	$1,873,555	+37.9%	0.83%
NSC	Norfolk Southern Corp Industrials	Reduced	5,992	-277	$1,719,704	−5.0%	0.76%
TSCO	Tractor Supply Co /De/ Consumer Cyclical	Added	37,164	+11,913	$1,683,529	+33.3%	0.75%
NTAP	NetApp, Inc. Technology	Added	16,161	+3,488	$1,654,724	+21.9%	0.74%
DUK	Duke Energy CORP Utilities	Added	9,656	+1,113	$1,264,356	+26.3%	0.56%
JNJ	Johnson & Johnson Healthcare	Added	5,105	+262	$1,247,866	+24.5%	0.55%
TGT	Target Corp Consumer Defensive	NEW	8,004	NEW	$970,084	NEW	0.43%
LLY	ELI LILLY & Co Healthcare	Added	1,019	+181	$937,245	+4.1%	0.42%
CME	Cme Group Inc. Financial Services	Reduced	2,825	-42	$834,363	+6.6%	0.37%
KO	Coca Cola Co Consumer Defensive	Added	10,170	+133	$773,428	+10.2%	0.34%
NVDA	Nvidia Corp Technology	Added	4,012	+94	$699,692	−4.2%	0.31%
TMO	Thermo Fisher Scientific Inc. Healthcare	Held	1,364	0	$670,446	−15.2%	0.30%
ALB	Albemarle Corp Basic Materials	Reduced	3,689	-775	$662,286	+4.9%	0.29%
PM	Philip Morris International Inc. Consumer Defensive	Held	3,892	0	$643,503	+3.1%	0.29%
ASML	Asml Holding NV Technology	Reduced	465	-92	$614,185	+3.1%	0.27%
HD	Home Depot, Inc. Consumer Cyclical	Reduced	1,557	-73	$512,081	−8.7%	0.23%
PNC	Pnc Financial Services Group, Inc. Financial Services	Added	2,209	+107	$459,670	+4.8%	0.20%
MCK	Mckesson Corp Healthcare	Held	500	0	$432,680	+5.5%	0.19%
LOW	Lowes Companies Inc Consumer Cyclical	Held	1,700	0	$401,676	−2.0%	0.18%